Why is the US Hospitality Food & Beverage June 2026 Report useful and how should I use it?

Why is the US Hospitality Food & Beverage June 2026 Report useful? Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance. Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that. How to use the US Hospitality Food & Beverage June 2026 Report Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.

How often is the data updated?

Data within the US Hospitality Food & Beverage June 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.

How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google. On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more. We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.

How accurate is the US Hospitality Food & Beverage June 2026 Report?

The US Hospitality Food & Beverage June 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers. Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods. With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments. Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape. Learn more about our data. Learn more about our data accuracy

Does this include mobile, desktop and Google Shopping data?

Yes. The US Hospitality Food & Beverage June 2026 Report aggregates data from across both device types and Google Shopping.

Who is this US Hospitality Food & Beverage June 2026 Report for?

The US Hospitality Food & Beverage June 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform. With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date. Learn more about Ask Arlo.

US Hospitality Food & Beverage - PPC Market Share Analysis June 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Food & Beverage category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Google AI Overview visibility for Hospitality Food & Beverage US

See how often AIOs appear and how search intent is distributed across buying signals.

See more data

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency	Percentage
Frequency	36.7415293419
	63.2584706581

36%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency	Percentage
Frequency	44
	56

44%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent	Distribution
Investigational	3%
Transactional	12%
Navigational	1%
Seasonal	0%
Local	22%
Problem Solving	9%

Market Exposure

Share of Clicks for top 10 US Hospitality Food & Beverage brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

See more data

Share of Clicks - Last month

Share of Clicks - Last month
Domain	Share of clicks
opentable.com	9.65
dominos.com	7.75
wendys.com	7.55
tacobell.com	6.62
chick-fil-a.com	6.33
doordash.com	5.6
chipotle.com	5.01
mcdonalds.com	4.77
papajohns.com	3.84
littlecaesars.com	3.29
others	39.59

opentable.com - 9.65%
dominos.com - 7.75%
wendys.com - 7.55%
tacobell.com - 6.62%
chick-fil-a.com - 6.33%
doordash.com - 5.6%
chipotle.com - 5.01%
mcdonalds.com - 4.77%
papajohns.com - 3.84%
littlecaesars.com - 3.29%
others - 39.59%

OpenTable leads with 9.65% click share, while ‘others’ dominate at 39.59%, showcasing diverse competition.

Market Exposure

Share of Spend for the top 10 US Hospitality Food & Beverage brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.

