Share of Clicks for top 10 UK Automotive Manufacturers brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| carwow.co.uk | 7.95 |
| volkswagen.co.uk | 6.71 |
| mercedes-benz.co.uk | 6.55 |
| audi.co.uk | 6.32 |
| skoda.co.uk | 5.62 |
| toyota.co.uk | 5.17 |
| cargurus.co.uk | 4.7 |
| bmw.co.uk | 4.5 |
| ford.co.uk | 3.79 |
| porsche.com | 3.64 |
| others | 45.05 |
- carwow.co.uk - 7.95%
- volkswagen.co.uk - 6.71%
- mercedes-benz.co.uk - 6.55%
- audi.co.uk - 6.32%
- skoda.co.uk - 5.62%
- toyota.co.uk - 5.17%
- cargurus.co.uk - 4.7%
- bmw.co.uk - 4.5%
- ford.co.uk - 3.79%
- porsche.com - 3.64%
- others - 45.05%
Copyright © Adthena. All rights reserved.
In the automotive PPC landscape, ‘carwow.co.uk’ leads with 7.95% click share, followed by ‘volkswagen.co.uk’ at 6.71%. ‘Others’ dominate with 45.05%, highlighting diverse competition.
Share of Spend for the top 10 UK Automotive Manufacturers brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | audi.co.uk | carwow.co.uk | skoda.co.uk | mercedes-benz.co.uk | volkswagen.co.uk | nissan.co.uk | cargurus.co.uk | ford.co.uk | toyota.co.uk | bmw.co.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/07/01 | 3.46% | 7.96% | 6.96% | 8.34% | 6.53% | 3.86% | 4.99% | 2.84% | 4.01% | 3.25% |
| 2026/07/02 | 5.42% | 7.66% | 4.87% | 6.42% | 6.35% | 3.47% | 6.45% | 3.87% | 4.19% | 3.5% |
| 2026/07/03 | 5.76% | 12.5% | 7.27% | 5.52% | 6.08% | 3.33% | 7.8% | 3.37% | 3.25% | 3.65% |
| 2026/07/04 | 7.03% | 11.37% | 6.65% | 6.06% | 3.6% | 3.1% | 8.21% | 5.05% | 4.31% | 3.37% |
| 2026/07/05 | 8.05% | 8.72% | 6.02% | 6.53% | 5.06% | 4.06% | 6.28% | 3.94% | 4.72% | 3.44% |
| 2026/07/06 | 7.57% | 8.3% | 5.66% | 5.6% | 6.15% | 3.13% | 5.74% | 5.19% | 5.05% | 3.96% |
| 2026/07/07 | 8.06% | 10.17% | 6.44% | 7.22% | 4.89% | 2.49% | 5.75% | 2.93% | 4.78% | 3.11% |
| 2026/07/08 | 7% | 9.53% | 5.89% | 7.16% | 5.51% | 2.74% | 6.77% | 3.37% | 4% | 4.17% |
| 2026/07/09 | 7.73% | 10.9% | 4.37% | 6.01% | 6.07% | 2.47% | 6.89% | 2.89% | 4.15% | 3.73% |
| 2026/07/10 | 6.44% | 9.12% | 6.02% | 6.9% | 4.85% | 2.47% | 6.92% | 3.07% | 3.35% | 3.75% |
| 2026/07/11 | 7.93% | 9.19% | 9.23% | 5.86% | 4.47% | 2.85% | 6.43% | 3.1% | 3.09% | 4.95% |
| 2026/07/12 | 7.57% | 9.14% | 5.55% | 6.18% | 5.18% | 5.33% | 6.31% | 2.78% | 4.01% | 4.61% |
| 2026/07/13 | 7.34% | 9.99% | 4.07% | 5.67% | 4.76% | 3.9% | 7.51% | 3.66% | 3.85% | 3.21% |
| 2026/07/14 | 6.88% | 11.26% | 6.14% | 5.17% | 5.49% | 4.12% | 8.67% | 2.8% | 3.52% | 4.01% |
| 2026/07/15 | 8.31% | 9.67% | 5.24% | 5.21% | 6.65% | 3.14% | 7.2% | 3.57% | 3.75% | 4.71% |
| 2026/07/16 | 5.38% | 6.39% | 5.57% | 6.56% | 6.7% | 5.12% | 4.71% | 3.74% | 2.13% | 4.05% |
