Share of Clicks for top 10 UK Software & Technology Data Analytics brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| myheritage.com | 13.94 |
| envato.com | 10.17 |
| adobe.com | 4.34 |
| databricks.com | 3.66 |
| airtable.com | 3.16 |
| vidiq.com | 3.15 |
| similarweb.com | 2.68 |
| lusha.com | 2.52 |
| pipedrive.com | 2.47 |
| accu.co.uk | 2.32 |
| others | 51.59 |
- myheritage.com - 13.94%
- envato.com - 10.17%
- adobe.com - 4.34%
- databricks.com - 3.66%
- airtable.com - 3.16%
- vidiq.com - 3.15%
- similarweb.com - 2.68%
- lusha.com - 2.52%
- pipedrive.com - 2.47%
- accu.co.uk - 2.32%
- others - 51.59%
Copyright © Adthena. All rights reserved.
In the PPC landscape, MyHeritage.com leads with 13.94% click share, followed by Envato.com at 10.17%. Adobe.com captures 4.34%, while ‘others’ dominate with 51.59%.
Share of Spend for the top 10 UK Software & Technology Data Analytics brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | hubspot.com | pipedrive.com | adobe.com | monday.com | databricks.com | similarweb.com | zoominfo.com | lusha.com | zoho.com | semrush.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/09/01 | 2.04% | 2.56% | 8.48% | 4.87% | 3.08% | 4.07% | 3.65% | 4.98% | 2.38% | 1.99% |
| 2026/09/02 | 3.56% | 3.36% | 9.27% | 6.67% | 2.89% | 3.19% | 2.82% | 2.67% | 3.03% | 1.31% |
| 2026/09/03 | 5.76% | 4.85% | 7.02% | 7.82% | 2.56% | 3.38% | 2.82% | 3% | 1.79% | 1.82% |
| 2026/09/04 | 5.51% | 4.77% | 6.33% | 8.94% | 3.24% | 3.77% | 4.07% | 2.07% | 2.51% | 1.15% |
| 2026/09/05 | 6.35% | 1.91% | 7.02% | 10.01% | 2.32% | 3.95% | 1.35% | 2.23% | 0.97% | 2.68% |
| 2026/09/06 | 3.4% | 1.23% | 6.94% | 8.99% | 2.25% | 3.41% | 1.48% | 2.14% | 3.35% | 3.07% |
| 2026/09/07 | 4.37% | 3.77% | 4.92% | 8.03% | 2.26% | 3.68% | 2.83% | 1.51% | 1.74% | 3.13% |
| 2026/09/08 | 3.71% | 7.99% | 6.1% | 7.12% | 2.16% | 3.19% | 2.52% | 2.04% | 1.86% | 3.62% |
| 2026/09/09 | 1.29% | 6.11% | 5.43% | 5.38% | 2.27% | 3.34% | 2.86% | 2.21% | 2% | 2.72% |
| 2026/09/10 | 1.78% | 5.42% | 8.28% | 4.17% | 2.3% | 3.41% | 2.88% | 2.84% | 2.42% | 3.29% |
| 2026/09/11 | 3.2% | 4.17% | 6.61% | 6.08% | 2.35% | 3.52% | 2.59% | 4.23% | 1.51% | 2.17% |
| 2026/09/12 | 2.07% | 1.34% | 8% | 3.26% | 2.3% | 2.73% | 2.08% | 3.92% | 7.38% | 1.11% |
| 2026/09/13 | 5.21% | 0.33% | 8.35% | 2.19% | 2.17% | 3.34% | 2.43% | 2.97% | 4.18% | 2.11% |
| 2026/09/14 | 6.21% | 5.25% | 5.52% | 6.23% | 2.38% | 2.44% | 2% | 1.58% | 4.31% | 1.4% |
| 2026/09/15 | 13.28% | 5.41% | 6.24% | 6.9% | 2.54% | 2.58% | 1.98% | 3.43% | 1.45% | 1.61% |
| 2026/09/16 | 8.7% | 4.76% | 6.49% | 4.12% | 2.12% | 2.75% | 2.96% | 1.55% | 4% | 1.68% |
| 2026/09/17 | 10.07% | 7.24% | 5.12% | 3.87% | 2.14% | 1.84% | 1.94% | 1.91% | 2.4% | 2.6% |
