Share of Clicks for top 10 UK Finance Wealth Management brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| aviva.co.uk | 25.71 |
| pensionbee.com | 9.04 |
| fidelity.co.uk | 7.72 |
| loqbox.com | 7 |
| hl.co.uk | 6.45 |
| standardlife.co.uk | 6.2 |
| ajbell.co.uk | 2.87 |
| jpmorgan.com | 2.78 |
| investec.com | 2.61 |
| gov.uk | 2.08 |
| others | 27.54 |
- aviva.co.uk - 25.71%
- pensionbee.com - 9.04%
- fidelity.co.uk - 7.72%
- loqbox.com - 7%
- hl.co.uk - 6.45%
- standardlife.co.uk - 6.2%
- ajbell.co.uk - 2.87%
- jpmorgan.com - 2.78%
- investec.com - 2.61%
- gov.uk - 2.08%
- others - 27.54%
Copyright © Adthena. All rights reserved.
Aviva.co.uk dominates with 25.71% click share, closely followed by Pensionbee.com at 9.04%. Others collectively hold 27.54%, showcasing diverse competition.
Share of Spend for the top 10 UK Finance Wealth Management brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | pensionbee.com | aviva.co.uk | hl.co.uk | standardlife.co.uk | moneysupermarket.com | ajbell.co.uk | jpmorgan.com | fidelity.co.uk | money.co.uk | mypensionexpert.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/08/01 | 17.93% | 17.6% | 11.84% | 7.34% | 5.45% | 4.28% | 2.36% | 2.76% | 2.21% | 1.39% |
| 2026/08/02 | 17.67% | 16.29% | 12.4% | 6.47% | 1.4% | 7.44% | 3.07% | 2.07% | 3.21% | 1.03% |
| 2026/08/03 | 18.75% | 18.7% | 15.22% | 5.26% | 1.08% | 2.58% | 1.86% | 1.76% | 6.29% | 1.55% |
| 2026/08/04 | 19.58% | 11.97% | 15.46% | 5.26% | 0.79% | 4.31% | 2.52% | 1.66% | 1.41% | 2.42% |
| 2026/08/05 | 19.27% | 12.57% | 13.07% | 5.82% | 1.28% | 4.76% | 1.56% | 1.1% | 1.27% | 2.36% |
| 2026/08/06 | 21.46% | 15.55% | 12.29% | 4.98% | 1.49% | 5.39% | 2.66% | 1.57% | 1.51% | 2.3% |
| 2026/08/07 | 19.1% | 13.61% | 12.8% | 6.79% | 1.07% | 7.09% | 2.13% | 2.62% | 1.2% | 2.34% |
| 2026/08/08 | 15.89% | 14.38% | 20.06% | 7.61% | 0.68% | 2.7% | 5.28% | 1.9% | 1.26% | 2.1% |
| 2026/08/09 | 18.39% | 14.47% | 14.03% | 7.54% | 2.32% | 4.12% | 1.54% | 1.6% | 1.64% | 2.02% |
| 2026/08/10 | 10.17% | 19.56% | 11.09% | 3.95% | 1.3% | 4.13% | 1.13% | 2.78% | 2.36% | 2.84% |
| 2026/08/11 | 11.78% | 17.05% | 13.16% | 6.05% | 3.4% | 5.3% | 1.62% | 1.69% | 2.32% | 2.34% |
| 2026/08/12 | 11.42% | 14.69% | 11.41% | 7.88% | 2.4% | 4.91% | 2.68% | 2.76% | 2.49% | 2.09% |
| 2026/08/13 | 10.18% | 15.73% | 8.2% | 3.94% | 2.15% | 5.32% | 2.69% | 2.39% | 5.89% | 2.43% |
| 2026/08/14 | 15.06% | 16.59% | 10.77% | 9.64% | 1.61% | 4.79% | 1.02% | 2.25% | 2.16% | 2.4% |
| 2026/08/15 | 10.85% | 12.4% | 17.37% | 5.89% | 1.41% | 9.48% | 1.16% | 3.4% | 1.37% | 1.9% |
| 2026/08/16 | 11.93% | 12.47% | 18.41% | 3.86% | 1.24% | 4.79% | 1.02% | 2.53% | 1.76% | 2.17% |
| 2026/08/17 | 11.26% | 13.18% | 11.03% | 7.26% | 1.46% | 4.43% | 1.4% | 3.6% | 2.74% | 2.27% |
