Share of Clicks for top 10 AUS Finance Credit Cards brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| americanexpress.com | 16.87 |
| finder.com.au | 16.64 |
| latitudefinancial.com.au | 16.01 |
| commbank.com.au | 7.06 |
| nab.com.au | 5.44 |
| westpac.com.au | 5.14 |
| creditcard.com.au | 4.81 |
| wise.com | 4.73 |
| stgeorge.com.au | 3.2 |
| velocityfrequentflyer.com | 2.51 |
| others | 17.59 |
- americanexpress.com - 16.87%
- finder.com.au - 16.64%
- latitudefinancial.com.au - 16.01%
- commbank.com.au - 7.06%
- nab.com.au - 5.44%
- westpac.com.au - 5.14%
- creditcard.com.au - 4.81%
- wise.com - 4.73%
- stgeorge.com.au - 3.2%
- velocityfrequentflyer.com - 2.51%
- others - 17.59%
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In the PPC landscape, American Express leads with 16.87% click share, closely followed by Finder at 16.64%. Others collectively hold 17.59%, showcasing diverse competition.
Share of Spend for the top 10 AUS Finance Credit Cards brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | finder.com.au | americanexpress.com | latitudefinancial.com.au | westpac.com.au | creditcard.com.au | stgeorge.com.au | commbank.com.au | nab.com.au | wise.com | velocityfrequentflyer.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/10/01 | 18.29% | 14.03% | 14.49% | 6.44% | 5.84% | 2.45% | 4.65% | 3.67% | 3.13% | 4.2% |
| 2025/10/02 | 19.1% | 14.65% | 16.43% | 5.45% | 4.35% | 2.79% | 4.49% | 4.13% | 3.71% | 3.57% |
| 2025/10/03 | 17.85% | 14.41% | 17.46% | 7.37% | 4.39% | 3.62% | 4.02% | 3.41% | 3.25% | 3.71% |
| 2025/10/04 | 17.76% | 13.96% | 18.57% | 6.98% | 3.6% | 3.48% | 4.06% | 3.92% | 3.42% | 3.73% |
| 2025/10/05 | 17.22% | 13.9% | 19.42% | 6.99% | 4.19% | 3.78% | 3.71% | 3.47% | 3.88% | 3.76% |
| 2025/10/06 | 17.92% | 14.49% | 18.77% | 5.48% | 4.39% | 2.92% | 4.32% | 3.76% | 4.1% | 3.05% |
| 2025/10/07 | 18.6% | 13.7% | 17.76% | 4.45% | 4.86% | 2.65% | 3.79% | 4.19% | 4.01% | 4.32% |
| 2025/10/08 | 17.83% | 15.92% | 16.97% | 5.06% | 5.74% | 2.36% | 4.14% | 3.96% | 3.49% | 3.93% |
| 2025/10/09 | 19.02% | 15.77% | 17.66% | 5.44% | 4.66% | 2.99% | 4% | 3.55% | 4.04% | 3.6% |
| 2025/10/10 | 18.88% | 13.9% | 18.43% | 6.03% | 3.61% | 3.2% | 5.47% | 3.17% | 3.9% | 3.41% |
| 2025/10/11 | 16.94% | 15.58% | 18.29% | 7.16% | 3.3% | 3.59% | 4.03% | 4.58% | 4.12% | 2.96% |
| 2025/10/12 | 17.82% | 14.7% | 18.03% | 6.42% | 3.56% | 4.97% | 4.15% | 3.54% | 4.22% | 3.24% |
| 2025/10/13 | 18.66% | 15.05% | 16.01% | 4.27% | 5.38% | 3.63% | 5.39% | 5.83% | 4.19% | 2.5% |
| 2025/10/14 | 19.33% | 14.18% | 16.65% | 4.67% | 6.5% | 3.19% | 5.17% | 5.91% | 3.95% | 2.04% |
| 2025/10/15 | 17.82% | 15.34% | 16.42% | 5.6% | 6.27% | 3.4% | 4.03% | 6.41% | 3.53% | 1.55% |
| 2025/10/16 | 15.74% | 14.07% | 17.55% | 5.97% | 5.12% | 3.92% | 3.59% | 6.96% | 3.85% | 1.67% |
