Share of Clicks for top 10 US Automotive Dealerships brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| cargurus.com | 19.24 |
| carvana.com | 13.33 |
| autotrader.com | 9.09 |
| carmax.com | 7.48 |
| carfax.com | 5.31 |
| cars.com | 4.92 |
| autonation.com | 1.86 |
| truecar.com | 1.43 |
| bmwusa.com | 1.23 |
| echopark.com | 0.94 |
| others | 35.17 |
- cargurus.com - 19.24%
- carvana.com - 13.33%
- autotrader.com - 9.09%
- carmax.com - 7.48%
- carfax.com - 5.31%
- cars.com - 4.92%
- autonation.com - 1.86%
- truecar.com - 1.43%
- bmwusa.com - 1.23%
- echopark.com - 0.94%
- others - 35.17%
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In the automotive PPC landscape, ‘others’ dominate with 35.17% click share. Cargurus.com leads individual advertisers at 19.24%, followed by Carvana.com at 13.33%.
Share of Spend for the top 10 US Automotive Dealerships brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | carvana.com | carmax.com | cargurus.com | carfax.com | cars.com | autotrader.com | autonation.com | drivetime.com | truecar.com | echopark.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/01/01 | 18.04% | 5.42% | 11.02% | 2.64% | 2.23% | 4.31% | 3.58% | 1.71% | 2.31% | 1.24% |
| 2026/01/02 | 17.85% | 5.56% | 11.1% | 2.88% | 2.84% | 3.7% | 2% | 2.52% | 2.37% | 0.99% |
| 2026/01/03 | 18.71% | 5.54% | 10.74% | 3.16% | 3.62% | 3.97% | 2.18% | 1.65% | 2.43% | 1.09% |
| 2026/01/04 | 17.45% | 5.25% | 9.72% | 3.3% | 3.33% | 4.27% | 2.41% | 1.71% | 2.44% | 1.24% |
| 2026/01/05 | 18.28% | 5.58% | 8.67% | 2.97% | 3.55% | 4.13% | 1.93% | 1.81% | 2.79% | 1.38% |
| 2026/01/06 | 16.47% | 4.41% | 9.42% | 2.77% | 1.97% | 4.1% | 3.66% | 1.6% | 1.84% | 1.04% |
| 2026/01/07 | 17.18% | 5.6% | 10.42% | 2.63% | 3.53% | 3.66% | 2.91% | 1.7% | 2.07% | 0.98% |
| 2026/01/08 | 16.74% | 7.01% | 9.37% | 2.48% | 3.81% | 3.49% | 2.63% | 1.82% | 1.95% | 1.01% |
| 2026/01/09 | 18.94% | 5.67% | 8.02% | 2.59% | 3.81% | 3.53% | 2.73% | 2.42% | 2.24% | 1.89% |
| 2026/01/10 | 19.57% | 4.85% | 8.28% | 3.52% | 3.82% | 3.63% | 3.55% | 1.85% | 2.59% | 1.98% |
| 2026/01/11 | 18.59% | 5.55% | 7.99% | 3.24% | 4.46% | 4.16% | 3.04% | 1.87% | 2.27% | 1.34% |
| 2026/01/12 | 17.8% | 4.9% | 10.08% | 2.78% | 3.68% | 4.27% | 2.96% | 1.65% | 2.09% | 1.54% |
| 2026/01/13 | 17.53% | 5.55% | 8.7% | 2.86% | 3.78% | 4.04% | 3.07% | 2.14% | 2.01% | 1.13% |
| 2026/01/14 | 18.06% | 6.49% | 9.75% | 2.29% | 3.39% | 3.31% | 2.76% | 2.13% | 1.75% | 1.11% |
| 2026/01/15 | 18.52% | 5.89% | 10.23% | 3.23% | 3.2% | 4.37% | 3.03% | 1.8% | 2.27% | 0.86% |
| 2026/01/16 | 18.08% | 5.41% | 7.66% | 2.47% | 3.64% | 3.38% | 2.62% | 2.31% | 2.14% | 1.8% |
| 2026/01/17 | 17.17% | 6.35% | 11.53% | 3.89% | 3.44% | 3.07% | 1.26% | 1.82% | 1.82% | 1.16% |
