Why is the AUS Hospitality Food & Beverage March 2026 Report useful and how should I use it?

Why is the AUS Hospitality Food & Beverage March 2026 Report useful? Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance. Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that. How to use the AUS Hospitality Food & Beverage March 2026 Report Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.

How often is the data updated?

Data within the AUS Hospitality Food & Beverage March 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.

How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google. On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more. We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.

How accurate is the AUS Hospitality Food & Beverage March 2026 Report?

The AUS Hospitality Food & Beverage March 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers. Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods. With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments. Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape. Learn more about our data. Learn more about our data accuracy

Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Hospitality Food & Beverage March 2026 Report aggregates data from across both device types and Google Shopping.

Who is this AUS Hospitality Food & Beverage March 2026 Report for?

The AUS Hospitality Food & Beverage March 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform. With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date. Learn more about Ask Arlo.

AUS Hospitality Food & Beverage - PPC Market Share Analysis March 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Food & Beverage category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Google AI Overview visibility for Hospitality Food & Beverage AUS

See how often AIOs appear and how search intent is distributed across buying signals.

See more data

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency	Percentage
Frequency	6.88186630882
	93.1181336912

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency	Percentage
Frequency	39
	61

39%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent	Distribution
Investigational	7%
Transactional	33%
Navigational	1%
Seasonal	0%
Local	17%
Problem Solving	4%

Market Exposure

Share of Clicks for top 10 AUS Hospitality Food & Beverage brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month

Share of Clicks - Last month
Domain	Share of clicks
subway.com	39.66
ubereats.com	32
pizzahut.com.au	7.02
dominos.com.au	2.59
danmurphys.com.au	2.22
gelato.com	1.96
hyatt.com	1.8
doordash.com	1.5
viator.com	1.48
getyourguide.com	1.45
others	8.32

subway.com - 39.66%
ubereats.com - 32%
pizzahut.com.au - 7.02%
dominos.com.au - 2.59%
danmurphys.com.au - 2.22%
gelato.com - 1.96%
hyatt.com - 1.8%
doordash.com - 1.5%
viator.com - 1.48%
getyourguide.com - 1.45%
others - 8.32%

Subway.com leads with 39.66% click share, followed by UberEats at 32%. Others collectively hold 8.32%, while PizzaHut.com.au captures 7.02%.

Market Exposure

Share of Spend for the top 10 AUS Hospitality Food & Beverage brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.

