UK Hospitality Amusement Parks, Arcades & Attractions - PPC Market Share Analysis June 2025

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the UK Amusement Parks, Arcades & Attractions category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Market Exposure

Share of Clicks for top 10 UK Hospitality Amusement Parks, Arcades & Attractions brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Domain Share of clicks
londoneye.com 10.33
disneylandparis.com 10.31
altontowers.com 9.5
wbstudiotour.co.uk 7.55
haven.com 6.57
london-tickets.co.uk 6.46
loveholidays.com 5.29
chessington.com 4.02
viator.com 2.94
evanevanstours.com 2.64
others 34.39

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In the PPC landscape, “others” dominate with 34.39% click share, while londoneye.com leads individual domains at 10.33%.

Market Exposure

Share of Spend for the top 10 UK Hospitality Amusement Parks, Arcades & Attractions brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Date london-tickets.co.uk disneylandparis.com loveholidays.com londoneye.com viator.com disneyholidays.co.uk evanevanstours.com haven.com attractiontickets.com goldentours.com
2025/06/01 5.43% 11.71% 10.12% 10.17% 7.11% 4.18% 4.52% 3.42% 3.78% 2.49%
2025/06/02 3.67% 12.39% 13.08% 8.01% 6.71% 4% 1.21% 5.49% 5.33% 1.59%
2025/06/03 6.37% 13.19% 11.22% 13.56% 5.68% 4.95% 0.41% 3% 2.46% 2.81%
2025/06/04 4.41% 10.35% 14.73% 5.43% 4.45% 3.97% 2.09% 4.05% 4.75% 3.29%
2025/06/05 4.85% 10.98% 10.72% 6.38% 5.49% 4.48% 5.91% 4.45% 5.22% 2.28%
2025/06/06 13.03% 11.23% 10.78% 5.86% 5.39% 3.79% 3.25% 4.66% 4.52% 1.8%
2025/06/07 11.04% 11.81% 11.16% 7.01% 1.5% 4.07% 3.22% 3.95% 5.19% 2.73%
2025/06/08 8.4% 11.01% 12.16% 7.49% 2.61% 3.42% 2.73% 4.23% 5.1% 1.68%
2025/06/09 6.16% 10.33% 14.14% 5.43% 1.42% 5.63% 2.7% 2.73% 4.55% 2.13%
2025/06/10 4.89% 11.27% 12.56% 6% 0.16% 6.22% 2.97% 4.69% 3.26% 3.29%
2025/06/11 7.26% 6.65% 8.23% 5.62% 5.05% 5.1% 6.07% 4.12% 2.76% 4.48%
2025/06/12 5.93% 6.35% 9.51% 6.23% 2.93% 5.64% 5.91% 5.17% 3.45% 3.33%
2025/06/13 8.04% 8.73% 9.72% 6.97% 5.21% 6.3% 3.53% 3.73% 3.21% 3.11%
2025/06/14 6.8% 8.8% 8.8% 1.98% 10.43% 5.01% 3.95% 4.18% 2.82% 4.93%
2025/06/15 5.87% 8.97% 10.74% 6.94% 7.13% 4.45% 4.95% 4.63% 2.75% 4.23%
2025/06/16 6.33% 8.96% 9.47% 9.38% 8.95% 4.99% 5.28% 4.04% 2.88% 4.76%
2025/06/17 12.52% 10.87% 7.64% 7.71% 2.33% 4.96% 4.76% 4.82% 4.67% 2.4%
2025/06/18 10.62% 9.53% 8.94% 5.66% 4.95% 5.74% 5.48% 3.81% 4.13% 5.2%
2025/06/19 10.83% 9.56% 8.49% 6.91% 5.47% 7.29% 3.52% 3.45% 2.96% 2.97%
2025/06/20 13.94% 6.8% 5.61% 7.13% 6.83% 6.15% 6.79% 3.14% 3.23% 2.37%
2025/06/21 12.48% 7.74% 7.93% 6.2% 8.23% 4.56% 6.27% 2.56% 2.65% 3.37%
2025/06/22 8.97% 8.23% 8.78% 9.27% 6.75% 3.09% 6.37% 3.96% 3.87% 3.64%
2025/06/23 10.33% 9.16% 10.17% 7.43% 7.69% 4.06% 4.48% 4.34% 2.67% 2.6%
2025/06/24 10.6% 10.64% 7.84% 6.84% 6.8% 4.27% 5.39% 3.32% 3.42% 3.25%
2025/06/25 10.16% 10.4% 8.42% 8.11% 4.98% 4.99% 5.19% 2.77% 3.75% 1.77%
2025/06/26 12.82% 10.75% 7.61% 8.89% 3.62% 6.45% 4.48% 2.2% 2.57% 2.43%
2025/06/27 12.43% 10.69% 6.09% 6.57% 4.41% 5.08% 6.03% 3.02% 2.19% 4.57%
2025/06/28 13.93% 6.22% 4.4% 8.45% 6.17% 4.33% 4.22% 2.86% 2.18% 3.17%
2025/06/29 13.93% 7.31% 6.96% 8.56% 6.17% 4.16% 4.06% 2.82% 1.5% 1.94%
2025/06/30 12.92% 8.66% 7.73% 5.43% 4.22% 4.04% 3.89% 3.88% 3.05% 2.74%