See more data

Share of Spend - Last Month

Share of Spend - Last Month
Date	mcdonalds.com	papajohns.com	opentable.com	chick-fil-a.com	doordash.com	dominos.com	ubereats.com	chipotle.com	grubhub.com	buffalowildwings.com
2026/06/01	18.8%	14.28%	5.95%	6.95%	11.97%	8.01%	4.26%	3.55%	1.53%	2.21%
2026/06/02	16.24%	11.27%	18.57%	8.59%	13.47%	6.08%	3.33%	2.17%	0.75%	1.84%
2026/06/03	6.15%	13.45%	4.7%	7.84%	29.88%	5.75%	4.11%	3.39%	1.38%	2.22%
2026/06/04	9.85%	12.25%	1.63%	13.02%	15.87%	11.89%	6.06%	3.46%	1%	1.94%
2026/06/05	6.62%	11.83%	11.95%	10.08%	15.96%	12.21%	6.08%	3.32%	1.18%	1.56%
2026/06/06	7.61%	14.45%	2.75%	9.18%	15.36%	12.04%	5.43%	3.25%	1.58%	1.49%
2026/06/07	5.39%	10.24%	10.32%	5.8%	27.77%	8.38%	4.49%	3.3%	1.39%	1.66%
2026/06/08	7.88%	10.57%	8.65%	9.85%	26.86%	6.08%	6.28%	3.8%	1.39%	1.41%
2026/06/09	14.55%	13.92%	3.45%	14.53%	12.81%	6.79%	4.51%	2.49%	2.03%	2.05%
2026/06/10	9.28%	7.95%	20.52%	6.32%	29.36%	3.85%	5.29%	2.3%	1.72%	1.01%
2026/06/11	8.26%	8.19%	15.63%	8.56%	31.21%	3.57%	5.06%	2.99%	2.13%	1.1%
2026/06/12	10.3%	11.07%	10.55%	6.83%	27.34%	3.81%	4.59%	2.88%	4.38%	1.48%
2026/06/13	7.77%	9.38%	12.08%	6.01%	27.18%	4.74%	10.61%	2.95%	2.59%	1.1%
2026/06/14	6.62%	13.44%	5.06%	8.21%	22.29%	5.19%	8.1%	3.92%	6.48%	1.52%
2026/06/15	0.99%	11.17%	14.6%	7.13%	16.82%	4.51%	11.85%	3.14%	11.84%	1.67%
2026/06/16	9.31%	9.86%	11.71%	11.42%	19.44%	5.71%	6.52%	3.34%	2.15%	1.62%
2026/06/17	11.66%	8.14%	16.82%	7.09%	8.33%	4.28%	14.83%	2.82%	8.08%	1.42%
2026/06/18	7.89%	11.21%	12.82%	8.48%	12.55%	6.88%	8.11%	3.56%	2.07%	1.76%
2026/06/19	4.32%	17.9%	7.26%	14.33%	7.8%	7.66%	4.31%	4.12%	2.63%	1.94%
2026/06/20	5.07%	10.8%	10.22%	9.05%	19.85%	6.55%	11.52%	3.49%	2.19%	1.89%
2026/06/21	11.78%	9.94%	3.12%	11.04%	19.31%	8.98%	4.86%	3.41%	2.18%	2.18%
2026/06/22	8.53%	15.06%	4.03%	11.19%	8.27%	9.28%	3.04%	5.77%	2.17%	3.47%
2026/06/23	14.48%	11.78%	8.72%	15.66%	6.79%	7.65%	3.03%	4.04%	2.09%	2.81%
2026/06/24	15.04%	11.94%	12.83%	3.95%	11.28%	7.75%	2.5%	3.98%	2.32%	2.43%
2026/06/25	8.85%	13.13%	11.83%	8.19%	12.08%	7.55%	3.32%	3.56%	3.11%	2.56%
2026/06/26	5.81%	15.83%	2.09%	13.19%	14.37%	9.88%	3.45%	5.03%	1.54%	2.82%
2026/06/27	9.72%	12.07%	15.37%	5.99%	10.43%	7.85%	14.24%	3.06%	1.8%	1.44%
2026/06/28	14.7%	12.57%	17.38%	10.23%	11.28%	7.71%	3.4%	2.87%	1.7%	1.85%
2026/06/29	14.42%	11.77%	9.92%	13.41%	11.99%	7.88%	3.63%	3.42%	2.59%	1.47%
2026/06/30	22.74%	14.6%	9.35%	8.85%	7.4%	5.81%	4.4%	3.72%	2.45%	1.62%

mcdonalds.com
papajohns.com
opentable.com
chick-fil-a.com
doordash.com
dominos.com
ubereats.com
chipotle.com
grubhub.com
buffalowildwings.com

In June 2026, McDonald’s saw fluctuating PPC spend, peaking at 22.74% on the 30th. Papa John’s maintained steady spending, while DoorDash led with a high of 31.21% on the 11th. OpenTable and Chick-fil-A showed varied trends, with OpenTable peaking at 20.52% on the 10th. The month concluded with DoorDash dominating the PPC landscape.

Market Exposure

Competitor Count for US Hospitality Food & Beverage

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.

See more data

Competitor Count - Last month

Competitor Count - Last month
Date	Competitor Count
2026/06/01	679
2026/06/02	604
2026/06/03	661
2026/06/04	640
2026/06/05	678
2026/06/06	665
2026/06/07	683
2026/06/08	675
2026/06/09	636
2026/06/10	651
2026/06/11	676
2026/06/12	673
2026/06/13	640
2026/06/14	641
2026/06/15	634
2026/06/16	613
2026/06/17	628
2026/06/18	643
2026/06/19	627
2026/06/20	599
2026/06/21	565
2026/06/22	570
2026/06/23	559
2026/06/24	571
2026/06/25	560
2026/06/26	556
2026/06/27	563
2026/06/28	549
2026/06/29	567
2026/06/30	544

June began with 679 advertisers, peaking at 683 on the 7th. A steady decline followed, ending at 544 on the 30th.

Campaign Efficiency

Market Loss & Market Gains for US Hospitality Food & Beverage

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

See more data

Market Loss & Market Gains - Last month

Market Loss & Market Gains - Last month
Name	Market Trend
dairyqueen.com	0.87%
mcdonalds.com	0.81%
tacobell.com	0.69%
jimmyjohns.com	0.68%
dominos.com	0.67%
chick-fil-a.com	-0.48%
redrobin.com	-0.72%
subway.com	-0.75%
opentable.com	-1.58%
doordash.com	-4.28%

In the past month, Dairy Queen surged with a 0.87% click share increase, while DoorDash faced a significant drop of 4.28%.

