Share of Clicks for top 10 UK Hospitality Wellness & Recreation brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| booking.com | 34.43 |
| spabreaks.com | 8.59 |
| virginexperiencedays.co.uk | 4.75 |
| wowcher.co.uk | 4.54 |
| virginactive.co.uk | 4.52 |
| groupon.co.uk | 4.44 |
| thegymgroup.com | 4.36 |
| nuffieldhealth.com | 3.94 |
| puregym.com | 3.7 |
| hotels.com | 2.25 |
| others | 24.48 |
- booking.com - 34.43%
- spabreaks.com - 8.59%
- virginexperiencedays.co.uk - 4.75%
- wowcher.co.uk - 4.54%
- virginactive.co.uk - 4.52%
- groupon.co.uk - 4.44%
- thegymgroup.com - 4.36%
- nuffieldhealth.com - 3.94%
- puregym.com - 3.7%
- hotels.com - 2.25%
- others - 24.48%
Copyright © Adthena. All rights reserved.
Booking.com leads with 34.43% click share, while ‘others’ collectively hold 24.48%, showcasing diverse competition.
Share of Spend for the top 10 UK Hospitality Wellness & Recreation brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | booking.com | spabreaks.com | virginexperiencedays.co.uk | nuffieldhealth.com | groupon.co.uk | wowcher.co.uk | thegymgroup.com | hotels.com | redletterdays.co.uk | classpass.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/02/01 | 35.65% | 5.77% | 8% | 3.28% | 6.33% | 4.27% | 2.77% | 3.84% | 3.58% | 1.52% |
| 2026/02/02 | 40.31% | 6.42% | 3.9% | 4.65% | 3.53% | 4.13% | 4.38% | 5.86% | 2.56% | 0.91% |
| 2026/02/03 | 32.99% | 8.14% | 4.69% | 3.61% | 5.54% | 6.98% | 2.66% | 4.19% | 2.52% | 2.35% |
| 2026/02/04 | 29.32% | 11.04% | 4.5% | 3.14% | 6.84% | 7.31% | 1.08% | 3.99% | 2.62% | 4.7% |
| 2026/02/05 | 32.25% | 10.71% | 4.41% | 4.23% | 6.14% | 6.04% | 0.92% | 3.51% | 2.94% | 4.49% |
| 2026/02/06 | 29.99% | 10.9% | 4.72% | 3.33% | 5.73% | 8.18% | 1.86% | 2.24% | 3.42% | 3.9% |
| 2026/02/07 | 33.46% | 9.12% | 5.53% | 2.51% | 6.6% | 8.29% | 2.64% | 2.4% | 3.51% | 2.34% |
| 2026/02/08 | 34.97% | 7.21% | 4.61% | 3.08% | 5.17% | 5.58% | 2.21% | 3.07% | 3.65% | 3.5% |
| 2026/02/09 | 36.72% | 9.86% | 4.53% | 4.11% | 6.4% | 5.77% | 2.25% | 1.35% | 3.52% | 0.8% |
| 2026/02/10 | 38.6% | 8.7% | 5.52% | 3.75% | 5.2% | 4.75% | 1.62% | 1.98% | 3.41% | 2.91% |
| 2026/02/11 | 33.05% | 7.46% | 8.78% | 3.85% | 6.8% | 6.08% | 2.39% | 2.29% | 5.09% | 3.14% |
| 2026/02/12 | 33.76% | 7.04% | 8.67% | 5.25% | 8.35% | 4.56% | 2.88% | 1.1% | 3.46% | 1.18% |
| 2026/02/13 | 29.89% | 10.88% | 4.71% | 3.32% | 5.72% | 8.15% | 1.85% | 2.24% | 3.4% | 3.89% |
| 2026/02/14 | 33.34% | 9.08% | 5.51% | 2.5% | 6.57% | 8.26% | 2.63% | 2.43% | 3.5% | 2.33% |
| 2026/02/15 | 34.9% | 7.19% | 4.6% | 3.07% | 5.16% | 5.57% | 2.2% | 3.07% | 3.64% | 3.5% |
