AUS Services Consulting - PPC Market Share Analysis October 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the AUS Consulting category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Consulting – AUS

Google AI Overview visibility for Services Consulting AUS

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 29.9176133148
70.0823866852
29%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 28
72
28%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 6%
Transactional 4%
Navigational 2%
Seasonal 0%
Local 2%
Problem Solving 20%

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Market Exposure

Share of Clicks for top 10 AUS Services Consulting brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
abn-register.com.au 14.25
businessname.com.au 8.93
abn-registration-australia.com.au 7.91
seekbusiness.com.au 4.74
abn-number.com 4.66
surveymonkey.com 4.19
xero.com 4.11
namecorp.com.au 3.48
businessesforsale.com 3.31
myperfectresume.com 2.46
others 41.96
  • abn-register.com.au - 14.25%
  • businessname.com.au - 8.93%
  • abn-registration-australia.com.au - 7.91%
  • seekbusiness.com.au - 4.74%
  • abn-number.com - 4.66%
  • surveymonkey.com - 4.19%
  • xero.com - 4.11%
  • namecorp.com.au - 3.48%
  • businessesforsale.com - 3.31%
  • myperfectresume.com - 2.46%
  • others - 41.96%

Copyright © Adthena. All rights reserved.

In the PPC landscape, ‘abn-register.com.au’ leads with 14.25% click share, while ‘businessname.com.au’ follows at 8.93%. ‘Others’ dominate with 41.96%, showcasing diverse competition.

Market Exposure

Share of Spend for the top 10 AUS Services Consulting brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date abn-register.com.au abn-registration-australia.com.au abn-number.com businessname.com.au namecorp.com.au xero.com lawpath.com.au resume-now.com myperfectresume.com tradingas.com.au
2026/10/01 26.41% 9.73% 4.3% 8.9% 7.47% 3.61% 1.66% 1.09% 1.57% 2.19%
2026/10/02 26.99% 9.2% 4.63% 7.01% 5.5% 6.14% 1.29% 1.84% 2.06% 1.31%
2026/10/03 23.32% 13.65% 5.1% 7.59% 3.88% 12.99% 2.29% 1.55% 1.41% 0.82%
2026/10/04 23.36% 13.29% 6.45% 6.35% 3.55% 12.62% 1.92% 1.61% 1.75% 0.64%
2026/10/05 20.03% 12.72% 7.35% 9.33% 2.48% 11.04% 2.19% 1.92% 1.66% 1.48%
2026/10/06 20.24% 12.05% 7.73% 10.4% 3.72% 7.75% 1.98% 2.01% 2.28% 1.61%
2026/10/07 21.41% 11.24% 9.94% 9.74% 4.52% 7.08% 1.58% 1.49% 1.73% 2.02%
2026/10/08 20.05% 13.14% 7.97% 11.75% 3.82% 7% 0.9% 1.7% 1.71% 2.52%
2026/10/09 18.62% 13.15% 7.24% 11.55% 5.12% 8.09% 1.33% 1.9% 1.6% 2.56%
2026/10/10 22.65% 10.23% 7.14% 10.33% 3.47% 7.41% 1.24% 2.62% 1.81% 2.86%
2026/10/11 21.92% 11.9% 8.57% 9.66% 3.14% 8.12% 2.24% 0.88% 1.54% 2.57%
2026/10/12 18.55% 13.82% 7.57% 8.85% 2.86% 6.35% 2.4% 1.95% 1.9% 1.95%
2026/10/13 20.92% 14.12% 5.71% 10.04% 3.18% 8.33% 1.76% 1.19% 2.01% 2.53%
2026/10/14 23.16% 14.29% 9.1% 8.82% 2.69% 5.64% 1.52% 1.54% 1.21% 1.39%
2026/10/15 16.95% 14.28% 5.6% 11.77% 2.59% 7.18% 0.77% 1.92% 1.95% 2.51%
2026/10/16 18.59% 13.26% 5.38% 10.84% 3.64% 5.47% 1.33% 2.74% 2.2% 2.72%
2026/10/17 18.36% 13.62% 8.84% 8.24% 3.66% 4.58% 2.47% 2.11% 1.95% 1.29%
2026/10/18 19.13% 15.87% 9.74% 6.69% 3.46% 4.05% 1.75% 2.05% 1.91% 1.1%
2026/10/19 19% 16.58% 7.87% 8.01% 3.28% 5.16% 1.58% 1.86% 2.14% 1.39%
2026/10/20 20.43% 17.03% 8.13% 9.81% 5.34% 2.89% 0.87% 1.95% 1.88% 2.27%
2026/10/21 15.28% 16.41% 7.2% 8.49% 4.56% 3.84% 1.31% 2.06% 1.98% 2.08%
2026/10/22 19.91% 16.75% 8.27% 9.18% 4.88% 2.53% 0.77% 2.35% 1.99% 2.74%
2026/10/23 24.19% 12.05% 9.87% 9.79% 3.99% 2.55% 1.38% 2.57% 2.43% 2.43%
2026/10/24 19.24% 13.19% 10.27% 8.93% 4.68% 2.52% 1.7% 2.09% 1.72% 2.16%
2026/10/25 20.7% 14.15% 8.32% 9.55% 6.75% 5.08% 1.79% 1.66% 1.42% 1.71%
2026/10/26 22.9% 12.81% 7.39% 8.38% 5.83% 3.08% 2.35% 2.18% 2.16% 2.25%
2026/10/27 21.21% 13.93% 7.34% 6.92% 5.64% 3.19% 1.86% 2.61% 2.18% 2.4%
2026/10/28 20.17% 13.85% 6.39% 7.3% 5.57% 3.94% 2.68% 1.95% 2% 2.72%
2026/10/29 20.33% 13.51% 7.61% 7.47% 7.04% 2.78% 2.39% 2.2% 2.14% 1.8%
2026/10/30 20.67% 14.72% 7.68% 7.4% 7.23% 2.71% 2.26% 1.78% 1.86% 2.33%
2026/10/31 22.47% 15.15% 7.77% 6.03% 5.52% 2.89% 2.87% 2.67% 2.05% 1.63%
  • abn-register.com.au
  • abn-registration-australia.com.au
  • abn-number.com
  • businessname.com.au
  • namecorp.com.au
  • xero.com
  • lawpath.com.au
  • resume-now.com
  • myperfectresume.com
  • tradingas.com.au

