Share of Clicks for top 10 US Finance Wealth Management brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| fidelity.com | 18.11 |
| thepennyhoarder.com | 6.94 |
| fisherinvestments.com | 5.25 |
| nerdwallet.com | 3.57 |
| morganstanley.com | 2.89 |
| aarp.org | 2.72 |
| pnc.com | 2.35 |
| shopify.com | 2.02 |
| bankofamerica.com | 1.97 |
| usbank.com | 1.91 |
| others | 52.27 |
- fidelity.com - 18.11%
- thepennyhoarder.com - 6.94%
- fisherinvestments.com - 5.25%
- nerdwallet.com - 3.57%
- morganstanley.com - 2.89%
- aarp.org - 2.72%
- pnc.com - 2.35%
- shopify.com - 2.02%
- bankofamerica.com - 1.97%
- usbank.com - 1.91%
- others - 52.27%
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Fidelity leads with 18.11% click share, followed by The Penny Hoarder at 6.94%. Others dominate with 52.27%, highlighting diverse competition.
Share of Spend for the top 10 US Finance Wealth Management brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | fidelity.com | fisherinvestments.com | pnc.com | morganstanley.com | aarp.org | nerdwallet.com | chase.com | thepennyhoarder.com | bankofamerica.com | shopify.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/10/01 | 15.76% | 4.71% | 0% | 2.71% | 2.7% | 2.81% | 3.12% | 4.09% | 2.2% | 0.04% |
| 2025/10/02 | 21.47% | 5.32% | 0.21% | 2.3% | 1.77% | 3.48% | 2.5% | 7.51% | 1.07% | 3.03% |
| 2025/10/03 | 24.27% | 5.06% | 0.33% | 3.27% | 1.5% | 4.06% | 1.84% | 6.7% | 0.13% | 2.16% |
| 2025/10/04 | 26.81% | 3.69% | 1.07% | 2.73% | 1.33% | 3.31% | 1.28% | 7.07% | 1.42% | 0.02% |
| 2025/10/05 | 20.87% | 5.05% | 1.98% | 4.11% | 1.39% | 3.66% | 1.94% | 6.24% | 2.13% | 0.03% |
| 2025/10/06 | 30.12% | 4.69% | 1.75% | 1.84% | 2.24% | 4.31% | 1.6% | 4.27% | 0.63% | 0.84% |
| 2025/10/07 | 32.09% | 4.8% | 1.76% | 1.77% | 1.92% | 3.52% | 1.93% | 3.92% | 1.59% | 0.01% |
| 2025/10/08 | 26.28% | 4.74% | 2.82% | 1.89% | 1.64% | 3% | 1.91% | 6.15% | 2.1% | 1.23% |
| 2025/10/09 | 19.12% | 3.9% | 2.09% | 3.06% | 1.67% | 3.63% | 1.59% | 9.05% | 1.62% | 2.15% |
| 2025/10/10 | 21.11% | 3.82% | 3.74% | 3.58% | 2.21% | 4.4% | 1.71% | 8.24% | 0.75% | 0.91% |
| 2025/10/11 | 11.37% | 5.26% | 4.5% | 4.23% | 2.54% | 5.39% | 1.71% | 3.72% | 1.68% | 2.23% |
| 2025/10/12 | 18.75% | 4.88% | 4.08% | 3.79% | 2.45% | 3.42% | 1.9% | 4.14% | 1.24% | 1.84% |
| 2025/10/13 | 24.62% | 4.51% | 2.43% | 2.27% | 2.65% | 4.26% | 2.15% | 6.27% | 1.08% | 2.23% |
| 2025/10/14 | 16.68% | 5.15% | 3.25% | 2.11% | 2.18% | 4.93% | 2.58% | 4.31% | 2.89% | 0.03% |
| 2025/10/15 | 20.41% | 4.85% | 3.96% | 1.65% | 2.04% | 2.89% | 1.6% | 5.94% | 2.35% | 1.78% |
| 2025/10/16 | 17.05% | 5.11% | 3.15% | 3.99% | 2.31% | 3.18% | 1.69% | 6.39% | 1.01% | 2.22% |
