Share of Clicks for top 10 UK Software & Technology Cloud Computing brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| microsoft.com | 19.92 |
| dropbox.com | 16.62 |
| wowcher.co.uk | 10.67 |
| groupon.co.uk | 6.63 |
| godaddy.com | 5.81 |
| softkeys.uk | 3.09 |
| fasthosts.co.uk | 3.01 |
| cloud.google.com | 2.12 |
| softwaresupply.net | 1.92 |
| google.com | 1.74 |
| others | 28.47 |
- microsoft.com - 19.92%
- dropbox.com - 16.62%
- wowcher.co.uk - 10.67%
- groupon.co.uk - 6.63%
- godaddy.com - 5.81%
- softkeys.uk - 3.09%
- fasthosts.co.uk - 3.01%
- cloud.google.com - 2.12%
- softwaresupply.net - 1.92%
- google.com - 1.74%
- others - 28.47%
Copyright © Adthena. All rights reserved.
In the PPC landscape, Microsoft leads with 19.92% click share, followed by Dropbox at 16.62%. Others collectively hold 28.47%, showcasing diverse competition.
Share of Spend for the top 10 UK Software & Technology Cloud Computing brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | wowcher.co.uk | microsoft.com | groupon.co.uk | fasthosts.co.uk | ionos.co.uk | godaddy.com | dropbox.com | softkeys.uk | top10.com | softwaresupply.net |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/05/01 | 9.38% | 4.19% | 7.32% | 7.79% | 3.66% | 4.69% | 2.26% | 3.55% | 2.04% | 5.04% |
| 2026/05/02 | 5.91% | 13.66% | 10.3% | 6.86% | 2.71% | 4.37% | 1.89% | 4.04% | 2.19% | 6.06% |
| 2026/05/03 | 0.97% | 14.21% | 6.65% | 9.09% | 4.81% | 6.55% | 2.33% | 3.19% | 2.57% | 2.67% |
| 2026/05/04 | 6.25% | 4.79% | 9.1% | 8.75% | 5.44% | 4.63% | 2.4% | 3.99% | 2.12% | 5.64% |
| 2026/05/05 | 11.03% | 9.65% | 8.42% | 6.87% | 3.34% | 5.26% | 2.44% | 3.7% | 2.39% | 4.22% |
| 2026/05/06 | 10.35% | 7.35% | 7.86% | 7.05% | 3.27% | 5.55% | 3.15% | 3.13% | 2.65% | 4.27% |
| 2026/05/07 | 11.58% | 9.08% | 11.2% | 6.19% | 2.72% | 3.65% | 2.6% | 3.8% | 2.08% | 5.5% |
| 2026/05/08 | 8.8% | 10.68% | 7.37% | 7.3% | 3.36% | 5.55% | 2.81% | 2.52% | 1.99% | 3.55% |
| 2026/05/09 | 10.54% | 4.31% | 11.5% | 7.08% | 2.15% | 7.65% | 3.09% | 0.54% | 1.8% | 4.31% |
| 2026/05/10 | 4.86% | 13.11% | 7.17% | 7.61% | 2.66% | 5.22% | 3.44% | 0.55% | 2.78% | 1.99% |
| 2026/05/11 | 11.61% | 9.94% | 10.9% | 7.44% | 3.13% | 3.55% | 2.45% | 2.72% | 2.01% | 2.47% |
| 2026/05/12 | 11.78% | 11.33% | 11.5% | 6.75% | 3.6% | 3.14% | 1.83% | 1.12% | 2.14% | 6.48% |
| 2026/05/13 | 9.79% | 12.24% | 11.79% | 7.64% | 3.87% | 3.97% | 2.44% | 3.38% | 2.07% | 3.31% |
| 2026/05/14 | 8.96% | 12.51% | 11.84% | 6.7% | 3.58% | 3.46% | 2.29% | 4.86% | 2.02% | 5.29% |
| 2026/05/15 | 8.75% | 10.62% | 7.33% | 7.27% | 3.34% | 5.52% | 2.79% | 2.51% | 1.98% | 3.53% |
| 2026/05/16 | 17.3% | 8.75% | 1.73% | 5.83% | 2.71% | 2.62% | 2.2% | 5.76% | 1.99% | 7.07% |