| 2026/08/18 | 11.58% | 15.34% | 9.77% | 6.18% | 6.11% | 5.24% | 1.01% | 3.17% | 2.8% | 1.87% |
| 2026/08/19 | 11.31% | 16.29% | 9.54% | 6.36% | 4.2% | 5.96% | 1.47% | 4.31% | 2.23% | 1.92% |
| 2026/08/20 | 20.16% | 13.98% | 10.22% | 7.34% | 3.11% | 3.43% | 1.8% | 3.43% | 2.05% | 2.03% |
| 2026/08/21 | 15.11% | 18% | 11.49% | 7.69% | 1.07% | 4% | 1.77% | 3.04% | 1.66% | 2.16% |
| 2026/08/22 | 10.89% | 12.52% | 13.91% | 9.53% | 1.57% | 5.5% | 2.18% | 4.25% | 1.46% | 2.54% |
| 2026/08/23 | 16.46% | 16% | 18.15% | 6.84% | 1.71% | 4.7% | 2.26% | 2.04% | 1.07% | 1.24% |
| 2026/08/24 | 22.38% | 19.84% | 11.72% | 5.69% | 3.15% | 2.82% | 2.48% | 2.61% | 3.89% | 1.17% |
| 2026/08/25 | 20.5% | 19.37% | 8.22% | 4.69% | 1.2% | 1.06% | 2.72% | 2.08% | 1.83% | 2.64% |
| 2026/08/26 | 18.8% | 20.74% | 9.97% | 3.71% | 4.03% | 3.77% | 2.04% | 2.06% | 2.21% | 2.14% |
| 2026/08/27 | 20.68% | 23.62% | 7.65% | 3.43% | 2.47% | 5.35% | 2.25% | 1.54% | 1.7% | 1.87% |
| 2026/08/28 | 22.56% | 18.46% | 6.65% | 4.8% | 1.08% | 5.46% | 1.39% | 2.51% | 1.54% | 1.95% |
| 2026/08/29 | 20.85% | 17.29% | 7.33% | 3.79% | 5.1% | 4.75% | 2.77% | 2.38% | 1.81% | 0.92% |
| 2026/08/30 | 18.94% | 18.27% | 13.78% | 3.48% | 2.21% | 6.21% | 1.12% | 1.59% | 1.05% | 0.96% |
| 2026/08/31 | 18.77% | 14.65% | 9.87% | 4.82% | 4.55% | 4.41% | 4.17% | 2.25% | 1.6% | 1.37% |
- pensionbee.com
- aviva.co.uk
- hl.co.uk
- standardlife.co.uk
- moneysupermarket.com
- ajbell.co.uk
- jpmorgan.com
- fidelity.co.uk
- money.co.uk
- mypensionexpert.com
Copyright © Adthena. All rights reserved.
In August 2026, PensionBee led with fluctuating peaks, while Aviva surged mid-month. Hargreaves Lansdown and Standard Life showed varied trends. MoneySuperMarket and AJ Bell had modest shares. The month ended with PensionBee maintaining dominance.
Competitor Count for UK Finance Wealth Management
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/08/01 | 229 |
| 2026/08/02 | 226 |
| 2026/08/03 | 227 |
| 2026/08/04 | 228 |
| 2026/08/05 | 242 |
| 2026/08/06 | 219 |
| 2026/08/07 | 224 |
| 2026/08/08 | 202 |
| 2026/08/09 | 212 |
| 2026/08/10 | 227 |
| 2026/08/11 | 219 |
| 2026/08/12 | 234 |
| 2026/08/13 | 230 |
| 2026/08/14 | 220 |
| 2026/08/15 | 223 |
| 2026/08/16 | 225 |
| 2026/08/17 | 225 |
| 2026/08/18 | 208 |
| 2026/08/19 | 199 |
| 2026/08/20 | 213 |
| 2026/08/21 | 201 |
| 2026/08/22 | 202 |
| 2026/08/23 | 203 |
| 2026/08/24 | 196 |
| 2026/08/25 | 218 |
| 2026/08/26 | 221 |
| 2026/08/27 | 236 |
| 2026/08/28 | 224 |
| 2026/08/29 | 235 |
| 2026/08/30 | 236 |
| 2026/08/31 | 231 |
Copyright © Adthena. All rights reserved.
August saw fluctuating advertiser numbers, peaking at 242 on the 5th, dipping to 196 on the 24th, and closing at 231.
