Why is the US Logistics Parcel Services April 2026 Report useful and how should I use it?

Why is the US Logistics Parcel Services April 2026 Report useful? Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance. Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that. How to use the US Logistics Parcel Services April 2026 Report Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.

How often is the data updated?

Data within the US Logistics Parcel Services April 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.

How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google. On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more. We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.

How accurate is the US Logistics Parcel Services April 2026 Report?

The US Logistics Parcel Services April 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers. Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods. With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments. Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape. Learn more about our data. Learn more about our data accuracy

Does this include mobile, desktop and Google Shopping data?

Yes. The US Logistics Parcel Services April 2026 Report aggregates data from across both device types and Google Shopping.

Who is this US Logistics Parcel Services April 2026 Report for?

The US Logistics Parcel Services April 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform. With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date. Learn more about Ask Arlo.

US Logistics Parcel Services - PPC Market Share Analysis April 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Parcel Services category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Google AI Overview visibility for Logistics Parcel Services US

See how often AIOs appear and how search intent is distributed across buying signals.

See more data

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency	Percentage
Frequency	10.2437997322
	89.7562002678

10%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency	Percentage
Frequency	50
	50

50%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent	Distribution
Investigational	0%
Transactional	13%
Navigational	8%
Seasonal	0%
Local	10%
Problem Solving	28%

Market Exposure

Share of Clicks for top 10 US Logistics Parcel Services brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

See more data

Share of Clicks - Last month

Share of Clicks - Last month
Domain	Share of clicks
usps.com	66.38
ups.com	13.48
theupsstore.com	8.25
fedex.com	3.3
stamps.com	3.19
shipstation.com	1.67
easyship.com	0.48
uspsdelivers.com	0.38
easypost.com	0.36
everydoordirectmail.com	0.34
others	2.17

usps.com - 66.38%
ups.com - 13.48%
theupsstore.com - 8.25%
fedex.com - 3.3%
stamps.com - 3.19%
shipstation.com - 1.67%
easyship.com - 0.48%
uspsdelivers.com - 0.38%
easypost.com - 0.36%
everydoordirectmail.com - 0.34%
others - 2.17%

In the logistics PPC landscape, USPS.com dominates with 66.38% click share, followed by UPS.com at 13.48%. Others collectively hold 2.17%, highlighting diverse competition.

Market Exposure

Share of Spend for the top 10 US Logistics Parcel Services brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.

