Share of Clicks for top 10 UK Retail Health and Beauty brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| lookfantastic.com | 10.46 |
| boots.com | 8.93 |
| amazon.co.uk | 4.76 |
| sephora.co.uk | 3.84 |
| cultbeauty.co.uk | 3.03 |
| theperfumeshop.com | 2.78 |
| hollandandbarrett.com | 2.77 |
| thefragranceshop.co.uk | 2.29 |
| spacenk.com | 2.16 |
| allbeauty.com | 2 |
| others | 56.98 |
- lookfantastic.com - 10.46%
- boots.com - 8.93%
- amazon.co.uk - 4.76%
- sephora.co.uk - 3.84%
- cultbeauty.co.uk - 3.03%
- theperfumeshop.com - 2.78%
- hollandandbarrett.com - 2.77%
- thefragranceshop.co.uk - 2.29%
- spacenk.com - 2.16%
- allbeauty.com - 2%
- others - 56.98%
Copyright © Adthena. All rights reserved.
In the beauty sector, Lookfantastic leads with 10.46% click share, followed by Boots at 8.93%. Others dominate with 56.98%, highlighting diverse competition.
Share of Spend for the top 10 UK Retail Health and Beauty brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | boots.com | lookfantastic.com | cultbeauty.co.uk | amazon.co.uk | theperfumeshop.com | spacenk.com | feelgoodcontacts.com | thefragranceshop.co.uk | allbeauty.com | hollandandbarrett.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/07/01 | 7.1% | 8.59% | 2.45% | 2.55% | 2.84% | 1.66% | 3.16% | 1.7% | 1.22% | 1.52% |
| 2026/07/02 | 6.24% | 8.64% | 2.31% | 2.88% | 3.41% | 1.78% | 2.59% | 2.37% | 1.03% | 1.97% |
| 2026/07/03 | 6.61% | 9.19% | 2.72% | 2.84% | 3.48% | 1.28% | 2.71% | 2.16% | 1.57% | 1.76% |
| 2026/07/04 | 8% | 9.46% | 2.31% | 2.85% | 3.37% | 1.14% | 1.93% | 1.59% | 2.24% | 1.93% |
| 2026/07/05 | 7.77% | 9.59% | 2.12% | 3.3% | 3.14% | 1.23% | 1.82% | 1.86% | 2.28% | 2.1% |
| 2026/07/06 | 9.03% | 8.28% | 1.95% | 3.29% | 2.67% | 1.5% | 2.1% | 1.91% | 2.18% | 2.3% |
| 2026/07/07 | 7.51% | 9.11% | 2.11% | 3.49% | 2.21% | 1.63% | 2.76% | 2.27% | 2.5% | 1.92% |
| 2026/07/08 | 6.98% | 10.36% | 2.36% | 4.31% | 1.76% | 1.92% | 2.29% | 2.07% | 2.41% | 1.89% |
| 2026/07/09 | 4.6% | 10.2% | 3.72% | 4.57% | 1.54% | 1.93% | 2.56% | 2.09% | 1.06% | 1.99% |
| 2026/07/10 | 5.72% | 9.97% | 3.18% | 3.98% | 1.68% | 1.98% | 2.61% | 2.09% | 2.39% | 1.98% |
| 2026/07/11 | 5.75% | 8.35% | 3.97% | 3.88% | 2.09% | 1.87% | 2.55% | 2.17% | 2.06% | 1.87% |
| 2026/07/12 | 5.75% | 9.85% | 3.51% | 4.6% | 2.06% | 1.92% | 2.16% | 1.75% | 2.16% | 2.07% |
| 2026/07/13 | 5.48% | 10.92% | 4.72% | 4.33% | 1.6% | 2.29% | 2.7% | 1.87% | 2.53% | 1.52% |
| 2026/07/14 | 7.25% | 11.06% | 3.63% | 4.25% | 1.4% | 2.54% | 2.09% | 2.05% | 2.94% | 1.36% |
| 2026/07/15 | 8.42% | 9.62% | 2.1% | 4.46% | 1.6% | 2.4% | 2.37% | 2.25% | 2% | 1.7% |
| 2026/07/16 | 5.27% | 5.43% | 2.36% | 3.11% | 1.98% | 2.01% | 4.42% | 2.27% | 2.01% | 2.43% |
