Share of Clicks for top 10 US Media & Entertainment Digital Media brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| youtube.com | 65.1 |
| ticketmaster.com | 14.6 |
| spotify.com | 6.65 |
| amazon.com | 1.98 |
| reddit.com | 1.56 |
| youtu.be | 1.46 |
| snapchat.com | 1 |
| vsco.co | 0.78 |
| viagogo.com | 0.76 |
| apple.com | 0.69 |
| others | 5.42 |
- youtube.com - 65.1%
- ticketmaster.com - 14.6%
- spotify.com - 6.65%
- amazon.com - 1.98%
- reddit.com - 1.56%
- youtu.be - 1.46%
- snapchat.com - 1%
- vsco.co - 0.78%
- viagogo.com - 0.76%
- apple.com - 0.69%
- others - 5.42%
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In the PPC landscape, YouTube dominates with 65.1% click share, overshadowing Ticketmaster’s 14.6%. Spotify follows at 6.65%, while ‘others’ collectively hold 5.42%.
Share of Spend for the top 10 US Media & Entertainment Digital Media brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | ticketmaster.com | viagogo.com | apple.com | amazon.com | seatgeek.com | match.com | spotify.com | youtube.com | youtu.be | reddit.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/09/01 | 6.63% | 0.44% | 0.31% | 0.64% | 0.77% | 0.48% | 0.19% | 85.05% | 0% | 0% |
| 2026/09/02 | 39.14% | 2.72% | 2.61% | 4.61% | 6.1% | 2.88% | 1.31% | 1.53% | 0.63% | 0.05% |
| 2026/09/03 | 6.03% | 0.42% | 0.47% | 0.67% | 0.72% | 0.2% | 0.24% | 78.8% | 0.12% | 6.57% |
| 2026/09/04 | 5.2% | 0.33% | 0.47% | 0.82% | 0.68% | 0.32% | 0.58% | 78.32% | 0% | 6.79% |
| 2026/09/05 | 1.01% | 0.12% | 0.11% | 0.16% | 0.2% | 0.07% | 0.06% | 94.73% | 0% | 2.05% |
| 2026/09/06 | 32.89% | 2.38% | 2.95% | 5.1% | 4.06% | 2.25% | 8.68% | 1.48% | 0% | 2.03% |
| 2026/09/07 | 1.42% | 0.15% | 0.11% | 0.22% | 0.23% | 0.06% | 0.22% | 94.01% | 0% | 1.83% |
| 2026/09/08 | 45.46% | 2.85% | 2.84% | 4.6% | 3.17% | 1.21% | 4.3% | 0.72% | 0.36% | 1.06% |
| 2026/09/09 | 43.89% | 2.74% | 2.22% | 4.43% | 2.51% | 2.19% | 2.66% | 2.26% | 0.36% | 0.03% |
| 2026/09/10 | 36.25% | 3.27% | 2.71% | 5.15% | 5.91% | 3.43% | 2.37% | 1.28% | 0% | 0.01% |
| 2026/09/11 | 31.47% | 3.56% | 3.15% | 7.37% | 6.11% | 3.19% | 2.46% | 0.99% | 0.82% | 0% |
| 2026/09/12 | 36.22% | 4.69% | 2.15% | 4.43% | 2.12% | 2.31% | 4.44% | 10.86% | 0.55% | 0% |
| 2026/09/13 | 21.73% | 2.61% | 4.22% | 5.51% | 4.26% | 3.24% | 1.93% | 1.63% | 0% | 29.49% |
| 2026/09/14 | 49.82% | 3.46% | 2.45% | 5.82% | 2.82% | 3.77% | 3.46% | 0.41% | 0.8% | 0% |
| 2026/09/15 | 26.85% | 1.76% | 2.02% | 3.95% | 2.48% | 3.21% | 3.28% | 0.84% | 0.6% | 27.32% |
| 2026/09/16 | 37.65% | 3.16% | 3.16% | 5.51% | 5.37% | 3.94% | 3.97% | 1.82% | 0% | 0.03% |
