Share of Clicks for top 10 US Media & Entertainment Publishing brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| psychologytoday.com | 13.33 |
| nationalgeographic.com | 9.96 |
| wsj.com | 9.85 |
| countryliving.com | 8.88 |
| audible.com | 8.09 |
| menshealth.com | 3.94 |
| fatherly.com | 3.1 |
| audiobooks.com | 2.82 |
| score.org | 1.68 |
| scarymommy.com | 1.51 |
| others | 36.84 |
- psychologytoday.com - 13.33%
- nationalgeographic.com - 9.96%
- wsj.com - 9.85%
- countryliving.com - 8.88%
- audible.com - 8.09%
- menshealth.com - 3.94%
- fatherly.com - 3.1%
- audiobooks.com - 2.82%
- score.org - 1.68%
- scarymommy.com - 1.51%
- others - 36.84%
Copyright © Adthena. All rights reserved.
In the competitive landscape of Google PPC, “others” dominate with 36.84% click share. Psychology Today leads individual advertisers at 13.33%, followed by National Geographic at 9.96%.
Share of Spend for the top 10 US Media & Entertainment Publishing brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | wsj.com | nationalgeographic.com | audible.com | bloomberg.com | audiobooks.com | psychologytoday.com | countryliving.com | score.org | nytimes.com | amazon.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/04/01 | 19.49% | 6.61% | 12.05% | 2.4% | 4.94% | 3.26% | 1.97% | 2.94% | 1.64% | 1.31% |
| 2026/04/02 | 19.84% | 5.71% | 10.5% | 2.97% | 5.96% | 1.53% | 1.78% | 2.55% | 1.59% | 2.23% |
| 2026/04/03 | 13.45% | 8.01% | 12.49% | 2.16% | 6.62% | 3.25% | 1.38% | 2.74% | 1.73% | 2.47% |
| 2026/04/04 | 13.61% | 5.68% | 10.94% | 3.52% | 6.79% | 3.6% | 1.2% | 1.58% | 1.57% | 2.21% |
| 2026/04/05 | 14.52% | 7.59% | 10.18% | 4.26% | 4.76% | 3.32% | 2.01% | 3.55% | 1.48% | 1.78% |
| 2026/04/06 | 15.28% | 6.3% | 10.86% | 1.8% | 6.43% | 2.78% | 1.26% | 2.2% | 1.65% | 2.02% |
| 2026/04/07 | 12.82% | 10.21% | 10.12% | 2.1% | 5.75% | 3.21% | 2.25% | 4.78% | 1.59% | 2.09% |
| 2026/04/08 | 24.11% | 8.13% | 9.7% | 2.12% | 3.97% | 3.24% | 1.65% | 2.54% | 1.8% | 2.29% |
| 2026/04/09 | 4.89% | 10.26% | 12.15% | 0% | 7.25% | 4.5% | 1.56% | 2.58% | 1.49% | 1.81% |
| 2026/04/10 | 9.59% | 7.78% | 13.32% | 0% | 5.92% | 3.67% | 2.48% | 1.24% | 1.97% | 2.96% |
| 2026/04/11 | 27.04% | 7.1% | 11.35% | 0.01% | 4.92% | 2.84% | 1.98% | 0.82% | 1.59% | 0.92% |
| 2026/04/12 | 14.12% | 6.56% | 10.6% | 0.08% | 5.52% | 3.34% | 1.63% | 0.53% | 3.79% | 2.24% |
| 2026/04/13 | 29.28% | 6.91% | 9.38% | 1.25% | 4.68% | 3.14% | 1.08% | 2.42% | 1.37% | 1.28% |
| 2026/04/14 | 32.08% | 6.7% | 7.5% | 0.6% | 3.87% | 3.75% | 1.72% | 4.55% | 1.44% | 1.19% |
| 2026/04/15 | 12.33% | 9.1% | 13.25% | 0.93% | 5.32% | 2.02% | 2.05% | 6.49% | 1.72% | 2.62% |
| 2026/04/16 | 32.63% | 13.62% | 9.65% | 1.95% | 1.6% | 1.34% | 1.59% | 0.42% | 1.5% | 1.29% |
