Why is the AUS Hospitality Food & Beverage April 2026 Report useful and how should I use it?

Why is the AUS Hospitality Food & Beverage April 2026 Report useful? Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance. Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that. How to use the AUS Hospitality Food & Beverage April 2026 Report Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.

How often is the data updated?

Data within the AUS Hospitality Food & Beverage April 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.

How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google. On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more. We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.

How accurate is the AUS Hospitality Food & Beverage April 2026 Report?

The AUS Hospitality Food & Beverage April 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers. Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods. With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments. Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape. Learn more about our data. Learn more about our data accuracy

Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Hospitality Food & Beverage April 2026 Report aggregates data from across both device types and Google Shopping.

Who is this AUS Hospitality Food & Beverage April 2026 Report for?

The AUS Hospitality Food & Beverage April 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform. With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date. Learn more about Ask Arlo.

AUS Hospitality Food & Beverage - PPC Market Share Analysis April 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Food & Beverage category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Google AI Overview visibility for Hospitality Food & Beverage AUS

See how often AIOs appear and how search intent is distributed across buying signals.

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AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency	Percentage
Frequency	9.96675756318
	90.0332424368

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency	Percentage
Frequency	41
	59

41%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent	Distribution
Investigational	9%
Transactional	27%
Navigational	1%
Seasonal	0%
Local	11%
Problem Solving	17%

Market Exposure

Share of Clicks for top 10 AUS Hospitality Food & Beverage brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month

Share of Clicks - Last month
Domain	Share of clicks
ubereats.com	37.06
subway.com	36.4
pizzahut.com.au	6.71
dominos.com.au	3.37
hyatt.com	2.02
doordash.com	1.98
visitmelbourne.com	1.95
gelato.com	1.34
viator.com	1.28
getyourguide.com	1.14
others	6.75

ubereats.com - 37.06%
subway.com - 36.4%
pizzahut.com.au - 6.71%
dominos.com.au - 3.37%
hyatt.com - 2.02%
doordash.com - 1.98%
visitmelbourne.com - 1.95%
gelato.com - 1.34%
viator.com - 1.28%
getyourguide.com - 1.14%
others - 6.75%

Subway and UberEats dominate with 36.4% and 37.06% click share. Others, including Pizza Hut and Domino’s, hold 6.75% and 3.37%, respectively.

Market Exposure

Share of Spend for the top 10 AUS Hospitality Food & Beverage brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.

