US Pharma & Biotech Pulmonology - PPC Market Share Analysis April 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Pulmonology category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Pulmonology – US

Google AI Overview visibility for Pharma & Biotech Pulmonology US

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 44.6319845857
55.3680154143
44%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 16
84
16%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 2%
Transactional 5%
Navigational 0%
Seasonal 0%
Local 0%
Problem Solving 29%

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Market Exposure

Share of Clicks for top 10 US Pharma & Biotech Pulmonology brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
breztri.com 27.16
dupixenthcp.com 12.71
breztrihcp.com 8.93
dupixent.com 8.92
templehealth.org 8.05
tezspire.com 5.02
yupelri.com 4.89
yupelrihcp.com 4.6
fasenra.com 2.96
zoryvehcp.com 2.9
others 13.86
  • breztri.com - 27.16%
  • dupixenthcp.com - 12.71%
  • breztrihcp.com - 8.93%
  • dupixent.com - 8.92%
  • templehealth.org - 8.05%
  • tezspire.com - 5.02%
  • yupelri.com - 4.89%
  • yupelrihcp.com - 4.6%
  • fasenra.com - 2.96%
  • zoryvehcp.com - 2.9%
  • others - 13.86%

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In the PPC landscape, Breztri.com dominates with 27.16% click share, while ‘others’ collectively hold 13.86%, showcasing diverse competition.

Market Exposure

Share of Spend for the top 10 US Pharma & Biotech Pulmonology brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date breztri.com breztrihcp.com dupixent.com dupixenthcp.com yupelrihcp.com tezspire.com yupelri.com tezspirehcp.com fasenra.com templehealth.org
2026/04/01 6.82% 2.14% 1.18% 9.03% 0.89% 1.86% 11.37% 0.05% 1.7% 52.67%
2026/04/02 11.74% 7% 0.11% 14.77% 5.25% 5.45% 9.17% 0.28% 13.93% 0%
2026/04/03 31.33% 11.6% 12.41% 10.78% 2.99% 1.91% 10.32% 0.04% 6.43% 0%
2026/04/04 23.52% 9.16% 13.63% 8.3% 10.63% 4.96% 3.47% 0.03% 4.09% 0%
2026/04/05 31.66% 10.33% 13.81% 16.26% 5.36% 1.34% 4.37% 0.03% 4.49% 0.04%
2026/04/06 39.93% 15.7% 4.65% 15.87% 4.66% 0.3% 4.4% 0.03% 3.15% 0.04%
2026/04/07 27.46% 10.04% 8.37% 16.25% 6.37% 2.63% 5.86% 1.21% 5.86% 0.05%
2026/04/08 29.38% 13.2% 10% 12.44% 8.04% 2.73% 4.57% 1.55% 4.67% 0.04%
2026/04/09 26.14% 8.7% 4.41% 15.1% 3.44% 2.53% 3.11% 1.85% 7.17% 0.06%
2026/04/10 30.21% 13.2% 2.97% 14.99% 2.86% 3.86% 3.88% 0.04% 1.79% 0.05%
2026/04/11 28.52% 22.53% 9.63% 11.2% 6.66% 0.33% 6.58% 0.04% 1.66% 0.05%
2026/04/12 26.04% 16.07% 10.79% 5.36% 3.72% 10.49% 3.54% 2.8% 1.93% 0%
2026/04/13 26.51% 19.13% 7.98% 6.1% 3.09% 9.1% 2.9% 5.34% 3.9% 0%
2026/04/14 21.25% 7.81% 15.33% 13.78% 2.41% 9.44% 5.9% 4.36% 2.28% 0%
2026/04/15 24.7% 12.56% 6.9% 13.74% 4.33% 9.94% 4.62% 3.3% 3.42% 0.38%
2026/04/16 37.15% 6.06% 4.99% 19.26% 0.74% 11.86% 6.87% 3.49% 1.34% 0%
2026/04/17 36.42% 2.18% 5.82% 19.05% 4.81% 4.15% 8.97% 1.57% 1.06% 0.02%
2026/04/18 32.32% 9.17% 4.27% 22.33% 5.66% 2.41% 8.08% 0.28% 4.42% 0.28%
2026/04/19 18.77% 3.68% 4.13% 9.52% 2.34% 0.15% 3.45% 0% 1.74% 49.71%
2026/04/20 39.08% 13.31% 7.01% 8.82% 4.53% 0.26% 4.85% 1.29% 3.73% 0.02%
2026/04/21 35.13% 10.37% 8.36% 17.14% 1.93% 4.49% 2.65% 1.29% 3.8% 0.02%
2026/04/22 25.42% 2.03% 6.61% 22.03% 3.82% 12.68% 6.32% 7.26% 1.86% 0.04%
2026/04/23 27.68% 1.88% 5.12% 15.25% 7.3% 10.84% 4.59% 6.93% 2.36% 0.03%
2026/04/24 32.78% 5.77% 11.84% 10.73% 6.51% 12.59% 5.41% 3.79% 3.33% 0.03%
2026/04/25 18.35% 4.83% 10.92% 9.4% 4.23% 7.6% 3.67% 5.44% 0.97% 26.99%
2026/04/26 31.18% 9.24% 12.08% 14.73% 5.12% 5.55% 4.23% 0.87% 2.85% 0.01%
2026/04/27 30.81% 1.75% 10.86% 16.88% 7.24% 5.01% 4.26% 3.33% 3.13% 0.02%
2026/04/28 29.17% 8.85% 9.4% 14.05% 6.54% 6.75% 5.76% 5.72% 3.81% 0.02%
2026/04/29 36.43% 4.79% 15.65% 17.82% 3.4% 6.71% 2.88% 4.39% 2.39% 0.01%
2026/04/30 41.12% 17.96% 13.75% 10.29% 3.61% 3.59% 2.74% 2.29% 1.4% 0%
  • breztri.com
  • breztrihcp.com
  • dupixent.com
  • dupixenthcp.com
  • yupelrihcp.com
  • tezspire.com
  • yupelri.com
  • tezspirehcp.com
  • fasenra.com
  • templehealth.org

