Share of Clicks for top 10 AUS Retail Grocery and Food brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| woolworths.com.au | 37.84 |
| coles.com.au | 22.41 |
| danmurphys.com.au | 7.16 |
| liquorland.com.au | 3.7 |
| amazon.com.au | 2.73 |
| bws.com.au | 2.43 |
| liteneasy.com.au | 1.07 |
| kentstreetcellars.com.au | 0.97 |
| youfoodz.com | 0.89 |
| doordash.com | 0.76 |
| others | 20.04 |
- woolworths.com.au - 37.84%
- coles.com.au - 22.41%
- danmurphys.com.au - 7.16%
- liquorland.com.au - 3.7%
- amazon.com.au - 2.73%
- bws.com.au - 2.43%
- liteneasy.com.au - 1.07%
- kentstreetcellars.com.au - 0.97%
- youfoodz.com - 0.89%
- doordash.com - 0.76%
- others - 20.04%
Copyright © Adthena. All rights reserved.
In the competitive landscape of Google PPC, Woolworths leads with a 37.84% click share, followed by Coles at 22.41%. “Others” collectively hold 20.04%, showcasing diverse competition.
Share of Spend for the top 10 AUS Retail Grocery and Food brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | woolworths.com.au | coles.com.au | danmurphys.com.au | liquorland.com.au | amazon.com.au | bws.com.au | youfoodz.com | liteneasy.com.au | bulknutrients.com.au | hellofresh.com.au |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/04/01 | 15.24% | 15.85% | 11.39% | 3.01% | 3.98% | 3.15% | 2.41% | 2.43% | 2.13% | 1.14% |
| 2026/04/02 | 15.62% | 15.67% | 8.72% | 3.07% | 3.6% | 3.57% | 3.36% | 2% | 2.17% | 1.3% |
| 2026/04/03 | 16.99% | 15.67% | 8.85% | 3.12% | 3.35% | 3.43% | 3.69% | 2.09% | 2.4% | 1.69% |
| 2026/04/04 | 14.65% | 12.31% | 9.49% | 4.3% | 3.39% | 3.51% | 4.16% | 2.08% | 2.27% | 1.66% |
| 2026/04/05 | 16.13% | 14.9% | 7.28% | 3.66% | 3.19% | 3.5% | 4% | 2.35% | 2.29% | 1.97% |
| 2026/04/06 | 16.82% | 14.88% | 7.81% | 3.28% | 3.19% | 3.21% | 3.62% | 2.55% | 2.59% | 2.87% |
| 2026/04/07 | 15.2% | 13.52% | 6.49% | 4.7% | 3.97% | 2.57% | 3.92% | 2.58% | 2.54% | 2.22% |
| 2026/04/08 | 15.17% | 13.23% | 8.6% | 2.68% | 3.82% | 2.08% | 4.28% | 2.85% | 2.59% | 2.14% |
| 2026/04/09 | 17.26% | 14.19% | 5.7% | 4.7% | 3.43% | 1.08% | 3.74% | 3.24% | 2% | 2.07% |
| 2026/04/10 | 16.8% | 14.03% | 5.35% | 3.35% | 3.27% | 0.98% | 6.28% | 2.69% | 2.27% | 3.23% |
| 2026/04/11 | 16.54% | 14.42% | 6.93% | 3.92% | 3.01% | 1.05% | 4.02% | 2.94% | 1.89% | 2.24% |
| 2026/04/12 | 19.16% | 14.21% | 5.76% | 4.46% | 3.03% | 1.07% | 4.53% | 3.27% | 1.86% | 3.64% |
| 2026/04/13 | 17.64% | 13.94% | 5.16% | 4.6% | 3.25% | 1.04% | 4.5% | 2.9% | 2.3% | 2.89% |
| 2026/04/14 | 17.81% | 14.26% | 4.13% | 3.35% | 3.63% | 0.63% | 5.67% | 3.7% | 2.75% | 2.76% |
| 2026/04/15 | 18.73% | 15.59% | 4.45% | 2.29% | 3.82% | 0.75% | 5.42% | 1.04% | 2.46% | 2.89% |
| 2026/04/16 | 17.77% | 15.98% | 4.44% | 4.45% | 4.08% | 0.61% | 4.39% | 1.56% | 1.9% | 2.01% |
