Why is the AUS Hospitality Food & Beverage July 2026 Report useful and how should I use it?

Why is the AUS Hospitality Food & Beverage July 2026 Report useful? Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance. Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that. How to use the AUS Hospitality Food & Beverage July 2026 Report Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.

How often is the data updated?

Data within the AUS Hospitality Food & Beverage July 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.

How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google. On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more. We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.

How accurate is the AUS Hospitality Food & Beverage July 2026 Report?

The AUS Hospitality Food & Beverage July 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers. Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods. With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments. Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape. Learn more about our data. Learn more about our data accuracy

Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Hospitality Food & Beverage July 2026 Report aggregates data from across both device types and Google Shopping.

Who is this AUS Hospitality Food & Beverage July 2026 Report for?

The AUS Hospitality Food & Beverage July 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform. With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date. Learn more about Ask Arlo.

AUS Hospitality Food & Beverage - PPC Market Share Analysis July 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Food & Beverage category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Google AI Overview visibility for Hospitality Food & Beverage AUS

See how often AIOs appear and how search intent is distributed across buying signals.

See more data

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency	Percentage
Frequency	14.9031481676
	85.0968518324

14%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency	Percentage
Frequency	35
	65

35%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent	Distribution
Investigational	6%
Transactional	24%
Navigational	1%
Seasonal	0%
Local	28%
Problem Solving	11%

Market Exposure

Share of Clicks for top 10 AUS Hospitality Food & Beverage brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month

Share of Clicks - Last month
Domain	Share of clicks
ubereats.com	38.39
subway.com	30.68
pizzahut.com.au	8.05
krispykreme.com.au	4.76
dominos.com.au	3.1
doordash.com	1.79
getyourguide.com	1.46
viator.com	1.45
gelato.com	1.01
hyatt.com	0.93
others	8.38

ubereats.com - 38.39%
subway.com - 30.68%
pizzahut.com.au - 8.05%
krispykreme.com.au - 4.76%
dominos.com.au - 3.1%
doordash.com - 1.79%
getyourguide.com - 1.46%
viator.com - 1.45%
gelato.com - 1.01%
hyatt.com - 0.93%
others - 8.38%

Subway and UberEats dominate with 30.68% and 38.39% click shares, respectively. Others hold 8.38%, while Pizza Hut follows at 8.05%.

Market Exposure

Share of Spend for the top 10 AUS Hospitality Food & Beverage brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.