See more data

Share of Spend - Last Month

Share of Spend - Last Month
Date	usps.com	ups.com	easyship.com	stamps.com	fedex.com	theupsstore.com	shipstation.com	easypost.com	goshippo.com	postagestation.com
2026/04/01	52.63%	10.25%	3.28%	7.02%	4.06%	5.44%	6.86%	1%	1.77%	2.5%
2026/04/02	47.56%	19.22%	1.53%	4.71%	4.22%	4.2%	8.22%	0.01%	2.93%	0%
2026/04/03	50.31%	14.01%	0.28%	8.38%	1.97%	2.49%	11.87%	1.04%	1.05%	0%
2026/04/04	54.58%	15.84%	0.17%	5.91%	3.96%	2.73%	8.95%	0%	1.73%	0%
2026/04/05	46.11%	25.74%	0.06%	5.74%	6.31%	3.51%	5.4%	0%	0.84%	0%
2026/04/06	47.03%	8.99%	1.68%	7.12%	9.39%	1.93%	12.31%	0.93%	3.06%	0%
2026/04/07	46.32%	17.21%	0.29%	6.34%	4.02%	5.16%	8.53%	1.03%	1.1%	2.6%
2026/04/08	47.27%	18.08%	1.74%	4.81%	2.07%	4.03%	6.33%	1.84%	0.9%	0.01%
2026/04/09	50.1%	14.64%	4.32%	3.95%	3.1%	3.35%	8.06%	0%	1.85%	4.41%
2026/04/10	48.06%	17.69%	4.15%	3.98%	4.08%	2.94%	2.26%	0%	2.68%	4.47%
2026/04/11	51.92%	20.04%	3.01%	4.89%	3.49%	1.81%	4.64%	0%	0.52%	1.95%
2026/04/12	52.96%	15.24%	1.68%	5.23%	4.27%	2.65%	4.83%	0%	0.55%	4.14%
2026/04/13	48.8%	9.03%	5.06%	4.71%	4.68%	3.65%	7.19%	2.07%	2.84%	2.62%
2026/04/14	48.67%	15.91%	3.37%	4.99%	1.53%	5.48%	5.5%	1%	2.14%	1.28%
2026/04/15	48.22%	16.51%	0.32%	3.87%	4.54%	3.46%	5.61%	2.12%	0.82%	4.88%
2026/04/16	54.22%	12.33%	0.32%	5.86%	3.9%	6.23%	4.45%	1.05%	0.71%	2.64%
2026/04/17	57.64%	13.82%	3.74%	3.45%	2.45%	2.92%	4.55%	1.13%	0.76%	0.02%
2026/04/18	49.3%	23.16%	4%	6.41%	3.62%	3.26%	3.62%	0%	0.62%	0%
2026/04/19	53.83%	18.51%	2.82%	6.76%	3.53%	2.61%	5.85%	0%	1.68%	0%
2026/04/20	56.85%	7.03%	2.61%	8.62%	6.34%	4.97%	2.17%	2.69%	2.44%	0%
2026/04/21	52.19%	10.57%	4.01%	6.75%	2.26%	4.59%	5.74%	1.23%	0.7%	0%
2026/04/22	48.32%	10.22%	5.89%	8.89%	2.95%	9.56%	3.51%	3.57%	0.63%	0%
2026/04/23	50.03%	12.32%	2.18%	9.15%	4.24%	3.98%	6.94%	3.74%	2.16%	0%
2026/04/24	47.81%	10.09%	7.1%	6.89%	4.64%	6.29%	5.29%	4.32%	0.71%	0%
2026/04/25	58.44%	7.46%	5.46%	7.65%	5.52%	4.24%	5.85%	0%	0.53%	0%
2026/04/26	61.29%	9.03%	4.68%	5.36%	5.51%	2.9%	3.09%	0%	1.69%	0%
2026/04/27	54.53%	10.51%	7.21%	6.13%	2.88%	3.27%	6.07%	2.92%	0.93%	0%
2026/04/28	52.77%	15.06%	4.42%	4.79%	4.31%	4.15%	3.78%	2.73%	2.24%	0%
2026/04/29	49.09%	9.1%	9.28%	3.2%	5.3%	3.43%	7.1%	1.27%	2.12%	0%
2026/04/30	49.47%	12.03%	7.21%	6.56%	5.23%	3.19%	2.35%	1.44%	0.86%	0%

usps.com
ups.com
easyship.com
stamps.com
fedex.com
theupsstore.com
shipstation.com
easypost.com
goshippo.com
postagestation.com

April saw USPS dominate PPC spend, peaking at 61.29% on the 26th. UPS fluctuated, ending at 12.03%. Easyship’s share rose to 9.28% on the 29th. Stamps.com and FedEx maintained moderate shares, while ShipStation and others showed varied trends.

Market Exposure

Competitor Count for US Logistics Parcel Services

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.

See more data

Competitor Count - Last month

Competitor Count - Last month
Date	Competitor Count
2026/04/01	164
2026/04/02	168
2026/04/03	186
2026/04/04	162
2026/04/05	177
2026/04/06	184
2026/04/07	173
2026/04/08	164
2026/04/09	186
2026/04/10	174
2026/04/11	154
2026/04/12	164
2026/04/13	181
2026/04/14	175
2026/04/15	183
2026/04/16	178
2026/04/17	158
2026/04/18	170
2026/04/19	156
2026/04/20	164
2026/04/21	170
2026/04/22	158
2026/04/23	168
2026/04/24	153
2026/04/25	153
2026/04/26	141
2026/04/27	160
2026/04/28	167
2026/04/29	171
2026/04/30	152

April saw fluctuating advertiser numbers, peaking at 186 on April 3 and April 9. The month concluded with a decline, ending at 152 on April 30.

Campaign Efficiency

Market Loss & Market Gains for US Logistics Parcel Services

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

See more data

Market Loss & Market Gains - Last month

Market Loss & Market Gains - Last month
Name	Market Trend
usps.com	3.62%
stamps.com	0.7%
easyship.com	0.48%
fedex.com	0.3%
easypost.com	0.29%
uspsdelivers.com	-0.19%
everydoordirectmail.com	-0.27%
postagestation.com	-0.52%
shipstation.com	-0.81%
ups.com	-3.51%

UPS.com saw a significant drop of 3.51%, while USPS.com surged by 3.62%. Stamps.com gained 0.7%, and Easyship.com rose by 0.48%.