| 2026/04/17 | 17.77% | 15.41% | 4.27% | 4.21% | 3.37% | 0.54% | 5.17% | 4.15% | 1.86% | 2% |
| 2026/04/18 | 19.59% | 16.77% | 3.78% | 3.6% | 3.67% | 0.43% | 4.3% | 1.96% | 2.57% | 1.62% |
| 2026/04/19 | 16.69% | 14.48% | 5.03% | 4.34% | 3.24% | 0.54% | 4.47% | 1.36% | 2.13% | 3.02% |
| 2026/04/20 | 17.47% | 14.44% | 6.07% | 4.57% | 3.71% | 0.69% | 5.06% | 1.14% | 1.82% | 3.92% |
| 2026/04/21 | 19.27% | 13.16% | 5.02% | 3.36% | 4.12% | 0.58% | 4.95% | 2.97% | 1.95% | 2.9% |
| 2026/04/22 | 18.79% | 11.66% | 6.51% | 2.4% | 4.47% | 0.96% | 5.36% | 2.34% | 2.06% | 3.11% |
| 2026/04/23 | 17.93% | 11% | 5.76% | 3.7% | 4.71% | 2.04% | 5.55% | 2.62% | 2.22% | 1.65% |
| 2026/04/24 | 17.49% | 10.41% | 8.46% | 3.49% | 4.18% | 2.42% | 5.9% | 2.42% | 2.3% | 1.55% |
| 2026/04/25 | 16.94% | 9.6% | 12.86% | 3.58% | 3.44% | 2.4% | 4.34% | 2.75% | 1.98% | 4.41% |
| 2026/04/26 | 16.59% | 9.43% | 12.27% | 3.86% | 4.28% | 2.91% | 4.8% | 2.27% | 2% | 3.34% |
| 2026/04/27 | 16.92% | 9.75% | 12% | 3.46% | 5.54% | 2.56% | 4.77% | 2.4% | 1.73% | 2.11% |
| 2026/04/28 | 16.09% | 9.11% | 13.62% | 6.38% | 5.43% | 3.45% | 4.48% | 1.42% | 1.46% | 1.93% |
| 2026/04/29 | 17.84% | 9.68% | 13.46% | 3.53% | 5.1% | 3.9% | 3.66% | 1.76% | 1.74% | 2.51% |
| 2026/04/30 | 18.84% | 10.49% | 9.8% | 6.22% | 5.12% | 4.83% | 3.79% | 1.98% | 1.57% | 1.4% |
- woolworths.com.au
- coles.com.au
- danmurphys.com.au
- liquorland.com.au
- amazon.com.au
- bws.com.au
- youfoodz.com
- liteneasy.com.au
- bulknutrients.com.au
- hellofresh.com.au
Copyright © Adthena. All rights reserved.
April saw Woolworths lead with a steady rise, peaking at 19.59% on the 18th. Coles experienced a decline, ending at 10.49%. Dan Murphy’s fluctuated, closing at 9.8%. Liquorland and Amazon showed growth, finishing at 6.22% and 5.12%, respectively.
Competitor Count for AUS Retail Grocery and Food
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/04/01 | 1486 |
| 2026/04/02 | 1511 |
| 2026/04/03 | 1512 |
| 2026/04/04 | 1513 |
| 2026/04/05 | 1533 |
| 2026/04/06 | 1528 |
| 2026/04/07 | 1513 |
| 2026/04/08 | 1504 |
| 2026/04/09 | 1472 |
| 2026/04/10 | 1482 |
| 2026/04/11 | 1494 |
| 2026/04/12 | 1454 |
| 2026/04/13 | 1437 |
| 2026/04/14 | 1445 |
| 2026/04/15 | 1448 |
| 2026/04/16 | 1454 |
| 2026/04/17 | 1465 |
| 2026/04/18 | 1491 |
| 2026/04/19 | 1488 |
| 2026/04/20 | 1434 |
| 2026/04/21 | 1426 |
| 2026/04/22 | 1443 |
| 2026/04/23 | 1437 |
| 2026/04/24 | 1408 |
| 2026/04/25 | 1407 |
| 2026/04/26 | 1414 |
| 2026/04/27 | 1406 |
| 2026/04/28 | 1419 |
| 2026/04/29 | 1408 |
| 2026/04/30 | 1399 |
Copyright © Adthena. All rights reserved.
April began with 1,486 advertisers, peaking at 1,533 on April 5. A decline followed, ending the month at 1,399.