| 2026/04/17 | 29.06% | 12.52% | 10.33% | 1.52% | 4.33% | 1.71% | 1.5% | 1.12% | 1.62% | 1.79% |
| 2026/04/18 | 25.4% | 7.51% | 7.97% | 2.06% | 2.63% | 2.15% | 1.15% | 1.62% | 2.71% | 1.82% |
| 2026/04/19 | 26.45% | 11.89% | 8.11% | 3.67% | 2.93% | 2.79% | 1.09% | 1.85% | 2.82% | 1.82% |
| 2026/04/20 | 12.65% | 9.31% | 13.4% | 1.88% | 4.43% | 4.8% | 1.69% | 4.18% | 1.96% | 2.26% |
| 2026/04/21 | 20.71% | 12.18% | 10.08% | 2.16% | 3.61% | 3.43% | 1.57% | 2.21% | 3.22% | 2% |
| 2026/04/22 | 7.78% | 14.58% | 10.52% | 4.86% | 4.39% | 2.77% | 1.41% | 3.44% | 1.83% | 2.02% |
| 2026/04/23 | 4.65% | 9.34% | 11.76% | 5.26% | 3.79% | 4.81% | 1.58% | 2.59% | 1.76% | 2.45% |
| 2026/04/24 | 17.5% | 10.42% | 11.35% | 1.17% | 2.85% | 2.45% | 2.01% | 3.26% | 1.77% | 1.5% |
| 2026/04/25 | 20.75% | 11.42% | 9.3% | 5.47% | 1.96% | 3.3% | 1.54% | 1.37% | 4.88% | 1.75% |
| 2026/04/26 | 25.49% | 11.06% | 9.55% | 3.26% | 2.85% | 3.4% | 1.61% | 0.05% | 1.64% | 1.11% |
| 2026/04/27 | 29.06% | 10.05% | 10.04% | 2.31% | 2.85% | 3.52% | 1.6% | 2.4% | 1.6% | 1.41% |
| 2026/04/28 | 22.97% | 6.91% | 12.02% | 0.17% | 3.64% | 2.17% | 1.82% | 1.88% | 2.61% | 1.5% |
| 2026/04/29 | 23.24% | 9.48% | 8.83% | 0.86% | 2.88% | 3.09% | 1.09% | 2.09% | 1.45% | 1.47% |
| 2026/04/30 | 23.96% | 9.76% | 9.62% | 5.93% | 3.36% | 2.98% | 1.28% | 1.23% | 1.15% | 0.89% |
- wsj.com
- nationalgeographic.com
- audible.com
- bloomberg.com
- audiobooks.com
- psychologytoday.com
- countryliving.com
- score.org
- nytimes.com
- amazon.com
Copyright © Adthena. All rights reserved.
In April 2026, wsj.com led with fluctuating peaks, notably on the 16th at 32.63%. National Geographic saw steady growth, peaking at 14.58% on the 22nd. Audible maintained consistency, while Bloomberg experienced a late surge, ending at 5.93%.
Competitor Count for US Media & Entertainment Publishing
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/04/01 | 332 |
| 2026/04/02 | 340 |
| 2026/04/03 | 379 |
| 2026/04/04 | 367 |
| 2026/04/05 | 365 |
| 2026/04/06 | 386 |
| 2026/04/07 | 360 |
| 2026/04/08 | 341 |
| 2026/04/09 | 366 |
| 2026/04/10 | 356 |
| 2026/04/11 | 315 |
| 2026/04/12 | 349 |
| 2026/04/13 | 347 |
| 2026/04/14 | 350 |
| 2026/04/15 | 340 |
| 2026/04/16 | 334 |
| 2026/04/17 | 344 |
| 2026/04/18 | 352 |
| 2026/04/19 | 349 |
| 2026/04/20 | 347 |
| 2026/04/21 | 359 |
| 2026/04/22 | 346 |
| 2026/04/23 | 364 |
| 2026/04/24 | 339 |
| 2026/04/25 | 348 |
| 2026/04/26 | 358 |
| 2026/04/27 | 349 |
| 2026/04/28 | 338 |
| 2026/04/29 | 341 |
| 2026/04/30 | 330 |
Copyright © Adthena. All rights reserved.
April saw fluctuating advertiser numbers, peaking at 386 on April 6. The month concluded with a slight decline, ending at 330.