Campaign Efficiency

US Logistics Parcel Services Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

See more data

Date	usps.com	stamps.com	ups.com	theupsstore.com	easyship.com	fedex.com	shipstation.com	everydoordirectmail.com	easypost.com	goshippo.com
2026/04/01	49.31%	11.42%	7.34%	9.27%	2.4%	4.14%	7.3%	0%	1.19%	1.49%
2026/04/02	46.2%	6.32%	17.99%	7.44%	0.99%	4.01%	7.93%	0%	0.01%	2.55%
2026/04/03	45.58%	12.62%	12.52%	4.59%	0.04%	2.09%	14.1%	0.01%	1.28%	0.45%
2026/04/04	54.87%	8.43%	11.61%	4.82%	0.02%	3.92%	9.73%	0.02%	0%	1.4%
2026/04/05	47.84%	8.19%	20.18%	6.3%	0.02%	6.54%	5.58%	0.01%	0%	0.42%
2026/04/06	43.79%	10.29%	8.32%	3.15%	1.14%	9.86%	12.67%	1.12%	1.11%	2.87%
2026/04/07	43.04%	9.38%	14.97%	9.1%	0.03%	3.86%	9.64%	2.33%	1.16%	0.52%
2026/04/08	40.81%	7.03%	18.17%	7.37%	1.09%	2.32%	6.46%	5.26%	2.1%	0.33%
2026/04/09	45.09%	5.67%	16.43%	6.14%	3.04%	3.33%	9.16%	1.01%	1%	1.43%
2026/04/10	46.37%	6.57%	13.99%	5.28%	3.55%	4.86%	2.5%	0.01%	0.01%	2.63%
2026/04/11	51.46%	7.52%	17.65%	3.34%	2.24%	3.47%	4.6%	2.23%	0%	0.19%
2026/04/12	50.34%	8.11%	12.44%	3.53%	1.22%	4.69%	5%	0.02%	0%	0.25%
2026/04/13	43.82%	7.23%	8.31%	6.47%	3.86%	5.58%	7.85%	3.82%	2.54%	2.87%
2026/04/14	43.3%	7.74%	14.6%	8.94%	2.38%	1.63%	6%	7.01%	1.17%	1.71%
2026/04/15	43.08%	6.08%	15.07%	5.5%	0.07%	4.76%	6.78%	2.67%	2.66%	0.45%
2026/04/16	52.47%	7.7%	10.17%	9.65%	0.05%	3.48%	3.9%	0.03%	1.27%	0.32%
2026/04/17	50.02%	5.17%	14.5%	4.97%	3.04%	3.77%	6.13%	4.51%	1.51%	0.35%
2026/04/18	48.47%	10.15%	19.5%	5.02%	3.17%	3.86%	3.31%	2.11%	0%	0.31%
2026/04/19	53.36%	9.71%	15.5%	4.66%	2.08%	4.23%	5.24%	1.04%	0%	1.46%
2026/04/20	52.82%	13.25%	5.91%	7.68%	1.92%	6.67%	1.82%	0.03%	3.38%	2.17%
2026/04/21	42.96%	10.85%	12.06%	6.72%	2.89%	2.13%	5.78%	1.44%	1.42%	0.28%
2026/04/22	44.14%	12.96%	9.88%	13.15%	4.13%	3.6%	2.85%	0.02%	4.07%	0.26%
2026/04/23	46.3%	13.44%	10.25%	6.04%	1.46%	5.16%	7.23%	0%	4.23%	1.73%
2026/04/24	48.1%	9.98%	8.28%	8.23%	4.86%	5.04%	4.92%	0%	4.75%	0.27%
2026/04/25	55.09%	11.07%	6.83%	6.4%	3.66%	5.96%	6.03%	0%	0%	0.2%
2026/04/26	56.11%	8.47%	7.3%	4.21%	3.94%	7.74%	4.02%	0%	0%	1.54%
2026/04/27	53.21%	10.94%	10.24%	5.08%	5.29%	2.43%	5.32%	0%	3.44%	0.46%
2026/04/28	50.17%	8.64%	11.88%	7.1%	3.37%	4.37%	3.4%	0%	3.31%	2.07%
2026/04/29	46.2%	5.19%	7.41%	5.92%	8.21%	6.72%	6.67%	0.01%	1.62%	1.93%
2026/04/30	47.41%	10.65%	8.76%	5.33%	5.32%	5.27%	1.87%	1.75%	1.73%	0.32%

usps.com
stamps.com
ups.com
theupsstore.com
easyship.com
fedex.com
shipstation.com
everydoordirectmail.com
easypost.com
goshippo.com