See more data

Share of Spend - Last Month

Share of Spend - Last Month
Date	ubereats.com	doordash.com	pizzahut.com.au	dominos.com.au	subway.com	getyourguide.com	opentable.com.au	hyatt.com	viator.com	luxuryescapes.com
2026/07/01	34.47%	14.5%	6.36%	6.9%	15.08%	2.66%	1.16%	0.88%	3.44%	2.12%
2026/07/02	25.97%	15.11%	13.73%	6.3%	3.3%	4.33%	1.81%	2.16%	5.2%	2.29%
2026/07/03	21%	19.52%	11.86%	10.29%	4.94%	4.4%	1.72%	2.63%	4.9%	2.51%
2026/07/04	26.39%	15.79%	6.81%	10.88%	4.62%	3.77%	2.94%	3.83%	4.69%	2.86%
2026/07/05	29.06%	9.74%	12.28%	6.09%	4.52%	5.44%	1.72%	3.59%	4.86%	2.02%
2026/07/06	36.23%	5.7%	11.37%	3.14%	2.62%	4.85%	3.36%	1.21%	6.28%	3.38%
2026/07/07	18.44%	18.92%	11.94%	6.61%	2.99%	4.94%	3.14%	2.33%	5.93%	2.9%
2026/07/08	36.6%	8.94%	8.58%	3.07%	5.23%	4.29%	3.76%	3.04%	5.11%	2.35%
2026/07/09	33.86%	9.82%	9.33%	2.78%	7.1%	4.79%	3.48%	2.16%	4.91%	1.75%
2026/07/10	34.79%	10.22%	7.58%	8.26%	3.74%	3.79%	3.35%	1.52%	6.1%	2.7%
2026/07/11	30.57%	14.29%	7.67%	6.16%	4.85%	4.35%	1.95%	3.03%	5.37%	2.16%
2026/07/12	30.08%	7.26%	10.4%	6.69%	5.02%	5.01%	3.95%	2.66%	6.13%	2.9%
2026/07/13	25.53%	10.61%	9.63%	6.75%	5.36%	3.6%	3.36%	3.72%	4.02%	1.88%
2026/07/14	31.04%	12.23%	8.12%	4.43%	4.35%	5.24%	4.09%	1.6%	6.93%	2.66%
2026/07/15	27.55%	16.52%	9.48%	4.89%	6.19%	4.21%	3.43%	5.28%	4.37%	2.65%
2026/07/16	37.98%	17.87%	9.7%	6.04%	2.86%	2.86%	2.55%	2.83%	4.26%	1.39%
2026/07/17	33.43%	17.59%	7.45%	5.57%	5.37%	4.56%	1.82%	2.5%	4.53%	1.6%
2026/07/18	30.87%	19.42%	5.9%	10.97%	1.18%	4.26%	0.84%	1.04%	5.29%	2.03%
2026/07/19	30.02%	8.24%	13.27%	9.27%	3.03%	4.79%	1.26%	2.25%	5.51%	2%
2026/07/20	29.31%	22.71%	7.14%	6.43%	4.91%	3.79%	1.02%	1.75%	5.62%	0.85%
2026/07/21	30.05%	11.88%	7.86%	4.28%	4.21%	6.06%	3.95%	1.54%	6.7%	2.58%
2026/07/22	32.09%	18.07%	8.03%	7.88%	2.63%	4.25%	2.96%	1.3%	2.88%	2.7%
2026/07/23	43.29%	14.6%	7.15%	3.63%	5.78%	3.36%	1.66%	1.65%	3.56%	1.71%
2026/07/24	41.68%	17.56%	6.35%	3.73%	4.78%	3.71%	1.65%	1.79%	4.28%	1.34%
2026/07/25	41.48%	12.32%	6.6%	5.89%	3.68%	3.18%	2.2%	3.01%	5.2%	1.58%
2026/07/26	35.48%	15.76%	6.02%	11.29%	3.78%	3.5%	1.27%	2.14%	3.92%	1.74%
2026/07/27	17.22%	32.68%	7.49%	4.86%	3.12%	3.6%	2.23%	2.36%	3.78%	1.85%
2026/07/28	27.79%	25.38%	6.33%	5.97%	2.82%	3.43%	2.25%	3.82%	4.22%	2.18%
2026/07/29	44.73%	1.17%	4.13%	1.95%	5.98%	6.81%	0.64%	2.21%	5.6%	0.96%
2026/07/30	34.16%	11.94%	7.15%	7.28%	3.93%	3.75%	3.19%	2.2%	4.2%	2.51%
2026/07/31	22.43%	17.96%	7.84%	6.28%	5.27%	5.06%	4.52%	3.86%	2.53%	2.42%

ubereats.com
doordash.com
pizzahut.com.au
dominos.com.au
subway.com
getyourguide.com
opentable.com.au
hyatt.com
viator.com
luxuryescapes.com

In July 2026, UberEats dominated PPC spend, peaking at 44.73% on July 29. DoorDash fluctuated, spiking to 32.68% on July 27. PizzaHut and Dominos maintained steady shares, while Subway and Viator saw moderate activity. Hyatt and OpenTable had minimal presence.

Market Exposure

Competitor Count for AUS Hospitality Food & Beverage

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.

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Competitor Count - Last month

Competitor Count - Last month
Date	Competitor Count
2026/07/01	233
2026/07/02	194
2026/07/03	214
2026/07/04	226
2026/07/05	234
2026/07/06	229
2026/07/07	223
2026/07/08	215
2026/07/09	217
2026/07/10	217
2026/07/11	211
2026/07/12	194
2026/07/13	198
2026/07/14	193
2026/07/15	198
2026/07/16	200
2026/07/17	188
2026/07/18	188
2026/07/19	192
2026/07/20	182
2026/07/21	193
2026/07/22	213
2026/07/23	207
2026/07/24	212
2026/07/25	226
2026/07/26	232
2026/07/27	214
2026/07/28	210
2026/07/29	164
2026/07/30	194
2026/07/31	205

July began with 233 advertisers, fluctuating throughout the month, peaking at 234 on July 5. A notable dip to 164 occurred on July 29. The month concluded with 205 advertisers.

