Share of Clicks for top 10 UK Telecommunications Broadband Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| uswitch.com | 19.33 |
| virginmedia.com | 12.5 |
| sky.com | 10.91 |
| ee.co.uk | 8.07 |
| bt.com | 7.91 |
| vodafone.co.uk | 7.14 |
| g.network | 6.33 |
| moneysupermarket.com | 6.04 |
| communityfibre.co.uk | 4.2 |
| which.co.uk | 3.13 |
| others | 14.44 |
- uswitch.com - 19.33%
- virginmedia.com - 12.5%
- sky.com - 10.91%
- ee.co.uk - 8.07%
- bt.com - 7.91%
- vodafone.co.uk - 7.14%
- g.network - 6.33%
- moneysupermarket.com - 6.04%
- communityfibre.co.uk - 4.2%
- which.co.uk - 3.13%
- others - 14.44%
Copyright © Adthena. All rights reserved.
Uswitch.com leads with 19.33% click share, followed by Virgin Media at 12.5%. Sky.com holds 10.91%, while ‘others’ collectively capture 14.44%.
Share of Spend for the top 10 UK Telecommunications Broadband Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | uswitch.com | bt.com | virginmedia.com | sky.com | moneysupermarket.com | ee.co.uk | communityfibre.co.uk | vodafone.co.uk | plus.net | g.network |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/09/01 | 9.9% | 11.84% | 16.68% | 7.71% | 15.46% | 1.46% | 3.05% | 2.62% | 5.41% | 12.29% |
| 2026/09/02 | 13.47% | 9.06% | 12.54% | 8.05% | 13.92% | 1.85% | 3.07% | 3.59% | 4.96% | 15.24% |
| 2026/09/03 | 18.9% | 8.37% | 13.83% | 7.42% | 12.65% | 3.22% | 2.84% | 4.83% | 2.95% | 9.89% |
| 2026/09/04 | 20.16% | 8.06% | 11.51% | 7.71% | 9.85% | 3.23% | 3.72% | 7.14% | 2.34% | 10.32% |
| 2026/09/05 | 24.55% | 8.15% | 13.4% | 7.12% | 9.3% | 5.68% | 4.13% | 4.62% | 1.32% | 3.97% |
| 2026/09/06 | 26.63% | 6.51% | 13.79% | 8.62% | 8.55% | 2.73% | 5.24% | 4.15% | 1.19% | 1.23% |
| 2026/09/07 | 23.23% | 5.08% | 12.4% | 8.72% | 7.45% | 19.35% | 3.04% | 3.76% | 1.17% | 0.86% |
| 2026/09/08 | 24.67% | 5.91% | 12.54% | 6.04% | 11.62% | 9.74% | 2.3% | 8.08% | 1.49% | 3.88% |
| 2026/09/09 | 19.71% | 8.24% | 11.92% | 5.52% | 14.22% | 7.32% | 3.05% | 4.92% | 2.44% | 5.34% |
| 2026/09/10 | 18.98% | 7.24% | 11.82% | 5.26% | 12.48% | 5.73% | 2.09% | 6.48% | 2.46% | 12.35% |
| 2026/09/11 | 13.58% | 7.65% | 12.37% | 5.81% | 12.91% | 6.38% | 4.3% | 3.21% | 3.8% | 14.46% |
| 2026/09/12 | 11.47% | 6.33% | 12.72% | 4.94% | 13.31% | 6.95% | 3.54% | 4.72% | 4.59% | 15.82% |
| 2026/09/13 | 10.45% | 5.11% | 11.3% | 4.27% | 14.46% | 5.47% | 2.18% | 5.03% | 4.8% | 24.54% |
| 2026/09/14 | 6.8% | 6.17% | 13.13% | 4.93% | 10.3% | 7.45% | 1.29% | 3.76% | 5.72% | 25.88% |
| 2026/09/15 | 14.97% | 7.97% | 12.26% | 6.19% | 8.74% | 8.05% | 2.19% | 5.71% | 4.84% | 14.02% |
| 2026/09/16 | 19.81% | 7.99% | 13.47% | 5.88% | 7.03% | 9.6% | 2.19% | 7.95% | 4.4% | 3.95% |
