Share of Clicks for top 10 UK Energy, Utilities & Waste Oil and Gas brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| bp.com | 89.11 |
| calor.co.uk | 2.21 |
| flogas.co.uk | 1.98 |
| homefuelsdirect.co.uk | 1.86 |
| britishgas.co.uk | 1.31 |
| londongases.co.uk | 0.38 |
| fueltankshop.co.uk | 0.28 |
| gasdepot.co.uk | 0.26 |
| gasproducts.co.uk | 0.23 |
| ebay.co.uk | 0.23 |
| others | 2.15 |
- bp.com - 89.11%
- calor.co.uk - 2.21%
- flogas.co.uk - 1.98%
- homefuelsdirect.co.uk - 1.86%
- britishgas.co.uk - 1.31%
- londongases.co.uk - 0.38%
- fueltankshop.co.uk - 0.28%
- gasdepot.co.uk - 0.26%
- gasproducts.co.uk - 0.23%
- ebay.co.uk - 0.23%
- others - 2.15%
Copyright © Adthena. All rights reserved.
BP.com dominates with an 89.11% click share, overshadowing others like Calor.co.uk at 2.21% and Flogas.co.uk at 1.98%. The “others” category holds 2.15%, highlighting diverse competition.
Share of Spend for the top 10 UK Energy, Utilities & Waste Oil and Gas brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | bp.com | britishgas.co.uk | homefuelsdirect.co.uk | uswitch.com | calor.co.uk | fueltankshop.co.uk | allstarcard.co.uk | flogas.co.uk | switchwhiz.co.uk | radius.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/12/01 | 78.72% | 5.32% | 2.58% | 2.91% | 1.71% | 0.65% | 0.35% | 0.77% | 0.67% | 0.4% |
| 2025/12/02 | 68.69% | 6.79% | 3.6% | 2.87% | 1.4% | 1.45% | 0.94% | 1.37% | 0.61% | 1.24% |
| 2025/12/03 | 65.61% | 7.74% | 3.06% | 3.96% | 1.21% | 1.42% | 0.54% | 0.79% | 2.01% | 1.11% |
| 2025/12/04 | 39.41% | 13.33% | 8.12% | 6.92% | 1.94% | 2.36% | 2.8% | 1.6% | 1.23% | 1.46% |
| 2025/12/05 | 58.7% | 10.29% | 4.47% | 4.29% | 2.46% | 2.27% | 0.78% | 1.25% | 1.57% | 1.12% |
| 2025/12/06 | 89.22% | 2.18% | 1.46% | 1.25% | 0.82% | 0.41% | 0.35% | 0.41% | 0.25% | 0.28% |
| 2025/12/07 | 66.73% | 7.91% | 5.06% | 2.89% | 2.4% | 0.63% | 0.76% | 1.14% | 0.81% | 1.44% |
| 2025/12/08 | 75.2% | 3.61% | 2.29% | 3.77% | 2.29% | 0.34% | 1.05% | 0.39% | 1.09% | 1.17% |
| 2025/12/09 | 75.99% | 4.46% | 2.95% | 3.02% | 1.52% | 1.35% | 0.5% | 0.48% | 0.86% | 0.59% |
| 2025/12/10 | 69.16% | 5.34% | 3.81% | 2.94% | 2.04% | 1.16% | 0.52% | 0.63% | 0.89% | 0.75% |
| 2025/12/11 | 84.38% | 3.41% | 2.22% | 1.63% | 0.54% | 0.59% | 0.35% | 0.26% | 0.48% | 0.58% |
| 2025/12/12 | 77.82% | 4.74% | 3.23% | 2.2% | 1.82% | 0.92% | 0.65% | 0.43% | 1.15% | 0.91% |
| 2025/12/13 | 68.23% | 3.12% | 5.3% | 3.37% | 2.63% | 2.3% | 1.02% | 0.74% | 1.09% | 0.61% |
| 2025/12/14 | 77.84% | 3.88% | 4.71% | 1.73% | 1.65% | 0.65% | 0.4% | 0.56% | 0.55% | 0.69% |
| 2025/12/15 | 77.34% | 4.88% | 3.48% | 2.6% | 1.77% | 0.65% | 0.75% | 0.56% | 0.92% | 0.5% |
| 2025/12/16 | 70.73% | 6.95% | 3.83% | 3.02% | 1.61% | 1.11% | 0.71% | 0.58% | 1.15% | 1.12% |