Campaign Efficiency

Market Loss & Market Gains for AUS Hospitality Food & Beverage

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month

Market Loss & Market Gains - Last month
Name	Market Trend
ubereats.com	5.81%
mcdonalds.com	0.48%
doordash.com	0.43%
gelato.com	0.38%
groupon.com.au	0.19%
hyatt.com	-0.22%
opentable.com.au	-0.25%
guestreservations.com	-0.27%
pizzahut.com.au	-1.74%
subway.com	-4.52%

In the past month, UberEats surged with a 5.81% click share increase, while Subway faced a 4.52% decline. McDonald’s, DoorDash, and Gelato also saw positive growth.

Campaign Efficiency

AUS Hospitality Food & Beverage Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date	subway.com	doordash.com	ubereats.com	pizzahut.com.au	dominos.com.au	opentable.com.au	getyourguide.com	luxuryescapes.com	krispykreme.com.au	viator.com
2026/07/01	25.71%	15.86%	15.28%	8.19%	9.39%	1.26%	3.03%	2.44%	0.94%	3.23%
2026/07/02	12.99%	13.03%	17.32%	14.19%	6.81%	2.13%	3.32%	2.14%	3.23%	3.77%
2026/07/03	14.63%	18.89%	13.17%	12.69%	11.68%	1.66%	2.85%	2.28%	3.44%	3.13%
2026/07/04	9.03%	8.89%	10.47%	4.81%	7.19%	42.8%	1.52%	1.51%	0.82%	2.1%
2026/07/05	15.33%	10.26%	19.43%	14.02%	6.95%	1.98%	3.81%	2.06%	2.05%	2.9%
2026/07/06	9.24%	6.5%	25.81%	13.55%	3.72%	3.48%	3.69%	4.3%	2.84%	4.09%
2026/07/07	10.43%	16.03%	11.71%	15.59%	9.19%	3.32%	3.07%	3.15%	2.93%	3.72%
2026/07/08	18.81%	9.58%	25.01%	10.02%	3.79%	3.99%	3.51%	2.28%	1.96%	3.31%
2026/07/09	24.08%	8.61%	20.95%	11.98%	3%	3.14%	3.35%	1.76%	2.42%	3.57%
2026/07/10	13.04%	10.5%	21.98%	9.46%	11.28%	3.27%	2.18%	2.39%	3.27%	3.19%
2026/07/11	16.08%	19.63%	18.08%	9.08%	7.96%	1.9%	2.49%	2.02%	2.64%	3.03%
2026/07/12	14.97%	7.27%	20.87%	14.18%	8.05%	4.53%	3.09%	2.47%	1.49%	3.85%
2026/07/13	15.16%	12.82%	15.98%	9.57%	7.55%	3.44%	2.2%	1.89%	2.15%	2.16%
2026/07/14	11.98%	11.22%	19.17%	8.58%	4.79%	3.84%	5.94%	2.22%	3.7%	6.32%
2026/07/15	16.64%	15.52%	15.9%	11.21%	5.38%	3.15%	3.83%	2.47%	4.41%	3.14%
2026/07/16	9.91%	19.25%	25.86%	12.65%	7.81%	2.74%	2.77%	1.49%	2.77%	2.82%
2026/07/17	17.58%	19.2%	21.84%	9.61%	6.77%	1.94%	3.09%	1.25%	2.46%	2.86%
2026/07/18	3.66%	17.39%	22.22%	8.02%	15.88%	0.99%	3.89%	2.43%	1.09%	5.26%
2026/07/19	9.53%	10.3%	20.48%	16.29%	12.16%	1.38%	3.65%	1.78%	0.95%	4.08%
2026/07/20	13.62%	19.62%	18.65%	8.27%	8.27%	0.9%	4.65%	0.81%	3.05%	5.46%
2026/07/21	11.98%	11.22%	19.17%	8.58%	4.79%	3.84%	5.94%	2.22%	3.7%	6.32%
2026/07/22	8.38%	16.99%	21.7%	9.27%	10.3%	3.17%	2.55%	2.64%	4.51%	2.65%
2026/07/23	19.47%	12.7%	30.15%	8.99%	4.65%	2.03%	2.1%	1.61%	2.22%	2.6%
2026/07/24	16.89%	15.81%	28.16%	7.53%	4.76%	1.98%	2.4%	1.31%	3.53%	2.72%
2026/07/25	12.86%	14.09%	27.55%	8.14%	7.34%	2.3%	2.39%	1.77%	2.64%	3.87%
2026/07/26	12.74%	14.47%	24.28%	7.51%	14.04%	1.44%	2.9%	1.98%	2.2%	2.65%
2026/07/27	9.79%	33.37%	11.58%	9.07%	5.18%	2.27%	2.47%	2.1%	1.17%	2.66%
2026/07/28	9.19%	24.98%	19.06%	7.89%	8.07%	2.59%	2.33%	2.18%	3.71%	2.54%
2026/07/29	18.48%	1.98%	29.8%	5.63%	2.48%	0.82%	5.4%	0.97%	2.21%	4.05%
2026/07/30	12.33%	10.51%	27.15%	9.09%	9.64%	3.24%	2.6%	1.8%	1.23%	3.46%
2026/07/31	15.77%	15.48%	14.39%	10.22%	7.24%	4.3%	3.28%	2.31%	1.57%	1.52%