Campaign Efficiency

US Hospitality Food & Beverage Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

See more data

Date	opentable.com	mcdonalds.com	doordash.com	dominos.com	wendys.com	chipotle.com	papajohns.com	tacobell.com	chick-fil-a.com	ubereats.com
2026/06/01	7.88%	8.01%	23.62%	7.52%	4.33%	3.17%	2.82%	3%	2.31%	9.93%
2026/06/02	24.06%	5.89%	13.89%	7.18%	4.03%	2.42%	2.67%	2.43%	2.77%	2.36%
2026/06/03	9.36%	3.34%	30.81%	5.8%	3.97%	2.66%	3.93%	4.11%	3.07%	2.62%
2026/06/04	2.22%	6.1%	17.21%	12.23%	4.74%	3.89%	3.21%	3.67%	4.82%	5.44%
2026/06/05	13.34%	2.89%	16.36%	10.84%	3.8%	2.69%	2.49%	1.9%	15.1%	5.47%
2026/06/06	3.3%	2.81%	19.98%	13.38%	4.53%	3.42%	3.3%	3.28%	3.13%	5.22%
2026/06/07	10.89%	2.17%	28.95%	7.48%	3.39%	3.17%	2.28%	2.22%	2.02%	3.55%
2026/06/08	9.56%	2.79%	27.03%	5.32%	2.7%	3.45%	2.22%	2.68%	4.05%	4.43%
2026/06/09	3.93%	7.24%	13.39%	8.6%	6.83%	3.31%	4.47%	5.28%	5.33%	4.42%
2026/06/10	25.98%	3.62%	29.79%	4.04%	2.04%	2.08%	2.02%	2.38%	2.53%	4.71%
2026/06/11	17.6%	3.31%	28.78%	3.97%	2.42%	2.59%	2%	2.37%	2.72%	5.66%
2026/06/12	13.16%	3.14%	21.3%	4.04%	3.61%	2.63%	2.51%	2.82%	2.4%	10.3%
2026/06/13	15.23%	3.54%	27.75%	5.68%	3.39%	3.18%	2.79%	2.84%	2.44%	7.86%
2026/06/14	5.39%	2.65%	23.38%	4.78%	2.81%	3.23%	3.11%	3.02%	2.58%	7.51%
2026/06/15	21.38%	0.8%	17.2%	4.57%	2.05%	2.92%	2.76%	2.81%	3.38%	9.69%
2026/06/16	15.92%	4.7%	19.21%	5.05%	3.75%	3.43%	2.96%	3.43%	4.25%	9.38%
2026/06/17	19.82%	5.98%	8.96%	4.85%	4.23%	3.01%	2.2%	2.85%	2.43%	12.57%
2026/06/18	14.73%	3.37%	11.93%	7.13%	4.9%	4.51%	3.23%	3.21%	3.21%	7.93%
2026/06/19	10.54%	2.81%	12.72%	8.63%	4.65%	4.37%	4.66%	4.67%	4.32%	3.45%
2026/06/20	15.43%	1.96%	17.44%	6.19%	4.92%	3.57%	2.77%	3.49%	3.72%	10.49%
2026/06/21	5.36%	4.7%	16.23%	10.24%	6%	3.83%	3.53%	5.15%	3.67%	3.48%
2026/06/22	5.52%	4.17%	6.7%	10.8%	5.12%	5.39%	5.04%	7.44%	4.04%	2.16%
2026/06/23	12.2%	7.73%	8.91%	8.5%	5.23%	4%	3.04%	4.47%	6.94%	2.33%
2026/06/24	18.53%	5.57%	9.55%	7.53%	4.85%	2.83%	3.01%	4%	1.76%	1.21%
2026/06/25	14.01%	3.64%	10.94%	8.56%	6.34%	2.93%	3.1%	5.32%	3.13%	2.7%
2026/06/26	2.94%	4.5%	20.06%	10.69%	4.41%	4.93%	3.83%	5.79%	4.28%	2.31%
2026/06/27	14.03%	5.1%	12.85%	8.8%	3.02%	3.08%	3.53%	3.27%	3.06%	12.46%
2026/06/28	20.78%	5.25%	15.87%	8.43%	2.46%	3.37%	3.86%	3.22%	4.11%	2.62%
2026/06/29	15.01%	6.16%	15.68%	8.48%	0.72%	3.81%	3.92%	4.82%	4.92%	2.67%
2026/06/30	12.5%	9.39%	8.56%	7.13%	5.09%	4.2%	3.66%	3.59%	3.49%	3.38%

opentable.com
mcdonalds.com
doordash.com
dominos.com
wendys.com
chipotle.com
papajohns.com
tacobell.com
chick-fil-a.com
ubereats.com