See more data

Share of Spend - Last Month

Share of Spend - Last Month
Date	ubereats.com	doordash.com	dominos.com.au	subway.com	visitmelbourne.com	pizzahut.com.au	hyatt.com	viator.com	getyourguide.com	guestreservations.com
2026/04/01	39.63%	12.08%	8.25%	1.81%	1.44%	10.24%	3.41%	4.03%	4.08%	2.07%
2026/04/02	37.07%	14.52%	3.79%	3.08%	1.57%	9.12%	3.59%	2.77%	2.5%	2.77%
2026/04/03	37.71%	16.76%	4.21%	3.86%	1.39%	8.03%	3.66%	2.96%	2.17%	3.05%
2026/04/04	35.25%	17.75%	5.16%	3.51%	2.1%	7.81%	1.84%	3.5%	3.3%	1.41%
2026/04/05	35.8%	18.08%	8.14%	3.66%	1.1%	9.63%	3.2%	2.38%	1.93%	1.68%
2026/04/06	39.67%	17.52%	4.18%	2.08%	1.42%	8.35%	1.7%	2.47%	1.78%	1.73%
2026/04/07	35.41%	14.85%	5.81%	3.99%	1.44%	12.65%	2.56%	3.72%	3.09%	1.76%
2026/04/08	41.54%	11.86%	3.01%	2.69%	1.43%	8.13%	3.31%	4.13%	2.65%	2.14%
2026/04/09	34.25%	14.8%	3.47%	1.41%	1.19%	13.16%	5.16%	4.14%	3.27%	2.92%
2026/04/10	35.27%	15.24%	10.03%	1.81%	0.77%	9.43%	2.58%	3.26%	2.87%	2.11%
2026/04/11	33.01%	17.14%	9.71%	2.42%	0.81%	10.32%	2.91%	3%	2.36%	2.03%
2026/04/12	30.83%	13.29%	12.21%	2.26%	1.74%	15.41%	4.14%	2.85%	2.22%	2.19%
2026/04/13	31.75%	13.49%	9.69%	1.4%	2.25%	16.92%	3.29%	2.42%	2.01%	2.67%
2026/04/14	37.06%	8.63%	9.47%	3.24%	3%	10.56%	2.06%	3.22%	2.79%	1.47%
2026/04/15	36.33%	12.5%	9.77%	3.38%	2.22%	13.94%	3.46%	2.96%	1.3%	1.76%
2026/04/16	38.54%	17.01%	4.89%	2.99%	3.26%	6.96%	2.7%	4.33%	2.74%	2.41%
2026/04/17	35.62%	19.74%	8.1%	2.76%	4.27%	7.09%	4.59%	2.4%	1.22%	2.24%
2026/04/18	31.6%	11.47%	13.77%	4.23%	3.32%	10.56%	3.29%	2.62%	1.98%	1.8%
2026/04/19	29.32%	16.28%	10.19%	3.32%	2.36%	8.75%	4.55%	2.85%	2.35%	1.72%
2026/04/20	38.15%	16.6%	3.63%	4.63%	4.38%	10.91%	2.69%	3.16%	2.39%	2.01%
2026/04/21	38.58%	14.28%	5.37%	5.5%	3.09%	10.79%	2.21%	4.1%	3.04%	1.86%
2026/04/22	39.7%	14.88%	6.4%	3.91%	2.64%	8.78%	3.26%	3.69%	3.12%	0.94%
2026/04/23	37.96%	20.99%	4.62%	3.42%	3.26%	6.24%	3.61%	2.95%	1.54%	1.72%
2026/04/24	35.36%	17.05%	7.73%	4.11%	2.24%	3.55%	3.28%	4.45%	5.04%	1.42%
2026/04/25	45.13%	18.13%	4.97%	4.04%	3.7%	5.03%	3.31%	1.91%	1.6%	1.34%
2026/04/26	36.37%	20.18%	11.61%	2.69%	2.75%	3.76%	2.96%	3.11%	2.32%	1.74%
2026/04/27	37.2%	15.24%	2.76%	4.05%	3.24%	3.68%	3.25%	2.53%	2.21%	1.73%
2026/04/28	33.91%	13.21%	6.66%	3.3%	2.68%	8.49%	1.91%	3.07%	2.7%	1.49%
2026/04/29	36.26%	16.33%	7.09%	4.6%	3.38%	4.95%	1.64%	3.46%	3.02%	1.85%
2026/04/30	42.19%	17.05%	4.47%	4.11%	4.02%	3.61%	2.71%	2.66%	2.15%	2.11%

ubereats.com
doordash.com
dominos.com.au
subway.com
visitmelbourne.com
pizzahut.com.au
hyatt.com
viator.com
getyourguide.com
guestreservations.com

In April 2026, UberEats dominated with fluctuating spend shares, peaking at 45.13% on the 25th. DoorDash saw a steady rise, reaching 20.99% on the 23rd. Domino’s and Subway experienced varied trends, while Pizza Hut’s share dipped. Hyatt and Viator maintained moderate shares, with Viator peaking at 4.45% on the 24th. VisitMelbourne and GetYourGuide showed consistent activity, while GuestReservations remained stable. The month concluded with UberEats leading, followed by DoorDash and Domino’s.

Market Exposure

Competitor Count for AUS Hospitality Food & Beverage

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.

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Competitor Count - Last month

Competitor Count - Last month
Date	Competitor Count
2026/04/01	205
2026/04/02	218
2026/04/03	210
2026/04/04	208
2026/04/05	212
2026/04/06	223
2026/04/07	212
2026/04/08	221
2026/04/09	208
2026/04/10	204
2026/04/11	209
2026/04/12	203
2026/04/13	205
2026/04/14	210
2026/04/15	201
2026/04/16	211
2026/04/17	204
2026/04/18	194
2026/04/19	196
2026/04/20	197
2026/04/21	198
2026/04/22	200
2026/04/23	201
2026/04/24	197
2026/04/25	193
2026/04/26	196
2026/04/27	199
2026/04/28	204
2026/04/29	208
2026/04/30	206

April began with 205 advertisers, peaking at 223 on April 6. A decline followed, reaching 193 on April 25. The month concluded with 206 advertisers.

