Share of Clicks for top 10 US Gambling & Gaming Casino Games brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| mgmresorts.com | 31.47 |
| palms.com | 6.58 |
| redrockresort.com | 5.46 |
| boydgaming.com | 5.17 |
| goldennugget.com | 4.61 |
| soaringeaglecasino.com | 4.42 |
| mountairycasino.com | 3.82 |
| caesars.com | 3.78 |
| treasureisland.com | 2.48 |
| coinplayzone.com | 2.15 |
| others | 30.06 |
- mgmresorts.com - 31.47%
- palms.com - 6.58%
- redrockresort.com - 5.46%
- boydgaming.com - 5.17%
- goldennugget.com - 4.61%
- soaringeaglecasino.com - 4.42%
- mountairycasino.com - 3.82%
- caesars.com - 3.78%
- treasureisland.com - 2.48%
- coinplayzone.com - 2.15%
- others - 30.06%
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MGM Resorts leads with 31.47% click share, closely followed by ‘others’ at 30.06%. Palms.com captures 6.58%, while Red Rock Resort holds 5.46%.
Share of Spend for the top 10 US Gambling & Gaming Casino Games brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | mgmresorts.com | coinplayzone.com | betmgm.com | boydgaming.com | goldennugget.com | palms.com | caesarspalaceonline.com | slotomania.com | redrockresort.com | fanduel.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/09/01 | 12.43% | 42.25% | 0% | 4.89% | 9.91% | 0% | 0.34% | 0.09% | 3.22% | 0.19% |
| 2026/09/02 | 17.26% | 3.47% | 0.31% | 2.16% | 3.85% | 0.55% | 1.91% | 0.18% | 2.13% | 1.19% |
| 2026/09/03 | 32.69% | 5.78% | 3.57% | 5.45% | 3.93% | 1.87% | 4.34% | 2.98% | 3.3% | 2.26% |
| 2026/09/04 | 24.81% | 14.59% | 0.3% | 3.77% | 3.03% | 2.24% | 1.52% | 2.07% | 3.14% | 3.64% |
| 2026/09/05 | 38.86% | 1.03% | 1.18% | 6% | 2.97% | 2.09% | 2.28% | 0% | 3.17% | 1.55% |
| 2026/09/06 | 45.95% | 0.5% | 1.86% | 5.4% | 3.41% | 4.16% | 4.49% | 1.69% | 4.12% | 3.21% |
| 2026/09/07 | 35.49% | 2.46% | 0.22% | 4.21% | 3.03% | 3.64% | 1.67% | 4.63% | 4.19% | 1.51% |
| 2026/09/08 | 34.68% | 1.35% | 0.87% | 3.28% | 2.97% | 3.5% | 3.17% | 0.19% | 3.69% | 1.88% |
| 2026/09/09 | 27.98% | 10.51% | 4.19% | 3.32% | 2.31% | 2.37% | 6.5% | 0.55% | 2.36% | 1.55% |
| 2026/09/10 | 48.44% | 0.32% | 0.67% | 5.83% | 2.12% | 5.11% | 1.97% | 0.59% | 4.82% | 1.16% |
| 2026/09/11 | 43.61% | 1.53% | 4.27% | 3.88% | 5.49% | 0.38% | 7.26% | 0.06% | 3.27% | 4.09% |
| 2026/09/12 | 41.95% | 0.86% | 3.78% | 4.31% | 4.14% | 0.56% | 4.71% | 1.24% | 3.73% | 4.2% |
| 2026/09/13 | 35.4% | 11.25% | 1.84% | 1.07% | 3.5% | 4.76% | 4.14% | 1.91% | 2.68% | 1.58% |
| 2026/09/14 | 18.48% | 2.25% | 3.77% | 1% | 3.04% | 2.53% | 2.72% | 1.31% | 2.49% | 4.45% |
| 2026/09/15 | 30.36% | 3.56% | 2.43% | 1.12% | 2.96% | 3.26% | 1.65% | 2.97% | 3.5% | 2.91% |
| 2026/09/16 | 28.86% | 1.14% | 2.18% | 4.47% | 3.18% | 3.96% | 1.72% | 5.42% | 2.39% | 2.27% |