In June 2026, DoorDash led with fluctuating impressions, peaking on June 3rd. OpenTable showed a mid-month surge, while McDonald’s remained steady. UberEats spiked mid-month, ending with a dip.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Hospitality Food & Beverage

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

See more data

Google Text Ad Copy Insights & Creative Trends for US Hospitality Food & Beverage - Last month

1
50% Off This Week Only - 50% Off All Menu-Priced Pizza https://www.dominos.com
This Week Only: Get 50% Off All Pizzas at Menu Price When You Order Online
2
Restaurants Near Me - Order Food Delivery - DoorDash https://www.doordash.com
From national restaurants to local favorites, DoorDash® delivers the top restaurants. No delivery fees on your first order.
3
The Best Restaurants Nearby - Restaurants Near Me https://www.opentable.com › nearby
Discover the best restaurants near you and book a spot on OpenTable. Explore the menu, view photos, and read from 136 million verified reviews. Discover Top Restaurants. Make & Modify Bookings.
4
$9.99 for a Limited Time! - Bottomless Sides & Beverages https://www.redrobin.com
The New Big Yummm Deals Gets You an Entrée, Bottomless Side & Drink for $9.99!
5
Taco Bell® Menu https://www.tacobell.com
Taco Bell® Online Ordering — Order Your Favorite Taco Bell® Menu Items Online Or Visit Us At A Location Near You. Satisfy Your...

In the competitive world of food and beverage, Domino’s entices with a 50% pizza discount, while DoorDash highlights convenience with no delivery fees. OpenTable offers discovery and booking ease, Red Robin tempts with $9.99 deals, and Taco Bell promotes online ordering.

Frequently Asked Questions

Why is the US Hospitality Food & Beverage June 2026 Report useful and how should I use it?

Why is the US Hospitality Food & Beverage June 2026 Report useful?

Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.

Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.

How to use the US Hospitality Food & Beverage June 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
How often is the data updated?

Data within the US Hospitality Food & Beverage June 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.

On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.

We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
How accurate is the US Hospitality Food & Beverage June 2026 Report?

The US Hospitality Food & Beverage June 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.

Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.

With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments.

Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape.

Learn more about our data.

Learn more about our data accuracy
Does this include mobile, desktop and Google Shopping data?

Yes. The US Hospitality Food & Beverage June 2026 Report aggregates data from across both device types and Google Shopping.
Who is this US Hospitality Food & Beverage June 2026 Report for?

The US Hospitality Food & Beverage June 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
Can I get a custom report for my brand?

Our search consultants can introduce you to data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the geographies that need monitoring.

Complete the form below to get started.
What is Ask Arlo?

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform.

With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date.

Learn more about Ask Arlo.

Customer Success Stories

Get the full picture

See this data specific to your brand performance

The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

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US Hospitality Food & Beverage - PPC Market Share Analysis June 2026

Food & Beverage – US

Google AI Overview visibility for Hospitality Food & Beverage US

AIO Frequency

Complex Query Frequency

Search Intent Distribution

Share of Clicks for top 10 US Hospitality Food & Beverage brands

Share of Spend for the top 10 US Hospitality Food & Beverage brands

Competitor Count for US Hospitality Food & Beverage

Market Loss & Market Gains for US Hospitality Food & Beverage

US Hospitality Food & Beverage Share of Impressions

Google Text Ad Copy Insights & Creative Trends for US Hospitality Food & Beverage

Frequently Asked Questions

Why is the US Hospitality Food & Beverage June 2026 Report useful and how should I use it?

Why is the US Hospitality Food & Beverage June 2026 Report useful?

How often is the data updated?

How does Adthena collect this data?

How accurate is the US Hospitality Food & Beverage June 2026 Report?

Does this include mobile, desktop and Google Shopping data?

Who is this US Hospitality Food & Beverage June 2026 Report for?

Can I get a custom report for my brand?

What is Ask Arlo?

Customer Success Stories

Get the full picture

See this data specific to your brand performance

Related reports

UK Food & Beverage

AUS Food & Beverage