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In June 2025, “london-tickets.co.uk” saw a significant rise, peaking at 13.94%. “disneylandparis.com” maintained steady performance, while “loveholidays.com” fluctuated. “londoneye.com” and “viator.com” experienced varied trends. The month concluded with “london-tickets.co.uk” leading.

Market Exposure

Competitor Count for UK Hospitality Amusement Parks, Arcades & Attractions

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Date Competitor Count
2025/06/01 122
2025/06/02 130
2025/06/03 115
2025/06/04 148
2025/06/05 136
2025/06/06 142
2025/06/07 136
2025/06/08 150
2025/06/09 137
2025/06/10 163
2025/06/11 151
2025/06/12 149
2025/06/13 165
2025/06/14 154
2025/06/15 146
2025/06/16 134
2025/06/17 147
2025/06/18 162
2025/06/19 133
2025/06/20 148
2025/06/21 148
2025/06/22 145
2025/06/23 142
2025/06/24 148
2025/06/25 149
2025/06/26 127
2025/06/27 138
2025/06/28 146
2025/06/29 123
2025/06/30 144

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June saw a dynamic shift in advertisers, starting at 122 and peaking at 165 mid-month. The month concluded with a stable 144, reflecting a vibrant advertising landscape.

Campaign Efficiency

Market Loss & Market Gains for UK Hospitality Amusement Parks, Arcades & Attractions

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Name Market Trend
london-tickets.co.uk 3.39%
londoneye.com 1.51%
tiqets.com 1.43%
chessington.com 0.89%
evanevanstours.com 0.79%
wbstudiotour.co.uk -0.95%
thelandoflegends.com -1.08%
haven.com -1.29%
loveholidays.com -1.92%
altontowers.com -3.33%

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London-tickets.co.uk surged with a 3.39% click share increase, while altontowers.com dropped by 3.33%.