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Breztri.com surged in April, peaking at 41.12% on the 30th. Templehealth.org had a notable spike on the 1st with 52.67%, then dipped. The month ended with Breztri.com leading.

Market Exposure

Competitor Count for US Pharma & Biotech Pulmonology

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/04/01 35
2026/04/02 38
2026/04/03 34
2026/04/04 40
2026/04/05 41
2026/04/06 39
2026/04/07 40
2026/04/08 38
2026/04/09 36
2026/04/10 34
2026/04/11 31
2026/04/12 26
2026/04/13 28
2026/04/14 27
2026/04/15 27
2026/04/16 24
2026/04/17 26
2026/04/18 28
2026/04/19 28
2026/04/20 30
2026/04/21 26
2026/04/22 27
2026/04/23 28
2026/04/24 25
2026/04/25 26
2026/04/26 27
2026/04/27 28
2026/04/28 24
2026/04/29 22
2026/04/30 20

Copyright © Adthena. All rights reserved.

April began with 35 advertisers, peaking at 41 by the 5th. A decline followed, ending the month at 20.

Campaign Efficiency

Market Loss & Market Gains for US Pharma & Biotech Pulmonology

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
templehealth.org 12.47%
breztri.com 1.3%
dupixenthcp.com 1.28%
tezspirehcp.com 1.01%
dupixent.com 0.5%
airsupra.com -0.82%
fasenra.com -1.29%
airsuprahcp.com -1.69%
zoryvehcp.com -3.35%
breztrihcp.com -7.09%

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Templehealth.org surged with a 12.47% click share increase, while breztrihcp.com plummeted by 7.09%.