subway.com
doordash.com
ubereats.com
pizzahut.com.au
dominos.com.au
opentable.com.au
getyourguide.com
luxuryescapes.com
krispykreme.com.au
viator.com

In July 2026, Subway’s impression share fluctuated, peaking at 25.71% and dipping to 3.66%. DoorDash saw a significant spike to 33.37% on July 27. UberEats maintained a strong presence, peaking at 30.15% on July 23. Pizza Hut and Domino’s had moderate shares, while OpenTable and GetYourGuide remained low. The month ended with UberEats leading, followed by DoorDash and Subway.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Hospitality Food & Beverage

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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Google Text Ad Copy Insights & Creative Trends for AUS Hospitality Food & Beverage - Last month

1
Buy 1 Pizza, Get 1 From $1* - Today Only https://www.dominos.com.au
Super Saturday Is Here. Buy 1 Pizza, Get 1 From $1*. T&C's Apply.
2
Up To 50% Off* Favourites | Huge Delivery Savings Weekly https://www.doordash.com
Deal Drops is live! Get up to 50% off* your favourite food brands on DoorDash®. T&Cs apply. Your favourite food brands are up to 50% off*.
3
Best Places To Eat Near Me - Restaurant Near Me https://www.opentable.com.au › restaurants
Discover the best restaurants nearby and book a spot on OpenTable. Explore the menu, view photos, and read from 19 million verified reviews. Discover Top Restaurants. Read Reviews From Diners.
4
Pick Up Tonight. 30% Off.* - Decision Was Always Obvious https://www.pizzahut.com.au › pick-up › order-now
Good pizza. 30% off. Pick up only.* Your wallet's seen worse. Order Pizza Hut now.
5
Uber Eats - Order Food Online https://www.ubereats.com
Order food online — Order food online or in the Uber Eats app and support local restaurants. Find restaurant promos near you. Browse free item & BOGO offers available...

In the competitive world of food delivery and dining, Domino’s tempts with a “Buy 1, Get 1 From $1” offer, while DoorDash entices with up to 50% off on favorites. OpenTable invites diners to explore top restaurants, and Pizza Hut offers a 30% discount for pickups. Uber Eats promotes convenience and local support.

Frequently Asked Questions

Why is the AUS Hospitality Food & Beverage July 2026 Report useful and how should I use it?

Why is the AUS Hospitality Food & Beverage July 2026 Report useful?

Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.

Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.

How to use the AUS Hospitality Food & Beverage July 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
How often is the data updated?

Data within the AUS Hospitality Food & Beverage July 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.

On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.

We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
How accurate is the AUS Hospitality Food & Beverage July 2026 Report?

The AUS Hospitality Food & Beverage July 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.

Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.

With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments.

Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape.

Learn more about our data.

Learn more about our data accuracy
Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Hospitality Food & Beverage July 2026 Report aggregates data from across both device types and Google Shopping.
Who is this AUS Hospitality Food & Beverage July 2026 Report for?

The AUS Hospitality Food & Beverage July 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
Can I get a custom report for my brand?

Our search consultants can introduce you to data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the geographies that need monitoring.

Complete the form below to get started.
What is Ask Arlo?

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform.

With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date.

Learn more about Ask Arlo.

Customer Success Stories

Get the full picture

See this data specific to your brand performance

The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

AUS Hospitality Food & Beverage - PPC Market Share Analysis July 2026