Share of Clicks for top 10 US Media & Entertainment Publishing brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| psychologytoday.com | 16.33 |
| nytimes.com | 12.02 |
| audible.com | 6.44 |
| wsj.com | 4.17 |
| countryliving.com | 3.47 |
| amazon.com | 3.46 |
| bloomberg.com | 3.43 |
| fatherly.com | 2.55 |
| nationalgeographic.com | 2.47 |
| highlights.com | 2.07 |
| others | 43.59 |
- psychologytoday.com - 16.33%
- nytimes.com - 12.02%
- audible.com - 6.44%
- wsj.com - 4.17%
- countryliving.com - 3.47%
- amazon.com - 3.46%
- bloomberg.com - 3.43%
- fatherly.com - 2.55%
- nationalgeographic.com - 2.47%
- highlights.com - 2.07%
- others - 43.59%
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In the PPC landscape, ‘psychologytoday.com’ leads with 16.33% click share, followed by ‘nytimes.com’ at 12.02%. ‘Others’ dominate with 43.59%, showcasing diverse competition.
Share of Spend for the top 10 US Media & Entertainment Publishing brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | wsj.com | audible.com | psychologytoday.com | bloomberg.com | nytimes.com | amazon.com | audiobooks.com | discountmags.com | nationalgeographic.com | snapfish.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/10/01 | 12.02% | 10.73% | 11.6% | 9.7% | 6.72% | 5.68% | 1.61% | 0.7% | 3.52% | 2.61% |
| 2026/10/02 | 15.76% | 9.51% | 10.7% | 9.23% | 4.93% | 4.42% | 0.84% | 2.02% | 3.63% | 1.82% |
| 2026/10/03 | 0.33% | 9.75% | 12.09% | 12.34% | 6.8% | 4.28% | 1.16% | 2.02% | 5.5% | 2.97% |
| 2026/10/04 | 15.07% | 8.44% | 8.77% | 10.19% | 3.46% | 5.34% | 1.06% | 2.01% | 5.5% | 2.14% |
| 2026/10/05 | 17.97% | 9.44% | 9.88% | 8.35% | 4.42% | 4.85% | 0.71% | 1.7% | 4.69% | 1.53% |
| 2026/10/06 | 7.04% | 10.99% | 10.74% | 8.04% | 3.49% | 5.7% | 1.93% | 2.55% | 5.05% | 1.24% |
| 2026/10/07 | 17.09% | 7.62% | 9.02% | 5.83% | 3.88% | 5.24% | 1.83% | 1.73% | 4.12% | 1.89% |
| 2026/10/08 | 13.97% | 9.37% | 10.43% | 6.19% | 4.04% | 5.2% | 2.38% | 2.35% | 4.09% | 1.99% |
| 2026/10/09 | 16.35% | 9.41% | 10.21% | 5.46% | 2.37% | 6.09% | 1.85% | 3.04% | 4.2% | 1.33% |
| 2026/10/10 | 12.93% | 6.34% | 10.38% | 5.76% | 1.1% | 7.46% | 0.7% | 3.66% | 2.3% | 2.98% |
| 2026/10/11 | 17.03% | 6.63% | 10.39% | 5.2% | 3.47% | 6.71% | 1.17% | 3.18% | 1.35% | 3.18% |
| 2026/10/12 | 10.13% | 6.99% | 9.58% | 4.15% | 2.08% | 6.83% | 2.28% | 2.49% | 1.71% | 4.06% |
| 2026/10/13 | 5.68% | 9.65% | 11.38% | 5.33% | 2.61% | 6.53% | 3.45% | 2.6% | 1.9% | 2.55% |
| 2026/10/14 | 16.46% | 7.22% | 8.67% | 6.43% | 2.65% | 5.05% | 3.4% | 2.31% | 1.29% | 2.37% |
| 2026/10/15 | 8.2% | 9.05% | 11.74% | 6.02% | 2.6% | 5.94% | 4.31% | 2.02% | 0.42% | 2.19% |
| 2026/10/16 | 13.15% | 8.95% | 9.22% | 8.88% | 2.36% | 4.63% | 4.32% | 2.12% | 0.72% | 1.37% |
| 2026/10/17 | 10.57% | 8.14% | 9.78% | 9.7% | 3.13% | 3.91% | 2.31% | 2.02% | 0.89% | 1.43% |