| 2025/10/17 | 19.72% | 4.99% | 1.65% | 3.61% | 2.06% | 5.32% | 1.86% | 8% | 1.11% | 1.86% |
| 2025/10/18 | 24.59% | 5.72% | 2.14% | 3.25% | 2.51% | 2.82% | 1.4% | 5.01% | 1.68% | 1.06% |
| 2025/10/19 | 22.08% | 5.56% | 1.81% | 3.56% | 2.78% | 4.81% | 1.5% | 6.61% | 1.24% | 1.15% |
| 2025/10/20 | 15.15% | 5.44% | 2.43% | 2.27% | 3.15% | 4.15% | 2.15% | 5.87% | 3.67% | 2.15% |
| 2025/10/21 | 21.06% | 5.05% | 0.86% | 2.88% | 2.32% | 3.12% | 1.82% | 8.96% | 0.11% | 4.42% |
| 2025/10/22 | 12.82% | 5% | 1.2% | 3.2% | 3.56% | 3.02% | 2.13% | 7.2% | 3.91% | 4.74% |
| 2025/10/23 | 16.44% | 5.16% | 1.55% | 4.41% | 3.08% | 2.83% | 1.87% | 7.4% | 2.29% | 1.97% |
| 2025/10/24 | 13.86% | 6.65% | 1.35% | 4.21% | 2.48% | 3.43% | 2.27% | 5.91% | 1.59% | 1.52% |
| 2025/10/25 | 14.71% | 5.8% | 2.24% | 4.36% | 3.17% | 4.33% | 1.54% | 6.82% | 1.73% | 2.57% |
| 2025/10/26 | 16.44% | 4.47% | 2.13% | 3.13% | 3.2% | 5.29% | 1.61% | 7.91% | 2.48% | 1.86% |
| 2025/10/27 | 19.62% | 5.02% | 2.47% | 3.14% | 2.03% | 3.09% | 2.19% | 5.46% | 1.14% | 2.23% |
| 2025/10/28 | 17.97% | 3.71% | 2.35% | 2.3% | 3.05% | 4.12% | 1.77% | 8.75% | 1.25% | 5.94% |
| 2025/10/29 | 14.29% | 5.18% | 3.03% | 2.44% | 2.1% | 3.51% | 2.05% | 6.74% | 2.28% | 2.67% |
| 2025/10/30 | 20.5% | 5.48% | 2.37% | 3.38% | 1.46% | 3.73% | 1.58% | 7.4% | 2.1% | 3% |
| 2025/10/31 | 12.91% | 8.35% | 4.41% | 4.35% | 3.6% | 3.34% | 2.37% | 1.12% | 0.31% | 0.18% |
- fidelity.com
- fisherinvestments.com
- pnc.com
- morganstanley.com
- aarp.org
- nerdwallet.com
- chase.com
- thepennyhoarder.com
- bankofamerica.com
- shopify.com
Copyright © Adthena. All rights reserved.
Fidelity.com led October with fluctuating spend, peaking at 32.09% on the 7th. Fisherinvestments.com ended strong at 8.35% on the 31st. Thepennyhoarder.com saw a sharp drop to 1.12% on the 31st.
Competitor Count for US Finance Wealth Management
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/10/01 | 720 |
| 2025/10/02 | 714 |
| 2025/10/03 | 724 |
| 2025/10/04 | 685 |
| 2025/10/05 | 705 |
| 2025/10/06 | 701 |
| 2025/10/07 | 692 |
| 2025/10/08 | 674 |
| 2025/10/09 | 665 |
| 2025/10/10 | 681 |
| 2025/10/11 | 669 |
| 2025/10/12 | 678 |
| 2025/10/13 | 683 |
| 2025/10/14 | 693 |
| 2025/10/15 | 660 |
| 2025/10/16 | 674 |
| 2025/10/17 | 677 |
| 2025/10/18 | 665 |
| 2025/10/19 | 679 |
| 2025/10/20 | 695 |
| 2025/10/21 | 623 |
| 2025/10/22 | 652 |
| 2025/10/23 | 676 |
| 2025/10/24 | 671 |
| 2025/10/25 | 650 |
| 2025/10/26 | 657 |
| 2025/10/27 | 695 |
| 2025/10/28 | 678 |
| 2025/10/29 | 691 |
| 2025/10/30 | 675 |
| 2025/10/31 | 669 |
Copyright © Adthena. All rights reserved.
October saw fluctuating advertiser numbers, starting at 720 and dipping to 623 mid-month. The month concluded with 669 advertisers, reflecting a dynamic landscape.