See more data

Share of Spend - Last Month

Share of Spend - Last Month
Date	ubereats.com	doordash.com	pizzahut.com.au	subway.com	dominos.com.au	hyatt.com	danmurphys.com.au	guestreservations.com	viator.com	getyourguide.com
2026/03/01	36.65%	9.06%	9.38%	5.05%	5.63%	2.22%	1.51%	1.25%	4.38%	5.5%
2026/03/02	41.52%	13.61%	5.71%	3.51%	2.81%	3.21%	1.68%	1.91%	4.46%	5.17%
2026/03/03	40.98%	14.13%	9.32%	4.54%	4.19%	3%	1.65%	1.37%	3.11%	3.01%
2026/03/04	31.82%	9.89%	11.7%	3.38%	8.16%	3.96%	1.77%	1.2%	4.48%	5.33%
2026/03/05	38.79%	14.01%	7.48%	4.32%	2.89%	3.92%	1.89%	1.7%	4.69%	4.33%
2026/03/06	41.15%	11.42%	6.09%	5.88%	3.45%	2.27%	1.84%	1.54%	4.41%	5.03%
2026/03/07	36.42%	15.32%	8.23%	2.34%	7.78%	2.88%	1.6%	1.6%	3.87%	3.62%
2026/03/08	44.36%	12.92%	8.58%	4.32%	4.29%	2.72%	2.23%	1.27%	2.47%	1.94%
2026/03/09	39.19%	12.06%	9.14%	3.13%	2.91%	3.19%	2.42%	1.86%	3.44%	3.5%
2026/03/10	40.78%	9.56%	8.81%	2.86%	7.72%	4.1%	2.83%	2.57%	2.68%	2.84%
2026/03/11	39.68%	16.5%	9.86%	2.33%	6.15%	2.38%	3.48%	2.04%	2.33%	1.57%
2026/03/12	35.54%	10.74%	4.92%	4.56%	4.19%	5.34%	1.63%	2.72%	2.83%	2.19%
2026/03/13	40.71%	6.3%	5.77%	2.09%	10.85%	1.69%	2.59%	0.97%	3.43%	3.12%
2026/03/14	39.63%	10.86%	8.09%	2.52%	11.76%	1.38%	2.87%	1.83%	2.83%	2.52%
2026/03/15	27.44%	9.84%	9.21%	3.04%	16.59%	4.67%	2.77%	1.49%	3.66%	3.58%
2026/03/16	39.79%	14.05%	4.71%	4.91%	4.01%	2.69%	3.17%	1.74%	3.47%	3.03%
2026/03/17	34.14%	11.84%	6.98%	2.58%	9.35%	3.33%	2.09%	2.21%	4.95%	4.97%
2026/03/18	31.17%	12.05%	7.82%	7%	5.92%	4.04%	4.11%	3.99%	2.69%	2.29%
2026/03/19	35.1%	12.85%	10.19%	3.39%	6.57%	3.35%	1.83%	1.71%	3.26%	3.3%
2026/03/20	36.78%	10.42%	7%	3.33%	6.51%	3.21%	2.37%	1.15%	3.96%	4.37%
2026/03/21	41.83%	13.83%	7.24%	4.31%	7.66%	2.93%	3.27%	2.36%	1.86%	1.44%
2026/03/22	37.26%	5.88%	8.91%	4.55%	9.73%	3.31%	2.82%	2.6%	5.1%	4.63%
2026/03/23	42.12%	10.16%	10.18%	5.24%	5.2%	2.81%	2.63%	1.12%	2.85%	2.38%
2026/03/24	42.4%	7.9%	8.97%	1.14%	6.35%	4.3%	3.18%	2.39%	3.66%	5.26%
2026/03/25	41.19%	7.57%	8.75%	5.74%	3.53%	3.4%	2.8%	1.88%	4.16%	3.41%
2026/03/26	40.32%	12.91%	7.49%	4.51%	3.34%	3.56%	2.16%	1.79%	3.97%	4.43%
2026/03/27	47.58%	9.09%	4.97%	5.01%	8.23%	2.84%	2.85%	1.5%	1.91%	4.44%
2026/03/28	44.87%	16.25%	6.23%	3.1%	8.82%	1.06%	2.06%	1.01%	3.58%	3.08%
2026/03/29	38.94%	9.51%	7.01%	3.66%	10.56%	3.06%	2.79%	2.13%	3.24%	2.97%
2026/03/30	44.36%	13.42%	11%	3.79%	5.06%	2.09%	2.77%	1.92%	2.16%	1.73%
2026/03/31	41.71%	11.86%	7.94%	6.58%	6.12%	5.58%	2.78%	2.54%	2.46%	1.81%

ubereats.com
doordash.com
pizzahut.com.au
subway.com
dominos.com.au
hyatt.com
danmurphys.com.au
guestreservations.com
viator.com
getyourguide.com

In March 2026, UberEats dominated PPC spend, peaking at 47.58% on March 27. DoorDash fluctuated, reaching 16.5% on March 11. Pizza Hut and Subway showed moderate activity, while Domino’s surged mid-month. Hyatt and Dan Murphy’s maintained steady presence.

Market Exposure

Competitor Count for AUS Hospitality Food & Beverage

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.

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Competitor Count - Last month

Competitor Count - Last month
Date	Competitor Count
2026/03/01	217
2026/03/02	227
2026/03/03	223
2026/03/04	224
2026/03/05	223
2026/03/06	237
2026/03/07	216
2026/03/08	225
2026/03/09	233
2026/03/10	232
2026/03/11	227
2026/03/12	231
2026/03/13	230
2026/03/14	220
2026/03/15	218
2026/03/16	229
2026/03/17	228
2026/03/18	218
2026/03/19	221
2026/03/20	220
2026/03/21	213
2026/03/22	205
2026/03/23	220
2026/03/24	210
2026/03/25	209
2026/03/26	209
2026/03/27	199
2026/03/28	198
2026/03/29	196
2026/03/30	199
2026/03/31	189

March began with 217 advertisers, peaking at 237 on the 6th. A decline followed, ending the month at 189.