| 2026/09/17 | 23.66% | 9.59% | 14.4% | 6.76% | 5.91% | 4.8% | 5.38% | 4.67% | 4% | 4.31% |
| 2026/09/18 | 28.02% | 7.63% | 16.48% | 8.31% | 6.76% | 5.14% | 3.42% | 2.33% | 2.61% | 4.28% |
| 2026/09/19 | 28.6% | 5.87% | 15.11% | 8.56% | 7.59% | 5.72% | 4.63% | 2.57% | 2.85% | 4.47% |
| 2026/09/20 | 29.23% | 4.53% | 13.48% | 8.29% | 6.73% | 6.63% | 5.49% | 3.01% | 2.02% | 3.66% |
| 2026/09/21 | 25.51% | 5.65% | 15.31% | 8.45% | 4.98% | 3.63% | 4.21% | 6.43% | 0.76% | 9.33% |
| 2026/09/22 | 20.36% | 7.25% | 20.35% | 9.61% | 5.72% | 5.71% | 3.05% | 2.79% | 1.42% | 7.67% |
| 2026/09/23 | 22.24% | 8.22% | 18.34% | 8.9% | 6.71% | 6.75% | 5.79% | 2.79% | 2.15% | 3.53% |
| 2026/09/24 | 22.56% | 7.12% | 15.04% | 7.19% | 6.26% | 6.96% | 3.8% | 6.96% | 4.98% | 7.05% |
| 2026/09/25 | 20.29% | 9.48% | 17.31% | 7.44% | 5.57% | 7.85% | 3.57% | 6.6% | 3.98% | 2.81% |
| 2026/09/26 | 24.88% | 6.59% | 15.25% | 7.32% | 4.44% | 8.57% | 3.96% | 6.32% | 4.05% | 2.48% |
| 2026/09/27 | 23.8% | 6.68% | 17.8% | 7.36% | 3.9% | 5.7% | 3.9% | 4.44% | 3.17% | 9.63% |
| 2026/09/28 | 20.21% | 13.86% | 20.24% | 8.24% | 4.67% | 4.42% | 3.17% | 3.35% | 3.25% | 4.22% |
| 2026/09/29 | 17.93% | 15.68% | 19.51% | 7.48% | 6.94% | 2.98% | 3.77% | 2.67% | 3.26% | 2.97% |
| 2026/09/30 | 24.16% | 17.62% | 16.68% | 8.96% | 6.51% | 3.31% | 2.9% | 2.49% | 1.68% | 1.6% |
- uswitch.com
- bt.com
- virginmedia.com
- sky.com
- moneysupermarket.com
- ee.co.uk
- communityfibre.co.uk
- vodafone.co.uk
- plus.net
- g.network
Copyright © Adthena. All rights reserved.
Uswitch.com led September with fluctuating dominance, peaking mid-month. Virginmedia.com surged late, while BT.com steadily climbed. G.network saw a mid-month spike, then declined. The month ended with Uswitch.com maintaining a strong lead.
Competitor Count for UK Telecommunications Broadband Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/09/01 | 148 |
| 2026/09/02 | 157 |
| 2026/09/03 | 168 |
| 2026/09/04 | 179 |
| 2026/09/05 | 187 |
| 2026/09/06 | 201 |
| 2026/09/07 | 202 |
| 2026/09/08 | 191 |
| 2026/09/09 | 199 |
| 2026/09/10 | 189 |
| 2026/09/11 | 180 |
| 2026/09/12 | 176 |
| 2026/09/13 | 176 |
| 2026/09/14 | 167 |
| 2026/09/15 | 180 |
| 2026/09/16 | 190 |
| 2026/09/17 | 188 |
| 2026/09/18 | 185 |
| 2026/09/19 | 199 |
| 2026/09/20 | 183 |
| 2026/09/21 | 183 |
| 2026/09/22 | 183 |
| 2026/09/23 | 169 |
| 2026/09/24 | 176 |
| 2026/09/25 | 182 |
| 2026/09/26 | 178 |
| 2026/09/27 | 177 |
| 2026/09/28 | 172 |
| 2026/09/29 | 167 |
| 2026/09/30 | 173 |
Copyright © Adthena. All rights reserved.
September saw a dynamic shift in advertisers, starting at 148 and peaking at 202. Mid-month fluctuations settled, concluding at 173.