| 2026/09/17 | 24.88% | 0.49% | 5.98% | 6.32% | 4.71% | 3.98% | 1.13% | 2.15% | 2.97% | 0.35% |
| 2026/09/18 | 20.08% | 4.05% | 2.85% | 3.09% | 3.5% | 1.22% | 1.58% | 2.65% | 2.84% | 1.07% |
| 2026/09/19 | 31.46% | 2.91% | 4.03% | 2.64% | 3.88% | 2.97% | 1.62% | 4.83% | 3.55% | 1.24% |
| 2026/09/20 | 29.14% | 0.99% | 4.63% | 2.75% | 1.93% | 3.55% | 4.99% | 3.71% | 2.58% | 2.12% |
| 2026/09/21 | 18.15% | 16.64% | 3.37% | 4.01% | 1.88% | 3.4% | 3.21% | 5.75% | 2.17% | 1.76% |
| 2026/09/22 | 23.79% | 1.4% | 4.89% | 4.75% | 2.37% | 2.23% | 4.61% | 6.39% | 2.9% | 2.68% |
| 2026/09/23 | 16.47% | 15.45% | 4.39% | 3.49% | 2.53% | 2.7% | 3.99% | 4.39% | 2.69% | 2.02% |
| 2026/09/24 | 27.24% | 3.65% | 2.47% | 3.83% | 4.67% | 2.82% | 2.82% | 3.4% | 2.5% | 4.02% |
| 2026/09/25 | 13.56% | 21.3% | 4.66% | 1.44% | 2.54% | 2.34% | 5.43% | 3.83% | 1.81% | 7.81% |
| 2026/09/26 | 18.86% | 3.3% | 6.53% | 1.22% | 1.67% | 3.32% | 5.39% | 4.16% | 1.17% | 10.19% |
| 2026/09/27 | 18.75% | 7.96% | 5.91% | 2.91% | 3.24% | 2.45% | 5.15% | 3.82% | 1.44% | 4.27% |
| 2026/09/28 | 23.35% | 0.41% | 6.7% | 2.92% | 2.59% | 4.2% | 6.85% | 2.65% | 2.57% | 4.27% |
| 2026/09/29 | 14.8% | 16.83% | 5.23% | 2.83% | 3.64% | 3.01% | 8.11% | 3.35% | 1.46% | 3.58% |
| 2026/09/30 | 18.93% | 14.25% | 6.17% | 5% | 3.36% | 3.31% | 3.05% | 2.85% | 1.8% | 0.94% |
- mgmresorts.com
- coinplayzone.com
- betmgm.com
- boydgaming.com
- goldennugget.com
- palms.com
- caesarspalaceonline.com
- slotomania.com
- redrockresort.com
- fanduel.com
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MGM Resorts surged early September, peaking at 48.44% on the 10th. Coinplayzone started strong but dipped, while BetMGM and Boyd Gaming showed steady growth. Caesars Palace Online ended with a notable 8.11% on the 29th.
Competitor Count for US Gambling & Gaming Casino Games
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/09/01 | 30 |
| 2026/09/02 | 41 |
| 2026/09/03 | 57 |
| 2026/09/04 | 49 |
| 2026/09/05 | 54 |
| 2026/09/06 | 52 |
| 2026/09/07 | 55 |
| 2026/09/08 | 55 |
| 2026/09/09 | 58 |
| 2026/09/10 | 53 |
| 2026/09/11 | 56 |
| 2026/09/12 | 56 |
| 2026/09/13 | 53 |
| 2026/09/14 | 48 |
| 2026/09/15 | 55 |
| 2026/09/16 | 63 |
| 2026/09/17 | 53 |
| 2026/09/18 | 61 |
| 2026/09/19 | 59 |
| 2026/09/20 | 60 |
| 2026/09/21 | 63 |
| 2026/09/22 | 67 |
| 2026/09/23 | 69 |
| 2026/09/24 | 64 |
| 2026/09/25 | 63 |
| 2026/09/26 | 62 |
| 2026/09/27 | 65 |
| 2026/09/28 | 59 |
| 2026/09/29 | 55 |
| 2026/09/30 | 58 |
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September saw a dynamic rise in distinct advertisers, starting at 30 and peaking at 69 mid-month. The month concluded with a stable 58, reflecting a vibrant advertising landscape.
