Share of Clicks for top 10 AUS Finance Loans & Mortgages brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| commbank.com.au | 27.51 |
| aussie.com.au | 9.97 |
| westpac.com.au | 8 |
| nab.com.au | 5.93 |
| anz.com | 3.74 |
| canstar.com.au | 3.27 |
| macquarie.com.au | 3.14 |
| finder.com.au | 2.7 |
| stgeorge.com.au | 2 |
| comparethemarket.com.au | 1.97 |
| others | 31.77 |
- commbank.com.au - 27.51%
- aussie.com.au - 9.97%
- westpac.com.au - 8%
- nab.com.au - 5.93%
- anz.com - 3.74%
- canstar.com.au - 3.27%
- macquarie.com.au - 3.14%
- finder.com.au - 2.7%
- stgeorge.com.au - 2%
- comparethemarket.com.au - 1.97%
- others - 31.77%
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CommBank leads with 27.51% click share, followed by Aussie at 9.97%. Westpac holds 8%, while NAB captures 5.93%. Others collectively dominate with 31.77%.
Share of Spend for the top 10 AUS Finance Loans & Mortgages brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | aussie.com.au | finder.com.au | canstar.com.au | ubank.com.au | harmoney.com.au | walletwizard.com.au | anz.com | credit24.com.au | nab.com.au | westpac.com.au |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/02/01 | 9.93% | 5.58% | 6.52% | 1.54% | 4.84% | 4.85% | 4.73% | 2.68% | 4.19% | 3.65% |
| 2026/02/02 | 9.52% | 7.34% | 6.73% | 1.7% | 4.67% | 4.04% | 3.93% | 4.27% | 4.13% | 3.57% |
| 2026/02/03 | 8.75% | 6.65% | 6.7% | 1.68% | 3.67% | 4.41% | 3.05% | 3.78% | 3.99% | 3.93% |
| 2026/02/04 | 8.79% | 5.84% | 6.54% | 2.36% | 4.39% | 4.32% | 3.17% | 3.56% | 3.15% | 3.62% |
| 2026/02/05 | 10.03% | 4.41% | 5.93% | 2.32% | 4.52% | 4.01% | 4.23% | 3.66% | 3.58% | 3.74% |
| 2026/02/06 | 10.68% | 3.4% | 5.59% | 2.88% | 4.78% | 4% | 3.6% | 5.85% | 3.89% | 3.96% |
| 2026/02/07 | 10.38% | 4.33% | 6.57% | 4.61% | 5.83% | 3.61% | 3.52% | 4.71% | 3.03% | 3.63% |
| 2026/02/08 | 9.11% | 3.76% | 7.13% | 4.43% | 6.01% | 3.37% | 3.98% | 4.27% | 2.98% | 4.35% |
| 2026/02/09 | 9.71% | 4.69% | 6.45% | 4.05% | 4.68% | 3.48% | 3.36% | 4.59% | 3.37% | 3.36% |
| 2026/02/10 | 9.28% | 5.07% | 6.68% | 2.74% | 5.43% | 3.87% | 4.56% | 4.79% | 3.4% | 3.12% |
| 2026/02/11 | 9.69% | 4.12% | 6.18% | 3.05% | 4.76% | 3.98% | 5.31% | 5.4% | 3.36% | 3.62% |
| 2026/02/12 | 9.38% | 4.19% | 6.38% | 4.48% | 3.93% | 4.01% | 4.99% | 5.01% | 3.25% | 3.37% |
| 2026/02/13 | 10.66% | 3.39% | 5.58% | 2.88% | 4.77% | 4% | 3.6% | 5.84% | 3.88% | 3.95% |
| 2026/02/14 | 10.36% | 4.31% | 6.55% | 4.6% | 5.82% | 3.6% | 3.51% | 4.69% | 3.03% | 3.62% |
| 2026/02/15 | 9.1% | 3.76% | 7.12% | 4.43% | 6.01% | 3.37% | 3.99% | 4.26% | 2.98% | 4.34% |
