Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Theaters & Cinemas category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.
See how often AIOs appear and how search intent is distributed across buying signals.
How often a Google AI overview appears on search terms relevant to this category.
| Frequency | Percentage |
|---|---|
| Frequency | 23.7394123875 |
| 76.2605876125 |
A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.
| Frequency | Percentage |
|---|---|
| Frequency | 45 |
| 55 |
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Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| broadway.com | 16.81 |
| cinemark.com | 12.04 |
| viator.com | 9.11 |
| getyourguide.com | 7.72 |
| newyorktheatreguide.com | 7.13 |
| amctheatres.com | 4.97 |
| gotickets.com | 3.66 |
| cirquedusoleil.com | 3.16 |
| tickets-center.com | 2.47 |
| tiqets.com | 2.28 |
| others | 30.65 |
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In the PPC landscape, Broadway.com leads with 16.81% click share, followed by Cinemark at 12.04%. Others collectively hold a significant 30.65%, showcasing diverse competition.
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | broadway.com | viator.com | getyourguide.com | newyorktheatreguide.com | gotickets.com | cinemark.com | tiqets.com | tickets-center.com | eventticketscenter.com | cirquedusoleil.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/06/01 | 25.54% | 9.21% | 5.6% | 11.93% | 4.27% | 4.11% | 2.85% | 2.77% | 2.56% | 1.58% |
| 2026/06/02 | 25.24% | 8.77% | 5.45% | 12.35% | 5.67% | 2.07% | 3.62% | 3.49% | 1.77% | 1.75% |
| 2026/06/03 | 17.44% | 10.32% | 8.88% | 9.77% | 7.93% | 0.74% | 3.38% | 4.66% | 4.2% | 2.05% |
| 2026/06/04 | 20.47% | 6.55% | 5.14% | 9.34% | 7.85% | 4.28% | 3.01% | 5.82% | 4.7% | 2.73% |
| 2026/06/05 | 18.42% | 7.41% | 5.83% | 9.77% | 7.74% | 4.04% | 3.24% | 5.48% | 4.11% | 2.18% |
| 2026/06/06 | 20.64% | 9.72% | 5.47% | 9.26% | 5.67% | 3.19% | 2.29% | 8.29% | 3.05% | 2.17% |
| 2026/06/07 | 30.01% | 5.53% | 2.61% | 13.78% | 6.23% | 1.01% | 0.76% | 6.35% | 1.97% | 2.85% |
| 2026/06/08 | 18.16% | 10.11% | 5.5% | 13.32% | 4.86% | 3.8% | 3.2% | 5.7% | 2.52% | 2.75% |
| 2026/06/09 | 22.99% | 8.35% | 7.55% | 11.35% | 6.76% | 1.78% | 2.87% | 5.51% | 1.49% | 2.47% |
| 2026/06/10 | 15.67% | 6.52% | 5.27% | 7.18% | 7.39% | 8.14% | 3.18% | 5.69% | 1.84% | 3.32% |
| 2026/06/11 | 16.6% | 10.09% | 7.12% | 6.56% | 5.77% | 3.47% | 3.89% | 4.97% | 2.62% | 3.61% |
| 2026/06/12 | 16.22% | 11.85% | 6.48% | 8.14% | 7.33% | 1.54% | 2.81% | 3.88% | 7.14% | 2.63% |
| 2026/06/13 | 16.83% | 7.3% | 3.17% | 8.19% | 6.98% | 5.48% | 1.03% | 5.08% | 4.97% | 4.1% |
| 2026/06/14 | 23.72% | 9.89% | 5.71% | 11.12% | 4.86% | 1.89% | 3.09% | 4% | 2.76% | 2.42% |
| 2026/06/15 | 21.76% | 9.52% | 9.01% | 11.01% | 4.09% | 3.85% | 3.21% | 3.9% | 1.34% | 2.57% |
| 2026/06/16 | 22.2% | 7.17% | 6.43% | 13.67% | 4.97% | 6.13% | 2.51% | 3.65% | 0.35% | 2.8% |
| 2026/06/17 | 14.05% | 13.65% | 12.31% | 6.67% | 5.31% | 4.59% | 5.72% | 5.13% | 1.14% | 3.3% |
| 2026/06/18 | 15.77% | 12.52% | 13.89% | 6.96% | 5.96% | 0.14% | 4.03% | 4.69% | 1.02% | 2.56% |
| 2026/06/19 | 11.08% | 11.53% | 12.12% | 5.84% | 6.2% | 5.2% | 4.98% | 6.24% | 3.62% | 2.4% |
| 2026/06/20 | 14.68% | 10.35% | 11.96% | 7.87% | 5.84% | 0% | 4.28% | 5.49% | 4.07% | 2.65% |
| 2026/06/21 | 20.19% | 7.98% | 8.38% | 10.91% | 6.62% | 1.18% | 2.55% | 5.43% | 4.71% | 2.94% |
| 2026/06/22 | 18.87% | 11.38% | 9.82% | 9.85% | 5.07% | 0.18% | 1.02% | 3.71% | 2.83% | 2.67% |
