Share of Clicks for top 10 UK Healthcare & Medical Care Homes brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| bupa.co.uk | 15.17 |
| betterhelp.com | 11.74 |
| forestray.dentist | 5.45 |
| carehome.co.uk | 4.2 |
| cromwellhospital.com | 3.26 |
| lottie.org | 2.6 |
| elder.org | 2.51 |
| myhealthcareclinic.com | 2 |
| porthaven.co.uk | 1.98 |
| kyn.co.uk | 1.74 |
| others | 49.35 |
- bupa.co.uk - 15.17%
- betterhelp.com - 11.74%
- forestray.dentist - 5.45%
- carehome.co.uk - 4.2%
- cromwellhospital.com - 3.26%
- lottie.org - 2.6%
- elder.org - 2.51%
- myhealthcareclinic.com - 2%
- porthaven.co.uk - 1.98%
- kyn.co.uk - 1.74%
- others - 49.35%
Copyright © Adthena. All rights reserved.
In the healthcare PPC landscape, Bupa leads with 15.17% click share, followed by BetterHelp at 11.74%. Others dominate with 49.35%, highlighting diverse competition.
Share of Spend for the top 10 UK Healthcare & Medical Care Homes brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | bupa.co.uk | axahealth.co.uk | vitality.co.uk | forestray.dentist | carehome.co.uk | betterhelp.com | kyn.co.uk | lottie.org | elder.org | porthaven.co.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/03/01 | 17.95% | 7.37% | 6.73% | 5.34% | 3% | 3.29% | 2.25% | 2.5% | 2.87% | 2.65% |
| 2026/03/02 | 17.34% | 5.15% | 5.56% | 2.99% | 1.9% | 3.65% | 2.18% | 2.4% | 2.74% | 2.98% |
| 2026/03/03 | 16.4% | 4.11% | 5.49% | 4.79% | 2% | 3.27% | 2.29% | 2.6% | 2.94% | 2.68% |
| 2026/03/04 | 14.38% | 4.37% | 4.49% | 4.23% | 1.46% | 3.41% | 1.98% | 2.22% | 3.22% | 2.8% |
| 2026/03/05 | 15.05% | 4.48% | 3.88% | 5.48% | 2.18% | 3.81% | 1.79% | 2.87% | 3.5% | 1.88% |
| 2026/03/06 | 14.6% | 6.02% | 5.25% | 10.98% | 2.11% | 3.29% | 2.31% | 1.96% | 3.09% | 2.07% |
| 2026/03/07 | 15.65% | 7.71% | 8.23% | 9.28% | 3.14% | 3% | 1.94% | 2.72% | 3.46% | 2.65% |
| 2026/03/08 | 16.32% | 8.62% | 7.24% | 5.97% | 3.08% | 3.64% | 1.54% | 2.85% | 3.77% | 2% |
| 2026/03/09 | 14.68% | 7.96% | 4.83% | 7.28% | 3.31% | 3.21% | 1.77% | 2.28% | 2.88% | 1.87% |
| 2026/03/10 | 13.37% | 7.9% | 5.14% | 7.32% | 3.64% | 3.04% | 2.89% | 2.33% | 2.86% | 2.15% |
| 2026/03/11 | 14.49% | 7.27% | 5.36% | 6.33% | 4.21% | 3.69% | 2.61% | 2.18% | 3.33% | 2.84% |
| 2026/03/12 | 13.24% | 7.16% | 4.53% | 7.6% | 4.76% | 3.53% | 2.03% | 2.87% | 2.7% | 2.92% |
| 2026/03/13 | 14.02% | 9.54% | 5.14% | 5.65% | 4.55% | 3.27% | 2.79% | 3.93% | 3.1% | 1.81% |
| 2026/03/14 | 15.17% | 11.15% | 6.6% | 6.38% | 6.24% | 3.85% | 3.34% | 3.21% | 3.44% | 1.7% |
| 2026/03/15 | 13.54% | 10.14% | 5.56% | 9.67% | 2.99% | 3.77% | 2.8% | 3.03% | 2.86% | 3.28% |
| 2026/03/16 | 13.43% | 9.03% | 4.29% | 8.43% | 4.29% | 3.16% | 2.25% | 3.06% | 2.67% | 2.12% |
| 2026/03/17 | 11.38% | 8.82% | 5.61% | 3.79% | 4.54% | 3.14% | 2.77% | 2.87% | 3.43% | 2.37% |
| 2026/03/18 | 12.98% | 10.25% | 6.17% | 5.8% | 3.87% | 3.26% | 2.51% | 2.85% | 2.99% | 3.18% |
