Share of Clicks for top 10 UK Hospitality Customer Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| booking.com | 53.32 |
| premierinn.com | 14.53 |
| hotels.com | 6.71 |
| travelodge.co.uk | 4.78 |
| marriott.com | 3.98 |
| ihg.com | 2.67 |
| britanniahotels.com | 2.18 |
| h10hotels.com | 1.51 |
| fourseasons.com | 1.23 |
| accor.com | 1.22 |
| others | 7.87 |
- booking.com - 53.32%
- premierinn.com - 14.53%
- hotels.com - 6.71%
- travelodge.co.uk - 4.78%
- marriott.com - 3.98%
- ihg.com - 2.67%
- britanniahotels.com - 2.18%
- h10hotels.com - 1.51%
- fourseasons.com - 1.23%
- accor.com - 1.22%
- others - 7.87%
Copyright © Adthena. All rights reserved.
Booking.com dominates with 53.32% click share, followed by Premier Inn at 14.53%. Others collectively hold 7.87%, highlighting diverse competition.
Share of Spend for the top 10 UK Hospitality Customer Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | booking.com | premierinn.com | travelodge.co.uk | hotels.com | ihg.com | marriott.com | fourseasons.com | h10hotels.com | britanniahotels.com | hotelsone.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/09/01 | 49.43% | 13.71% | 4.62% | 8.06% | 4% | 5.47% | 2.22% | 1.22% | 1.53% | 2.16% |
| 2026/09/02 | 51.15% | 12.62% | 5.47% | 6.45% | 4.61% | 5.26% | 1.75% | 0.9% | 1.81% | 1.76% |
| 2026/09/03 | 52.83% | 13.42% | 5.36% | 7.15% | 3.94% | 6.27% | 0.86% | 0.98% | 2.12% | 1.46% |
| 2026/09/04 | 53.35% | 14.45% | 6.21% | 5.77% | 2.74% | 6.09% | 1.57% | 0.88% | 2% | 1.3% |
| 2026/09/05 | 49.46% | 13.57% | 5.74% | 7.19% | 3.74% | 6.25% | 1.75% | 1.17% | 2.03% | 1.88% |
| 2026/09/06 | 45.73% | 12.69% | 5.57% | 7.98% | 3.71% | 7.04% | 2.24% | 0.83% | 2.78% | 1.85% |
| 2026/09/07 | 49.63% | 12.77% | 4.33% | 9.02% | 4.21% | 7.62% | 1.18% | 1.12% | 2.62% | 0.55% |
| 2026/09/08 | 49.1% | 16.29% | 5.31% | 6.94% | 4.37% | 5.8% | 1.53% | 0.92% | 2% | 0.6% |
| 2026/09/09 | 47.97% | 14.1% | 5.04% | 9.48% | 3.53% | 6.6% | 1.36% | 0.55% | 1.89% | 1.27% |
| 2026/09/10 | 49.93% | 15.66% | 5.37% | 7.35% | 3.27% | 5.78% | 0.59% | 1.08% | 2.71% | 1.34% |
| 2026/09/11 | 47.03% | 13% | 4.04% | 6.43% | 3.77% | 8.5% | 0.95% | 1.32% | 3.72% | 2.5% |
| 2026/09/12 | 44.34% | 13.79% | 4.54% | 6.09% | 4.62% | 11.46% | 1.81% | 1.36% | 2.29% | 1.7% |
| 2026/09/13 | 42.73% | 14.45% | 3.45% | 5.49% | 5.26% | 10.03% | 1.49% | 0.67% | 3.08% | 3.26% |
| 2026/09/14 | 47.93% | 12.85% | 3.01% | 6.14% | 5.28% | 8.72% | 1.75% | 1.01% | 1.69% | 2.01% |
| 2026/09/15 | 38.42% | 13.53% | 4.82% | 10.33% | 7.29% | 9.86% | 2.21% | 1.47% | 2.15% | 2.72% |
| 2026/09/16 | 51.69% | 14.11% | 5.26% | 7.9% | 4.27% | 4.64% | 1.28% | 1.22% | 1.74% | 0.4% |