| 2025/10/17 | 16.68% | 13.4% | 17.92% | 6.2% | 4.62% | 4.86% | 3.51% | 7.52% | 3.47% | 1.77% |
| 2025/10/18 | 16.22% | 13.91% | 15.98% | 8.07% | 5.05% | 5.77% | 2.95% | 6.54% | 3.7% | 1.72% |
| 2025/10/19 | 17.52% | 11.91% | 17.53% | 5.61% | 5.29% | 3.97% | 2.81% | 6.56% | 3.52% | 1.66% |
| 2025/10/20 | 17.53% | 14.14% | 19.08% | 4.13% | 3.66% | 3.32% | 3.5% | 7.42% | 3.85% | 1.64% |
| 2025/10/21 | 16.16% | 15.02% | 17.88% | 4.56% | 5.05% | 3.05% | 3.83% | 6.04% | 3.73% | 1.28% |
| 2025/10/22 | 17.52% | 15.43% | 16.3% | 4.53% | 4.88% | 3.04% | 3.68% | 6.3% | 3.5% | 1.54% |
| 2025/10/23 | 15.43% | 15.98% | 15.72% | 4.87% | 3.96% | 3.99% | 4.42% | 6.93% | 2.95% | 2.02% |
| 2025/10/24 | 15.68% | 16.69% | 15.78% | 5.05% | 4.09% | 3.64% | 4.41% | 5.5% | 3.49% | 1.91% |
| 2025/10/25 | 15.78% | 15.16% | 15.3% | 5.35% | 5.65% | 3.78% | 4.06% | 5.88% | 3.16% | 1.81% |
| 2025/10/26 | 15.54% | 15.01% | 17.38% | 5.94% | 4.77% | 5.12% | 4.62% | 6% | 3.29% | 2.06% |
| 2025/10/27 | 15.82% | 16.2% | 16.27% | 3.75% | 5.26% | 2.9% | 5.54% | 7.34% | 3.29% | 1.82% |
| 2025/10/28 | 17.06% | 16.09% | 16.29% | 4.31% | 5.85% | 3.33% | 6.2% | 5.67% | 3.83% | 1.87% |
| 2025/10/29 | 17.38% | 17.26% | 15.52% | 4.78% | 6.36% | 2.9% | 5.18% | 4.74% | 3.66% | 1.69% |
| 2025/10/30 | 18.16% | 16.23% | 15.09% | 5.1% | 6.67% | 3.96% | 5.04% | 4.37% | 3.99% | 1.72% |
| 2025/10/31 | 17.26% | 15.2% | 14.72% | 6.68% | 5.44% | 5.28% | 4.94% | 4.88% | 4.17% | 1.96% |
- finder.com.au
- americanexpress.com
- latitudefinancial.com.au
- westpac.com.au
- creditcard.com.au
- stgeorge.com.au
- commbank.com.au
- nab.com.au
- wise.com
- velocityfrequentflyer.com
Copyright © Adthena. All rights reserved.
In October 2025, finder.com.au led with fluctuating spend shares, peaking mid-month. Americanexpress.com and latitudefinancial.com.au followed closely, showing dynamic trends. Westpac.com.au and creditcard.com.au maintained moderate shares, while velocityfrequentflyer.com saw a decline.
Competitor Count for AUS Finance Credit Cards
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/10/01 | 147 |
| 2025/10/02 | 148 |
| 2025/10/03 | 150 |
| 2025/10/04 | 148 |
| 2025/10/05 | 144 |
| 2025/10/06 | 152 |
| 2025/10/07 | 150 |
| 2025/10/08 | 143 |
| 2025/10/09 | 141 |
| 2025/10/10 | 144 |
| 2025/10/11 | 141 |
| 2025/10/12 | 143 |
| 2025/10/13 | 145 |
| 2025/10/14 | 141 |
| 2025/10/15 | 141 |
| 2025/10/16 | 142 |
| 2025/10/17 | 144 |
| 2025/10/18 | 148 |
| 2025/10/19 | 147 |
| 2025/10/20 | 147 |
| 2025/10/21 | 148 |
| 2025/10/22 | 144 |
| 2025/10/23 | 144 |
| 2025/10/24 | 145 |
| 2025/10/25 | 143 |
| 2025/10/26 | 142 |
| 2025/10/27 | 147 |
| 2025/10/28 | 150 |
| 2025/10/29 | 148 |
| 2025/10/30 | 149 |
| 2025/10/31 | 151 |
Copyright © Adthena. All rights reserved.
October saw fluctuating advertiser numbers, starting at 147 and peaking at 152. Mid-month, numbers dipped to 141, but rebounded to finish strong at 151.
