Why is the AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report useful and how should I use it?

Why is the AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report useful? Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance. Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that. How to use the AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.

How often is the data updated?

Data within the AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.

How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google. On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more. We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.

Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report aggregates data from across both device types and Google Shopping.

Who is this AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report for?

The AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform. With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date. Learn more about Ask Arlo.

AUS Hospitality Amusement Parks, Arcades & Attractions - PPC Market Share Analysis March 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Amusement Parks, Arcades & Attractions category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Google AI Overview visibility for Hospitality Amusement Parks, Arcades & Attractions AUS

See how often AIOs appear and how search intent is distributed across buying signals.

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AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency	Percentage
Frequency	4.07414436642
	95.9258556336

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency	Percentage
Frequency	41
	59

41%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent	Distribution
Investigational	0%
Transactional	6%
Navigational	11%
Seasonal	0%
Local	18%
Problem Solving	0%

Market Exposure

Share of Clicks for top 10 AUS Hospitality Amusement Parks, Arcades & Attractions brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month

Share of Clicks - Last month
Domain	Share of clicks
klook.com	15.66
viator.com	15.26
dreamworld.com.au	12.28
agoda.com	10.39
headout.com	6.71
groupon.com.au	6.64
experienceoz.com.au	6.6
themeparks.com.au	6.33
tiqets.com	5.46
kkday.com	1.46
others	13.21

klook.com - 15.66%
viator.com - 15.26%
dreamworld.com.au - 12.28%
agoda.com - 10.39%
headout.com - 6.71%
groupon.com.au - 6.64%
experienceoz.com.au - 6.6%
themeparks.com.au - 6.33%
tiqets.com - 5.46%
kkday.com - 1.46%
others - 13.21%

In the PPC landscape, Klook leads with 15.66% click share, closely followed by Viator at 15.26%. Others collectively hold 13.21%, showcasing diverse competition.

Market Exposure

Share of Spend for the top 10 AUS Hospitality Amusement Parks, Arcades & Attractions brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.

