Share of Clicks for top 10 US Travel Transportation brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| southwest.com | 16.16 |
| aa.com | 10.63 |
| expedia.com | 8.04 |
| enterprise.com | 7.71 |
| kayak.com | 4.26 |
| united.com | 3.69 |
| budget.com | 3.62 |
| priceline.com | 3.49 |
| delta.com | 3.38 |
| jetblue.com | 3.11 |
| others | 35.91 |
- southwest.com - 16.16%
- aa.com - 10.63%
- expedia.com - 8.04%
- enterprise.com - 7.71%
- kayak.com - 4.26%
- united.com - 3.69%
- budget.com - 3.62%
- priceline.com - 3.49%
- delta.com - 3.38%
- jetblue.com - 3.11%
- others - 35.91%
Copyright © Adthena. All rights reserved.
In the competitive landscape of Google PPC, Southwest.com leads with 16.16% click share, followed by AA.com at 10.63%. Others collectively dominate with 35.91%, highlighting diverse competition.
Share of Spend for the top 10 US Travel Transportation brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | expedia.com | priceline.com | southwest.com | enterprise.com | kayak.com | sixt.com | aa.com | cheapoair.com | budget.com | hertz.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/07/01 | 11.47% | 9.64% | 6.73% | 4.76% | 6.2% | 3.07% | 3.9% | 5.72% | 3.9% | 6.76% |
| 2026/07/02 | 13.41% | 9.55% | 7.08% | 4.3% | 6.59% | 3.62% | 3.93% | 5.03% | 3.46% | 6.15% |
| 2026/07/03 | 12.73% | 8.96% | 7.06% | 4.66% | 5.81% | 2.53% | 4.66% | 5.42% | 3.99% | 4.89% |
| 2026/07/04 | 13.67% | 7.94% | 7.09% | 4.23% | 6.39% | 2.7% | 3.71% | 5.55% | 3.44% | 5.9% |
| 2026/07/05 | 12.57% | 8.1% | 7.64% | 4.12% | 6.22% | 3.99% | 4.69% | 4.69% | 3.5% | 6.08% |
| 2026/07/06 | 13.53% | 7.63% | 7.57% | 4.87% | 6.4% | 3% | 4.12% | 4.75% | 2.88% | 5.69% |
| 2026/07/07 | 14.01% | 7.73% | 6.88% | 4.47% | 6.86% | 3.74% | 2.34% | 5.24% | 3.96% | 6.75% |
| 2026/07/08 | 12.95% | 7.29% | 5.69% | 5.51% | 6.54% | 2.89% | 3.56% | 5.3% | 4.43% | 5.62% |
| 2026/07/09 | 12.56% | 7.12% | 6.43% | 5.28% | 6.58% | 4% | 3.91% | 4.9% | 4.73% | 5.03% |
| 2026/07/10 | 13.85% | 7.16% | 6.11% | 5.64% | 6.54% | 4.29% | 4% | 5.05% | 3.65% | 4.54% |
| 2026/07/11 | 14.32% | 6.21% | 6.8% | 5.29% | 6.08% | 3.95% | 2.57% | 4.22% | 3.69% | 4.01% |
| 2026/07/12 | 14.26% | 6.46% | 7.47% | 5.99% | 5.69% | 4.61% | 3.05% | 3.99% | 4.36% | 4.56% |
| 2026/07/13 | 14.84% | 7.03% | 7.39% | 6.18% | 6.01% | 4.12% | 4.09% | 3.98% | 3.69% | 4.71% |
| 2026/07/14 | 15.66% | 7.25% | 7.22% | 6.3% | 5.94% | 4.38% | 3.64% | 3.97% | 4.15% | 4.64% |
| 2026/07/15 | 15.13% | 6.05% | 6.68% | 6.21% | 6.39% | 6.01% | 4.46% | 5% | 3.44% | 4.04% |
| 2026/07/16 | 13.32% | 5.39% | 4.62% | 5.83% | 10.53% | 5.66% | 4.19% | 3.27% | 5.5% | 4.01% |
| 2026/07/17 | 13.22% | 7.13% | 4.35% | 5.67% | 9.17% | 5.79% | 3.55% | 4.11% | 4.92% | 2.7% |