| 2026/09/18 | 11.24% | 6.97% | 4.47% | 3.35% | 1.34% | 1.93% | 1.98% | 1.37% | 5.42% | 2.53% |
| 2026/09/19 | 12.58% | 2.08% | 7.22% | 2.94% | 1.83% | 2.99% | 1.6% | 2.36% | 2.39% | 2.26% |
| 2026/09/20 | 7.9% | 3.99% | 6.62% | 4.51% | 2.41% | 2.76% | 1.24% | 2.08% | 2.51% | 2.88% |
| 2026/09/21 | 7.12% | 2.62% | 4.39% | 3.99% | 1.85% | 2.11% | 2.26% | 1.46% | 2.17% | 1.36% |
| 2026/09/22 | 7.76% | 9.34% | 6.81% | 5.79% | 2.55% | 2.02% | 1.57% | 1.45% | 1.61% | 1.07% |
| 2026/09/23 | 5.47% | 9.96% | 5.87% | 5.61% | 3.28% | 1.98% | 2.39% | 1.13% | 1.94% | 1.04% |
| 2026/09/24 | 3.18% | 8.4% | 5.45% | 5.87% | 2.31% | 2.43% | 3.2% | 0.96% | 1.67% | 1.47% |
| 2026/09/25 | 4.29% | 9.99% | 6.57% | 4.22% | 3.01% | 2.87% | 2.11% | 1.79% | 2.44% | 1.98% |
| 2026/09/26 | 2.23% | 6.15% | 7.09% | 2.17% | 2.69% | 3.26% | 1.85% | 1.87% | 2.25% | 2% |
| 2026/09/27 | 5.88% | 3.85% | 6.06% | 2.14% | 3.12% | 3.44% | 1.4% | 1.76% | 4.01% | 2.38% |
| 2026/09/28 | 5.83% | 7.2% | 6.44% | 4.68% | 2.46% | 2.9% | 2.76% | 2.25% | 2.27% | 1.21% |
| 2026/09/29 | 4.67% | 6.26% | 7.94% | 1.39% | 2.5% | 2.36% | 2.08% | 2.83% | 2.75% | 1.28% |
| 2026/09/30 | 9.89% | 7.86% | 4.23% | 3.98% | 3.16% | 3.08% | 2.9% | 2.42% | 1.63% | 1.58% |
- hubspot.com
- pipedrive.com
- adobe.com
- monday.com
- databricks.com
- similarweb.com
- zoominfo.com
- lusha.com
- zoho.com
- semrush.com
Copyright © Adthena. All rights reserved.
In September 2026, HubSpot’s PPC spend surged mid-month, peaking at 13.28 on the 15th. Pipedrive saw a late-month rise, reaching 9.99 on the 25th. Adobe maintained steady performance, while Monday.com fluctuated, ending at 3.98. Databricks remained stable, and Similarweb showed minor variations. Zoominfo and Lusha experienced declines, whereas Zoho and Semrush had modest fluctuations.
Competitor Count for UK Software & Technology Data Analytics
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/09/01 | 554 |
| 2026/09/02 | 566 |
| 2026/09/03 | 553 |
| 2026/09/04 | 579 |
| 2026/09/05 | 569 |
| 2026/09/06 | 584 |
| 2026/09/07 | 620 |
| 2026/09/08 | 637 |
| 2026/09/09 | 617 |
| 2026/09/10 | 609 |
| 2026/09/11 | 608 |
| 2026/09/12 | 593 |
| 2026/09/13 | 583 |
| 2026/09/14 | 568 |
| 2026/09/15 | 550 |
| 2026/09/16 | 553 |
| 2026/09/17 | 570 |
| 2026/09/18 | 588 |
| 2026/09/19 | 591 |
| 2026/09/20 | 565 |
| 2026/09/21 | 594 |
| 2026/09/22 | 587 |
| 2026/09/23 | 569 |
| 2026/09/24 | 557 |
| 2026/09/25 | 575 |
| 2026/09/26 | 540 |
| 2026/09/27 | 556 |
| 2026/09/28 | 559 |
| 2026/09/29 | 553 |
| 2026/09/30 | 547 |
Copyright © Adthena. All rights reserved.
September saw a dynamic shift in distinct advertisers, peaking at 637 on the 8th, before gradually declining to 547 by month’s end.