Share of Clicks for top 10 AUS Telecommunications Broadband Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| finder.com.au | 13.37 |
| optus.com.au | 13.13 |
| aussiebroadband.com.au | 8.2 |
| whistleout.com.au | 7.86 |
| dodo.com | 7.03 |
| telstra.com.au | 5.82 |
| superloop.com | 5.82 |
| tpg.com.au | 5.54 |
| buddytelco.com.au | 5.2 |
| spintel.net.au | 4.74 |
| others | 23.29 |
- finder.com.au - 13.37%
- optus.com.au - 13.13%
- aussiebroadband.com.au - 8.2%
- whistleout.com.au - 7.86%
- dodo.com - 7.03%
- telstra.com.au - 5.82%
- superloop.com - 5.82%
- tpg.com.au - 5.54%
- buddytelco.com.au - 5.2%
- spintel.net.au - 4.74%
- others - 23.29%
Copyright © Adthena. All rights reserved.
In the competitive landscape of Google’s PPC, “others” dominate with 23.29% click share. Finder.com.au and Optus.com.au follow closely, capturing 13.37% and 13.13% respectively.
Share of Spend for the top 10 AUS Telecommunications Broadband Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | finder.com.au | tpg.com.au | dodo.com | whistleout.com.au | optus.com.au | spintel.net.au | superloop.com | telstra.com.au | aussiebroadband.com.au | buddytelco.com.au |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/10/01 | 14.09% | 4% | 9.16% | 9.5% | 11.1% | 5.05% | 6.05% | 3.03% | 10.14% | 6.81% |
| 2025/10/02 | 13.21% | 3.14% | 9.23% | 8.83% | 10.27% | 5.14% | 7.56% | 2.41% | 11.16% | 5.55% |
| 2025/10/03 | 14.45% | 2.23% | 10.53% | 9.72% | 9.71% | 5.95% | 6.08% | 3.19% | 8.36% | 4.86% |
| 2025/10/04 | 13.24% | 1.34% | 11.76% | 8.06% | 11.64% | 4.37% | 6.35% | 3.47% | 8.92% | 4.95% |
| 2025/10/05 | 12.64% | 0.96% | 13.32% | 7.95% | 9.75% | 3.58% | 6.77% | 3.72% | 8.99% | 5.22% |
| 2025/10/06 | 13.56% | 0.56% | 11.48% | 8.49% | 9.62% | 5.46% | 7.27% | 3.06% | 9.65% | 5.42% |
| 2025/10/07 | 12.58% | 0.69% | 11.5% | 9% | 10.95% | 5.38% | 6.32% | 3.21% | 9.84% | 4.98% |
| 2025/10/08 | 12.3% | 1.27% | 13.8% | 8.41% | 11.27% | 4.37% | 6.12% | 3.27% | 9.3% | 5.48% |
| 2025/10/09 | 12.36% | 2.01% | 12.78% | 8.47% | 10.7% | 3.68% | 6.62% | 3.48% | 9.47% | 5.75% |
| 2025/10/10 | 12.6% | 2.25% | 13.09% | 8.16% | 11.99% | 4.06% | 5.55% | 4.46% | 8.59% | 5.68% |
| 2025/10/11 | 13.29% | 1.37% | 13.65% | 7.76% | 12.76% | 3.65% | 6.72% | 5.42% | 8.68% | 4.62% |
| 2025/10/12 | 11.93% | 1.73% | 14.06% | 7.7% | 11.69% | 3.75% | 8.86% | 5.21% | 9.09% | 4.89% |
| 2025/10/13 | 10.44% | 2.18% | 14.16% | 7.33% | 12.41% | 5.13% | 6.96% | 3.66% | 9.16% | 4.55% |
| 2025/10/14 | 11.74% | 2.83% | 13.22% | 8.18% | 14.07% | 6.14% | 5.38% | 4.56% | 9.15% | 4.21% |
| 2025/10/15 | 11.64% | 1.65% | 12.79% | 7.53% | 14.1% | 5.05% | 5.41% | 4.2% | 7.36% | 5.99% |
| 2025/10/16 | 10.45% | 6.23% | 14.14% | 7.17% | 12.59% | 4.61% | 6.64% | 4.75% | 5.38% | 6.44% |
| 2025/10/17 | 9.29% | 10.54% | 11.93% | 6.13% | 13.29% | 3.5% | 5.64% | 4.23% | 5.36% | 7.77% |