| 2026/01/18 | 17.68% | 6.01% | 10.84% | 3.38% | 3.42% | 3.85% | 1.63% | 1.82% | 1.74% | 1.26% |
| 2026/01/19 | 18.81% | 6.19% | 9.35% | 3.46% | 4.42% | 3.98% | 1.79% | 1.5% | 1.81% | 1.51% |
| 2026/01/20 | 17.15% | 5.43% | 8.52% | 2.8% | 3.7% | 3.95% | 3.01% | 2.1% | 1.96% | 1.1% |
| 2026/01/21 | 16.93% | 6.79% | 10.9% | 4.17% | 3.75% | 3.77% | 1.78% | 1.33% | 1.37% | 1.39% |
| 2026/01/22 | 17.26% | 6.2% | 10.54% | 4.28% | 3.03% | 3.37% | 1.7% | 1.24% | 1.27% | 1.32% |
| 2026/01/23 | 16.07% | 6.53% | 10.23% | 4.29% | 2.99% | 3.14% | 1.6% | 1.66% | 1.44% | 1.3% |
| 2026/01/24 | 17.41% | 6.55% | 10.64% | 4.06% | 3.06% | 3.18% | 2.69% | 1.66% | 1.55% | 1.41% |
| 2026/01/25 | 17.16% | 6.08% | 10.39% | 3.95% | 2.92% | 3.32% | 1.76% | 1.35% | 1.28% | 1.18% |
| 2026/01/26 | 18.02% | 7.64% | 9.71% | 4.33% | 2.87% | 3.61% | 1.93% | 1.39% | 1.11% | 1.01% |
| 2026/01/27 | 18.68% | 7.29% | 9.35% | 4.89% | 3.02% | 3.32% | 1.4% | 1.44% | 1.08% | 1.13% |
| 2026/01/28 | 19.08% | 8.25% | 8.67% | 5.69% | 4.04% | 3.23% | 1.34% | 0.98% | 0.96% | 0.64% |
| 2026/01/29 | 18.21% | 8.64% | 9.79% | 5.46% | 4.05% | 3.41% | 1.73% | 1.28% | 0.72% | 0.86% |
| 2026/01/30 | 18.94% | 8.7% | 8.88% | 5.83% | 3.91% | 3.1% | 1.67% | 1.45% | 1.18% | 1.63% |
| 2026/01/31 | 17.83% | 9.62% | 7.21% | 5.18% | 4.06% | 2.9% | 2.1% | 1.87% | 1.56% | 1.28% |
- carvana.com
- carmax.com
- cargurus.com
- carfax.com
- cars.com
- autotrader.com
- autonation.com
- drivetime.com
- truecar.com
- echopark.com
Copyright © Adthena. All rights reserved.
Carvana led January with fluctuating spend, peaking at 19.57%. Carmax surged, ending at 9.62%. Cargurus saw a decline, closing at 7.21%. Carfax and Cars.com showed steady growth. Autotrader and Autonation experienced mixed trends. Drivetime, Truecar, and Echopark had minor variations.
Competitor Count for US Automotive Dealerships
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/01/01 | 4703 |
| 2026/01/02 | 4684 |
| 2026/01/03 | 4604 |
| 2026/01/04 | 4684 |
| 2026/01/05 | 4735 |
| 2026/01/06 | 4662 |
| 2026/01/07 | 4473 |
| 2026/01/08 | 4228 |
| 2026/01/09 | 4263 |
| 2026/01/10 | 4628 |
| 2026/01/11 | 4541 |
| 2026/01/12 | 4715 |
| 2026/01/13 | 4530 |
| 2026/01/14 | 4537 |
| 2026/01/15 | 4441 |
| 2026/01/16 | 4263 |
| 2026/01/17 | 4514 |
| 2026/01/18 | 4622 |
| 2026/01/19 | 4662 |
| 2026/01/20 | 4530 |
| 2026/01/21 | 4712 |
| 2026/01/22 | 4489 |
| 2026/01/23 | 4739 |
| 2026/01/24 | 4764 |
| 2026/01/25 | 4912 |
| 2026/01/26 | 5152 |
| 2026/01/27 | 4735 |
| 2026/01/28 | 4562 |
| 2026/01/29 | 4562 |
| 2026/01/30 | 4452 |
| 2026/01/31 | 4380 |
Copyright © Adthena. All rights reserved.
Advertisers fluctuated throughout January, peaking at 5,152 on the 26th. The month concluded with a decline, ending at 4,380.