| 2026/09/17 | 53.42% | 14.47% | 6.4% | 6.71% | 4.99% | 3.97% | 0.84% | 1.16% | 1.41% | 0.33% |
| 2026/09/18 | 52.14% | 11.72% | 6.24% | 10.12% | 4.56% | 4.61% | 1.49% | 1.05% | 1.67% | 0.3% |
| 2026/09/19 | 50.3% | 13.03% | 6.12% | 8.69% | 6.34% | 5.63% | 1.73% | 1.08% | 1.58% | 0.25% |
| 2026/09/20 | 54.02% | 12.19% | 6.88% | 8.89% | 5.46% | 5.09% | 1.69% | 0.65% | 0.81% | 0.32% |
| 2026/09/21 | 51.46% | 13.3% | 7.31% | 8.94% | 5.47% | 4.65% | 1.61% | 0.84% | 1.06% | 0.92% |
| 2026/09/22 | 53.43% | 14.2% | 5.5% | 10.46% | 3.62% | 3.91% | 1.49% | 1.15% | 1.24% | 0.26% |
| 2026/09/23 | 50.74% | 15.63% | 6.42% | 11.92% | 4.11% | 3.33% | 1.03% | 1.02% | 1.61% | 0.14% |
| 2026/09/24 | 52.64% | 13.4% | 5.34% | 10.26% | 4.41% | 5.13% | 1.12% | 0.79% | 1.66% | 0.06% |
| 2026/09/25 | 54.41% | 14.02% | 6.25% | 8.45% | 4.1% | 4.23% | 1.19% | 1.31% | 1.68% | 0.15% |
| 2026/09/26 | 61.21% | 15.37% | 5.52% | 4.14% | 3.93% | 4.38% | 1.23% | 0.69% | 1.12% | 0.1% |
| 2026/09/27 | 61.27% | 13.89% | 4.99% | 4.54% | 3.61% | 4.37% | 1.3% | 0.55% | 1.3% | 0.52% |
| 2026/09/28 | 64.38% | 13.24% | 5.17% | 3.61% | 3.75% | 2.83% | 1.09% | 0.99% | 0.99% | 0.09% |
| 2026/09/29 | 58.73% | 13.22% | 6.3% | 5.39% | 3.51% | 5.29% | 1.03% | 0.98% | 1.2% | 0.37% |
| 2026/09/30 | 62.26% | 12.08% | 6.07% | 4.28% | 3.72% | 2.67% | 1.42% | 1.28% | 1.08% | 0.32% |
- booking.com
- premierinn.com
- travelodge.co.uk
- hotels.com
- ihg.com
- marriott.com
- fourseasons.com
- h10hotels.com
- britanniahotels.com
- hotelsone.com
Copyright © Adthena. All rights reserved.
In September 2026, Booking.com dominated PPC spend, peaking at 64.38% on the 28th. Premier Inn and Travelodge followed, with Hotels.com fluctuating. The month ended with Booking.com leading at 62.26%.
Competitor Count for UK Hospitality Customer Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/09/01 | 60 |
| 2026/09/02 | 58 |
| 2026/09/03 | 54 |
| 2026/09/04 | 54 |
| 2026/09/05 | 54 |
| 2026/09/06 | 54 |
| 2026/09/07 | 56 |
| 2026/09/08 | 59 |
| 2026/09/09 | 51 |
| 2026/09/10 | 56 |
| 2026/09/11 | 51 |
| 2026/09/12 | 49 |
| 2026/09/13 | 49 |
| 2026/09/14 | 45 |
| 2026/09/15 | 44 |
| 2026/09/16 | 51 |
| 2026/09/17 | 56 |
| 2026/09/18 | 46 |
| 2026/09/19 | 45 |
| 2026/09/20 | 51 |
| 2026/09/21 | 52 |
| 2026/09/22 | 52 |
| 2026/09/23 | 45 |
| 2026/09/24 | 47 |
| 2026/09/25 | 43 |
| 2026/09/26 | 47 |
| 2026/09/27 | 46 |
| 2026/09/28 | 46 |
| 2026/09/29 | 38 |
| 2026/09/30 | 43 |
Copyright © Adthena. All rights reserved.
September saw fluctuating advertiser numbers, starting at 60 and ending at 43. Mid-month dips and brief recoveries highlighted a dynamic landscape, ultimately concluding with a decrease.