| 2026/10/18 | 7.53% | 8.44% | 10.2% | 11.04% | 5.05% | 3.25% | 3.47% | 2.18% | 1.25% | 1.34% |
| 2026/10/19 | 4.43% | 9.72% | 10.64% | 13.49% | 4.98% | 3.34% | 4.84% | 1.22% | 2.17% | 1.27% |
| 2026/10/20 | 4.57% | 9.64% | 12.2% | 15.6% | 7.55% | 2.57% | 4.41% | 0.83% | 1.36% | 0.72% |
| 2026/10/21 | 10.15% | 11.1% | 9.24% | 14.74% | 6.57% | 3.75% | 3.79% | 1.62% | 0.78% | 0.61% |
| 2026/10/22 | 13.37% | 9.22% | 9.63% | 14.66% | 5.64% | 3.73% | 4.67% | 1.92% | 0.79% | 0.82% |
| 2026/10/23 | 13.55% | 7% | 7.89% | 9.75% | 5.77% | 3.63% | 3.21% | 2.73% | 1.58% | 2.77% |
| 2026/10/24 | 5.69% | 7.93% | 6.88% | 11.5% | 4.46% | 4.83% | 4.39% | 2.33% | 1.65% | 2.8% |
| 2026/10/25 | 13.39% | 8.4% | 5.39% | 7.85% | 4.36% | 4.59% | 2.96% | 2.83% | 1.38% | 3.5% |
| 2026/10/26 | 3.09% | 10.29% | 5.81% | 7.26% | 5.9% | 4.39% | 5.2% | 1.95% | 1.15% | 3.61% |
| 2026/10/27 | 8.67% | 8.95% | 6.7% | 6.01% | 5.69% | 5.3% | 5.67% | 1.6% | 1.28% | 4.19% |
| 2026/10/28 | 11.6% | 8.38% | 7.16% | 5.29% | 4.24% | 4.28% | 5.1% | 1.83% | 1.63% | 3.62% |
| 2026/10/29 | 9.52% | 7.74% | 5.45% | 5.82% | 4.93% | 4.06% | 4.69% | 3.66% | 1.18% | 3.93% |
| 2026/10/30 | 18.28% | 7.44% | 6.36% | 4.63% | 6.02% | 2.93% | 3.32% | 3.02% | 1.62% | 3.56% |
| 2026/10/31 | 17.09% | 8.62% | 7.59% | 4.76% | 4.19% | 3.85% | 3.5% | 3.13% | 2.93% | 1.69% |
- wsj.com
- audible.com
- psychologytoday.com
- bloomberg.com
- nytimes.com
- amazon.com
- audiobooks.com
- discountmags.com
- nationalgeographic.com
- snapfish.com
Copyright © Adthena. All rights reserved.
In October 2026, wsj.com led with fluctuating spend, peaking at 18.28% on the 30th. Audible.com maintained steady mid-range values, while psychologytoday.com showed a decline. Bloomberg.com surged mid-month, ending lower. NyTimes.com and amazon.com had modest, consistent shares. Audiobooks.com and discountmags.com saw gradual increases. Nationalgeographic.com and snapfish.com had low, stable trends.
Competitor Count for US Media & Entertainment Publishing
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/10/01 | 266 |
| 2026/10/02 | 285 |
| 2026/10/03 | 318 |
| 2026/10/04 | 312 |
| 2026/10/05 | 303 |
| 2026/10/06 | 309 |
| 2026/10/07 | 329 |
| 2026/10/08 | 313 |
| 2026/10/09 | 326 |
| 2026/10/10 | 321 |
| 2026/10/11 | 319 |
| 2026/10/12 | 324 |
| 2026/10/13 | 322 |
| 2026/10/14 | 342 |
| 2026/10/15 | 323 |
| 2026/10/16 | 331 |
| 2026/10/17 | 303 |
| 2026/10/18 | 302 |
| 2026/10/19 | 293 |
| 2026/10/20 | 277 |
| 2026/10/21 | 269 |
| 2026/10/22 | 247 |
| 2026/10/23 | 278 |
| 2026/10/24 | 343 |
| 2026/10/25 | 348 |
| 2026/10/26 | 347 |
| 2026/10/27 | 337 |
| 2026/10/28 | 340 |
| 2026/10/29 | 350 |
| 2026/10/30 | 335 |
| 2026/10/31 | 332 |
Copyright © Adthena. All rights reserved.
October began with 266 advertisers, peaking at 350 by month’s end. Mid-month fluctuations settled into a strong finish, showcasing dynamic advertiser engagement.