Copyright © Adthena. All rights reserved.

In October 2026, abn-register.com.au led with fluctuating spend, peaking early and stabilizing. abn-registration-australia.com.au showed consistent growth, while abn-number.com and businessname.com.au experienced varied trends. The month concluded with diverse advertiser dynamics.

Market Exposure

Competitor Count for AUS Services Consulting

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/10/01 576
2026/10/02 567
2026/10/03 550
2026/10/04 594
2026/10/05 624
2026/10/06 627
2026/10/07 653
2026/10/08 668
2026/10/09 643
2026/10/10 646
2026/10/11 646
2026/10/12 645
2026/10/13 634
2026/10/14 623
2026/10/15 592
2026/10/16 593
2026/10/17 565
2026/10/18 573
2026/10/19 581
2026/10/20 549
2026/10/21 517
2026/10/22 533
2026/10/23 541
2026/10/24 616
2026/10/25 660
2026/10/26 709
2026/10/27 740
2026/10/28 756
2026/10/29 739
2026/10/30 735
2026/10/31 726

Copyright © Adthena. All rights reserved.

October saw a dynamic shift in advertisers, starting at 576 and peaking at 756. The month concluded with a robust 726, showcasing a vibrant advertising landscape.

Campaign Efficiency

Market Loss & Market Gains for AUS Services Consulting

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
namecorp.com.au 1.86%
businessesforsale.com 1.18%
abn-registration-australia.com.au 1.13%
abn-register.com.au 0.95%
abnregisteronline.com.au 0.61%
godaddy.com -0.54%
bsale.com.au -0.69%
anybusiness.com.au -0.83%
businessname.com.au -1.96%
xero.com -3.48%

Copyright © Adthena. All rights reserved.

Namecorp.com.au surged with a 1.86% click share increase, while xero.com faced a 3.48% decline.