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Share of Spend - Last Month

Share of Spend - Last Month
Date	klook.com	viator.com	agoda.com	headout.com	groupon.com.au	experienceoz.com.au	tiqets.com	dreamworld.com.au	themeparks.com.au	kkday.com
2026/03/01	17.84%	11.92%	10.82%	10.86%	10.76%	11.36%	6.35%	5.79%	2.54%	0.61%
2026/03/02	18.94%	10.27%	12.48%	7.47%	9.82%	8.93%	7.86%	3.5%	4.39%	1.65%
2026/03/03	20.17%	14.69%	10.94%	8.45%	9.02%	14.18%	5.47%	3.2%	5.73%	1.86%
2026/03/04	18.31%	14.52%	12.84%	9.23%	5.18%	8.74%	5.57%	4.95%	7.01%	3.34%
2026/03/05	18.59%	15.48%	11.79%	7.99%	9.15%	11.28%	5.01%	6.15%	4.23%	2.11%
2026/03/06	19.68%	18.08%	16.6%	8.96%	9.25%	10.11%	4.79%	2.56%	3.68%	1.26%
2026/03/07	17.81%	13.83%	16.45%	9.57%	8.58%	8.82%	5.84%	4.87%	4.98%	3.81%
2026/03/08	18.82%	12.91%	17.3%	9.21%	7.51%	8.4%	7.08%	1.92%	6.71%	1.17%
2026/03/09	15.57%	12.56%	13.73%	8.16%	10.94%	9.66%	4.44%	5.14%	3.9%	1.68%
2026/03/10	16.45%	14.61%	17.13%	9.85%	8.92%	8.58%	5.4%	3.52%	5.75%	1.79%
2026/03/11	19.09%	12.88%	15.77%	6.11%	8.57%	10.07%	4.39%	2.94%	6.21%	1.95%
2026/03/12	15.03%	13.73%	12.14%	8.74%	8.87%	10.47%	5.46%	7%	4.41%	1.78%
2026/03/13	15.98%	12.36%	14.16%	9.08%	6.41%	10.46%	7.11%	6.23%	5.43%	2.27%
2026/03/14	17.75%	12.9%	11.44%	10.75%	8.41%	8.52%	6.14%	5.64%	5.68%	2.81%
2026/03/15	15.99%	9.96%	19.03%	6.74%	9.79%	10.78%	4.1%	7.17%	7.17%	1.36%
2026/03/16	17.73%	14.9%	17.31%	8.67%	9.93%	10.39%	4.74%	1.73%	4.07%	2.75%
2026/03/17	15.85%	12.48%	13.09%	7.56%	6.11%	8.72%	5.43%	7.99%	7.43%	2.54%
2026/03/18	16.06%	24.02%	16.48%	9.92%	5.43%	5.31%	4.83%	4.11%	5.59%	1.9%
2026/03/19	16.35%	14.36%	17.64%	9.05%	10.12%	7.83%	3.48%	6.66%	5.55%	0.79%
2026/03/20	17.32%	12.67%	18.22%	9.89%	10.65%	8.65%	5.29%	4.57%	4.02%	0.99%
2026/03/21	17.62%	14.21%	11.15%	9.54%	11.51%	7.11%	5.86%	4.55%	5.77%	0.96%
2026/03/22	17.2%	11.89%	14.18%	9.58%	8.97%	6.94%	4.09%	5.66%	5.33%	2.35%
2026/03/23	19.17%	16.82%	12.21%	8.61%	9.84%	8.68%	3%	6.85%	5.28%	1.62%
2026/03/24	16.48%	12.63%	14.6%	7.7%	6.66%	6.89%	5.9%	10.7%	4.89%	2.47%
2026/03/25	16.42%	15.13%	8.95%	7.79%	9.9%	8.67%	2.96%	10.5%	4.89%	1.06%
2026/03/26	15.73%	16.48%	9.34%	7.88%	10.76%	15.82%	3.62%	5.72%	4.33%	0.33%
2026/03/27	13.53%	13.37%	13.52%	8.72%	9.63%	9.67%	5.3%	7.73%	3.15%	1.65%
2026/03/28	16.47%	12.81%	11.84%	8.01%	11.95%	10.75%	4.97%	6.63%	4.42%	0.92%
2026/03/29	17.77%	18.48%	6.81%	8.26%	10.53%	7.44%	6.28%	5.63%	5.85%	4.19%
2026/03/30	18.74%	17.61%	14.22%	9.06%	10%	3.86%	5.45%	5.48%	5.73%	1.7%
2026/03/31	20.12%	15.95%	12.71%	9.39%	7.64%	6%	5.76%	5.64%	5.35%	2.92%

klook.com
viator.com
agoda.com
headout.com
groupon.com.au
experienceoz.com.au
tiqets.com
dreamworld.com.au
themeparks.com.au
kkday.com

In March 2026, Klook.com led with fluctuating spend, peaking at 20.17% on March 3rd. Viator.com surged on March 18th with 24.02%. Agoda.com saw a mid-month rise, while Headout.com remained steady. By month’s end, Klook.com regained dominance at 20.12%.

Market Exposure

Competitor Count for AUS Hospitality Amusement Parks, Arcades & Attractions

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.

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Competitor Count - Last month

Competitor Count - Last month
Date	Competitor Count
2026/03/01	53
2026/03/02	58
2026/03/03	54
2026/03/04	56
2026/03/05	53
2026/03/06	47
2026/03/07	50
2026/03/08	54
2026/03/09	55
2026/03/10	51
2026/03/11	53
2026/03/12	52
2026/03/13	48
2026/03/14	44
2026/03/15	47
2026/03/16	43
2026/03/17	56
2026/03/18	53
2026/03/19	52
2026/03/20	48
2026/03/21	51
2026/03/22	51
2026/03/23	53
2026/03/24	51
2026/03/25	53
2026/03/26	52
2026/03/27	46
2026/03/28	55
2026/03/29	50
2026/03/30	52
2026/03/31	44

March saw fluctuating advertiser numbers, peaking at 58 on March 2nd, then declining to 43 by March 16th. The month concluded with 44 advertisers.

Campaign Efficiency

Market Loss & Market Gains for AUS Hospitality Amusement Parks, Arcades & Attractions

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month

Market Loss & Market Gains - Last month
Name	Market Trend
dreamworld.com.au	3.29%
lunaparksydney.com	2.07%
viator.com	1.92%
thrillark.com	0.69%
groupon.com.au	0.68%
themeparks.com.au	-0.81%
tiqets.com	-0.96%
klook.com	-0.98%
experienceoz.com.au	-1.58%
agoda.com	-2.44%

Dreamworld.com.au soared with a 3.29% click share increase, while agoda.com faced a 2.44% decline.

