Share of Clicks for top 10 US Hospitality Customer Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| marriott.com | 31.55 |
| booking.com | 18.13 |
| choicehotels.com | 12.49 |
| hyatt.com | 7.65 |
| hotels.com | 7.49 |
| guestreservations.com | 4.63 |
| caesars.com | 3.05 |
| bookonline.com | 2.61 |
| reservationstays.com | 1.44 |
| publichotels.com | 1.44 |
| others | 9.52 |
- marriott.com - 31.55%
- booking.com - 18.13%
- choicehotels.com - 12.49%
- hyatt.com - 7.65%
- hotels.com - 7.49%
- guestreservations.com - 4.63%
- caesars.com - 3.05%
- bookonline.com - 2.61%
- reservationstays.com - 1.44%
- publichotels.com - 1.44%
- others - 9.52%
Copyright © Adthena. All rights reserved.
In the PPC landscape, Marriott.com dominates with 31.55% click share, followed by Booking.com at 18.13%. Others collectively hold 9.52%, showcasing diverse competition.
Share of Spend for the top 10 US Hospitality Customer Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | marriott.com | booking.com | guestreservations.com | hotels.com | bookonline.com | hyatt.com | reservationstays.com | caesars.com | reservations.com | choicehotels.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/05/01 | 21.18% | 30.87% | 4.9% | 10.99% | 4.09% | 7.03% | 1.22% | 2.58% | 1.65% | 3.09% |
| 2026/05/02 | 19.95% | 33.4% | 4.65% | 10.52% | 3.21% | 7.96% | 1.22% | 2.44% | 0.68% | 2.42% |
| 2026/05/03 | 18.82% | 34.88% | 5.45% | 9.66% | 2.62% | 6.8% | 0.7% | 2.89% | 1.9% | 3.26% |
| 2026/05/04 | 18.65% | 33.33% | 5.79% | 9.5% | 4.02% | 6.25% | 0.97% | 2.6% | 2.17% | 3.03% |
| 2026/05/05 | 18.44% | 31.07% | 9.42% | 11.57% | 3.77% | 5.33% | 1.3% | 1.53% | 1.44% | 2.56% |
| 2026/05/06 | 18.74% | 30.25% | 7.03% | 9.81% | 3.46% | 6.1% | 1.6% | 3.17% | 2.08% | 2.39% |
| 2026/05/07 | 19.14% | 28.12% | 8.89% | 12.37% | 4.01% | 6.37% | 2.19% | 1.56% | 1.75% | 2.18% |
| 2026/05/08 | 20.29% | 29.58% | 6.26% | 10.77% | 4.04% | 6.72% | 1.89% | 1.82% | 1.48% | 3.38% |
| 2026/05/09 | 19.2% | 31.94% | 5.63% | 9.79% | 3.97% | 7.14% | 1.55% | 2.94% | 1.45% | 2.18% |
| 2026/05/10 | 18.19% | 35.72% | 5.38% | 9.09% | 3.61% | 7.36% | 1.75% | 1.65% | 1.49% | 3.2% |
| 2026/05/11 | 19.81% | 21.56% | 8.57% | 10.89% | 6.06% | 7.45% | 2.48% | 2.35% | 2.2% | 3.86% |
| 2026/05/12 | 20.12% | 19.11% | 7.23% | 10.15% | 5.7% | 7.16% | 3.07% | 5.28% | 2.56% | 4.33% |
| 2026/05/13 | 27.61% | 18.74% | 8.54% | 11.19% | 3.78% | 7.23% | 3.3% | 3.94% | 1.61% | 3.48% |
| 2026/05/14 | 28.9% | 16.63% | 9.33% | 10.21% | 3.94% | 7.36% | 2.4% | 4.01% | 1.98% | 3.68% |
| 2026/05/15 | 20.45% | 29.52% | 6.25% | 10.75% | 4.03% | 6.7% | 1.88% | 1.82% | 1.48% | 3.37% |
| 2026/05/16 | 22.4% | 18.66% | 6.71% | 12.93% | 4.3% | 8.75% | 4.47% | 4.55% | 2.19% | 3.38% |