Campaign Efficiency

Market Loss & Market Gains for AUS Hospitality Food & Beverage

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month

Market Loss & Market Gains - Last month
Name	Market Trend
subway.com	5.41%
gelato.com	0.33%
pizzafusion.com.au	0.2%
doordash.com	0.19%
danmurphys.com.au	0.08%
getyourguide.com	-0.5%
viator.com	-0.58%
agoda.com	-0.62%
dominos.com.au	-0.67%
ubereats.com	-1.11%

Subway.com surged with a 5.41% click share increase, while ubereats.com dropped by 1.11%. Gelato.com and pizzafusion.com.au saw modest gains, contrasting with declines for dominos.com.au and agoda.com.

Campaign Efficiency

AUS Hospitality Food & Beverage Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date	subway.com	ubereats.com	pizzahut.com.au	doordash.com	dominos.com.au	danmurphys.com.au	guestreservations.com	viator.com	gelato.com	getyourguide.com
2026/03/01	22.1%	15.39%	14.46%	7.91%	8.18%	2.5%	1.15%	3.55%	0.9%	3.32%
2026/03/02	21.38%	20.54%	8.22%	11.96%	3.65%	2.88%	2.03%	3%	3.55%	3%
2026/03/03	25.46%	19.65%	11.68%	10.73%	4.77%	2.34%	1.38%	1.88%	0.76%	1.82%
2026/03/04	19.05%	14.37%	12.45%	7.07%	11.04%	2.59%	1.17%	2.96%	3.03%	2.76%
2026/03/05	25.59%	20.43%	9.67%	11.69%	3.36%	3.1%	1.88%	3.38%	0.63%	2.95%
2026/03/06	35.66%	19.02%	6.49%	9.07%	3.63%	2.73%	1.57%	2.43%	2.42%	2.52%
2026/03/07	14.71%	18.58%	11.56%	13.67%	11.22%	2.62%	1.7%	3.25%	0.81%	2.55%
2026/03/08	26.75%	20.48%	11.38%	10.11%	5.2%	3.22%	1.3%	1.45%	0.88%	0.96%
2026/03/09	19.32%	19.14%	11.13%	10.28%	3.33%	3.53%	1.85%	2.51%	2.44%	2.09%
2026/03/10	16.76%	21.36%	11.46%	9.16%	9.42%	4.47%	2.52%	2.79%	2.47%	1.74%
2026/03/11	15.23%	20.22%	13.12%	14.31%	8.37%	6.48%	1.89%	1.67%	1.85%	0.89%
2026/03/12	29.22%	16.6%	6.9%	9.09%	5.38%	2.65%	2.67%	1.65%	1.07%	1.18%
2026/03/13	14.16%	20.84%	7.47%	5.68%	14.24%	4.43%	1.01%	2.38%	2.5%	2.08%
2026/03/14	16.84%	18.35%	10.42%	8.52%	15.34%	4.46%	1.72%	2.76%	0.46%	1.84%
2026/03/15	17.4%	12.54%	10.62%	7.58%	21.67%	4.09%	1.51%	2.48%	0.82%	2.26%
2026/03/16	28.13%	18.24%	5.64%	10.75%	4.37%	4.81%	1.84%	2.23%	0.46%	1.91%
2026/03/17	16.33%	16.44%	8.82%	9.96%	14.69%	3.5%	2.36%	3.68%	0.9%	3.54%
2026/03/18	36.09%	10.96%	8.54%	9.51%	5.96%	4.99%	2.99%	1.19%	2.45%	0.97%
2026/03/19	21.25%	16.34%	12.94%	12.29%	7.84%	3.12%	1.95%	1.79%	1.91%	1.93%
2026/03/20	20.86%	16.86%	9.19%	8.7%	7.6%	3.8%	1.24%	2.47%	3.03%	2.64%
2026/03/21	26.65%	18.89%	8.37%	11.34%	8.77%	5.22%	2.32%	0.96%	0.98%	0.75%
2026/03/22	24.55%	15.93%	12.42%	5.11%	10.91%	4.39%	2.17%	4.23%	1.01%	3.2%
2026/03/23	29.87%	18.51%	11.73%	7.81%	5.63%	3.94%	1.06%	1.54%	0.89%	1.23%
2026/03/24	8.08%	22.89%	13.56%	7.66%	9.17%	5.67%	2.94%	1.95%	5.15%	2.66%
2026/03/25	29.75%	18.39%	10%	6.55%	3.73%	4.03%	1.94%	2.71%	4.76%	2.1%
2026/03/26	25.71%	19.02%	9.85%	13.02%	3.77%	3.77%	1.98%	2.55%	1.65%	2.67%
2026/03/27	28.64%	21.37%	7.18%	8.51%	12.08%	4.49%	1.7%	0.98%	0.88%	1.85%
2026/03/28	20.75%	21.86%	8.53%	16.71%	13.02%	3.44%	1.25%	2.41%	0.49%	2.15%
2026/03/29	22.38%	18.44%	10.89%	7.73%	13.26%	4.26%	2.35%	2.2%	0.79%	1.97%
2026/03/30	23.8%	21.02%	13.41%	13.17%	5.95%	3.89%	2.03%	1.3%	2.63%	1.1%
2026/03/31	37.76%	17.74%	9.02%	8.6%	7.13%	3.32%	2.42%	1.26%	0.96%	0.95%

