Share of Clicks for top 10 UK Software & Technology Cloud Computing brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| microsoft.com | 26.39 |
| dropbox.com | 16.6 |
| wowcher.co.uk | 7.99 |
| godaddy.com | 6.75 |
| cloud.google.com | 4.13 |
| groupon.co.uk | 3.9 |
| fasthosts.co.uk | 3.56 |
| adobe.com | 2.58 |
| google.com | 2.36 |
| siteground.co.uk | 1.94 |
| others | 23.8 |
- microsoft.com - 26.39%
- dropbox.com - 16.6%
- wowcher.co.uk - 7.99%
- godaddy.com - 6.75%
- cloud.google.com - 4.13%
- groupon.co.uk - 3.9%
- fasthosts.co.uk - 3.56%
- adobe.com - 2.58%
- google.com - 2.36%
- siteground.co.uk - 1.94%
- others - 23.8%
Copyright © Adthena. All rights reserved.
In the PPC landscape, Microsoft.com leads with 26.39% click share, followed by Dropbox.com at 16.6%. ‘Others’ collectively hold 23.8%, showcasing diverse competition.
Share of Spend for the top 10 UK Software & Technology Cloud Computing brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | wowcher.co.uk | microsoft.com | godaddy.com | 123-reg.co.uk | hostinger.com | groupon.co.uk | fasthosts.co.uk | ionos.co.uk | names.co.uk | dropbox.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/08/01 | 11.91% | 14.55% | 4.94% | 2.97% | 2.6% | 9.72% | 6.27% | 3.12% | 3.02% | 1.6% |
| 2026/08/02 | 11.29% | 21.26% | 5.33% | 2.96% | 3.3% | 4.55% | 6.1% | 3.72% | 3.09% | 1.17% |
| 2026/08/03 | 14.62% | 13.28% | 5.68% | 3.38% | 3.07% | 7.84% | 4.65% | 2.84% | 2.74% | 1.31% |
| 2026/08/04 | 5.41% | 11.66% | 6.38% | 2.89% | 4.5% | 4.09% | 4.78% | 2.42% | 1.54% | 3.95% |
| 2026/08/05 | 15.87% | 18.61% | 4.4% | 2.07% | 2.14% | 7.72% | 3.29% | 1.56% | 2.16% | 2.03% |
| 2026/08/06 | 6.13% | 17.39% | 4.37% | 2.84% | 3.69% | 5.46% | 4.45% | 1.91% | 2.33% | 2.23% |
| 2026/08/07 | 8.72% | 20.84% | 6.63% | 1.44% | 3.61% | 5.39% | 3.73% | 1.45% | 2.5% | 1.41% |
| 2026/08/08 | 13.88% | 20.62% | 4.77% | 1.73% | 5.49% | 7.14% | 3.38% | 1.38% | 2.8% | 2.51% |
| 2026/08/09 | 9.63% | 20.72% | 4.54% | 1.44% | 4.84% | 7.07% | 3.41% | 3.14% | 3.49% | 2.3% |
| 2026/08/10 | 6.65% | 30.19% | 6.21% | 2.42% | 4.09% | 3.37% | 2.78% | 1.98% | 2.68% | 2.24% |
| 2026/08/11 | 11.3% | 30.47% | 5.05% | 1.96% | 4.15% | 5.25% | 2.29% | 1.93% | 2.09% | 2.39% |
| 2026/08/12 | 15.8% | 22.78% | 4.56% | 2.02% | 4.14% | 3.69% | 3.13% | 1.84% | 1.79% | 2.89% |
| 2026/08/13 | 19.12% | 18.83% | 3.5% | 3.17% | 3.6% | 2.06% | 3.28% | 2.23% | 2.31% | 3.33% |
| 2026/08/14 | 16% | 12.31% | 5.56% | 2.36% | 3.99% | 8.11% | 3.02% | 2.94% | 2.19% | 2.88% |
| 2026/08/15 | 13.39% | 21.62% | 5.98% | 1.62% | 4.89% | 8.22% | 1.87% | 1.51% | 2.21% | 2.27% |
| 2026/08/16 | 12.55% | 22.81% | 5.84% | 1.9% | 4.79% | 5.03% | 2.19% | 2.53% | 3.43% | 1.87% |
| 2026/08/17 | 15.12% | 22.15% | 4.92% | 2.05% | 4.7% | 5.72% | 2.57% | 3.15% | 2.63% | 2.29% |
