Share of Clicks for top 10 UK Telecommunications Broadband Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| virginmedia.com | 20.24 |
| uswitch.com | 12.69 |
| moneysupermarket.com | 10 |
| sky.com | 9.02 |
| bt.com | 7.66 |
| ee.co.uk | 7.34 |
| g.network | 6.39 |
| vodafone.co.uk | 6.31 |
| communityfibre.co.uk | 4.39 |
| plus.net | 2.56 |
| others | 13.4 |
- virginmedia.com - 20.24%
- uswitch.com - 12.69%
- moneysupermarket.com - 10%
- sky.com - 9.02%
- bt.com - 7.66%
- ee.co.uk - 7.34%
- g.network - 6.39%
- vodafone.co.uk - 6.31%
- communityfibre.co.uk - 4.39%
- plus.net - 2.56%
- others - 13.4%
Copyright © Adthena. All rights reserved.
Virgin Media leads with 20.24% click share, followed by Uswitch at 12.69%. Others collectively hold 13.40%, showcasing diverse competition.
Share of Spend for the top 10 UK Telecommunications Broadband Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | virginmedia.com | moneysupermarket.com | uswitch.com | g.network | bt.com | sky.com | plus.net | vodafone.co.uk | ee.co.uk | confused.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/08/01 | 24.42% | 8.76% | 15.82% | 4.4% | 12.62% | 7.27% | 4.63% | 1.86% | 3.07% | 1.01% |
| 2026/08/02 | 26.88% | 9.71% | 11.97% | 4.83% | 14.71% | 6.14% | 5.9% | 2.05% | 2.8% | 0.77% |
| 2026/08/03 | 28.39% | 11.35% | 14.69% | 2.94% | 10.41% | 5.68% | 5.59% | 1.57% | 3.12% | 1% |
| 2026/08/04 | 23.37% | 10.61% | 16.76% | 4.15% | 7.35% | 7.09% | 2.67% | 6.88% | 2.94% | 2.63% |
| 2026/08/05 | 22.81% | 11.38% | 17.39% | 5.72% | 6.64% | 5.15% | 3.13% | 6.13% | 4.07% | 2.33% |
| 2026/08/06 | 28.67% | 13.75% | 16.29% | 6.4% | 5.58% | 5.71% | 3.44% | 3.5% | 3.49% | 2.2% |
| 2026/08/07 | 28.79% | 12.77% | 16.52% | 10% | 3.64% | 4.61% | 2.67% | 1.86% | 2.61% | 3.19% |
| 2026/08/08 | 28.66% | 13.63% | 15% | 10.58% | 4.45% | 4.37% | 3.64% | 1.42% | 2.43% | 3.87% |
| 2026/08/09 | 27.57% | 13.95% | 9.35% | 18.74% | 3.18% | 3.56% | 2.87% | 4.89% | 2.37% | 1.88% |
| 2026/08/10 | 28.12% | 18.31% | 15.23% | 3.45% | 3.31% | 6.38% | 2.88% | 2.41% | 2.74% | 4.44% |
| 2026/08/11 | 27.36% | 16.2% | 13.98% | 4.94% | 3.07% | 6.42% | 4.2% | 3.77% | 2.76% | 3.65% |
| 2026/08/12 | 25.14% | 13.27% | 19.26% | 4.07% | 3.85% | 5.8% | 3.25% | 2.49% | 3% | 3.56% |
| 2026/08/13 | 26.44% | 12.16% | 17.13% | 5.88% | 5.29% | 6.62% | 2.22% | 4.1% | 2.61% | 3.71% |
| 2026/08/14 | 26.12% | 12.63% | 12.86% | 6.68% | 9.48% | 6.16% | 3.65% | 1.97% | 3.1% | 3.12% |
| 2026/08/15 | 26.31% | 13.12% | 10% | 12.24% | 8.16% | 5.73% | 5.95% | 1.67% | 2.52% | 2.13% |
| 2026/08/16 | 25.1% | 13.22% | 9.88% | 15.26% | 7.48% | 4.74% | 4.99% | 2% | 3.63% | 2% |
| 2026/08/17 | 27.2% | 12.47% | 9.42% | 11.37% | 8.98% | 5.58% | 4.52% | 3.15% | 3.26% | 3.03% |
| 2026/08/18 | 27.75% | 16.91% | 11.89% | 4.58% | 6.89% | 5.56% | 4.8% | 3.45% | 3.66% | 3.25% |