| 2025/10/18 | 8.03% | 12.71% | 11.47% | 5.01% | 13.3% | 2.48% | 5% | 4.59% | 5.32% | 7.79% |
| 2025/10/19 | 8.72% | 15.27% | 11.47% | 5.28% | 13.92% | 1.85% | 4.41% | 3.44% | 5.57% | 7.09% |
| 2025/10/20 | 9.64% | 12.25% | 11.63% | 5.69% | 15.32% | 4.11% | 3.88% | 2.86% | 5.39% | 8.52% |
| 2025/10/21 | 11.34% | 10.63% | 11.49% | 6.06% | 16.95% | 3.63% | 3.94% | 3.52% | 4.74% | 7.24% |
| 2025/10/22 | 12.83% | 11.39% | 10.71% | 6.39% | 17.36% | 3.56% | 3.25% | 4.44% | 5.26% | 4.23% |
| 2025/10/23 | 14.94% | 11.08% | 10.75% | 6.84% | 13.52% | 3.88% | 3.96% | 3.76% | 7.53% | 3.27% |
| 2025/10/24 | 12.34% | 9.92% | 9.27% | 6.33% | 12.77% | 3.22% | 5.3% | 5.75% | 6.95% | 4.16% |
| 2025/10/25 | 13.12% | 10.37% | 10.17% | 6.79% | 12.85% | 2.23% | 5.1% | 5.29% | 6.44% | 4.42% |
| 2025/10/26 | 12.69% | 11.06% | 11.53% | 7.37% | 12.9% | 2.67% | 4.2% | 4.37% | 7.06% | 4.03% |
| 2025/10/27 | 14.08% | 9.65% | 11.06% | 7.96% | 9.98% | 4.59% | 4.51% | 2.69% | 6.85% | 3.53% |
| 2025/10/28 | 14.82% | 12.11% | 11.03% | 8.47% | 8.56% | 5.02% | 2.91% | 3.07% | 4.88% | 3.99% |
| 2025/10/29 | 14.78% | 11.61% | 10.11% | 8.54% | 8.37% | 6.01% | 3.63% | 2.72% | 5.98% | 2.51% |
| 2025/10/30 | 14.97% | 12.87% | 11.14% | 9.57% | 8.69% | 5.31% | 5.04% | 3.52% | 3.87% | 1.7% |
| 2025/10/31 | 14.72% | 13.48% | 10.51% | 8.58% | 7.52% | 5.04% | 4.6% | 4.18% | 3.91% | 2.41% |
- finder.com.au
- tpg.com.au
- dodo.com
- whistleout.com.au
- optus.com.au
- spintel.net.au
- superloop.com
- telstra.com.au
- aussiebroadband.com.au
- buddytelco.com.au
Copyright © Adthena. All rights reserved.
In October 2025, finder.com.au led with a fluctuating spend share, peaking at 14.97% on the 30th. TPG surged mid-month, reaching 15.27% on the 19th. Optus.com.au peaked at 17.36% on the 22nd, while dodo.com maintained steady performance. Whistleout.com.au and telstra.com.au showed moderate activity, with telstra.com.au peaking at 5.75% on the 24th. By month’s end, finder.com.au reclaimed dominance at 14.72%.
Competitor Count for AUS Telecommunications Broadband Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/10/01 | 162 |
| 2025/10/02 | 162 |
| 2025/10/03 | 161 |
| 2025/10/04 | 153 |
| 2025/10/05 | 156 |
| 2025/10/06 | 159 |
| 2025/10/07 | 148 |
| 2025/10/08 | 144 |
| 2025/10/09 | 144 |
| 2025/10/10 | 144 |
| 2025/10/11 | 146 |
| 2025/10/12 | 145 |
| 2025/10/13 | 144 |
| 2025/10/14 | 146 |
| 2025/10/15 | 145 |
| 2025/10/16 | 147 |
| 2025/10/17 | 145 |
| 2025/10/18 | 152 |
| 2025/10/19 | 154 |
| 2025/10/20 | 156 |
| 2025/10/21 | 154 |
| 2025/10/22 | 152 |
| 2025/10/23 | 152 |
| 2025/10/24 | 152 |
| 2025/10/25 | 150 |
| 2025/10/26 | 148 |
| 2025/10/27 | 146 |
| 2025/10/28 | 146 |
| 2025/10/29 | 148 |
| 2025/10/30 | 150 |
| 2025/10/31 | 154 |
Copyright © Adthena. All rights reserved.
October began with 162 advertisers, dipping to 144 mid-month. A recovery followed, ending at 154.
