US Energy, Utilities & Waste Oil and Gas - PPC Market Share Analysis February 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Oil and Gas category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Google AI Overview visibility for Energy, Utilities & Waste Oil and Gas US

See how often AIOs appear and how search intent is distributed across buying signals.

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AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency	Percentage
Frequency	27.2350072718
	72.7649927282

27%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency	Percentage
Frequency	28
	72

28%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent	Distribution
Investigational	1%
Transactional	19%
Navigational	8%
Seasonal	0%
Local	9%
Problem Solving	1%

Market Exposure

Share of Clicks for top 10 US Energy, Utilities & Waste Oil and Gas brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month

Share of Clicks - Last month
Domain	Share of clicks
exxonmobil.com	49.48
bp.com	10.5
exxon.com	9.09
flamekingproducts.com	5.51
valero.com	5.49
suburbanpropane.com	2.61
lowes.com	1.53
atlascopco.com	1.47
pcpropane.com	1.46
citgofleetcard.com	1.28
others	11.58

exxonmobil.com - 49.48%
bp.com - 10.5%
exxon.com - 9.09%
flamekingproducts.com - 5.51%
valero.com - 5.49%
suburbanpropane.com - 2.61%
lowes.com - 1.53%
atlascopco.com - 1.47%
pcpropane.com - 1.46%
citgofleetcard.com - 1.28%
others - 11.58%

ExxonMobil dominates with 49.48% click share, overshadowing BP’s 10.5%. Exxon follows with 9.09%, while ‘others’ collectively hold 11.58%.

Market Exposure

Share of Spend for the top 10 US Energy, Utilities & Waste Oil and Gas brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.

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Share of Spend - Last Month

Share of Spend - Last Month
Date	exxonmobil.com	valero.com	flamekingproducts.com	exxon.com	citgofleetcard.com	suburbanpropane.com	amerigas.com	atlascopco.com	pcpropane.com	bp.com
2026/02/01	0%	0%	15.86%	0%	0.13%	0%	0%	10.97%	11.14%	0%
2026/02/02	25.82%	0%	2.92%	0%	7.1%	3%	2.82%	3.45%	3.1%	0%
2026/02/03	29%	0%	9.44%	11.36%	8.87%	1.47%	1.7%	3.85%	0%	0%
2026/02/04	47.63%	0.54%	3.68%	0.93%	5.55%	3.39%	4.31%	4.14%	2.24%	0.04%
2026/02/05	41.58%	0%	6.03%	0.62%	0.02%	1.61%	5.15%	3.5%	2.73%	10.98%
2026/02/06	46.47%	0%	4.41%	0%	4.28%	3.23%	4.91%	4.27%	11.32%	0%
2026/02/07	38.05%	0%	6.59%	5.34%	0.03%	1.56%	2.92%	2%	0.29%	26.93%
2026/02/08	47.86%	0%	3.08%	0.66%	13.12%	3.9%	0%	2.77%	0.35%	12.65%
2026/02/09	0%	0.2%	13.21%	0%	0.05%	6.64%	0%	7.65%	1.72%	36.9%
2026/02/10	44.04%	0%	6.09%	5.37%	15.31%	0.9%	0%	3.87%	5.56%	0.01%
2026/02/11	36.61%	13.69%	5.76%	0.4%	8.25%	3.48%	6.62%	2.49%	0.17%	0%
2026/02/12	38.08%	0%	5.52%	0.56%	0.01%	1.47%	4.71%	3.2%	2.69%	10.05%
2026/02/13	46.33%	0%	4.39%	0%	4.26%	3.22%	4.9%	4.26%	11.61%	0%
2026/02/14	37.02%	0%	6.41%	5.19%	0.03%	1.52%	2.85%	1.95%	2.98%	26.21%
2026/02/15	47.01%	0%	3.03%	0.65%	12.89%	3.83%	0%	2.72%	0.34%	12.65%
2026/02/16	0%	0.2%	13.06%	0%	0.05%	6.57%	0%	7.57%	1.7%	36.48%
2026/02/17	66.47%	13.37%	1.75%	1.22%	0.02%	0%	3.65%	1.88%	0%	0.13%
2026/02/18	9.97%	0%	4.06%	13.29%	14.79%	8.02%	2.86%	4.68%	2.64%	0%
2026/02/19	15.28%	12.31%	10.62%	5.55%	25.15%	0%	0.28%	4.82%	6.04%	0%
2026/02/20	35.58%	0%	2.1%	5.85%	28.52%	0%	0%	2.24%	0.47%	0%
2026/02/21	44.77%	9.34%	4.2%	6.13%	11.66%	0%	0%	1.17%	1.15%	0%
2026/02/22	33.06%	4.38%	7.87%	6.25%	6.96%	4.94%	0%	2.79%	8.72%	0%
2026/02/23	40.8%	8.99%	3.68%	4.14%	5.46%	5.32%	1.05%	2.65%	0.38%	0%
2026/02/24	40.98%	0%	4.41%	6%	0.01%	0.26%	3.76%	6.14%	6.78%	0%
2026/02/25	27.19%	0.66%	16.28%	0.52%	0.02%	4.37%	1.92%	10.84%	0.31%	0%
2026/02/26	35.16%	18.9%	0.9%	5.77%	5.73%	4.35%	0%	4.05%	0.36%	0%
2026/02/27	62.26%	0%	2.51%	4.01%	10.71%	0%	0%	4.31%	2.33%	0%
2026/02/28	33.57%	8.26%	7.28%	4.24%	3.77%	3.06%	2.23%	0.44%	0.38%	0%