| 2026/06/23 | 17.35% | 9.86% | 10.78% | 9.81% | 6.48% | 4.41% | 3.38% | 3.53% | 3.01% | 2.12% |
| 2026/06/24 | 12.34% | 13.57% | 11.9% | 6.43% | 6.59% | 2.51% | 1.03% | 3.96% | 2.35% | 3.16% |
| 2026/06/25 | 16.44% | 10.74% | 9.02% | 7.03% | 5.83% | 2.97% | 3.57% | 3.93% | 4.16% | 3.61% |
| 2026/06/26 | 10.32% | 8.8% | 10.1% | 6.03% | 7.32% | 1.23% | 0.33% | 5.8% | 5.36% | 3.13% |
| 2026/06/27 | 11.36% | 10.76% | 10.34% | 5.66% | 7.96% | 6.46% | 2.07% | 6.35% | 5.88% | 3.14% |
| 2026/06/28 | 16.91% | 12.51% | 11.82% | 8.3% | 6.45% | 3.48% | 4.16% | 4.15% | 2.87% | 1.85% |
| 2026/06/29 | 15.66% | 12.53% | 12.57% | 8.26% | 6.07% | 1.08% | 6.08% | 3.61% | 3.17% | 1.79% |
| 2026/06/30 | 17.52% | 13.54% | 11.43% | 7.37% | 5.8% | 5.68% | 3.36% | 2.68% | 2.29% | 1.89% |
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Broadway.com led June with fluctuating spend, peaking at 30.01% on the 7th. Viator.com and GetYourGuide.com showed steady growth, while Cinemark.com and CirqueDuSoleil.com remained stable.
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/06/01 | 177 |
| 2026/06/02 | 159 |
| 2026/06/03 | 183 |
| 2026/06/04 | 177 |
| 2026/06/05 | 186 |
| 2026/06/06 | 191 |
| 2026/06/07 | 163 |
| 2026/06/08 | 184 |
| 2026/06/09 | 161 |
| 2026/06/10 | 179 |
| 2026/06/11 | 171 |
| 2026/06/12 | 178 |
| 2026/06/13 | 175 |
| 2026/06/14 | 164 |
| 2026/06/15 | 162 |
| 2026/06/16 | 162 |
| 2026/06/17 | 169 |
| 2026/06/18 | 166 |
| 2026/06/19 | 166 |
| 2026/06/20 | 164 |
| 2026/06/21 | 152 |
| 2026/06/22 | 161 |
| 2026/06/23 | 155 |
| 2026/06/24 | 169 |
| 2026/06/25 | 160 |
| 2026/06/26 | 148 |
| 2026/06/27 | 159 |
| 2026/06/28 | 146 |
| 2026/06/29 | 155 |
| 2026/06/30 | 148 |
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June began with 177 advertisers, peaking at 191 on the 6th. A decline followed, reaching 146 by the 28th. The month concluded with 148 advertisers, reflecting a downward trend.
Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.
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AMC Theatres surged with a 5.53% click share increase, while Broadway.com faced a 4.79% decline. GetYourGuide rose by 4.7%, contrasting with Cinemark’s 3.12% drop.
Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.
| Date | viator.com | getyourguide.com | broadway.com | newyorktheatreguide.com | gotickets.com | cinemark.com | boxofficeticketsales.com | tiqets.com | tickets-center.com | eventticketscenter.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/06/01 | 12.16% | 7.4% | 14.53% | 12.37% | 5.77% | 4.13% | 1.34% | 3.18% | 3.38% | 2.89% |
| 2026/06/02 | 11.06% | 7.41% | 14.6% | 12.56% | 7.51% | 2.07% | 1.45% | 4.24% | 4.09% | 2.25% |
| 2026/06/03 | 13.21% | 11.11% | 9.73% | 9.19% | 9.95% | 1.1% | 2.9% | 2.86% | 4.91% | 4.68% |
| 2026/06/04 | 9.67% | 6.13% | 11.24% | 8.89% | 9.56% | 6.49% | 1.76% | 3% | 6.1% | 5.64% |
| 2026/06/05 | 8.84% | 7.24% | 10.87% | 9.27% | 9.54% | 3.5% | 2.81% | 3.02% | 5.6% | 4.29% |
| 2026/06/06 | 13.39% | 7.4% | 12.32% | 9.11% | 6.85% | 2.88% | 1.78% | 2.03% | 9.02% | 3.36% |
| 2026/06/07 | 7.67% | 3.62% | 17.59% | 14.34% | 8.68% | 1.93% | 2.45% | 1.17% | 7.65% | 2.61% |
| 2026/06/08 | 12.68% | 6.44% | 9.96% | 12.78% | 6.28% | 5.24% | 0.95% | 2.84% | 6.32% | 2.98% |
| 2026/06/09 | 10.56% | 9.61% | 12.62% | 11.16% | 8.58% | 3.17% | 1.88% | 2.67% | 6.44% | 1.75% |
| 2026/06/10 | 8.42% | 5.49% | 8.66% | 6.66% | 8.4% | 11.94% | 2.58% | 2.83% | 5.59% | 2.14% |
| 2026/06/11 | 12.1% | 8.77% | 9.14% | 6.52% | 6.65% | 3.92% | 4.13% | 3.71% | 4.72% | 3.14% |