Campaign Efficiency

AUS Services Consulting Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date abn-register.com.au abn-registration-australia.com.au abn-number.com namecorp.com.au businessname.com.au myperfectresume.com resume-now.com xero.com seekbusiness.com.au businessesforsale.com
2026/10/01 20.13% 7.38% 4.18% 6.64% 7.55% 2.2% 0.99% 3.35% 2.07% 2.25%
2026/10/02 20.73% 7.35% 4.53% 6.11% 6.07% 3.24% 2.11% 5.95% 1.39% 2.67%
2026/10/03 18.15% 11.01% 4.77% 3.72% 5.14% 2.24% 1.8% 12.67% 2.17% 3.19%
2026/10/04 16.34% 10.33% 6.11% 3.31% 4.45% 3.04% 1.98% 11.71% 1.37% 3.07%
2026/10/05 14.96% 9.66% 6.71% 2.42% 6.08% 2.82% 2.59% 9.86% 1.44% 3.17%
2026/10/06 15.61% 9.37% 6.91% 3.51% 6.54% 4.02% 2.71% 7.9% 1.46% 1.54%
2026/10/07 15.6% 9.01% 8.87% 3.95% 6.5% 3.07% 1.85% 8.12% 1.55% 0.48%
2026/10/08 15.39% 10.83% 7.35% 3.36% 7.16% 3.07% 2.15% 7.05% 2.07% 0.64%
2026/10/09 14.15% 10.26% 6.32% 4.87% 7.12% 2.8% 2.41% 9.44% 2.03% 1.08%
2026/10/10 16.56% 7.84% 6.15% 3.5% 6.61% 2.8% 3.1% 7.02% 2.16% 0.68%
2026/10/11 15.28% 8.81% 7.74% 2.48% 5.72% 2.67% 1.1% 7.99% 1.96% 2.65%
2026/10/12 12.91% 10.53% 6.41% 2.35% 5.66% 3.04% 2.29% 6.62% 2.75% 1.97%
2026/10/13 14.88% 10.89% 4.93% 3.03% 6.2% 3.54% 1.94% 8.09% 2.2% 1.78%
2026/10/14 17.73% 11.81% 8.16% 2.34% 5.98% 2.06% 1.83% 5.87% 1.76% 1.5%
2026/10/15 12.95% 10.87% 4.65% 2.56% 7.64% 2.9% 2.11% 7.28% 3.09% 2.31%
2026/10/16 14% 10.13% 4.74% 3.84% 6.7% 3.26% 3.15% 4.26% 4.1% 2.04%
2026/10/17 13.45% 11% 8.02% 3.79% 4.68% 3.22% 2.71% 3.13% 3.24% 3.34%
2026/10/18 14.24% 12.82% 9.13% 3.98% 4.2% 3.03% 2.48% 2.99% 3.53% 3.2%
2026/10/19 14.23% 13.23% 7.6% 3.48% 5.56% 3.38% 1.92% 3.62% 2.92% 2.25%
2026/10/20 16.12% 13.8% 7.75% 5.33% 5.98% 2.98% 2.25% 2.12% 1.66% 1.92%
2026/10/21 11.4% 13.26% 6.26% 4.57% 5.09% 2.91% 2.14% 3.05% 3.21% 2.57%
2026/10/22 15.31% 13.43% 7.69% 4.8% 5.21% 3.38% 2.92% 1.51% 2.12% 3.22%
2026/10/23 18.35% 9.32% 9.18% 4.87% 5.55% 4.15% 3.46% 1.49% 2.77% 3.29%
2026/10/24 14.51% 10.49% 9.16% 4.6% 4.82% 2.79% 2.39% 1.92% 2.07% 3.02%
2026/10/25 16.11% 11.36% 7.8% 6.18% 5.18% 2.39% 2.29% 3.92% 1.81% 2.04%
2026/10/26 17.38% 9.95% 6.4% 5.95% 5.28% 3.48% 2.55% 2.73% 1.68% 1.86%
2026/10/27 16.31% 11.51% 6.58% 5.72% 4.57% 3.89% 3.41% 2.67% 1.05% 2.28%
2026/10/28 15.09% 10.62% 5.54% 5.91% 4.59% 3.31% 2.54% 3.72% 2.08% 2.71%
2026/10/29 15.4% 10.8% 6.9% 6.56% 4.76% 3.43% 2.44% 2.15% 1.42% 2.87%
2026/10/30 15.19% 11.09% 6.96% 6.87% 4.47% 2.87% 2.38% 2.4% 1.25% 2.37%
2026/10/31 17.32% 11.83% 6.76% 5.24% 3.6% 3.29% 3.17% 2.9% 2.05% 2.04%
  • abn-register.com.au
  • abn-registration-australia.com.au
  • abn-number.com
  • namecorp.com.au
  • businessname.com.au
  • myperfectresume.com
  • resume-now.com
  • xero.com
  • seekbusiness.com.au
  • businessesforsale.com

Copyright © Adthena. All rights reserved.

In October 2026, abn-register.com.au started strong with a 20.13% share, but fluctuated, ending at 17.32%. Meanwhile, abn-registration-australia.com.au saw a steady rise, closing at 11.83%. abn-number.com experienced ups and downs, finishing at 6.76%. namecorp.com.au had a rocky month, ending at 5.24%. businessname.com.au’s share declined, closing at 3.6%. myperfectresume.com showed slight growth, ending at 3.29%. resume-now.com fluctuated, finishing at 3.17%. xero.com saw a decline, ending at 2.9%. seekbusiness.com.au had a volatile month, closing at 2.05%. businessesforsale.com remained relatively stable, ending at 2.04%.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for AUS Services Consulting

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for AUS Services Consulting - Last month
  1. 1
    Australian Business Number (ABN) Registration https://www.abn-number.com

    Apply for your Australian Business Number in minutes with expert compliance review. Register for GST or a Business Name in the same application.

  2. 2
    Apply for an ABN https://www.abn-register.com.au

    ABN in 5 minutes — ABN Register Apply for an ABN. Fastest and Easiest Way to Register Your ABN. Your Registered ABN Is Delivered to Your Email & Phone number by SMS. Application Form...

  3. 3
    Apply For an ABN Number | Fast Same Day Online ABN https://www.abn-registration-australia.com.au › apply-for-abn

    Express 5-Minute ABN Registration: GST & Business Name Included. 100% Online Application.

  4. 4
    ASIC Business Name Register - Check Name Availability https://www.namecorp.com.au

    Business names processed instantly.

  5. 5
    Free Resume Templates https://www.resumegenius.com

    Build a Resume In 15 Minutes — Show That You Are the Best Candidate With a Genius Resume

Copyright © Adthena. All rights reserved.

In the competitive landscape of ABN registration, advertisers like abn-number.com and abn-register.com.au emphasize speed and convenience, promising quick, expert-reviewed applications. Meanwhile, namecorp.com.au focuses on instant business name processing, and resumegenius.com offers rapid resume creation, highlighting efficiency across industries.

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