| 2026/07/17 | 7.63% | 7.74% | 2.98% | 2.96% | 1.74% | 3.6% | 2.69% | 2.04% | 2.73% | 1.96% |
| 2026/07/18 | 7.64% | 7.14% | 2.69% | 2.66% | 2.31% | 3.36% | 2.79% | 1.91% | 2.43% | 1.82% |
| 2026/07/19 | 7.45% | 6.16% | 3.02% | 2.12% | 2.41% | 2.81% | 3.84% | 1.69% | 2.39% | 1.98% |
| 2026/07/20 | 8.31% | 5.91% | 2.71% | 2.14% | 2.03% | 3.68% | 3.62% | 1.73% | 2.24% | 1.97% |
| 2026/07/21 | 7.24% | 11.02% | 3.61% | 4.24% | 1.4% | 2.54% | 2.09% | 2.04% | 2.93% | 1.36% |
| 2026/07/22 | 8.71% | 8.65% | 3.94% | 3.54% | 1.98% | 2.28% | 2.26% | 1.85% | 2.08% | 1.9% |
| 2026/07/23 | 8.44% | 8.85% | 3.68% | 3.85% | 1.95% | 2.23% | 2.3% | 1.81% | 1.96% | 1.96% |
| 2026/07/24 | 6.82% | 9.04% | 3.07% | 3.93% | 1.77% | 2.07% | 2.43% | 2% | 2.19% | 1.95% |
| 2026/07/25 | 7.07% | 8.76% | 2.98% | 3.79% | 1.93% | 2% | 2.69% | 2.06% | 2.27% | 1.88% |
| 2026/07/26 | 6.9% | 9.4% | 3.27% | 4.01% | 1.87% | 2.12% | 2.21% | 2.05% | 2.35% | 1.79% |
| 2026/07/27 | 6.1% | 6.51% | 2.94% | 3.3% | 2.28% | 2.16% | 3.14% | 2.03% | 1.97% | 2.26% |
| 2026/07/28 | 6.75% | 6.59% | 3.21% | 3.12% | 2.61% | 2.22% | 2.51% | 2.45% | 1.73% | 1.76% |
| 2026/07/29 | 8.32% | 6.68% | 3.6% | 2.83% | 2.56% | 2.11% | 3.1% | 2.01% | 1.8% | 1.67% |
| 2026/07/30 | 9.96% | 6.37% | 3.27% | 3.26% | 2.76% | 2.8% | 2.44% | 1.95% | 2.05% | 1.88% |
| 2026/07/31 | 8.86% | 6.64% | 3.63% | 3.57% | 3.48% | 3.14% | 2.47% | 1.97% | 1.93% | 1.85% |
- boots.com
- lookfantastic.com
- cultbeauty.co.uk
- amazon.co.uk
- theperfumeshop.com
- spacenk.com
- feelgoodcontacts.com
- thefragranceshop.co.uk
- allbeauty.com
- hollandandbarrett.com
Copyright © Adthena. All rights reserved.
In July 2026, lookfantastic.com led PPC spend, peaking mid-month. Boots.com showed fluctuations, ending strong. Cultbeauty.co.uk and amazon.co.uk maintained steady growth. The month concluded with lookfantastic.com dominating the PPC landscape.
Competitor Count for UK Retail Health and Beauty
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/07/01 | 2341 |
| 2026/07/02 | 2423 |
| 2026/07/03 | 2540 |
| 2026/07/04 | 2576 |
| 2026/07/05 | 2513 |
| 2026/07/06 | 2465 |
| 2026/07/07 | 2420 |
| 2026/07/08 | 2388 |
| 2026/07/09 | 2433 |
| 2026/07/10 | 2505 |
| 2026/07/11 | 2515 |
| 2026/07/12 | 2517 |
| 2026/07/13 | 2445 |
| 2026/07/14 | 2437 |
| 2026/07/15 | 2353 |
| 2026/07/16 | 2181 |
| 2026/07/17 | 2252 |
| 2026/07/18 | 2155 |
| 2026/07/19 | 2046 |
| 2026/07/20 | 2046 |
| 2026/07/21 | 2437 |
| 2026/07/22 | 2605 |
| 2026/07/23 | 2622 |
| 2026/07/24 | 2562 |
| 2026/07/25 | 2608 |
| 2026/07/26 | 2649 |
| 2026/07/27 | 2461 |
| 2026/07/28 | 2489 |
| 2026/07/29 | 2294 |
| 2026/07/30 | 2292 |
| 2026/07/31 | 2272 |
Copyright © Adthena. All rights reserved.
July began with 2,341 advertisers, peaking mid-month at 2,649. A dip followed, ending at 2,272.