Campaign Efficiency

AUS Hospitality Amusement Parks, Arcades & Attractions Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date	klook.com	viator.com	agoda.com	headout.com	tiqets.com	groupon.com.au	themeparks.com.au	experienceoz.com.au	dreamworld.com.au	kkday.com
2026/03/01	19.65%	17.47%	10.67%	9.19%	8.09%	10.75%	1.83%	9.47%	4%	0.7%
2026/03/02	19.32%	14.8%	10.83%	7.48%	10.26%	11.02%	3.52%	7.68%	2.37%	1.13%
2026/03/03	20.43%	17.73%	10.72%	7.19%	8.26%	9.5%	4.14%	10.69%	1.88%	1.56%
2026/03/04	18.7%	20.51%	12.13%	9.27%	6.52%	5.91%	5.58%	7.33%	3.26%	2.83%
2026/03/05	18.8%	20.43%	11.06%	7.42%	5.75%	10.11%	3.57%	10.39%	4.29%	1.92%
2026/03/06	20.93%	23.2%	14.7%	7.67%	5.15%	8.94%	3.17%	9.25%	1.72%	1.13%
2026/03/07	18.36%	18.99%	14.73%	8.62%	7.47%	8.95%	4.15%	7.77%	2.74%	4.18%
2026/03/08	19.92%	16.85%	15.19%	9.28%	7.99%	7.76%	5.13%	7.65%	1.12%	0.93%
2026/03/09	17.12%	15.81%	13.23%	7.96%	6.35%	12%	3.06%	8.02%	3.83%	1.71%
2026/03/10	17.82%	18.41%	16.32%	8.55%	7.46%	8.81%	4.42%	6.73%	1.97%	1.91%
2026/03/11	19.39%	16.57%	15.85%	5.59%	5.28%	9.31%	4.8%	9.08%	2.02%	1.17%
2026/03/12	16.6%	17.41%	12.52%	7.96%	6.06%	9.88%	3.57%	9.26%	4.47%	1.57%
2026/03/13	18.51%	15.29%	14.19%	8.79%	7.86%	7.6%	4.07%	8.66%	4.03%	2.38%
2026/03/14	19.84%	17.68%	12.23%	10.09%	7.11%	7.76%	4.31%	6.8%	3.07%	2.9%
2026/03/15	17.86%	15.19%	17.26%	6.78%	5.45%	10.07%	5.88%	8.99%	4.71%	1.58%
2026/03/16	18.06%	18.54%	17.07%	7.9%	5.55%	10.51%	3.43%	8.22%	1.2%	2.42%
2026/03/17	16.24%	16.55%	12.53%	7.1%	7.3%	6.08%	7.09%	7.48%	5.95%	2.61%
2026/03/18	15.7%	30.6%	13.72%	8.56%	6.46%	5.74%	4.48%	5.05%	2.51%	1.56%
2026/03/19	19.34%	19.32%	16.74%	7.43%	3.84%	11.07%	4.27%	6.75%	4.17%	0.62%
2026/03/20	18.97%	20.09%	16.08%	8.86%	5.8%	10.13%	3.07%	6.81%	2.83%	0.67%
2026/03/21	20.07%	19.26%	9.35%	9.27%	8.23%	11.16%	4.85%	5.25%	2.95%	0.92%
2026/03/22	18.69%	16.46%	13.07%	9.28%	5.54%	10.54%	4.52%	6.01%	3.33%	1.79%
2026/03/23	19.71%	20.13%	12.08%	7.15%	5.04%	11.25%	4.05%	7.31%	4.13%	1.5%
2026/03/24	17.03%	15.61%	15.37%	8.03%	7.6%	8.26%	3.88%	5.86%	6.1%	2.22%
2026/03/25	18.42%	20%	8.63%	7.19%	4.75%	11.56%	3.82%	8.07%	5.75%	1.05%
2026/03/26	17.29%	22.03%	9.72%	6.9%	5.56%	11.46%	3.3%	11.6%	3.32%	0.24%
2026/03/27	13.39%	17.4%	12.55%	8.59%	7.07%	11.42%	2.37%	8.29%	4.9%	1.45%
2026/03/28	16.68%	16.93%	9.73%	8.42%	6.54%	12.45%	3.92%	9.3%	4.4%	0.61%
2026/03/29	18.11%	21.72%	7.37%	7.44%	7.46%	11.9%	4.48%	6.89%	3.64%	3.36%
2026/03/30	19.25%	21.37%	12.97%	9.27%	6.66%	10.81%	4.71%	2.91%	3.26%	1.78%
2026/03/31	21.24%	20.7%	10.16%	8.96%	7.36%	7.18%	4.87%	4.74%	4.05%	2.74%

