US Services Human Resources - PPC Market Share Analysis June 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Human Resources category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Human Resources – US

Google AI Overview visibility for Services Human Resources US

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 42.9258011659
57.0741988341
42%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 21
79
21%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 5%
Transactional 0%
Navigational 0%
Seasonal 0%
Local 2%
Problem Solving 9%

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Market Exposure

Share of Clicks for top 10 US Services Human Resources brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
indeed.com 18.8
flexjobs.com 8.47
insperity.com 7.43
myperfectresume.com 7.23
resume-now.com 4.97
bamboohr.com 4.11
thepennyhoarder.com 4
care.com 3.22
resume.io 2.99
deel.com 2.72
others 36.06
  • indeed.com - 18.8%
  • flexjobs.com - 8.47%
  • insperity.com - 7.43%
  • myperfectresume.com - 7.23%
  • resume-now.com - 4.97%
  • bamboohr.com - 4.11%
  • thepennyhoarder.com - 4%
  • care.com - 3.22%
  • resume.io - 2.99%
  • deel.com - 2.72%
  • others - 36.06%

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Indeed.com leads with 18.8% click share, followed by FlexJobs.com at 8.47%. Others collectively hold 36.06%, showcasing diverse competition in the market.

Market Exposure

Share of Spend for the top 10 US Services Human Resources brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date myperfectresume.com resume-now.com resume.io resumegenius.com flexjobs.com indeed.com insperity.com bamboohr.com deel.com justworks.com
2026/06/01 10.53% 4.87% 3.89% 4.16% 3.83% 5.07% 2.85% 4.1% 4.55% 3.02%
2026/06/02 7.92% 6.82% 4.99% 2.82% 2.82% 4.41% 2.81% 5.46% 2.68% 3.58%
2026/06/03 7.53% 4.97% 2.23% 2.76% 2.75% 5.55% 2.47% 6.79% 5.79% 4.5%
2026/06/04 6.02% 4.53% 4.43% 3.71% 4.22% 5.57% 4.65% 5.26% 2.06% 3.8%
2026/06/05 8.45% 6.06% 2.5% 3.52% 3.16% 5.39% 3.15% 7.41% 6.8% 3.03%
2026/06/06 9.37% 5.12% 5.12% 3.03% 3.53% 5.23% 1.79% 2.78% 7.6% 3.56%
2026/06/07 7.99% 6.2% 2.23% 2.99% 2.53% 6.2% 1.84% 2.5% 5.58% 3.97%
2026/06/08 8.84% 6.03% 2.08% 2.33% 3.4% 4.57% 5.32% 6.49% 4.65% 3.14%
2026/06/09 8.47% 5.22% 2.7% 2.75% 2.83% 4.89% 6.24% 5.26% 5.53% 1.92%
2026/06/10 4.06% 2.73% 0.26% 2.27% 4.46% 4.4% 3.99% 6.45% 7.6% 2.35%
2026/06/11 7.2% 6.19% 4.12% 4.1% 3.63% 4.17% 4.32% 5.42% 7.29% 2.51%
2026/06/12 7.64% 4.94% 3.17% 3.15% 1.93% 4.6% 5.55% 7.76% 8.64% 3.1%
2026/06/13 9.71% 6.77% 5.62% 3.99% 2.01% 4.47% 2.57% 3.24% 11% 3.32%
2026/06/14 8.16% 5.68% 6.82% 3.75% 2.97% 3.54% 2.18% 2.8% 7.98% 4.67%
2026/06/15 6.94% 5.27% 7.25% 3.18% 4.17% 4.23% 4.56% 5.52% 7.69% 2.35%
2026/06/16 6.26% 6.08% 6.5% 2.86% 3.69% 6.15% 6.15% 4.84% 9.1% 2.22%
2026/06/17 8.15% 3.81% 7.42% 1.93% 3.79% 6.76% 3.5% 5.32% 9.87% 1.73%
2026/06/18 7.78% 4.95% 5.7% 2.61% 4.65% 6.26% 4% 7.64% 9.94% 1.54%
2026/06/19 6.34% 5.95% 9.19% 2.57% 3.13% 5.19% 7.58% 8.43% 6.27% 2.87%
2026/06/20 6.42% 4.75% 10.96% 1.96% 3.77% 5.27% 2.46% 4.09% 8.89% 2.81%
2026/06/21 10.09% 8.15% 7.59% 1.96% 3.37% 3.27% 1.97% 4.06% 7.01% 3.08%
2026/06/22 9.28% 6.1% 7.42% 3.54% 3.33% 6.07% 3.78% 7.24% 7.09% 2.28%
2026/06/23 9% 6.66% 5.87% 1.22% 2.44% 5.02% 6.65% 5.91% 9.05% 0.99%
2026/06/24 7.06% 6.8% 7.2% 2.05% 3.08% 4.89% 9.06% 7.07% 7.54% 1.73%
2026/06/25 8.51% 6.65% 6.83% 3.62% 3.55% 5% 6.12% 5.67% 6.44% 1.95%
2026/06/26 8.27% 5.71% 9.49% 1.36% 3.23% 7.25% 8.68% 5.24% 4.38% 1.85%
2026/06/27 6.83% 5.53% 8.61% 1.25% 3.55% 6.5% 2.66% 5.83% 6.22% 3.31%
2026/06/28 6.07% 3.18% 8.79% 0.69% 4.44% 6.64% 3.09% 6.62% 3.78% 3.03%
2026/06/29 6.56% 3.73% 4.47% 0.47% 2.66% 5.85% 10.04% 9.76% 5.99% 1.47%
2026/06/30 15.1% 11.44% 5.71% 5.11% 4.4% 4.38% 4.38% 3.57% 2.62% 1.35%
  • myperfectresume.com
  • resume-now.com
  • resume.io
  • resumegenius.com
  • flexjobs.com
  • indeed.com
  • insperity.com
  • bamboohr.com
  • deel.com
  • justworks.com