| 2025/12/17 | 76.4% | 4.97% | 2.69% | 1.83% | 0.98% | 1.64% | 1.08% | 0.94% | 0.93% | 0.91% |
| 2025/12/18 | 74.44% | 4.54% | 4.46% | 2.56% | 1.28% | 0.11% | 0.82% | 0.58% | 1.09% | 0.57% |
| 2025/12/19 | 75.97% | 4.91% | 4.24% | 2.63% | 1.15% | 0.92% | 0.5% | 1.12% | 0.57% | 0.26% |
| 2025/12/20 | 74.07% | 5.58% | 4.8% | 1.77% | 1.89% | 1.08% | 0.55% | 0.92% | 0.61% | 0.33% |
| 2025/12/21 | 45.38% | 12.07% | 9.08% | 5.42% | 4.81% | 3.05% | 0.96% | 2.05% | 1.65% | 0% |
| 2025/12/22 | 67.66% | 5.86% | 3.37% | 3.66% | 2.65% | 1.92% | 1.36% | 1.09% | 1.22% | 0.57% |
| 2025/12/23 | 50.09% | 13.46% | 8.24% | 4.14% | 2.3% | 1.23% | 0.7% | 1.6% | 2.09% | 0.66% |
| 2025/12/24 | 64.83% | 11.51% | 5.72% | 2.25% | 1.52% | 1.67% | 0.87% | 1.02% | 0.81% | 0.48% |
| 2025/12/25 | 52.66% | 14.76% | 9.36% | 2.98% | 0.67% | 1.17% | 0.68% | 1.29% | 0.78% | 1.64% |
| 2025/12/26 | 92.04% | 3.27% | 0.99% | 0.47% | 0.24% | 0.06% | 0.19% | 0.23% | 0.09% | 0.12% |
| 2025/12/27 | 63.19% | 15.16% | 3.87% | 1.97% | 0.65% | 0.52% | 1.05% | 1.02% | 0.38% | 0.36% |
| 2025/12/28 | 77.44% | 10.09% | 3.08% | 1.36% | 0.84% | 0.51% | 0.48% | 0.78% | 0.19% | 0.13% |
| 2025/12/29 | 72.67% | 12.67% | 2.44% | 2.14% | 1.19% | 0.59% | 0.75% | 1.08% | 0.53% | 0.31% |
| 2025/12/30 | 66.01% | 13.55% | 3.42% | 2.42% | 1.92% | 1.24% | 1.33% | 1.18% | 0.9% | 0.41% |
| 2025/12/31 | 54.73% | 19.25% | 5.23% | 2.82% | 2.76% | 2.24% | 1.52% | 0.83% | 0.71% | 0.28% |
- bp.com
- britishgas.co.uk
- homefuelsdirect.co.uk
- uswitch.com
- calor.co.uk
- fueltankshop.co.uk
- allstarcard.co.uk
- flogas.co.uk
- switchwhiz.co.uk
- radius.com
Copyright © Adthena. All rights reserved.
BP’s PPC spend fluctuated significantly in December, peaking at 92.04 on the 26th. British Gas saw a steady increase, ending at 19.25. Home Fuels Direct and Uswitch had moderate variations, while Calor and Fuel Tank Shop showed minimal changes.
Competitor Count for UK Energy, Utilities & Waste Oil and Gas
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/12/01 | 92 |
| 2025/12/02 | 99 |
| 2025/12/03 | 97 |
| 2025/12/04 | 100 |
| 2025/12/05 | 98 |
| 2025/12/06 | 101 |
| 2025/12/07 | 95 |
| 2025/12/08 | 95 |
| 2025/12/09 | 102 |
| 2025/12/10 | 102 |
| 2025/12/11 | 103 |
| 2025/12/12 | 102 |
| 2025/12/13 | 97 |
| 2025/12/14 | 92 |
| 2025/12/15 | 98 |
| 2025/12/16 | 101 |
| 2025/12/17 | 106 |
| 2025/12/18 | 97 |
| 2025/12/19 | 99 |
| 2025/12/20 | 95 |
| 2025/12/21 | 93 |
| 2025/12/22 | 96 |
| 2025/12/23 | 94 |
| 2025/12/24 | 98 |
| 2025/12/25 | 87 |
| 2025/12/26 | 80 |
| 2025/12/27 | 83 |
| 2025/12/28 | 83 |
| 2025/12/29 | 81 |
| 2025/12/30 | 87 |
| 2025/12/31 | 79 |
Copyright © Adthena. All rights reserved.
Advertisers peaked mid-month at 106, then declined, ending December at 79.