| 2026/02/16 | 9.7% | 4.69% | 6.44% | 4.05% | 4.67% | 3.48% | 3.35% | 4.58% | 3.36% | 3.36% |
| 2026/02/17 | 7.7% | 5.08% | 6.61% | 3.02% | 3.19% | 4.08% | 5.18% | 4.88% | 3.51% | 1.94% |
| 2026/02/18 | 7.17% | 5.77% | 6.68% | 2.39% | 3.95% | 4.57% | 4.17% | 5.22% | 3.79% | 1.79% |
| 2026/02/19 | 7.85% | 5.14% | 6.85% | 3.48% | 4.15% | 5.35% | 4.18% | 5.06% | 3.5% | 2.54% |
| 2026/02/20 | 7.87% | 4.72% | 6.67% | 2.42% | 4.44% | 5.1% | 3.65% | 4.7% | 3.91% | 2.69% |
| 2026/02/21 | 7.65% | 4.55% | 5.45% | 4.57% | 4.97% | 5.18% | 4.58% | 4.92% | 3.68% | 3.73% |
| 2026/02/22 | 6.98% | 6.1% | 5.97% | 5.15% | 5.27% | 3.76% | 4.65% | 3.19% | 3.82% | 3.96% |
| 2026/02/23 | 6.47% | 5.63% | 6.22% | 2.95% | 3.43% | 4.48% | 4.95% | 3.97% | 3.85% | 2.67% |
| 2026/02/24 | 8.07% | 5.73% | 5.81% | 4.15% | 3.39% | 3.67% | 4% | 4.73% | 3.53% | 2.7% |
| 2026/02/25 | 8.05% | 4.87% | 5.17% | 4.64% | 4.45% | 4.27% | 3.8% | 5.09% | 3.83% | 2.71% |
| 2026/02/26 | 7.4% | 4.99% | 5.09% | 4.06% | 3.42% | 4.48% | 4.57% | 3.81% | 3.87% | 2.92% |
| 2026/02/27 | 5.93% | 6.48% | 5.22% | 5.49% | 5.54% | 3.6% | 4.69% | 3.15% | 3.93% | 3.4% |
| 2026/02/28 | 7.08% | 6.85% | 5.36% | 5.24% | 4.77% | 4.27% | 4.2% | 3.87% | 3.87% | 3.61% |
- aussie.com.au
- finder.com.au
- canstar.com.au
- ubank.com.au
- harmoney.com.au
- walletwizard.com.au
- anz.com
- credit24.com.au
- nab.com.au
- westpac.com.au
Copyright © Adthena. All rights reserved.
In February 2026, aussie.com.au led with fluctuating spend, peaking mid-month. finder.com.au and canstar.com.au showed steady growth. ubank.com.au surged early, while harmoney.com.au and walletwizard.com.au maintained moderate levels. ANZ and credit24.com.au had consistent activity, with nab.com.au and westpac.com.au stabilizing towards month-end.
Competitor Count for AUS Finance Loans & Mortgages
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/02/01 | 386 |
| 2026/02/02 | 397 |
| 2026/02/03 | 415 |
| 2026/02/04 | 322 |
| 2026/02/05 | 312 |
| 2026/02/06 | 315 |
| 2026/02/07 | 314 |
| 2026/02/08 | 315 |
| 2026/02/09 | 324 |
| 2026/02/10 | 318 |
| 2026/02/11 | 316 |
| 2026/02/12 | 322 |
| 2026/02/13 | 315 |
| 2026/02/14 | 314 |
| 2026/02/15 | 315 |
| 2026/02/16 | 324 |
| 2026/02/17 | 314 |
| 2026/02/18 | 308 |
| 2026/02/19 | 312 |
| 2026/02/20 | 304 |
| 2026/02/21 | 306 |
| 2026/02/22 | 302 |
| 2026/02/23 | 306 |
| 2026/02/24 | 316 |
| 2026/02/25 | 309 |
| 2026/02/26 | 309 |
| 2026/02/27 | 299 |
| 2026/02/28 | 291 |
Copyright © Adthena. All rights reserved.
February began with 386 advertisers, peaking at 415 on the 3rd. A decline followed, stabilizing mid-month around 315. The month concluded with a dip to 291 advertisers.