Copyright © Adthena. All rights reserved.

In June 2026, myperfectresume.com led with a notable surge, peaking at 15.10% on the 30th. resume-now.com and resume.io followed, both experiencing fluctuations. insperity.com saw a significant spike on the 29th, reaching 10.04%. The month concluded with dynamic shifts across domains.

Market Exposure

Competitor Count for US Services Human Resources

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/06/01 413
2026/06/02 410
2026/06/03 433
2026/06/04 428
2026/06/05 433
2026/06/06 404
2026/06/07 428
2026/06/08 476
2026/06/09 431
2026/06/10 427
2026/06/11 412
2026/06/12 404
2026/06/13 405
2026/06/14 398
2026/06/15 415
2026/06/16 413
2026/06/17 413
2026/06/18 403
2026/06/19 389
2026/06/20 385
2026/06/21 386
2026/06/22 376
2026/06/23 382
2026/06/24 370
2026/06/25 368
2026/06/26 362
2026/06/27 361
2026/06/28 369
2026/06/29 401
2026/06/30 380

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June began with 413 advertisers, peaking at 476 on June 8. A steady decline followed, ending the month at 380.

Campaign Efficiency

Market Loss & Market Gains for US Services Human Resources

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
resume.io 2.08%
bamboohr.com 0.96%
deel.com 0.76%
flexjobs.com 0.67%
ziprecruiter.com 0.66%
care.com -0.38%
adp.com -0.49%
remotejobsfinder.co -0.57%
resumegenius.com -0.7%
thepennyhoarder.com -2.21%

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Resume.io surged with a 2.08% click share increase, while The Penny Hoarder dropped by 2.21%. BambooHR and Deel also gained, contrasting declines from ResumeGenius and RemoteJobsFinder.