USPS dominated April with fluctuating impressions, peaking at 56.11%. Stamps.com and UPS showed varied trends, while Easyship and FedEx had modest shares. The month ended with USPS leading, followed by Stamps.com.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Logistics Parcel Services

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

See more data

Google Text Ad Copy Insights & Creative Trends for US Logistics Parcel Services - Last month

1
Simplified Flat-Rate Shipping https://www.fedex.com › business › shippingaccount
No Surprise Or Hidden Fees — Save on deliveries big & small. Special prices on domestic & international shipments. Unlock...
2
All-in-One Shipping Solution https://www.shipstation.com › free-trial › try-now
No Credit Card, No Commitment — The Fastest, Most Affordable Way To Ship Products To Your Customers. Up To 90% Off Rates.
3
US Postal Service Online https://www.stamps.com
Print Postage and Labels — We offer support by phone, chat, email: the Stamps.com® team is always there for you.
4
UPS® Official Website https://www.ups.com
Ship Now and Save — Gain Access to Shipping Discounts and Other Key Benefits. Tell Us Your Shipping Needs and Start Saving with a Personalized Discount Now.
5
Official USPS® Online Store - Browse Our Online Store https://store.usps.com
Add Style and Comfort to Your Home with a Decorative Pillow. Experience Unique Gifting with our Postage Stamp Gift Collection.

In the competitive world of logistics, FedEx, ShipStation, Stamps.com, UPS, and USPS captivate with unique propositions. FedEx emphasizes transparency with no hidden fees, while ShipStation offers a commitment-free trial. Stamps.com highlights customer support, UPS promises personalized discounts, and USPS combines practicality with style.

Frequently Asked Questions

Why is the US Logistics Parcel Services April 2026 Report useful and how should I use it?

Why is the US Logistics Parcel Services April 2026 Report useful?

Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.

Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.

How to use the US Logistics Parcel Services April 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
How often is the data updated?

Data within the US Logistics Parcel Services April 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.

On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.

We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
How accurate is the US Logistics Parcel Services April 2026 Report?

The US Logistics Parcel Services April 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.

Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.

With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments.

Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape.

Learn more about our data.

Learn more about our data accuracy
Does this include mobile, desktop and Google Shopping data?

Yes. The US Logistics Parcel Services April 2026 Report aggregates data from across both device types and Google Shopping.
Who is this US Logistics Parcel Services April 2026 Report for?

The US Logistics Parcel Services April 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
Can I get a custom report for my brand?

Our search consultants can introduce you to data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the geographies that need monitoring.

Complete the form below to get started.
What is Ask Arlo?

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform.

With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date.

Learn more about Ask Arlo.

Customer Success Stories

Get the full picture

See this data specific to your brand performance

The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

Related reports

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UK Parcel Services

AUS

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US Logistics Parcel Services - PPC Market Share Analysis April 2026

Parcel Services – US

Google AI Overview visibility for Logistics Parcel Services US

AIO Frequency

Complex Query Frequency

Search Intent Distribution

Share of Clicks for top 10 US Logistics Parcel Services brands

Share of Spend for the top 10 US Logistics Parcel Services brands

Competitor Count for US Logistics Parcel Services

Market Loss & Market Gains for US Logistics Parcel Services

US Logistics Parcel Services Share of Impressions

Google Text Ad Copy Insights & Creative Trends for US Logistics Parcel Services

Frequently Asked Questions

Why is the US Logistics Parcel Services April 2026 Report useful and how should I use it?

Why is the US Logistics Parcel Services April 2026 Report useful?

How often is the data updated?

How does Adthena collect this data?

How accurate is the US Logistics Parcel Services April 2026 Report?

Does this include mobile, desktop and Google Shopping data?

Who is this US Logistics Parcel Services April 2026 Report for?

Can I get a custom report for my brand?

What is Ask Arlo?

Customer Success Stories

Get the full picture

See this data specific to your brand performance

Related reports

UK Parcel Services

AUS Parcel Services