exxonmobil.com
valero.com
flamekingproducts.com
exxon.com
citgofleetcard.com
suburbanpropane.com
amerigas.com
atlascopco.com
pcpropane.com
bp.com

ExxonMobil’s PPC spend surged mid-February, peaking at 66.47 on the 17th. Valero and Flame King Products showed consistent activity, while BP had sporadic spikes. The month ended with ExxonMobil leading.

Market Exposure

Competitor Count for US Energy, Utilities & Waste Oil and Gas

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.

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Competitor Count - Last month

Competitor Count - Last month
Date	Competitor Count
2026/02/01	61
2026/02/02	65
2026/02/03	66
2026/02/04	79
2026/02/05	83
2026/02/06	73
2026/02/07	66
2026/02/08	67
2026/02/09	68
2026/02/10	69
2026/02/11	81
2026/02/12	83
2026/02/13	73
2026/02/14	66
2026/02/15	67
2026/02/16	68
2026/02/17	55
2026/02/18	68
2026/02/19	56
2026/02/20	46
2026/02/21	52
2026/02/22	61
2026/02/23	71
2026/02/24	66
2026/02/25	62
2026/02/26	56
2026/02/27	56
2026/02/28	62

February saw a dynamic shift in distinct advertisers, peaking at 83 on the 5th and 12th. The month concluded with a stable 62, reflecting a balanced advertiser presence.

Campaign Efficiency

Market Loss & Market Gains for US Energy, Utilities & Waste Oil and Gas

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month

Market Loss & Market Gains - Last month
Name	Market Trend
valero.com	7.35%
exxon.com	6.59%
texaco.com	1%
sunocolp.com	0.94%
bluerhino.com	0.85%
lowes.com	-0.66%
amerigas.com	-0.81%
fuellogic.net	-0.89%
pcpropane.com	-0.92%
bp.com	-11.38%

Exxon and Valero surged in click share, gaining 6.59% and 7.35% respectively, while BP experienced a significant drop of 11.38%.