| 2026/09/17 | 30.52% | 1.54% | 3.95% | 3.75% | 1.84% | 3.59% | 1.04% | 0.97% | 0% | 28.23% |
| 2026/09/18 | 22.55% | 1.52% | 4.2% | 2.63% | 0.88% | 2.05% | 1.79% | 0.55% | 0% | 43.26% |
| 2026/09/19 | 26.13% | 2.2% | 1.83% | 3.26% | 1.94% | 2.91% | 1.11% | 0.91% | 1.9% | 31.34% |
| 2026/09/20 | 28.06% | 1.99% | 1.7% | 2.36% | 1.7% | 3.34% | 5.72% | 0.82% | 0% | 28.47% |
| 2026/09/21 | 40.63% | 2.57% | 5.17% | 3.34% | 1.81% | 5.37% | 4.09% | 1.37% | 0% | 0.01% |
| 2026/09/22 | 11.08% | 0.79% | 1.38% | 1.35% | 0.57% | 1.49% | 2.72% | 6.12% | 64.17% | 0.02% |
| 2026/09/23 | 4.24% | 0.21% | 0.43% | 0.29% | 0.17% | 0.36% | 0.9% | 90.18% | 0% | 0% |
| 2026/09/24 | 2.94% | 0.21% | 0.16% | 0.62% | 0.26% | 0.33% | 0.3% | 74.05% | 18.05% | 0% |
| 2026/09/25 | 38.52% | 4.24% | 4.62% | 6.2% | 2.32% | 4.27% | 3.46% | 1.32% | 0% | 0.01% |
| 2026/09/26 | 43.22% | 2.28% | 1.96% | 5.82% | 2.21% | 3.66% | 5.94% | 1.3% | 0.71% | 0.01% |
| 2026/09/27 | 43.38% | 4.45% | 4.75% | 3.44% | 2.71% | 4.84% | 8% | 1.03% | 0.34% | 0.01% |
| 2026/09/28 | 42.23% | 4.57% | 1.83% | 4.43% | 2.3% | 4.32% | 7.49% | 1.03% | 0% | 0.01% |
| 2026/09/29 | 43.86% | 2.21% | 1.89% | 7.94% | 3.5% | 3.03% | 6.47% | 0.64% | 0.34% | 0% |
| 2026/09/30 | 40.34% | 4.93% | 4.87% | 3.71% | 3.68% | 3.61% | 2.04% | 0.96% | 0.4% | 0% |
- ticketmaster.com
- viagogo.com
- apple.com
- amazon.com
- seatgeek.com
- match.com
- spotify.com
- youtube.com
- youtu.be
- reddit.com
Copyright © Adthena. All rights reserved.
Ticketmaster’s spend surged mid-month, peaking at 49.82 on September 14. YouTube’s spend was volatile, with a high of 94.73 on September 5. Reddit saw a spike on September 18, reaching 43.26.
Competitor Count for US Media & Entertainment Digital Media
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/09/01 | 383 |
| 2026/09/02 | 408 |
| 2026/09/03 | 440 |
| 2026/09/04 | 448 |
| 2026/09/05 | 451 |
| 2026/09/06 | 447 |
| 2026/09/07 | 462 |
| 2026/09/08 | 477 |
| 2026/09/09 | 447 |
| 2026/09/10 | 437 |
| 2026/09/11 | 439 |
| 2026/09/12 | 417 |
| 2026/09/13 | 422 |
| 2026/09/14 | 393 |
| 2026/09/15 | 434 |
| 2026/09/16 | 413 |
| 2026/09/17 | 413 |
| 2026/09/18 | 399 |
| 2026/09/19 | 392 |
| 2026/09/20 | 416 |
| 2026/09/21 | 390 |
| 2026/09/22 | 401 |
| 2026/09/23 | 379 |
| 2026/09/24 | 389 |
| 2026/09/25 | 375 |
| 2026/09/26 | 368 |
| 2026/09/27 | 366 |
| 2026/09/28 | 364 |
| 2026/09/29 | 359 |
| 2026/09/30 | 375 |
Copyright © Adthena. All rights reserved.
September began with 383 advertisers, peaking at 477 on the 8th. A decline followed, ending the month at 375.