Campaign Efficiency

US Pharma & Biotech Pulmonology Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date breztri.com breztrihcp.com dupixent.com dupixenthcp.com yupelrihcp.com tezspire.com yupelri.com fasenra.com zoryvehcp.com templehealth.org
2026/04/01 2.71% 2.32% 1.57% 9.18% 1.02% 2.62% 11.22% 1.65% 7.98% 48.6%
2026/04/02 3.17% 6.11% 0.1% 16.62% 6.76% 6.3% 7.68% 17% 9.49% 0%
2026/04/03 28.16% 11.12% 10.17% 9.85% 3.79% 1.83% 8.96% 9.35% 11.15% 0%
2026/04/04 19.78% 8.9% 12.17% 9.63% 13.67% 4.84% 2.96% 3.63% 10.9% 0.02%
2026/04/05 27.56% 10.37% 12.73% 18.51% 7.15% 1.55% 3.87% 4.83% 5.74% 0.02%
2026/04/06 37.87% 16.05% 4.21% 17.31% 6.7% 0.21% 3.94% 3.31% 0% 0.03%
2026/04/07 21.78% 9.2% 8.41% 19.42% 7.9% 3.22% 5.04% 6.3% 4.98% 0.03%
2026/04/08 25.17% 13.3% 9.31% 13.08% 10.56% 2.65% 4.04% 5.38% 8% 0.02%
2026/04/09 21.82% 8.45% 5.32% 16.08% 3.78% 2.42% 2.65% 6.01% 6.4% 0.03%
2026/04/10 23.25% 12.4% 3.23% 15.03% 3.22% 3.54% 3.34% 1.23% 16.27% 0.03%
2026/04/11 28.54% 23.38% 9.41% 10.1% 8.35% 0.21% 5.6% 0.99% 5.57% 0.03%
2026/04/12 22.07% 16.31% 9.18% 4.22% 5.06% 11.87% 3.07% 1.79% 3.85% 0%
2026/04/13 19.67% 14.97% 5.25% 4.21% 2.51% 7.09% 1.91% 14.51% 0% 0%
2026/04/14 19.86% 7.47% 14.15% 13.35% 3.45% 10.58% 5.1% 2% 4.27% 0%
2026/04/15 22.1% 11.81% 7.84% 13.85% 5.27% 10.16% 3.86% 2.86% 6.36% 0.25%
2026/04/16 36.92% 4.95% 6.84% 17.21% 0.69% 14.17% 6.03% 1.12% 0% 0%
2026/04/17 31.74% 1.09% 6.99% 20.11% 6.41% 4.75% 7.61% 0.81% 6.27% 0.02%
2026/04/18 26.35% 8.88% 3.57% 26.43% 8.04% 2.42% 7.45% 6.38% 0% 0.26%
2026/04/19 19.85% 3.65% 4.25% 11.51% 3.37% 0.12% 3.65% 2.1% 0% 43.94%
2026/04/20 33.21% 14.79% 7.23% 6.9% 6.26% 0.18% 4.53% 1.69% 5.56% 0.02%
2026/04/21 32.99% 9.56% 7.96% 18.62% 2.58% 5.42% 2.38% 4.69% 0% 0.02%
2026/04/22 19.46% 1.15% 8.1% 23.18% 4.29% 14.56% 5.33% 2.22% 0% 0.03%
2026/04/23 18.18% 1.27% 3.95% 16.67% 10.52% 13.36% 4.03% 2.24% 4.89% 0.03%
2026/04/24 27.66% 5.36% 11.69% 10.55% 7.68% 14.51% 4.77% 3.49% 0% 0.02%
2026/04/25 16.37% 4.77% 13.95% 9.07% 4.86% 8.74% 3.22% 0.76% 0% 23.85%
2026/04/26 28.4% 9% 12.16% 15.56% 6.14% 5.56% 3.63% 2.22% 7.16% 0.01%
2026/04/27 26.35% 0.81% 11.53% 17.32% 9.95% 5.73% 3.76% 2.59% 4.61% 0.01%
2026/04/28 23.28% 8.24% 8.28% 14.16% 8.27% 8.73% 4.93% 4.31% 0% 0.01%
2026/04/29 32.8% 4.49% 16.33% 20.09% 4.32% 7.25% 2.39% 2.59% 0% 0.01%
2026/04/30 40.27% 18.88% 12.42% 10.44% 4.36% 4.26% 2.68% 1.38% 0% 0%
  • breztri.com
  • breztrihcp.com
  • dupixent.com
  • dupixenthcp.com
  • yupelrihcp.com
  • tezspire.com
  • yupelri.com
  • fasenra.com
  • zoryvehcp.com
  • templehealth.org

Copyright © Adthena. All rights reserved.

April saw Breztri.com dominate with a peak of 40.27% on the 30th. Templehealth.org had a significant spike on the 1st with 48.6%, but mostly remained low. Dupixenthcp.com showed consistent activity, peaking at 26.43% on the 18th.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Pharma & Biotech Pulmonology

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for US Pharma & Biotech Pulmonology - Last month
  1. 1
    Treat Underlying Asthma Causes - Asthma Rescue Inhaler Option

    An Asthma Rescue That Goes Beyond Treating Bronchoconstriction, Learn More At The Site.

  2. 2
    Official Patient Website - Learn How This Treatment Works

    Download The Guide To Start A Conversation With Your Doctor About Your Asthma Symptoms.

  3. 3
    Pulmonary Care | Temple Pulmonologists | Temple Health https://see.templehealth.org › lung › pulmonary

    Pulmonary rehab and therapy programs available at Temple Health. Expert pulmonologists offer diagnosis, therapy, and treatment options.

  4. 4
    Severe Asthma Medication - Official Patient Site Prescription treatment website

    If Your Asthma Medication Isn't Providing Relief, Consider An Add-On Treatment Option.

  5. 5
    ZORYVE® (roflumilast) - For Healthcare Professionals https://www.zoryvehcp.com/formulation

    Explore a once-daily treatment option for your patients. View information and resources intended for healthcare professionals. Long-term safety data.

Copyright © Adthena. All rights reserved.

In the competitive landscape of asthma treatment, Airsuprahcp.com emphasizes a holistic approach, while Fasenra.com encourages patient-doctor dialogue. Templehealth.org highlights expert care, Tezspire.com offers alternative solutions, and Zoryvehcp.com targets healthcare professionals with innovative treatments.

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