Campaign Efficiency

US Energy, Utilities & Waste Oil and Gas Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date	exxonmobil.com	flamekingproducts.com	valero.com	exxon.com	lowes.com	suburbanpropane.com	citgofleetcard.com	uline.com	pcpropane.com	bp.com
2026/02/01	0%	28.55%	0%	0%	18.21%	0%	0.01%	7.41%	11.79%	0%
2026/02/02	22.19%	4.24%	0%	0%	7.61%	1.47%	4.46%	1.63%	2.6%	0%
2026/02/03	29.58%	12.99%	0%	14.79%	0.41%	1.16%	4.46%	5.1%	0%	0.02%
2026/02/04	41.62%	7.03%	2.51%	0.61%	0%	2.28%	4.18%	5.9%	1.59%	0.02%
2026/02/05	30.85%	11.8%	0%	0.32%	8%	0.68%	0%	2.44%	2.75%	12.58%
2026/02/06	40.03%	7.59%	0%	0%	2.9%	2.2%	2.68%	3.26%	17.94%	0%
2026/02/07	33.16%	10.85%	0%	11.33%	1.07%	1.09%	0%	2.19%	0.81%	27.06%
2026/02/08	41.62%	5.2%	0%	0.34%	2.2%	4.78%	8.36%	2.54%	0.8%	17.22%
2026/02/09	0%	22.93%	0.73%	0%	2.21%	4.37%	0%	6.57%	2.4%	36.27%
2026/02/10	43.22%	8.54%	0%	14.38%	0.62%	0.71%	8.67%	1.98%	7.09%	0%
2026/02/11	37.73%	9.13%	17.15%	0.22%	4.5%	2.68%	5.05%	2.26%	0.41%	0%
2026/02/12	30.85%	11.8%	0%	0.32%	8%	0.68%	0%	2.44%	2.75%	12.58%
2026/02/13	40.03%	7.59%	0%	0%	2.9%	2.2%	2.68%	3.26%	17.94%	0%
2026/02/14	33.16%	10.85%	0%	11.33%	1.07%	1.09%	0%	2.19%	0.81%	27.06%
2026/02/15	41.62%	5.2%	0%	0.34%	2.2%	4.78%	8.36%	2.54%	0.8%	17.22%
2026/02/16	0%	22.93%	0.73%	0%	2.21%	4.37%	0%	6.57%	2.4%	36.27%
2026/02/17	58.39%	5.56%	17.37%	0.64%	2.18%	0%	0%	2.16%	0%	0.05%
2026/02/18	24.1%	5.45%	0%	25.09%	3.59%	4.73%	6.46%	2.52%	2.68%	0%
2026/02/19	11.06%	23.15%	13.82%	11.78%	5.43%	0%	13.33%	1.61%	7.54%	0%
2026/02/20	34.05%	4.5%	0%	17.58%	4.42%	0%	20.52%	1.22%	0.82%	0%
2026/02/21	38.06%	6.73%	12.74%	19.03%	2.19%	0%	7.65%	0.5%	1.11%	0%
2026/02/22	44.68%	8.74%	4.99%	11.54%	1.26%	2.93%	2.99%	0.73%	7.68%	0%
2026/02/23	44.06%	4.55%	16.68%	8.83%	0.36%	6.39%	2.36%	0.89%	0.53%	0%
2026/02/24	40.14%	7.74%	0%	13.82%	2.62%	0.26%	0%	2.08%	7.23%	0%
2026/02/25	20.86%	33.02%	1.23%	0.25%	4.63%	3.41%	0%	3.81%	0.41%	0%
2026/02/26	32.7%	1.29%	19.46%	11.61%	2.65%	3.12%	2.92%	4.14%	0.35%	0%
2026/02/27	59.29%	4.06%	0%	11.85%	1.26%	0%	6.35%	1.47%	1.64%	0%
2026/02/28	27.81%	12.43%	9.38%	7.37%	2.93%	2.51%	2.28%	1.2%	0.28%	0%

exxonmobil.com
flamekingproducts.com
valero.com
exxon.com
lowes.com
suburbanpropane.com
citgofleetcard.com
uline.com
pcpropane.com
bp.com

ExxonMobil’s impression share fluctuated, peaking at 59.29% on February 27. Flamekingproducts.com saw a spike on February 25 with 33.02%. Valero’s highest was 19.46% on February 26. BP’s share peaked at 36.27% on February 9 and 16.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Energy, Utilities & Waste Oil and Gas

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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Google Text Ad Copy Insights & Creative Trends for US Energy, Utilities & Waste Oil and Gas - Last month

1
Same-Day Services - $39 Special on Plumber Repair https://www.geteco.com › plumbing › repair
We are Trusted by Over 10,000+ Ohio Homeowners for Reliable Home Service
2
Shop Propane Tanks - Grainger® Official Site https://www.grainger.com
Real-Time Product Availability, Easy Navigation & Seamless Order Placement at Grainger.com
3
Oil Prices Are On The Rise https://www.informationstation.org
What You Need To Know — The Price For A Barrel Of Oil Is Up $30 From Last Year. Learn More.
4
Pacific Coast Propane - Easy Delivery Direct to You https://www.pcpropane.com
Just Leave Your Empty Tanks Outside Your Door. Additional Tanks Can Be Ordered If Needed.
5
Fuel Transfer Pumps - In Stock – Ships Today https://www.uline.com › drum-pump › fuel-transfer
Dispense gasoline, kerosene and diesel. Aluminum die cast, explosion-proof motor. For fueling skid loaders, tractors and job site vehicles. 12' dispensing hose.