| 2026/05/17 | 20.17% | 17.44% | 7.83% | 13.52% | 3.75% | 7.99% | 3.63% | 3.95% | 1.92% | 4.16% |
| 2026/05/18 | 25.62% | 16.43% | 6.25% | 11.77% | 4.26% | 7.23% | 4.13% | 4.41% | 2.55% | 3.7% |
| 2026/05/19 | 22.32% | 17.51% | 7.4% | 14.47% | 4.7% | 7.09% | 4.43% | 2.47% | 1.98% | 3.47% |
| 2026/05/20 | 21.65% | 21.19% | 5.75% | 13.24% | 4.38% | 7.12% | 5.24% | 2.91% | 1.9% | 3.19% |
| 2026/05/21 | 21.5% | 15.61% | 8.69% | 12.39% | 4.98% | 6.74% | 4.1% | 5.39% | 2.41% | 3.57% |
| 2026/05/22 | 19.83% | 13.33% | 8.99% | 9.54% | 5.9% | 8.54% | 4.94% | 5.57% | 3.21% | 3.19% |
| 2026/05/23 | 21.8% | 16.56% | 7.87% | 9.11% | 4.64% | 9.27% | 4.15% | 4.36% | 2.36% | 3.93% |
| 2026/05/24 | 20.33% | 19.31% | 7.54% | 9.18% | 3.93% | 9.61% | 5.94% | 3.62% | 2.08% | 1.14% |
| 2026/05/25 | 17.24% | 23.31% | 10.03% | 9.22% | 5.58% | 8.53% | 3.21% | 3.73% | 1.58% | 3.45% |
| 2026/05/26 | 16.69% | 25.06% | 10.57% | 9.14% | 5.7% | 6.31% | 3.27% | 3.38% | 2.74% | 3.41% |
| 2026/05/27 | 21.51% | 18.2% | 10.64% | 9.82% | 4.61% | 6.4% | 3.27% | 4.39% | 1.77% | 4.13% |
| 2026/05/28 | 23.88% | 17.92% | 10.67% | 6.65% | 5.66% | 6.68% | 4.22% | 2.5% | 1.98% | 4.6% |
| 2026/05/29 | 19.13% | 19.29% | 8.92% | 9.9% | 4.85% | 7.14% | 3.59% | 2.95% | 2.21% | 4.84% |
| 2026/05/30 | 20.03% | 19.11% | 10.62% | 7.5% | 5.29% | 7.65% | 2.86% | 3.78% | 2.79% | 4.45% |
| 2026/05/31 | 19.71% | 18.22% | 9.45% | 8.57% | 7.3% | 7.26% | 4.88% | 3.36% | 3.32% | 3.2% |
- marriott.com
- booking.com
- guestreservations.com
- hotels.com
- bookonline.com
- hyatt.com
- reservationstays.com
- caesars.com
- reservations.com
- choicehotels.com
Copyright © Adthena. All rights reserved.
In May 2026, Marriott’s PPC spend share fluctuated, peaking mid-month at 28.90%. Booking.com started strong but declined, ending at 18.22%. Guestreservations.com saw a steady rise, closing at 9.45%.
Competitor Count for US Hospitality Customer Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/05/01 | 69 |
| 2026/05/02 | 71 |
| 2026/05/03 | 70 |
| 2026/05/04 | 70 |
| 2026/05/05 | 69 |
| 2026/05/06 | 71 |
| 2026/05/07 | 80 |
| 2026/05/08 | 75 |
| 2026/05/09 | 78 |
| 2026/05/10 | 82 |
| 2026/05/11 | 80 |
| 2026/05/12 | 75 |
| 2026/05/13 | 72 |
| 2026/05/14 | 75 |
| 2026/05/15 | 75 |
| 2026/05/16 | 77 |
| 2026/05/17 | 82 |
| 2026/05/18 | 74 |
| 2026/05/19 | 83 |
| 2026/05/20 | 78 |
| 2026/05/21 | 76 |
| 2026/05/22 | 82 |
| 2026/05/23 | 83 |
| 2026/05/24 | 95 |
| 2026/05/25 | 95 |
| 2026/05/26 | 91 |
| 2026/05/27 | 82 |
| 2026/05/28 | 86 |
| 2026/05/29 | 84 |
| 2026/05/30 | 86 |
| 2026/05/31 | 86 |
Copyright © Adthena. All rights reserved.
May began with 69 advertisers, fluctuating slightly until a surge to 95 on the 24th. The month concluded with a stable 86, reflecting a dynamic advertising landscape.