Campaign Efficiency

Market Loss & Market Gains for AUS Hospitality Food & Beverage

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month

Market Loss & Market Gains - Last month
Name	Market Trend
subway.com	8.11%
visitmelbourne.com	0.77%
11inchpizza.com.au	0.31%
agoda.com	0.18%
ihg.com	0.17%
guestreservations.com	-0.19%
danmurphys.com.au	-0.33%
dominos.com.au	-0.94%
ubereats.com	-3.11%
pizzahut.com.au	-3.51%

Subway.com surged with an 8.11% click share increase, while pizzahut.com.au dropped by 3.51%.

Campaign Efficiency

AUS Hospitality Food & Beverage Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date	ubereats.com	subway.com	doordash.com	dominos.com.au	visitmelbourne.com	pizzahut.com.au	guestreservations.com	hyatt.com	viator.com	getyourguide.com
2026/04/01	21.51%	12.75%	11.63%	12.66%	1.96%	13.77%	2.67%	1.81%	3.56%	3.28%
2026/04/02	21.88%	18.58%	13.5%	4.74%	2.18%	10.35%	2.87%	2.55%	1.92%	1.85%
2026/04/03	20%	20.29%	16.03%	5.51%	1.98%	10.74%	2.92%	2.23%	1.85%	1.63%
2026/04/04	18.73%	19.07%	14.96%	7.25%	2.95%	10.08%	1.28%	1.1%	2.84%	2.61%
2026/04/05	19.56%	19.85%	15.69%	12.72%	1.41%	11.57%	1.51%	1.84%	1.01%	0.83%
2026/04/06	24.33%	13.71%	17.3%	7.22%	2.41%	10.73%	1.76%	1.09%	1.22%	0.86%
2026/04/07	19.02%	22.84%	11.73%	8.05%	2.01%	13.29%	1.71%	1.44%	3.07%	2.68%
2026/04/08	25.43%	16.97%	11.35%	4%	2.49%	10.26%	2.35%	2.37%	2.66%	2.13%
2026/04/09	20.92%	9.48%	15.8%	4.81%	2.09%	16.52%	3.33%	3.09%	3.96%	3.6%
2026/04/10	21.53%	11.29%	15.6%	13.74%	1.3%	11.19%	2.03%	1.71%	2.36%	2.14%
2026/04/11	18.63%	13.35%	16.81%	13.4%	1.22%	12.06%	1.98%	1.93%	1.98%	1.79%
2026/04/12	17.25%	12.85%	11.75%	18.04%	2.59%	16.2%	2.1%	2.28%	2.05%	1.86%
2026/04/13	19.12%	8.57%	13.21%	15.54%	2.83%	21.11%	2.72%	2.11%	1.15%	0.97%
2026/04/14	20.98%	17.73%	7.17%	13.58%	3.06%	11.52%	1.54%	1.34%	2.15%	1.96%
2026/04/15	20.48%	19.72%	11.13%	12.73%	2.98%	14.5%	1.89%	1.99%	1.63%	0.59%
2026/04/16	22.99%	18.24%	16.15%	6.3%	4.01%	8.12%	2.3%	1.51%	3.61%	2.96%
2026/04/17	22.31%	16.58%	18.87%	11.13%	5.47%	8.12%	2.5%	2.84%	1.14%	0.62%
2026/04/18	16.31%	22.14%	10.19%	17.61%	3.45%	11.05%	1.65%	1.79%	1.72%	1.51%
2026/04/19	15.96%	17.38%	13.35%	13.13%	3.18%	9.24%	1.64%	2.69%	2.5%	2.22%
2026/04/20	20.54%	25.71%	14.31%	4.38%	4.11%	10.68%	1.77%	1.49%	2.93%	2.49%
2026/04/21	19.75%	29.07%	11.13%	6.67%	3.44%	11.22%	1.43%	1.47%	3.07%	2.79%
2026/04/22	21.55%	21.87%	12.23%	8.11%	3.21%	9.94%	0.91%	1.77%	3.23%	3.18%
2026/04/23	22.7%	20.51%	19.59%	6.17%	3.54%	7.51%	1.69%	2.81%	1.63%	0.72%
2026/04/24	20.01%	23.3%	14.85%	11.06%	2.33%	4.21%	1.4%	1.86%	3.68%	3.71%
2026/04/25	26.65%	23.64%	16.68%	7.01%	4.55%	5.87%	1.54%	2.18%	0.89%	0.76%
2026/04/26	20.26%	14.73%	20.3%	16.78%	3.29%	4.34%	1.62%	1.81%	2.29%	1.86%
2026/04/27	22.19%	25.24%	14.7%	3.47%	3.61%	4.61%	1.76%	2.04%	1.17%	1.14%
2026/04/28	17.86%	19.34%	11.32%	8.72%	2.83%	8.11%	1.34%	1.01%	2.75%	2.41%
2026/04/29	18.98%	24.52%	14.11%	9.15%	3.92%	5.69%	1.36%	0.85%	2.49%	2.68%
2026/04/30	23.74%	23.02%	16.93%	5.79%	4.43%	4.2%	2.05%	1.46%	1.18%	1.02%