| 2026/07/18 | 12.81% | 5.46% | 5.28% | 5.28% | 6.99% | 6.23% | 3.73% | 4.3% | 6.72% | 2.86% |
| 2026/07/19 | 13.18% | 5.12% | 4.16% | 5.4% | 7.98% | 5.47% | 3.03% | 3.8% | 5.21% | 3.63% |
| 2026/07/20 | 11.53% | 4.79% | 3.57% | 6.67% | 9.1% | 5.85% | 1.96% | 4.54% | 5.33% | 3.47% |
| 2026/07/21 | 15.64% | 7.24% | 7.21% | 6.3% | 5.93% | 4.38% | 3.63% | 3.96% | 4.14% | 4.64% |
| 2026/07/22 | 13.85% | 6.23% | 6% | 5.69% | 6.69% | 4.38% | 3.54% | 4.55% | 3.9% | 3.49% |
| 2026/07/23 | 12.19% | 6.03% | 6.02% | 5.99% | 6.35% | 4.56% | 4.27% | 3.86% | 4.34% | 3.85% |
| 2026/07/24 | 12.23% | 5.95% | 5.85% | 6.15% | 5.52% | 5.81% | 4.59% | 4.27% | 6.8% | 3.72% |
| 2026/07/25 | 13.54% | 6.91% | 5.03% | 5.35% | 6.2% | 5.34% | 5.16% | 4.7% | 5.37% | 3.68% |
| 2026/07/26 | 13.35% | 6.81% | 6.06% | 4.92% | 5.72% | 6.13% | 4.16% | 4% | 4.08% | 3.41% |
| 2026/07/27 | 10.99% | 7.54% | 5.38% | 5.11% | 5.26% | 5.86% | 2.82% | 9.71% | 3.03% | 3.42% |
| 2026/07/28 | 14.02% | 6.29% | 5.72% | 5.41% | 5.9% | 6.33% | 3.48% | 3.87% | 4.72% | 4.75% |
| 2026/07/29 | 12.23% | 6.34% | 6.73% | 5.9% | 6.86% | 4.58% | 3.11% | 3.92% | 4.17% | 5.11% |
| 2026/07/30 | 11.47% | 7.33% | 6.62% | 5.66% | 6.34% | 4.29% | 4.84% | 3.66% | 4.91% | 4.76% |
| 2026/07/31 | 11.67% | 6.62% | 6.56% | 6.12% | 5.72% | 5.27% | 4.7% | 4.42% | 4.22% | 3.25% |
- expedia.com
- priceline.com
- southwest.com
- enterprise.com
- kayak.com
- sixt.com
- aa.com
- cheapoair.com
- budget.com
- hertz.com
Copyright © Adthena. All rights reserved.
Expedia’s PPC spend peaked mid-month at 15.66%, while Priceline’s share dipped to 4.79%. Southwest saw fluctuations, ending at 6.56%. Enterprise and Kayak maintained steady shares, closing at 6.12% and 5.72%, respectively.
Competitor Count for US Travel Transportation
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/07/01 | 907 |
| 2026/07/02 | 922 |
| 2026/07/03 | 950 |
| 2026/07/04 | 982 |
| 2026/07/05 | 915 |
| 2026/07/06 | 918 |
| 2026/07/07 | 906 |
| 2026/07/08 | 872 |
| 2026/07/09 | 851 |
| 2026/07/10 | 930 |
| 2026/07/11 | 918 |
| 2026/07/12 | 929 |
| 2026/07/13 | 921 |
| 2026/07/14 | 898 |
| 2026/07/15 | 899 |
| 2026/07/16 | 920 |
| 2026/07/17 | 886 |
| 2026/07/18 | 847 |
| 2026/07/19 | 853 |
| 2026/07/20 | 831 |
| 2026/07/21 | 898 |
| 2026/07/22 | 974 |
| 2026/07/23 | 985 |
| 2026/07/24 | 979 |
| 2026/07/25 | 1014 |
| 2026/07/26 | 1032 |
| 2026/07/27 | 971 |
| 2026/07/28 | 976 |
| 2026/07/29 | 987 |
| 2026/07/30 | 958 |
| 2026/07/31 | 949 |
Copyright © Adthena. All rights reserved.
July began with 907 advertisers, peaking at 1,032 on the 26th. Despite fluctuations, the month concluded with 949 advertisers, showcasing dynamic market activity.