| 2026/02/16 | 36.63% | 9.84% | 4.52% | 4.1% | 6.38% | 5.76% | 2.25% | 1.35% | 3.51% | 0.79% |
| 2026/02/17 | 56.88% | 5.62% | 1.94% | 6.11% | 2.72% | 3.42% | 2.04% | 1.28% | 1.6% | 0.12% |
| 2026/02/18 | 38.01% | 7.87% | 10.42% | 4.64% | 3.73% | 6.07% | 0.97% | 1.01% | 3.61% | 0.6% |
| 2026/02/19 | 37.06% | 7.14% | 10.22% | 5.02% | 5% | 5.02% | 1.15% | 0.81% | 3.5% | 1.14% |
| 2026/02/20 | 36.21% | 7.43% | 9.27% | 4.58% | 4.46% | 5.66% | 0.44% | 1.77% | 3.91% | 1.6% |
| 2026/02/21 | 40.42% | 5.42% | 9.05% | 6.39% | 3.12% | 3.35% | 0.65% | 2.99% | 3.68% | 1.59% |
| 2026/02/22 | 36.08% | 7.28% | 10.03% | 7.48% | 2.2% | 3.48% | 0.47% | 2.82% | 3.12% | 1.43% |
| 2026/02/23 | 32.9% | 10.52% | 4.71% | 7.68% | 4.02% | 4.22% | 2.95% | 1.45% | 2.74% | 1.16% |
| 2026/02/24 | 34.36% | 8.87% | 4.11% | 8.03% | 5.5% | 5.11% | 3.22% | 2.32% | 2.08% | 1.07% |
| 2026/02/25 | 35.45% | 7.63% | 7.01% | 6.22% | 4.13% | 3.57% | 2.51% | 4.78% | 2.02% | 0.88% |
| 2026/02/26 | 35.98% | 6.79% | 6.91% | 7.43% | 4.49% | 2.81% | 3.03% | 4.23% | 1.97% | 0.46% |
| 2026/02/27 | 39.7% | 6.02% | 11.38% | 5.52% | 3.8% | 3.01% | 3.4% | 3.22% | 2.19% | 0.89% |
| 2026/02/28 | 35.25% | 8.36% | 7.51% | 6.67% | 4.88% | 4.63% | 3.95% | 2.88% | 2.47% | 0.59% |
- booking.com
- spabreaks.com
- virginexperiencedays.co.uk
- nuffieldhealth.com
- groupon.co.uk
- wowcher.co.uk
- thegymgroup.com
- hotels.com
- redletterdays.co.uk
- classpass.com
Copyright © Adthena. All rights reserved.
In February 2026, booking.com led PPC spend, peaking at 56.88% on the 17th. Spabreaks.com and virginexperiencedays.co.uk showed fluctuations, while nuffieldhealth.com and groupon.co.uk maintained steady shares. The month concluded with diverse spending patterns.
Competitor Count for UK Hospitality Wellness & Recreation
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/02/01 | 244 |
| 2026/02/02 | 232 |
| 2026/02/03 | 269 |
| 2026/02/04 | 288 |
| 2026/02/05 | 302 |
| 2026/02/06 | 288 |
| 2026/02/07 | 294 |
| 2026/02/08 | 283 |
| 2026/02/09 | 265 |
| 2026/02/10 | 254 |
| 2026/02/11 | 268 |
| 2026/02/12 | 278 |
| 2026/02/13 | 288 |
| 2026/02/14 | 294 |
| 2026/02/15 | 283 |
| 2026/02/16 | 265 |
| 2026/02/17 | 216 |
| 2026/02/18 | 260 |
| 2026/02/19 | 274 |
| 2026/02/20 | 260 |
| 2026/02/21 | 263 |
| 2026/02/22 | 271 |
| 2026/02/23 | 298 |
| 2026/02/24 | 301 |
| 2026/02/25 | 279 |
| 2026/02/26 | 270 |
| 2026/02/27 | 231 |
| 2026/02/28 | 261 |
Copyright © Adthena. All rights reserved.
February saw a dynamic shift in advertisers, starting at 244 and peaking at 302 mid-month. The month concluded with a slight dip to 261, reflecting a vibrant advertising landscape.