Campaign Efficiency

US Services Human Resources Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date flexjobs.com resume-now.com myperfectresume.com indeed.com thepennyhoarder.com resumegenius.com insperity.com jobs2careers.com deel.com bamboohr.com
2026/06/01 10.06% 3.9% 6.45% 8.5% 9.34% 4% 2.65% 2.98% 2.58% 1.76%
2026/06/02 8.14% 5.85% 5.28% 8.24% 6.25% 2.81% 2.95% 2.51% 1.31% 3.1%
2026/06/03 7.35% 4.32% 4.7% 10.11% 7.56% 2.67% 2.26% 3.04% 3.26% 3.54%
2026/06/04 11.34% 3.75% 3.67% 9.57% 6.62% 3.37% 4.26% 2.38% 1.14% 2.45%
2026/06/05 9.15% 4.53% 5.03% 9.75% 3.59% 3.21% 2.76% 4.11% 4.34% 3.63%
2026/06/06 9.5% 4.14% 5.69% 9.68% 3.94% 2.73% 1.58% 3.38% 5.45% 0.98%
2026/06/07 7.04% 4.87% 4.84% 10.99% 7.21% 2.75% 1.68% 3.43% 4.61% 0.72%
2026/06/08 9.3% 4.59% 5.14% 7.47% 6.2% 2.14% 4.99% 3.35% 3.58% 3.02%
2026/06/09 8.36% 4.08% 4.95% 8.38% 6.74% 2.57% 5.3% 3.87% 4.96% 2.33%
2026/06/10 10.78% 2.62% 2.89% 6.69% 7.14% 2.12% 3.77% 2.68% 5.53% 2.94%
2026/06/11 9.83% 4.93% 4.31% 7.27% 6.54% 3.81% 4.15% 3.45% 5.68% 2.62%
2026/06/12 6.65% 4.16% 4.92% 8.85% 3.46% 3.28% 5.34% 2.8% 6.68% 4.07%
2026/06/13 6.63% 5.73% 6.03% 7.6% 2.66% 3.9% 2.57% 3.38% 8.17% 1.17%
2026/06/14 8.46% 4.61% 5.2% 6.02% 2.91% 3.61% 2.24% 2.8% 6.81% 1.03%
2026/06/15 11.64% 4.32% 4.27% 7.32% 2.92% 2.93% 4.73% 1.68% 5.62% 2.55%
2026/06/16 10.33% 5.21% 3.88% 10.4% 3.48% 2.79% 5.56% 2.4% 6.8% 2.05%
2026/06/17 11.09% 2.99% 4.71% 9.92% 2.92% 1.83% 3.67% 2.34% 7.97% 2.37%
2026/06/18 12.28% 3.79% 4.44% 9.47% 2.07% 2.37% 3.79% 2.49% 8.43% 3.45%
2026/06/19 10.27% 5.05% 3.98% 8.64% 2.12% 2.56% 8.27% 2.49% 5.54% 4.03%
2026/06/20 11.45% 4.01% 3.95% 7.55% 2.39% 1.98% 2.73% 2.74% 6.95% 1.35%
2026/06/21 9.72% 6.28% 6.21% 5.73% 1.49% 1.82% 1.92% 3.81% 5.99% 1.45%
2026/06/22 9.42% 5.06% 5.8% 10.5% 1.98% 3.39% 4.56% 3.14% 6.66% 3.54%
2026/06/23 7.38% 5.41% 5.42% 8.65% 2.53% 1.09% 6.8% 2.23% 7.35% 2.79%
2026/06/24 9.31% 5.62% 4.28% 8.41% 4.58% 1.96% 7.51% 2.65% 6.95% 3.23%
2026/06/25 10.35% 5.51% 5.47% 9.56% 1.95% 3.69% 5.83% 2.87% 6.07% 2.8%
2026/06/26 9.78% 4.62% 4.96% 12.26% 1.41% 1.26% 7.71% 3.89% 4.02% 2.68%
2026/06/27 9.82% 4.05% 4.02% 11.45% 3.23% 1.11% 2.79% 2.59% 6.51% 2.71%
2026/06/28 10.9% 2.78% 3.62% 11.6% 5.94% 0.54% 3.19% 3.45% 2.69% 2.45%
2026/06/29 8.63% 3.64% 4.15% 10.91% 3.98% 0.38% 8.65% 3.11% 3.9% 4.84%
2026/06/30 11.88% 8.77% 8.39% 8.38% 6.21% 4.42% 4.03% 3.84% 1.69% 1.48%
  • flexjobs.com
  • resume-now.com
  • myperfectresume.com
  • indeed.com
  • thepennyhoarder.com
  • resumegenius.com
  • insperity.com
  • jobs2careers.com
  • deel.com
  • bamboohr.com

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In June 2026, FlexJobs led with fluctuating impressions, peaking at 12.28% on the 18th. Indeed saw a strong finish, reaching 12.26% on the 26th. Resume-Now surged to 8.77% on the 30th, while Deel’s early rise tapered off.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Services Human Resources

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for US Services Human Resources - Last month
  1. 1
    Hire remote workers https://www.deel.com

    A remote job is a work arrangement that allows employees to work outside of a traditional office setting by telecommuting. Onboard in 20 Minutes.

  2. 2
    Fully Remote Companies Hiring - Make $25/Hr Or More From Home https://www.flexjobs.com

    Don't Waste Time With Other Sites That Post Scams & Junk. Find Legit Jobs & Companies Now.

  3. 3
    Work Remotely Hiring Now http://www.indeed.com/

    New Jobs Posted Daily — Search for job opportunities by experience, location, salary, & more.

  4. 4
    Free Resume Builder https://www.resume-now.com

    Better Than ChatGPT — We'll Do the Writing for You. The Fastest & Easiest Resume Creation. Get Hired 2x Faster. Fast, Automated Resume Building in Just a Few Clicks. Track Your Resume & Applications. Live chat.

  5. 5
    Free Resume Builder https://www.resumegenius.com › resume-builder

    Build a Resume In 15 Minutes — Don't Undersell Yourself. Tell Your Story with Resume Genius & Get Hired Now. Show That You Are...

Copyright © Adthena. All rights reserved.

In the competitive landscape of remote work and job applications, Deel stands out with its promise of onboarding remote workers in just 20 minutes. FlexJobs emphasizes legitimacy, steering clear of scams, while Indeed highlights daily job postings tailored to various needs. Resume-Now and Resume Genius both offer free, quick resume-building tools, with Resume-Now claiming a faster hiring process. Each ad uniquely addresses the evolving needs of remote job seekers.

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