| 2026/03/19 | 9.69% | 8.52% | 6.46% | 6.29% | 3.87% | 3.72% | 2.29% | 2.46% | 2.59% | 2.02% |
| 2026/03/20 | 9.06% | 9.3% | 6.71% | 7.19% | 5.52% | 3.93% | 2.27% | 2.85% | 2.77% | 2.05% |
| 2026/03/21 | 12.15% | 10.22% | 8.32% | 2.17% | 4.1% | 3.53% | 2.19% | 2.7% | 2.82% | 3.13% |
| 2026/03/22 | 10.63% | 8.84% | 7.3% | 3.87% | 5.35% | 3.43% | 2.33% | 2.62% | 3.65% | 4.49% |
| 2026/03/23 | 8.74% | 7.86% | 6.82% | 4.94% | 3.79% | 3.35% | 2.52% | 2.3% | 3.21% | 2.64% |
| 2026/03/24 | 11.34% | 8.79% | 5.59% | 3.78% | 4.53% | 3.13% | 2.76% | 2.86% | 3.42% | 2.36% |
| 2026/03/25 | 10.66% | 8.76% | 5.33% | 4.98% | 2.8% | 5.29% | 3.27% | 2.13% | 3.02% | 1.48% |
| 2026/03/26 | 11.81% | 8.79% | 4.75% | 2.46% | 4.1% | 5.37% | 4.14% | 2.26% | 2.4% | 0.96% |
| 2026/03/27 | 12.54% | 9.03% | 5.26% | 3.34% | 4.03% | 5.1% | 5.38% | 3.46% | 2.74% | 1.51% |
| 2026/03/28 | 13.89% | 11.64% | 7.95% | 4.87% | 5.23% | 4.03% | 3.87% | 3.25% | 2.76% | 1.27% |
| 2026/03/29 | 14.97% | 12.06% | 5.1% | 4.44% | 2.96% | 4.59% | 4.27% | 3.25% | 2.66% | 1.77% |
| 2026/03/30 | 14.38% | 10.17% | 5.98% | 2.06% | 3.33% | 5.34% | 5.12% | 2.59% | 2.8% | 1.04% |
| 2026/03/31 | 12.1% | 8.64% | 7.18% | 6.74% | 4.5% | 4.41% | 4.28% | 3.06% | 2.41% | 1.29% |
- bupa.co.uk
- axahealth.co.uk
- vitality.co.uk
- forestray.dentist
- carehome.co.uk
- betterhelp.com
- kyn.co.uk
- lottie.org
- elder.org
- porthaven.co.uk
Copyright © Adthena. All rights reserved.
In March 2026, Bupa’s PPC spend share started at 17.95% and ended at 12.1%, showing a decline. Axa Health saw fluctuations, peaking at 12.06% before closing at 8.64%. Vitality’s share varied, ending at 7.18%. Forest Ray Dentist experienced ups and downs, finishing at 6.74%. Carehome.co.uk’s share rose to 4.5% by month’s end. BetterHelp’s share increased, closing at 4.41%. Kyn.co.uk’s share grew, ending at 4.28%. Lottie.org’s share fluctuated, finishing at 3.06%. Elder.org’s share varied, closing at 2.41%. Porthaven.co.uk’s share decreased, ending at 1.29%.
Competitor Count for UK Healthcare & Medical Care Homes
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/03/01 | 470 |
| 2026/03/02 | 496 |
| 2026/03/03 | 484 |
| 2026/03/04 | 480 |
| 2026/03/05 | 483 |
| 2026/03/06 | 452 |
| 2026/03/07 | 465 |
| 2026/03/08 | 469 |
| 2026/03/09 | 468 |
| 2026/03/10 | 463 |
| 2026/03/11 | 474 |
| 2026/03/12 | 465 |
| 2026/03/13 | 463 |
| 2026/03/14 | 449 |
| 2026/03/15 | 446 |
| 2026/03/16 | 479 |
| 2026/03/17 | 493 |
| 2026/03/18 | 468 |
| 2026/03/19 | 471 |
| 2026/03/20 | 467 |
| 2026/03/21 | 465 |
| 2026/03/22 | 456 |
| 2026/03/23 | 474 |
| 2026/03/24 | 493 |
| 2026/03/25 | 449 |
| 2026/03/26 | 433 |
| 2026/03/27 | 431 |
| 2026/03/28 | 412 |
| 2026/03/29 | 418 |
| 2026/03/30 | 427 |
| 2026/03/31 | 417 |
Copyright © Adthena. All rights reserved.
March saw fluctuating advertiser numbers, peaking at 496 on March 2nd. A decline followed, ending at 417 on March 31st.