klook.com
viator.com
agoda.com
headout.com
tiqets.com
groupon.com.au
themeparks.com.au
experienceoz.com.au
dreamworld.com.au
kkday.com

In March 2026, Klook.com saw fluctuating impressions, peaking at 21.24% on the 31st. Viator.com experienced a significant spike on the 18th, reaching 30.6%. Agoda.com maintained moderate stability, while Headout.com and Tiqets.com showed minor variations. Groupon.com.au had a strong presence, peaking mid-month. Themeparks.com.au and Dreamworld.com.au had consistent low impressions. KKday.com remained low, with a slight rise at month’s end.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Hospitality Amusement Parks, Arcades & Attractions

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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Google Text Ad Copy Insights & Creative Trends for AUS Hospitality Amusement Parks, Arcades & Attractions - Last month

1
Australia’s Biggest Theme Park | All the Worlds in One https://www.dreamworld.com.au › dreamworld › buy-online
Explore Australia’s largest theme park with thrilling rides and wildlife encounters. Experience all the worlds in one at Dreamworld, Australia’s biggest...
2
Dreamworld ticket | $50 off 2 Day Pass Deal https://www.experienceoz.com.au
Save $50 on 2 Day Pass Deal. Buy now and save. Best Combo Packages, Mulit-Day Tickets and...
3
QLD's Favourite Theme Parks https://www.queensland.com › theme-park
Australia's Adventure Capital — World Class Theme Parks with Rides to make your Eyes Pop, Jaw Drop & Heart Stop. From Dreamworld to Australia Zoo, Queensland is the Home of...
4
Wet’n’Wild Gold Coast | Water Slides & Family Fun https://www.themeparks.com.au
Get 5 Days Of Unlimited Entry to Movie World, Sea World & Wet’n’Wild With An Escape Pass! All The Fun And Excitement You Could Ever Need On Your Next Gold Coast Holiday! 3 Parks, 5 Days.
5
Top 10 Things to Do in Darwin https://www.viator.com › things-to-do › darwin
Things To Do Darwin — Explore Darwin, Skip the Lines and Dive Into the Adventure With Our Exclusive Tours. Quick & Easy Purchase Process! Full Refund Available up to 24...

In the vibrant world of theme parks, Dreamworld stands out with its promise of thrilling rides and wildlife encounters, encapsulating “All the Worlds in One.” Experience Oz entices with a $50 discount on a 2-day pass, offering value-packed adventures. Queensland.com highlights the state’s reputation as Australia’s Adventure Capital, featuring world-class parks. Themeparks.com.au offers an enticing 5-day escape pass to multiple parks, ensuring endless fun. Meanwhile, Viator invites explorers to dive into Darwin’s adventures with exclusive tours. Each ad weaves a unique narrative, captivating thrill-seekers and adventure lovers alike.

Frequently Asked Questions

Why is the AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report useful and how should I use it?

Why is the AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report useful?

Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.

Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.

How to use the AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
How often is the data updated?

Data within the AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.

On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.

We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
How accurate is the AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report?

The AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.

Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.

With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments.

Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape.

Learn more about our data.

Learn more about our data accuracy
Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report aggregates data from across both device types and Google Shopping.
Who is this AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report for?

The AUS Hospitality Amusement Parks, Arcades & Attractions March 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
Can I get a custom report for my brand?

Our search consultants can introduce you to data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the geographies that need monitoring.

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What is Ask Arlo?

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform.

With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date.

Learn more about Ask Arlo.

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The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

AUS Hospitality Amusement Parks, Arcades & Attractions - PPC Market Share Analysis March 2026