Share of Clicks for top 10 UK Finance Consulting brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| gov.uk | 13.56 |
| moneysavingexpert.com | 12.53 |
| stepchange.org | 11.35 |
| justgiving.com | 10.27 |
| policyexpert.co.uk | 4.34 |
| equifax.co.uk | 2.71 |
| torfx.com | 2.47 |
| payplan.com | 1.87 |
| currenciesdirect.com | 1.64 |
| keycurrency.co.uk | 1.63 |
| others | 37.63 |
- gov.uk - 13.56%
- moneysavingexpert.com - 12.53%
- stepchange.org - 11.35%
- justgiving.com - 10.27%
- policyexpert.co.uk - 4.34%
- equifax.co.uk - 2.71%
- torfx.com - 2.47%
- payplan.com - 1.87%
- currenciesdirect.com - 1.64%
- keycurrency.co.uk - 1.63%
- others - 37.63%
Copyright © Adthena. All rights reserved.
In the PPC landscape, ‘gov.uk’ leads with 13.56% click share, followed by ‘moneysavingexpert.com’ at 12.53%. ‘Others’ collectively hold a significant 37.63% share.
Share of Spend for the top 10 UK Finance Consulting brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | stepchange.org | moneysavingexpert.com | unbiased.co.uk | loan.co.uk | gov.uk | debtsolutionadvisor.co.uk | angeladvance.co.uk | getdebthelp.co.uk | financiable.co.uk | yourdebt-expert.co.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/02/01 | 6.39% | 4.07% | 3.39% | 2.95% | 1.26% | 2.59% | 4.19% | 0.12% | 2.52% | 0.49% |
| 2026/02/02 | 3.87% | 2.8% | 2.73% | 1.53% | 0.93% | 3.94% | 2.08% | 2.73% | 3.28% | 5.57% |
| 2026/02/03 | 3.86% | 4.13% | 3.12% | 3.18% | 4.29% | 4.8% | 2.16% | 5.11% | 3.41% | 2.5% |
| 2026/02/04 | 4.05% | 3.45% | 2.99% | 1.59% | 4.36% | 4.29% | 1.98% | 4.67% | 3.59% | 4.37% |
| 2026/02/05 | 3.6% | 4.11% | 3.41% | 2.3% | 5.82% | 3.04% | 1.58% | 4.61% | 3.46% | 2.96% |
| 2026/02/06 | 6.59% | 2.31% | 3.07% | 3.13% | 2.03% | 2.45% | 3.26% | 3.6% | 2.8% | 0.49% |
| 2026/02/07 | 7.89% | 3.84% | 4.18% | 3.66% | 2.93% | 1.7% | 3.86% | 1.91% | 0.53% | 0.83% |
| 2026/02/08 | 8.06% | 3.35% | 2.22% | 2.8% | 4.36% | 1.45% | 3.98% | 0.11% | 2.26% | 0.11% |
| 2026/02/09 | 5.8% | 2.9% | 1.62% | 1.66% | 3.56% | 3.34% | 2.35% | 4.65% | 3.22% | 4.29% |
| 2026/02/10 | 5.33% | 2.62% | 1.78% | 1.73% | 2.61% | 3.15% | 2.39% | 3.58% | 2.74% | 4.5% |
| 2026/02/11 | 2.42% | 4.75% | 2.39% | 1.61% | 5.34% | 2.98% | 1.68% | 3.5% | 3.15% | 6.18% |
| 2026/02/12 | 3.76% | 3.43% | 2.21% | 1.88% | 4.69% | 4.39% | 1.7% | 4.49% | 2.97% | 4.19% |
| 2026/02/13 | 6.58% | 2.31% | 3.07% | 3.12% | 2.03% | 2.44% | 3.25% | 3.59% | 2.8% | 0.48% |
| 2026/02/14 | 7.88% | 3.84% | 4.17% | 3.65% | 2.93% | 1.69% | 3.85% | 1.9% | 0.53% | 0.83% |
| 2026/02/15 | 8.04% | 3.34% | 2.21% | 2.79% | 4.35% | 1.45% | 3.97% | 0.11% | 2.25% | 0.11% |
