Share of Clicks for top 10 US Automotive Manufacturers brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| carfax.com | 10.73 |
| toyota.com | 9.91 |
| carmax.com | 9.2 |
| cargurus.com | 8.24 |
| cars.com | 4.25 |
| autonation.com | 3.52 |
| subaru.com | 3.1 |
| chevrolet.com | 2.88 |
| jeep.com | 2.86 |
| lexus.com | 2.56 |
| others | 42.75 |
- carfax.com - 10.73%
- toyota.com - 9.91%
- carmax.com - 9.2%
- cargurus.com - 8.24%
- cars.com - 4.25%
- autonation.com - 3.52%
- subaru.com - 3.1%
- chevrolet.com - 2.88%
- jeep.com - 2.86%
- lexus.com - 2.56%
- others - 42.75%
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In the automotive PPC landscape, ‘others’ dominate with 42.75% click share, while Carfax leads individual advertisers at 10.73%, followed by Toyota at 9.91%.
Share of Spend for the top 10 US Automotive Manufacturers brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | carfax.com | cargurus.com | carmax.com | autonation.com | cars.com | toyota.com | nissanusa.com | chevrolet.com | subaru.com | kia.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/04/01 | 9.72% | 8.77% | 13.78% | 5.29% | 4.63% | 4.66% | 3.1% | 2.29% | 2.42% | 1.22% |
| 2026/04/02 | 8.94% | 9.81% | 13.09% | 4.51% | 4.55% | 5.1% | 2.91% | 2.04% | 2.49% | 1.64% |
| 2026/04/03 | 7.31% | 7.78% | 12.16% | 4.92% | 4.37% | 6.91% | 3.05% | 2.93% | 2.56% | 1.33% |
| 2026/04/04 | 8.76% | 8.26% | 12.25% | 4.73% | 3.48% | 4.79% | 3.25% | 3.14% | 2.51% | 1.55% |
| 2026/04/05 | 8.29% | 7.94% | 12.62% | 4.71% | 3.84% | 5.67% | 3.14% | 2.87% | 2.63% | 2% |
| 2026/04/06 | 9.5% | 7.37% | 12.24% | 5.6% | 5.04% | 5.43% | 2.56% | 2.85% | 2.12% | 1.66% |
| 2026/04/07 | 9.09% | 7.79% | 13.65% | 5.85% | 4.62% | 5.07% | 3.02% | 2.34% | 2.45% | 1.56% |
| 2026/04/08 | 9.7% | 7.62% | 11.62% | 5.2% | 4.58% | 5.59% | 3.15% | 2.81% | 2.78% | 2.51% |
| 2026/04/09 | 9.04% | 9.39% | 12.43% | 4.75% | 4.27% | 5.46% | 3.35% | 2.4% | 2.55% | 2.46% |
| 2026/04/10 | 7.28% | 8.58% | 11.74% | 4.96% | 3.7% | 5.82% | 3.62% | 2.65% | 2.66% | 2.25% |
| 2026/04/11 | 6.08% | 7.62% | 10.22% | 4.91% | 3.23% | 4.72% | 3.71% | 4.32% | 2.9% | 2.68% |
| 2026/04/12 | 5.59% | 7.26% | 9.96% | 4.82% | 3.2% | 5.5% | 3.63% | 3.75% | 3.01% | 3% |
| 2026/04/13 | 8.01% | 8.95% | 9.95% | 4.87% | 3.54% | 6.26% | 2.72% | 2.51% | 2.4% | 2.65% |
| 2026/04/14 | 6.81% | 8.37% | 10.01% | 5.92% | 4.04% | 5.96% | 3.23% | 3.24% | 2.64% | 2.29% |
| 2026/04/15 | 11.4% | 7.36% | 11.46% | 5.67% | 4.32% | 5.02% | 2.76% | 2.6% | 2.13% | 1.88% |
| 2026/04/16 | 11.21% | 7.4% | 11.15% | 5.47% | 3.64% | 4.82% | 2.8% | 3% | 2.26% | 2.11% |