Campaign Efficiency

UK Hospitality Amusement Parks, Arcades & Attractions Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date london-tickets.co.uk viator.com loveholidays.com disneylandparis.com evanevanstours.com goldentours.com haven.com disneyholidays.co.uk londoneye.com wbstudiotour.co.uk
2025/06/01 9.72% 10.56% 8.68% 7.54% 5.2% 3.56% 3.4% 2.58% 5.84% 0.01%
2025/06/02 6.09% 8.91% 11.97% 8.21% 1.31% 2.39% 5.61% 2.61% 4.4% 2.02%
2025/06/03 11.4% 9.75% 11.07% 8.65% 0.5% 3.66% 2.71% 3.2% 7.02% 2.63%
2025/06/04 7.67% 6.37% 15.66% 8.07% 2.8% 4.73% 4.01% 2.7% 3.08% 4.1%
2025/06/05 7.46% 8.4% 10.14% 6.29% 7.11% 3.23% 4.15% 2.46% 3.64% 3.51%
2025/06/06 17.2% 8.09% 9.99% 7.13% 3.85% 2.72% 4.18% 2.28% 3.46% 2.41%
2025/06/07 17.4% 2.34% 9.52% 7.06% 4.22% 3.84% 3.73% 2.27% 3.62% 5.21%
2025/06/08 13.86% 3.81% 11.19% 6.86% 3.21% 2.41% 4.19% 1.95% 4.03% 3.73%
2025/06/09 10.47% 2.08% 13.69% 6.81% 3.44% 3.01% 2.81% 3.13% 3.37% 1.49%
2025/06/10 9.17% 0.14% 11.96% 7.42% 4.24% 4.96% 4.56% 4.77% 3.61% 4.63%
2025/06/11 11.52% 6.9% 6.65% 3.47% 7.13% 6.05% 3.46% 2.65% 2.99% 3.63%
2025/06/12 10.48% 3.71% 8.26% 4.2% 6.92% 4.66% 4.67% 3.08% 3.43% 3.36%
2025/06/13 12.07% 7.56% 8.61% 5.79% 4.47% 4.47% 3.41% 4.73% 3.82% 4.97%
2025/06/14 11.56% 13.26% 7.18% 5.35% 4.63% 6.52% 3.56% 2.94% 1.04% 4.99%
2025/06/15 10.26% 10.14% 9.73% 5.72% 6.21% 6.1% 4.35% 2.95% 3.76% 5.88%
2025/06/16 10.36% 12.68% 7.7% 5.95% 6.84% 6.51% 4.23% 2.97% 4.92% 3.88%
2025/06/17 18.37% 3.38% 6.75% 6.59% 6.56% 3.67% 4.46% 3.05% 4.31% 3.5%
2025/06/18 14.07% 7.18% 7.22% 6.33% 6.76% 7.23% 3.56% 3.73% 3.02% 3.3%
2025/06/19 15.43% 8.12% 6.45% 6.42% 4.55% 4.36% 2.94% 5.11% 3.66% 3.93%
2025/06/20 18.2% 9.25% 4.14% 3.93% 7.98% 3.48% 2.78% 3.62% 3.65% 2.21%
2025/06/21 16.69% 12.07% 6.82% 4.49% 7.12% 4.4% 2.41% 3.18% 3.28% 4.06%
2025/06/22 14.71% 8.77% 7.71% 5.2% 7.82% 4.96% 3.51% 2.19% 4.85% 1.76%
2025/06/23 16.45% 10.39% 8.92% 4.96% 4.86% 3.62% 3.93% 2.65% 4.1% 2.92%
2025/06/24 16.69% 8.98% 6.18% 5.49% 7.12% 4.53% 3.21% 2.5% 3.41% 2.15%
2025/06/25 16.28% 7.11% 6.99% 5.87% 6.72% 2.64% 2.52% 2.86% 4.42% 3.49%
2025/06/26 19.55% 5.35% 6.51% 6.12% 5.18% 3.24% 1.96% 3.88% 4.74% 4.17%
2025/06/27 18.85% 6.25% 4.64% 5.52% 7.1% 6.11% 2.66% 2.83% 3.29% 3.46%
2025/06/28 19.57% 8.5% 3.41% 3.73% 5.01% 4.12% 2.18% 2.74% 4.18% 3.92%
2025/06/29 20.1% 8.38% 5.32% 4.33% 4.81% 2.65% 2.36% 2.88% 4.26% 3.16%
2025/06/30 18.67% 6.03% 6.02% 5.41% 4.6% 3.85% 3.51% 3.11% 2.74% 2.29%

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In June 2025, london-tickets.co.uk led with a steady rise, peaking at 20.1% on the 29th. Viator.com fluctuated, starting strong but dipping mid-month. Loveholidays.com saw early highs, then declined. Disneylandparis.com maintained moderate stability. The month concluded with london-tickets.co.uk dominating.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for UK Hospitality Amusement Parks, Arcades & Attractions

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

  1. 1
    Book your summer stay now | Book a magical summer break https://www.disneylandparis.com

    Discover our Disney Hotel & Ticket package prices now. Choose the Hotel Disney which will make the whole family dream, for an enchanted stay.

  2. 2
    Warner Bros Studio Tour London https://www.evanevanstours.com

    Harry Potter Studios Tickets — Need 25+ Harry Potter tickets? Contact us via chat or phone for easy group reservations!

  3. 3
    The Shard - The Shard Tickets https://the-shard.london-tickets.co.uk

    Free cancelation & full refund available with 24/7 customer service. Fast & easy booking. Explore the iconic Shard in London at your own pace with...

  4. 4
    Visit The London Eye https://www.londoneye.com

    Ride On The London Eye — Enjoy London From Every Angle. 360° Views From The Sky & A Boat Cruise On The Thames.

  5. 5
    Harry Potter Studio Tour | Book Your 2025 Visit Today https://www.wbstudiotour.co.uk

    Plan Your 2025 Visit Now. Extra Features are included in the ticket price. Book in Advance. Visit The Great Hall, Hogwarts Castle, Diagon Alley And Many More Harry Potter Film Sets.

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In the enchanting world of PPC ads, Disneyland Paris invites families to dream with magical hotel packages. Meanwhile, Warner Bros Studio Tour London and The Shard offer unique experiences with easy bookings and flexible cancellations. The London Eye promises breathtaking 360° views, while Harry Potter fans can plan ahead for 2025 adventures.

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