| 2026/08/18 | 24.34% | 15.79% | 5.21% | 2.06% | 5.1% | 3.61% | 2.21% | 3.1% | 1.87% | 1.83% |
| 2026/08/19 | 19.65% | 15.84% | 5.13% | 3.09% | 4.53% | 3.97% | 2.54% | 2.12% | 2.54% | 2.46% |
| 2026/08/20 | 11.16% | 26.65% | 4.81% | 2.31% | 4.62% | 6.82% | 3.15% | 2.42% | 2.26% | 2.33% |
| 2026/08/21 | 12.29% | 25.03% | 4.77% | 2.87% | 4.23% | 5.01% | 2.81% | 2.8% | 2.81% | 2.77% |
| 2026/08/22 | 15.97% | 18.7% | 3.99% | 3.61% | 4.73% | 5.63% | 2.41% | 4.44% | 3.41% | 2.68% |
| 2026/08/23 | 8.57% | 19.98% | 5.75% | 5.01% | 5.2% | 5.12% | 2.12% | 3.92% | 4.24% | 2.86% |
| 2026/08/24 | 10.5% | 21.93% | 4.7% | 4.08% | 5.05% | 5.6% | 3.04% | 2.69% | 2.26% | 2.7% |
| 2026/08/25 | 12.97% | 20.46% | 5.99% | 3.91% | 3.68% | 5.23% | 3.4% | 2.68% | 2% | 2.3% |
| 2026/08/26 | 14.49% | 13.58% | 8.01% | 3.35% | 3.3% | 6.63% | 3.03% | 2.76% | 1.67% | 1.87% |
| 2026/08/27 | 12.95% | 14.89% | 6.28% | 2.6% | 2.41% | 5.93% | 3.48% | 2.12% | 1.64% | 2.05% |
| 2026/08/28 | 14.53% | 13.36% | 9.1% | 4.08% | 3.43% | 4.16% | 3.5% | 2.91% | 2.27% | 2.22% |
| 2026/08/29 | 15.05% | 11.2% | 6.13% | 4.06% | 2.98% | 8.06% | 2.24% | 3.22% | 2.81% | 2.19% |
| 2026/08/30 | 20.88% | 11.88% | 6.36% | 3.47% | 3.3% | 9.58% | 2.46% | 2.11% | 1.97% | 1.67% |
| 2026/08/31 | 13.9% | 11.31% | 7.61% | 5.42% | 5.29% | 4.49% | 4.06% | 3.26% | 2.15% | 2.1% |
- wowcher.co.uk
- microsoft.com
- godaddy.com
- 123-reg.co.uk
- hostinger.com
- groupon.co.uk
- fasthosts.co.uk
- ionos.co.uk
- names.co.uk
- dropbox.com
Copyright © Adthena. All rights reserved.
In August 2026, Microsoft led PPC spend, peaking mid-month. Wowcher fluctuated, ending strong. GoDaddy and Hostinger showed steady growth. Groupon and Ionos had varied trends. Overall, Microsoft dominated.
Competitor Count for UK Software & Technology Cloud Computing
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/08/01 | 361 |
| 2026/08/02 | 365 |
| 2026/08/03 | 383 |
| 2026/08/04 | 407 |
| 2026/08/05 | 435 |
| 2026/08/06 | 409 |
| 2026/08/07 | 369 |
| 2026/08/08 | 329 |
| 2026/08/09 | 348 |
| 2026/08/10 | 364 |
| 2026/08/11 | 372 |
| 2026/08/12 | 400 |
| 2026/08/13 | 402 |
| 2026/08/14 | 386 |
| 2026/08/15 | 354 |
| 2026/08/16 | 355 |
| 2026/08/17 | 366 |
| 2026/08/18 | 333 |
| 2026/08/19 | 333 |
| 2026/08/20 | 323 |
| 2026/08/21 | 322 |
| 2026/08/22 | 312 |
| 2026/08/23 | 293 |
| 2026/08/24 | 303 |
| 2026/08/25 | 333 |
| 2026/08/26 | 362 |
| 2026/08/27 | 383 |
| 2026/08/28 | 340 |
| 2026/08/29 | 317 |
| 2026/08/30 | 324 |
| 2026/08/31 | 341 |
Copyright © Adthena. All rights reserved.
August began with 361 advertisers, peaking at 435 by the 5th. A decline followed, reaching 293 on the 23rd. The month concluded with a slight recovery to 341 advertisers.