ubereats.com
subway.com
doordash.com
dominos.com.au
visitmelbourne.com
pizzahut.com.au
guestreservations.com
hyatt.com
viator.com
getyourguide.com

In April 2026, UberEats led with fluctuating impressions, peaking at 26.65% on April 25. Subway surged mid-month, reaching 29.07% on April 21. DoorDash and Dominos showed varied trends, while VisitMelbourne and others maintained lower shares.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Hospitality Food & Beverage

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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Google Text Ad Copy Insights & Creative Trends for AUS Hospitality Food & Beverage - Last month

1
Get 30% Off* Domino's Pizza | Order Domino's Online https://www.dominos.com.au
Get 30% Off Domino's Traditional & Premium Pizzas Online. T&C's Apply. Order...
2
DoorDash® - Official Site | $0 Delivery Fees on 1st Orders https://www.doordash.com
Get DoorDash delivered. No delivery fees on your first order, other fees apply.
3
2 LARGE Pizzas & 2 Sides | Order Pizza Hut Now https://www.pizzahut.com.au › 2+2 › order-now
Craving Pizza? Pick up 2 LARGE Pizzas & 2 sides from $26.95. Order today.
4
Order Pick Up At Subway® | Subs A Few Clicks Away https://order.subway.com › subway › menu
Subs at your fingertips - order on the Subway® app. Click & Collect now. Click & Collect your sub, salad or wrap just the way you like it on the Subway® app.
5
Melbourne. Every Bit Different - Top 10 Restaurants https://www.visitmelbourne.com
Melbourne Is Simply The Best Place To Be In Australia For A Top-Table Experience. Discover Melbourne's Best Restaurants, Celebrated By Critics & Locals Alike.

In the competitive world of PPC advertising, Domino’s entices with a 30% discount, while DoorDash lures first-time users with free delivery. Pizza Hut offers value with its 2+2 deal, and Subway simplifies ordering with its app. Meanwhile, Visit Melbourne highlights the city’s culinary excellence.

Frequently Asked Questions

Why is the AUS Hospitality Food & Beverage April 2026 Report useful and how should I use it?

Why is the AUS Hospitality Food & Beverage April 2026 Report useful?

Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.

Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.

How to use the AUS Hospitality Food & Beverage April 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
How often is the data updated?

Data within the AUS Hospitality Food & Beverage April 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.

On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.

We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
How accurate is the AUS Hospitality Food & Beverage April 2026 Report?

The AUS Hospitality Food & Beverage April 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.

Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.

With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments.

Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape.

Learn more about our data.

Learn more about our data accuracy
Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Hospitality Food & Beverage April 2026 Report aggregates data from across both device types and Google Shopping.
Who is this AUS Hospitality Food & Beverage April 2026 Report for?

The AUS Hospitality Food & Beverage April 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
Can I get a custom report for my brand?

Our search consultants can introduce you to data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the geographies that need monitoring.

Complete the form below to get started.
What is Ask Arlo?

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform.

With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date.

Learn more about Ask Arlo.

Customer Success Stories

Get the full picture

See this data specific to your brand performance

The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

AUS Hospitality Food & Beverage - PPC Market Share Analysis April 2026