| 2026/06/12 | 15.21% | 8.12% | 9.09% | 7.6% | 8.65% | 4.33% | 3.06% | 2.28% | 3.87% | 8.06% |
| 2026/06/13 | 8.47% | 3.76% | 9.82% | 8.33% | 7.93% | 7.84% | 3.31% | 1.34% | 4.96% | 5.87% |
| 2026/06/14 | 12.72% | 6.64% | 13.26% | 10.84% | 5.84% | 3.27% | 2.46% | 2.75% | 4.55% | 3.17% |
| 2026/06/15 | 11.98% | 11.5% | 11.73% | 10.9% | 5% | 5.23% | 1.66% | 2.97% | 4.49% | 1.74% |
| 2026/06/16 | 10.19% | 7.8% | 12.48% | 13.78% | 5.92% | 7.76% | 1.7% | 2.47% | 4.33% | 0.48% |
| 2026/06/17 | 16.15% | 15.65% | 7.55% | 6.11% | 5.59% | 6.82% | 1.59% | 5.17% | 4.97% | 1.23% |
| 2026/06/18 | 16.2% | 18.18% | 8.11% | 6.24% | 6.63% | 1.76% | 1.9% | 3.69% | 4.34% | 1.02% |
| 2026/06/19 | 13.13% | 14.83% | 6.04% | 5.14% | 6.43% | 6.02% | 2.73% | 4.52% | 5.92% | 3.78% |
| 2026/06/20 | 13.45% | 16.33% | 7.86% | 6.88% | 6.65% | 0% | 2.45% | 3.4% | 5.15% | 4.47% |
| 2026/06/21 | 10.87% | 10.04% | 11.41% | 11.17% | 8.3% | 1.1% | 4.14% | 2.85% | 6.17% | 5.74% |
| 2026/06/22 | 14.44% | 12.97% | 9.7% | 9.19% | 5.37% | 0.23% | 3.16% | 1.29% | 4% | 3.01% |
| 2026/06/23 | 11.82% | 11.98% | 9.53% | 9.3% | 7.4% | 7.1% | 3.58% | 3.6% | 3.82% | 3.22% |
| 2026/06/24 | 14.4% | 14.91% | 7.3% | 5.83% | 7.1% | 2.03% | 2.98% | 1.22% | 3.99% | 3.2% |
| 2026/06/25 | 12.72% | 10.11% | 10.11% | 6.68% | 6.88% | 4.69% | 2.49% | 2.86% | 3.98% | 5.09% |
| 2026/06/26 | 10.53% | 12.65% | 5.9% | 5.39% | 8.17% | 1.76% | 3.15% | 0.44% | 6.21% | 5.86% |
| 2026/06/27 | 13.22% | 14.05% | 6.34% | 4.8% | 8.4% | 6.13% | 2.88% | 1.77% | 5.98% | 6.44% |
| 2026/06/28 | 15.16% | 13.97% | 9.23% | 8.02% | 7.22% | 5.59% | 2.83% | 4.34% | 4.36% | 3.4% |
| 2026/06/29 | 14.65% | 16.47% | 7.89% | 7.6% | 6.91% | 1.68% | 3.4% | 6.31% | 3.92% | 3.37% |
| 2026/06/30 | 15.72% | 14.14% | 9.01% | 6.92% | 6.87% | 6.17% | 3.7% | 3.49% | 3.07% | 2.66% |
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In June 2026, Viator’s impression share fluctuated, peaking at 16.20% on the 18th. GetYourGuide saw a significant rise, reaching 18.18% on the 18th. Broadway.com experienced a high of 17.59% on the 7th. NewYorkTheatreGuide’s share peaked at 14.34% on the 7th. By month’s end, Viator led with 15.72%, followed by GetYourGuide at 14.14%.
Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.
Find movies out now and new movies coming soon to AMC Theatres. Get tickets and view movie theater showtimes or set a reminder for when tickets go on sale.
Cinemark Features Movies In XD, 3D, D-Box, IMAX & More! Find A Theatre Near You! Browse Movie...
Buy Red Rocks Amphitheatre Concert Tickets. See 2026 Concerts At Red Rocks...
Red Rocks Amphitheatre — Experience an Unforgettable Night of Iconic Musical Perfomances Among Towering Red Rocks.
Get official Broadway tickets from the ultimate guide to New York Theatre. Book...
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In the competitive world of entertainment, AMC Theatres and Cinemark captivate audiences with immersive experiences, showcasing the latest films in various formats. Meanwhile, Event Tickets Center and GoTickets highlight the allure of Red Rocks Amphitheatre’s 2026 concert lineup, promising unforgettable musical nights. New York Theatre Guide entices Broadway enthusiasts with top shows, offering a gateway to the vibrant world of theatre.
Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.
Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.
How to use the US Hospitality Theaters & Cinemas June 2026 Report
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