| 2026/04/17 | 10% | 6.87% | 11.34% | 6.08% | 3.93% | 5.35% | 3.07% | 2.91% | 2.23% | 2.15% |
| 2026/04/18 | 10.1% | 6.4% | 10.75% | 6.6% | 3.16% | 5.6% | 3.15% | 3.07% | 2.28% | 1.89% |
| 2026/04/19 | 7.6% | 6.38% | 9.39% | 4.56% | 3.08% | 8.35% | 4.15% | 3.81% | 3.02% | 2.13% |
| 2026/04/20 | 6.63% | 7.33% | 9.27% | 4.1% | 4.03% | 7.22% | 3.55% | 3.47% | 2.7% | 3.18% |
| 2026/04/21 | 10.44% | 8.11% | 9.47% | 4.4% | 4.01% | 5.51% | 3.31% | 2.94% | 2.77% | 2.24% |
| 2026/04/22 | 10.01% | 6.6% | 11.2% | 4.13% | 4.11% | 6.16% | 3.14% | 2.88% | 2.65% | 2.46% |
| 2026/04/23 | 9.08% | 5.51% | 10.21% | 3.56% | 3.97% | 6.27% | 3.63% | 4.09% | 2.78% | 2.1% |
| 2026/04/24 | 9.83% | 6.15% | 10.37% | 4.2% | 4.03% | 6.6% | 3.54% | 2.74% | 2.87% | 2.61% |
| 2026/04/25 | 8.87% | 6.67% | 9.15% | 3.43% | 3.11% | 7.31% | 3.7% | 2.8% | 3.04% | 2.62% |
| 2026/04/26 | 9.62% | 7.78% | 10.48% | 3.63% | 3.03% | 6.97% | 3.51% | 3.75% | 3.04% | 2.9% |
| 2026/04/27 | 11.98% | 8.42% | 11.04% | 3.73% | 3.61% | 5.13% | 3.27% | 3.09% | 2.54% | 2.25% |
| 2026/04/28 | 7.95% | 8.26% | 11.65% | 4.46% | 4.47% | 5.97% | 3.37% | 3.38% | 2.72% | 1.85% |
| 2026/04/29 | 10.7% | 6.03% | 8.57% | 5.11% | 4.38% | 6.13% | 3.44% | 2.24% | 2.58% | 2.4% |
| 2026/04/30 | 11.19% | 7.44% | 6.86% | 5.08% | 4.34% | 3.97% | 3.47% | 3.08% | 2.37% | 1.75% |
- carfax.com
- cargurus.com
- carmax.com
- autonation.com
- cars.com
- toyota.com
- nissanusa.com
- chevrolet.com
- subaru.com
- kia.com
Copyright © Adthena. All rights reserved.
April saw Carmax leading with a consistent spend share, peaking mid-month. Carfax fluctuated, ending strong. Cargurus and Autonation showed varied trends, while Toyota surged mid-month. Chevrolet and Subaru maintained steady shares.
Competitor Count for US Automotive Manufacturers
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/04/01 | 1838 |
| 2026/04/02 | 1845 |
| 2026/04/03 | 1899 |
| 2026/04/04 | 1880 |
| 2026/04/05 | 1899 |
| 2026/04/06 | 1938 |
| 2026/04/07 | 1882 |
| 2026/04/08 | 1830 |
| 2026/04/09 | 1847 |
| 2026/04/10 | 1905 |
| 2026/04/11 | 1727 |
| 2026/04/12 | 1829 |
| 2026/04/13 | 1914 |
| 2026/04/14 | 1971 |
| 2026/04/15 | 1965 |
| 2026/04/16 | 1852 |
| 2026/04/17 | 1941 |
| 2026/04/18 | 1976 |
| 2026/04/19 | 1917 |
| 2026/04/20 | 1982 |
| 2026/04/21 | 2003 |
| 2026/04/22 | 1905 |
| 2026/04/23 | 1925 |
| 2026/04/24 | 1913 |
| 2026/04/25 | 1943 |
| 2026/04/26 | 1971 |
| 2026/04/27 | 1957 |
| 2026/04/28 | 1864 |
| 2026/04/29 | 1892 |
| 2026/04/30 | 1802 |
Copyright © Adthena. All rights reserved.
April saw a dynamic shift in advertisers, starting at 1,838 and peaking at 2,003 on the 21st. The month concluded with a slight dip to 1,802.