In the competitive landscape of Google PPC, five advertisers stand out with distinct themes and messaging. Geteco.com captures attention with a $39 special on plumbing repairs, emphasizing trust from over 10,000 Ohio homeowners. Grainger.com highlights seamless order placement for propane tanks, while Informationstation.org informs about rising oil prices. Pcpropane.com offers convenient propane delivery, and Uline.com ensures quick shipping of fuel transfer pumps, catering to diverse energy needs.

Frequently Asked Questions

Why is the US Energy, Utilities & Waste Oil and Gas February 2026 Report useful and how should I use it?

Why is the US Energy, Utilities & Waste Oil and Gas February 2026 Report useful?

Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.

Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.

How to use the US Energy, Utilities & Waste Oil and Gas February 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
How often is the data updated?

Data within the US Energy, Utilities & Waste Oil and Gas February 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.

On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.

We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
How accurate is the US Energy, Utilities & Waste Oil and Gas February 2026 Report?

The US Energy, Utilities & Waste Oil and Gas February 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.

Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.

With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments.

Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape.

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Does this include mobile, desktop and Google Shopping data?

Yes. The US Energy, Utilities & Waste Oil and Gas February 2026 Report aggregates data from across both device types and Google Shopping.
Who is this US Energy, Utilities & Waste Oil and Gas February 2026 Report for?

The US Energy, Utilities & Waste Oil and Gas February 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
Can I get a custom report for my brand?

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With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date.

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Customer Success Stories

Origin Energy achieves a 15% increase in market share with local search intelligence

Origin Energy is a nationwide energy provider in Australia, but market conditions in central Queensland are very different from, say, coastal Victoria.

Thanks to Adthena’s custom location data, Origin Energy can easily monitor conditions in each state, optimize its search campaigns region-by-region, and respond with precision.Read case study

the7stars achieves Google Ads PPC campaign optimization with Adthena

Leveraging Adthena's comprehensive insights, the7stars and their lottery client optimized their PPC campaigns and organic strategies, resulting in substantial cost savings and improved campaign performance.

Read case study

VodafoneZiggo case study: Boosting sales by 500% with a winning PPC strategy

VodafoneZiggo was looking to maximize revenue from its paid search campaigns while reducing costs and streamlining workflows. By leveraging Adthena’s data-driven insights and time-saving automation, the team gained full visibility into their ad spend performance and optimized budget allocation.Read case study

Get the full picture

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The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

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US Energy, Utilities & Waste Oil and Gas - PPC Market Share Analysis February 2026

Oil and Gas – US

Google AI Overview visibility for Energy, Utilities & Waste Oil and Gas US

AIO Frequency

Complex Query Frequency

Search Intent Distribution

Share of Clicks for top 10 US Energy, Utilities & Waste Oil and Gas brands

Share of Spend for the top 10 US Energy, Utilities & Waste Oil and Gas brands

Competitor Count for US Energy, Utilities & Waste Oil and Gas

Market Loss & Market Gains for US Energy, Utilities & Waste Oil and Gas

US Energy, Utilities & Waste Oil and Gas Share of Impressions

Google Text Ad Copy Insights & Creative Trends for US Energy, Utilities & Waste Oil and Gas

Frequently Asked Questions

Why is the US Energy, Utilities & Waste Oil and Gas February 2026 Report useful and how should I use it?

Why is the US Energy, Utilities & Waste Oil and Gas February 2026 Report useful?

How often is the data updated?

How does Adthena collect this data?

How accurate is the US Energy, Utilities & Waste Oil and Gas February 2026 Report?

Does this include mobile, desktop and Google Shopping data?

Who is this US Energy, Utilities & Waste Oil and Gas February 2026 Report for?

Can I get a custom report for my brand?

What is Ask Arlo?

Customer Success Stories

Origin Energy achieves a 15% increase in market share with local search intelligence

the7stars achieves Google Ads PPC campaign optimization​ with Adthena

VodafoneZiggo case study: Boosting sales by 500% with a winning PPC strategy

Get the full picture

See this data specific to your brand performance

Related reports

UK Oil and Gas

AUS Oil and Gas

the7stars achieves Google Ads PPC campaign optimization with Adthena