| 2026/02/16 | 5.77% | 2.89% | 1.61% | 1.65% | 3.54% | 3.32% | 2.34% | 4.63% | 3.2% | 4.27% |
| 2026/02/17 | 3.42% | 2.25% | 4.02% | 1.48% | 4.37% | 3.33% | 1.34% | 4.54% | 2.62% | 5.26% |
| 2026/02/18 | 5.1% | 2.81% | 4.13% | 0.83% | 6.09% | 3.51% | 2.3% | 4.76% | 2.34% | 4.25% |
| 2026/02/19 | 3.57% | 3.94% | 3.86% | 1.25% | 5.69% | 3.98% | 1.44% | 4.45% | 2.5% | 3.17% |
| 2026/02/20 | 7.78% | 1.98% | 4.32% | 2.28% | 4.86% | 1.7% | 2.94% | 4.11% | 2.39% | 0.77% |
| 2026/02/21 | 6.64% | 4.4% | 4.04% | 2.55% | 3.41% | 3.54% | 4.33% | 2.94% | 0.35% | 1.3% |
| 2026/02/22 | 5.41% | 4.57% | 4.36% | 3.49% | 6.33% | 1.59% | 4.15% | 0.11% | 1.55% | 0.67% |
| 2026/02/23 | 4.97% | 4.35% | 4.35% | 1.01% | 2.35% | 3.69% | 2.2% | 3.94% | 1.94% | 5.52% |
| 2026/02/24 | 3.29% | 2.66% | 3.71% | 1.4% | 5.29% | 2.9% | 2.86% | 3.46% | 1.93% | 4.65% |
| 2026/02/25 | 5.53% | 3.92% | 5.05% | 1.31% | 2.41% | 2.79% | 1.98% | 3.75% | 1.83% | 3.55% |
| 2026/02/26 | 4.14% | 2.35% | 5.39% | 1.37% | 3.22% | 1.47% | 1.12% | 3.05% | 2.01% | 1.47% |
| 2026/02/27 | 7.34% | 3.4% | 5.26% | 1.34% | 1.75% | 1.68% | 2.99% | 3.03% | 1.78% | 0.33% |
| 2026/02/28 | 5.5% | 5.46% | 4.59% | 3.5% | 2.75% | 2.43% | 2.4% | 1.52% | 0.26% | 0.19% |
- stepchange.org
- moneysavingexpert.com
- unbiased.co.uk
- loan.co.uk
- gov.uk
- debtsolutionadvisor.co.uk
- angeladvance.co.uk
- getdebthelp.co.uk
- financiable.co.uk
- yourdebt-expert.co.uk
Copyright © Adthena. All rights reserved.
Stepchange.org led February with fluctuating spend, peaking mid-month. Moneysavingexpert.com and unbiased.co.uk showed steady trends. Loan.co.uk and gov.uk had varied performances. The month concluded with stepchange.org maintaining dominance.
Competitor Count for UK Finance Consulting
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/02/01 | 526 |
| 2026/02/02 | 527 |
| 2026/02/03 | 529 |
| 2026/02/04 | 531 |
| 2026/02/05 | 525 |
| 2026/02/06 | 541 |
| 2026/02/07 | 524 |
| 2026/02/08 | 523 |
| 2026/02/09 | 536 |
| 2026/02/10 | 512 |
| 2026/02/11 | 528 |
| 2026/02/12 | 516 |
| 2026/02/13 | 541 |
| 2026/02/14 | 524 |
| 2026/02/15 | 523 |
| 2026/02/16 | 536 |
| 2026/02/17 | 482 |
| 2026/02/18 | 495 |
| 2026/02/19 | 505 |
| 2026/02/20 | 477 |
| 2026/02/21 | 465 |
| 2026/02/22 | 473 |
| 2026/02/23 | 495 |
| 2026/02/24 | 501 |
| 2026/02/25 | 489 |
| 2026/02/26 | 468 |
| 2026/02/27 | 450 |
| 2026/02/28 | 454 |
Copyright © Adthena. All rights reserved.
February saw a dynamic shift in distinct advertisers, starting at 526 and peaking at 541 mid-month. However, a decline followed, ending at 454.