| 2026/05/17 | 15.72% | 8.82% | 0.46% | 6.11% | 3.05% | 2.61% | 2.45% | 5.9% | 2.55% | 6.16% |
| 2026/05/18 | 19.41% | 7.99% | 0.48% | 4.6% | 3.09% | 2.95% | 2.17% | 7.1% | 3.08% | 4.7% |
| 2026/05/19 | 15.52% | 5.75% | 11.92% | 4.02% | 2.69% | 3.26% | 1.99% | 4.32% | 2.83% | 0.01% |
| 2026/05/20 | 20.02% | 9.51% | 13.87% | 3.45% | 2.53% | 2.49% | 1.75% | 4.61% | 2.32% | 0.01% |
| 2026/05/21 | 14.8% | 8.22% | 17.78% | 3.73% | 2.85% | 2.61% | 2.15% | 4.66% | 2.02% | 0% |
| 2026/05/22 | 18.35% | 6.44% | 15.46% | 4.16% | 3.45% | 2.67% | 1.8% | 4.49% | 2.13% | 0% |
| 2026/05/23 | 17.49% | 6.3% | 12.25% | 4.9% | 4.56% | 3.45% | 2.41% | 2.7% | 2.19% | 0.01% |
| 2026/05/24 | 17.05% | 11.99% | 11.86% | 4.7% | 3.63% | 2.48% | 2.15% | 3.87% | 1.96% | 0% |
| 2026/05/25 | 13.21% | 8.01% | 11.06% | 4.01% | 4.01% | 4.11% | 2.17% | 4.03% | 1.48% | 0% |
| 2026/05/26 | 15.73% | 10.63% | 11.43% | 3.24% | 3.9% | 3.41% | 1.81% | 3.5% | 1.23% | 0% |
| 2026/05/27 | 10.72% | 15.27% | 10.58% | 4.25% | 4.95% | 3.66% | 2.3% | 3.35% | 1.25% | 0% |
| 2026/05/28 | 10.77% | 18.14% | 7.5% | 4.08% | 4.63% | 5.57% | 2.2% | 3.27% | 1.43% | 0% |
| 2026/05/29 | 16.1% | 10.23% | 12.17% | 4.8% | 4.4% | 4.38% | 2.51% | 3.48% | 1.27% | 0% |
| 2026/05/30 | 12.07% | 13.51% | 10.75% | 5.23% | 4.8% | 4.03% | 2.67% | 3.65% | 1.41% | 0% |
| 2026/05/31 | 12.43% | 10.28% | 10.04% | 5.82% | 4.84% | 4.51% | 3.18% | 2.81% | 1.96% | 0% |
- wowcher.co.uk
- microsoft.com
- groupon.co.uk
- fasthosts.co.uk
- ionos.co.uk
- godaddy.com
- dropbox.com
- softkeys.uk
- top10.com
- softwaresupply.net
Copyright © Adthena. All rights reserved.
Wowcher.co.uk’s spend share surged mid-month, peaking at 20.02%. Microsoft.com fluctuated, ending at 10.28%. Groupon.co.uk rebounded, closing at 10.04%. Fasthosts.co.uk declined, finishing at 5.82%.
Competitor Count for UK Software & Technology Cloud Computing
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/05/01 | 454 |
| 2026/05/02 | 427 |
| 2026/05/03 | 457 |
| 2026/05/04 | 482 |
| 2026/05/05 | 488 |
| 2026/05/06 | 483 |
| 2026/05/07 | 482 |
| 2026/05/08 | 509 |
| 2026/05/09 | 487 |
| 2026/05/10 | 505 |
| 2026/05/11 | 593 |
| 2026/05/12 | 594 |
| 2026/05/13 | 601 |
| 2026/05/14 | 610 |
| 2026/05/15 | 509 |
| 2026/05/16 | 600 |
| 2026/05/17 | 597 |
| 2026/05/18 | 614 |
| 2026/05/19 | 584 |
| 2026/05/20 | 584 |
| 2026/05/21 | 580 |
| 2026/05/22 | 585 |
| 2026/05/23 | 573 |
| 2026/05/24 | 583 |
| 2026/05/25 | 617 |
| 2026/05/26 | 627 |
| 2026/05/27 | 627 |
| 2026/05/28 | 601 |
| 2026/05/29 | 604 |
| 2026/05/30 | 610 |
| 2026/05/31 | 610 |
Copyright © Adthena. All rights reserved.
In May 2026, distinct advertisers on Google SERP began at 454, fluctuated, and peaked at 627. The month concluded with a stable 610, indicating a dynamic advertising landscape.