| 2026/08/19 | 25.57% | 16.58% | 12.73% | 6.39% | 6.1% | 6.57% | 3.92% | 2.02% | 3.76% | 2.61% |
| 2026/08/20 | 25.27% | 17.53% | 11.34% | 8.25% | 5.54% | 7.05% | 3.45% | 2.51% | 2.93% | 2.24% |
| 2026/08/21 | 25.27% | 18.15% | 8.37% | 10.09% | 5.55% | 5.59% | 5.31% | 2.78% | 3.25% | 1.96% |
| 2026/08/22 | 26.34% | 17.89% | 11.32% | 9.33% | 4.67% | 5.58% | 6.24% | 2.7% | 2.14% | 1.82% |
| 2026/08/23 | 25.1% | 16.9% | 9.28% | 10.75% | 5.49% | 5.74% | 7.08% | 3.02% | 2.62% | 1.95% |
| 2026/08/24 | 27.9% | 17.11% | 8.61% | 10.02% | 6.5% | 6.21% | 3.94% | 2.93% | 2.68% | 2.67% |
| 2026/08/25 | 23.88% | 15.9% | 13.81% | 4.72% | 4.05% | 6.56% | 2.89% | 6.27% | 3.66% | 3.84% |
| 2026/08/26 | 21.09% | 12.55% | 17.62% | 3.4% | 3.56% | 6.97% | 3.28% | 6.19% | 4.54% | 5.18% |
| 2026/08/27 | 18.89% | 9.96% | 18.69% | 5.84% | 3.48% | 6.76% | 2.59% | 8.11% | 4.01% | 4.49% |
| 2026/08/28 | 20.64% | 12.75% | 11.83% | 10.8% | 4.05% | 6.06% | 5.31% | 8.39% | 2.92% | 2.24% |
| 2026/08/29 | 21.25% | 14.65% | 14.33% | 9.29% | 4.66% | 5.67% | 5.24% | 6.02% | 2.4% | 3.48% |
| 2026/08/30 | 18.23% | 16.53% | 11.33% | 11.55% | 6.26% | 6.15% | 5.16% | 3.62% | 3.32% | 2.89% |
| 2026/08/31 | 18.49% | 16.04% | 10.11% | 8.87% | 7.73% | 6.68% | 5.93% | 5.54% | 4.73% | 2.72% |
- virginmedia.com
- moneysupermarket.com
- uswitch.com
- g.network
- bt.com
- sky.com
- plus.net
- vodafone.co.uk
- ee.co.uk
- confused.com
Copyright © Adthena. All rights reserved.
Virgin Media’s spend share fluctuated, peaking early, then declining. Moneysupermarket rose mid-month, while Uswitch saw a late surge. G.Network’s share spiked mid-month. BT and Sky remained steady. Plus.net and Vodafone showed minor fluctuations. EE and Confused.com ended with slight increases.
Competitor Count for UK Telecommunications Broadband Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/08/01 | 169 |
| 2026/08/02 | 171 |
| 2026/08/03 | 174 |
| 2026/08/04 | 165 |
| 2026/08/05 | 168 |
| 2026/08/06 | 166 |
| 2026/08/07 | 147 |
| 2026/08/08 | 135 |
| 2026/08/09 | 138 |
| 2026/08/10 | 141 |
| 2026/08/11 | 143 |
| 2026/08/12 | 151 |
| 2026/08/13 | 157 |
| 2026/08/14 | 161 |
| 2026/08/15 | 148 |
| 2026/08/16 | 153 |
| 2026/08/17 | 147 |
| 2026/08/18 | 143 |
| 2026/08/19 | 143 |
| 2026/08/20 | 146 |
| 2026/08/21 | 133 |
| 2026/08/22 | 136 |
| 2026/08/23 | 134 |
| 2026/08/24 | 136 |
| 2026/08/25 | 138 |
| 2026/08/26 | 145 |
| 2026/08/27 | 144 |
| 2026/08/28 | 154 |
| 2026/08/29 | 144 |
| 2026/08/30 | 149 |
| 2026/08/31 | 147 |
Copyright © Adthena. All rights reserved.
August began with 169 advertisers, peaking at 174 by the 3rd. A decline followed, reaching a low of 133 on the 21st. The month concluded with 147 advertisers, reflecting a dynamic fluctuation.