subway.com
ubereats.com
pizzahut.com.au
doordash.com
dominos.com.au
danmurphys.com.au
guestreservations.com
viator.com
gelato.com
getyourguide.com

Subway.com led March with fluctuating impressions, peaking at 37.76% on the 31st. Ubereats.com maintained steady visibility, while pizzahut.com.au and doordash.com showed varied trends. Dominos.com.au surged mid-month, ending lower.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Hospitality Food & Beverage

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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Google Text Ad Copy Insights & Creative Trends for AUS Hospitality Food & Beverage - Last month

1
Domino's TuesYay Deals - Large Value Pizza From $6 https://www.dominos.com.au
Get More For Less This Tuesday. Save On All Premium, Traditional & Value Max Pizzas Today.
2
DoorDash® - Official Site | $0 Delivery Fees on 1st Orders https://www.doordash.com
Get DoorDash delivered. No delivery fees on your first order, other fees apply.
3
2 LARGE Pizzas & 2 Sides - Order Pizza Hut Now https://www.pizzahut.com.au › 2+2 › order-now
Craving Pizza? Pick up 2 LARGE Pizzas & 2 sides from $26.95. Order today.
4
Order Pick Up At Subway® | Fresh Subs To-Go https://order.subway.com › subway › menu
Subs at your fingertips - order on the Subway® app. Click & Collect now. Click & Collect your sub, salad or wrap just the way you like it on the Subway® app.
5
Uber Eats | Food delivery and takeaway https://www.ubereats.com
Get Food Delivery Now. And Satisfy Those Late Night Cravings With Uber Eats. Get contactless delivery for restaurant takeaway, groceries and more.

In the bustling world of online food delivery, Domino’s tempts with budget-friendly Tuesday deals, while DoorDash lures first-time users with waived delivery fees. Pizza Hut offers hearty combos, Subway emphasizes convenience with app orders, and Uber Eats promises late-night satisfaction.

Frequently Asked Questions

Why is the AUS Hospitality Food & Beverage March 2026 Report useful and how should I use it?

Why is the AUS Hospitality Food & Beverage March 2026 Report useful?

Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.

Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.

How to use the AUS Hospitality Food & Beverage March 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
How often is the data updated?

Data within the AUS Hospitality Food & Beverage March 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.

On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.

We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
How accurate is the AUS Hospitality Food & Beverage March 2026 Report?

The AUS Hospitality Food & Beverage March 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.

Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.

With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments.

Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape.

Learn more about our data.

Learn more about our data accuracy
Does this include mobile, desktop and Google Shopping data?

Yes. The AUS Hospitality Food & Beverage March 2026 Report aggregates data from across both device types and Google Shopping.
Who is this AUS Hospitality Food & Beverage March 2026 Report for?

The AUS Hospitality Food & Beverage March 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
Can I get a custom report for my brand?

Our search consultants can introduce you to data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the geographies that need monitoring.

Complete the form below to get started.
What is Ask Arlo?

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform.

With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date.

Learn more about Ask Arlo.

Customer Success Stories

Get the full picture

See this data specific to your brand performance

The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

AUS Hospitality Food & Beverage - PPC Market Share Analysis March 2026