| 2026/07/17 | 7.75% | 6.88% | 5.66% | 6.51% | 7.62% | 6.12% | 5.19% | 2.4% | 2.86% | 3.11% |
| 2026/07/18 | 6.84% | 8.62% | 3.93% | 6.54% | 4.96% | 5.78% | 7.03% | 3.05% | 3.23% | 2.51% |
| 2026/07/19 | 6.84% | 4.93% | 4.94% | 9.1% | 8.18% | 5.01% | 2.3% | 4.5% | 2.65% | 3.26% |
| 2026/07/20 | 6.2% | 5.81% | 8% | 7.18% | 8.16% | 4.68% | 3.35% | 3.33% | 3.14% | 2.92% |
| 2026/07/21 | 6.87% | 11.26% | 6.13% | 5.16% | 5.48% | 4.11% | 8.66% | 2.79% | 3.51% | 4% |
| 2026/07/22 | 7.34% | 9.57% | 5.22% | 5.77% | 5.69% | 3.63% | 6.7% | 2.84% | 3.32% | 3.55% |
| 2026/07/23 | 6.9% | 9.18% | 4.78% | 5.34% | 4.71% | 3.33% | 5.76% | 4.85% | 3.28% | 3.72% |
| 2026/07/24 | 6.42% | 9.22% | 6.12% | 5.43% | 5.46% | 4.92% | 6.68% | 5.22% | 3.41% | 3.44% |
| 2026/07/25 | 6.57% | 8.73% | 6.36% | 5.03% | 5.37% | 4.31% | 5.96% | 6.03% | 3.25% | 3.56% |
| 2026/07/26 | 6.98% | 9.3% | 4.49% | 5.53% | 5.14% | 3.46% | 7.25% | 4.62% | 3.4% | 4.29% |
| 2026/07/27 | 7.5% | 9.25% | 5.52% | 6.82% | 5.91% | 2.88% | 6.11% | 5.48% | 3.54% | 4.24% |
| 2026/07/28 | 7.81% | 7.4% | 6.23% | 7.08% | 6.51% | 4.43% | 3.44% | 5.22% | 3.71% | 3.9% |
| 2026/07/29 | 10.49% | 5.35% | 7.11% | 8.9% | 7.89% | 3.4% | 2.89% | 4.5% | 3.9% | 3.9% |
| 2026/07/30 | 8.81% | 6.89% | 6.66% | 6.6% | 6.44% | 4.23% | 3.97% | 4.46% | 4.05% | 4.2% |
| 2026/07/31 | 8.99% | 7.48% | 6.9% | 6.23% | 5.82% | 5.44% | 4.45% | 4.41% | 4.01% | 3.97% |
- audi.co.uk
- carwow.co.uk
- skoda.co.uk
- mercedes-benz.co.uk
- volkswagen.co.uk
- nissan.co.uk
- cargurus.co.uk
- ford.co.uk
- toyota.co.uk
- bmw.co.uk
Copyright © Adthena. All rights reserved.
Audi’s PPC spend surged mid-month, peaking at 10.49% on July 29. Carwow led early, reaching 12.5% on July 3. By month’s end, Audi closed strong at 8.99%, while Carwow settled at 7.48%.
Competitor Count for UK Automotive Manufacturers
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/07/01 | 182 |
| 2026/07/02 | 193 |
| 2026/07/03 | 193 |
| 2026/07/04 | 195 |
| 2026/07/05 | 193 |
| 2026/07/06 | 194 |
| 2026/07/07 | 205 |
| 2026/07/08 | 194 |
| 2026/07/09 | 189 |
| 2026/07/10 | 195 |
| 2026/07/11 | 211 |
| 2026/07/12 | 205 |
| 2026/07/13 | 213 |
| 2026/07/14 | 207 |
| 2026/07/15 | 202 |
| 2026/07/16 | 206 |
| 2026/07/17 | 198 |
| 2026/07/18 | 193 |
| 2026/07/19 | 195 |
| 2026/07/20 | 186 |
| 2026/07/21 | 207 |
| 2026/07/22 | 227 |
| 2026/07/23 | 228 |
| 2026/07/24 | 221 |
| 2026/07/25 | 224 |
| 2026/07/26 | 225 |
| 2026/07/27 | 218 |
| 2026/07/28 | 223 |
| 2026/07/29 | 193 |
| 2026/07/30 | 192 |
| 2026/07/31 | 181 |
Copyright © Adthena. All rights reserved.
July saw a dynamic shift in advertisers, starting at 182 and peaking at 228 mid-month. The month concluded with a slight dip to 181, reflecting fluctuating engagement.
