Share of Clicks for top 10 UK Telecommunications Television and Streaming Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| sky.com | 45.32 |
| paramountplus.com | 14.06 |
| apple.com | 10.67 |
| digital-tv.co.uk | 7.34 |
| virginmedia.com | 4.73 |
| discoveryplus.com | 3.2 |
| ee.co.uk | 2.45 |
| channel4.com | 2.17 |
| pluto.tv | 2.04 |
| nowtv.com | 1.32 |
| others | 6.7 |
- sky.com - 45.32%
- paramountplus.com - 14.06%
- apple.com - 10.67%
- digital-tv.co.uk - 7.34%
- virginmedia.com - 4.73%
- discoveryplus.com - 3.2%
- ee.co.uk - 2.45%
- channel4.com - 2.17%
- pluto.tv - 2.04%
- nowtv.com - 1.32%
- others - 6.7%
Copyright © Adthena. All rights reserved.
Sky.com dominates with 45.32% click share, followed by Paramountplus.com at 14.06%. Apple.com holds 10.67%, while others collectively capture 6.70%.
Share of Spend for the top 10 UK Telecommunications Television and Streaming Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | sky.com | digital-tv.co.uk | virginmedia.com | paramountplus.com | apple.com | broadband-finder.co.uk | uswitch.com | nowtv.com | ee.co.uk | bt.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/03/01 | 48.77% | 14.07% | 7.32% | 5.47% | 8.73% | 3.51% | 2.01% | 0.49% | 1.93% | 2.05% |
| 2026/03/02 | 53.93% | 14.59% | 7.03% | 3.34% | 6.81% | 3.2% | 1.97% | 0.44% | 1.59% | 1.9% |
| 2026/03/03 | 54.32% | 13.96% | 6.62% | 4.3% | 6.44% | 1.67% | 2.06% | 0.72% | 1.92% | 1.65% |
| 2026/03/04 | 52.45% | 15.52% | 6.67% | 3.64% | 7.75% | 2.8% | 1.6% | 0.78% | 2.21% | 2.08% |
| 2026/03/05 | 50.34% | 15.31% | 6.27% | 4.11% | 7.13% | 3.51% | 1.74% | 1.01% | 2.49% | 2.62% |
| 2026/03/06 | 49.05% | 16.29% | 7.3% | 3.76% | 6.72% | 3.39% | 1.91% | 0.44% | 2.24% | 3.48% |
| 2026/03/07 | 52.46% | 15.58% | 7.25% | 4.21% | 6.28% | 3.21% | 1.63% | 0.48% | 1.55% | 3.03% |
| 2026/03/08 | 55.18% | 14.78% | 6.99% | 3.83% | 5.51% | 2.53% | 1.49% | 0.77% | 1.99% | 3.21% |
| 2026/03/09 | 52.23% | 14.15% | 6.84% | 4.98% | 6.79% | 1.31% | 1.53% | 0.92% | 2.61% | 3.67% |
| 2026/03/10 | 50.02% | 13.95% | 6.63% | 4.35% | 6.09% | 1.49% | 1.99% | 3.32% | 3.58% | 3% |
| 2026/03/11 | 50.97% | 16.22% | 6.75% | 3.69% | 6.2% | 2.33% | 1.67% | 1.57% | 2.61% | 1.6% |
| 2026/03/12 | 46.77% | 17.35% | 7.54% | 5.4% | 6.13% | 2.63% | 1.65% | 1.48% | 4.16% | 2.22% |
| 2026/03/13 | 46.96% | 16.32% | 8.24% | 6.29% | 7.61% | 3.06% | 1.39% | 0.66% | 2.66% | 1.69% |
| 2026/03/14 | 50.6% | 16.13% | 8.7% | 6.54% | 5.28% | 1.33% | 1.8% | 0.93% | 2.04% | 1.68% |
| 2026/03/15 | 49.59% | 14.39% | 8.07% | 6.73% | 6.99% | 1.28% | 1.69% | 0.49% | 2.78% | 2.71% |
| 2026/03/16 | 48.98% | 17.04% | 8.18% | 3.73% | 6.27% | 2.49% | 1.67% | 1.07% | 2.58% | 2.16% |
| 2026/03/17 | 49.21% | 14.9% | 8.78% | 4.35% | 6.21% | 3.11% | 1.42% | 1.75% | 2.03% | 3.14% |
| 2026/03/18 | 49.86% | 14.9% | 8.94% | 5.79% | 5.6% | 1.81% | 1.8% | 2.13% | 2.07% | 2.01% |
| 2026/03/19 | 49.24% | 14.08% | 8.3% | 5.54% | 5.34% | 2.52% | 1.71% | 1.75% | 2.67% | 2.79% |
| 2026/03/20 | 49.71% | 13.82% | 8.38% | 5.3% | 6.52% | 2.39% | 1.17% | 1.53% | 2.43% | 2.59% |
| 2026/03/21 | 48.32% | 16.1% | 7.93% | 4.75% | 7.78% | 2.7% | 1.13% | 1.74% | 2.45% | 2.76% |
| 2026/03/22 | 51.62% | 14.84% | 8.85% | 6.04% | 4.76% | 2.5% | 1.38% | 0.64% | 1.98% | 3.86% |
| 2026/03/23 | 49.96% | 16.85% | 7.77% | 5.7% | 5.55% | 2.85% | 1.33% | 1% | 2.57% | 3.51% |
| 2026/03/24 | 49.19% | 14.89% | 8.78% | 4.35% | 6.21% | 3.11% | 1.41% | 1.75% | 2.04% | 3.14% |
| 2026/03/25 | 52.63% | 14.56% | 8.49% | 6.46% | 6.34% | 1.76% | 0.79% | 1.05% | 1.73% | 3.19% |
| 2026/03/26 | 55.33% | 13.53% | 7.47% | 6.5% | 5.01% | 2.01% | 1.47% | 0.9% | 1.9% | 1.78% |
| 2026/03/27 | 55.72% | 14.21% | 7.09% | 5.56% | 4.6% | 1.39% | 1.65% | 1.38% | 1.86% | 2.51% |
| 2026/03/28 | 58.32% | 14.87% | 6.84% | 5.02% | 4.13% | 1.54% | 1.36% | 1.34% | 1.05% | 2.35% |
| 2026/03/29 | 58.36% | 14.26% | 7.81% | 5.67% | 5% | 1.36% | 1.14% | 1.28% | 0.87% | 0.96% |
| 2026/03/30 | 60.33% | 12.69% | 6.71% | 4.57% | 4.53% | 1.39% | 2.01% | 1.5% | 1.75% | 0.56% |
| 2026/03/31 | 56.06% | 15.74% | 7.38% | 4.6% | 4.26% | 3.1% | 1.84% | 1.83% | 1.62% | 0.5% |
- sky.com
- digital-tv.co.uk
- virginmedia.com
- paramountplus.com
- apple.com
- broadband-finder.co.uk
- uswitch.com
- nowtv.com
- ee.co.uk
- bt.com
Copyright © Adthena. All rights reserved.
Sky.com dominated March, peaking at 60.33% on the 30th. Digital-tv.co.uk fluctuated, ending at 15.74%. Virginmedia.com saw a steady rise, closing at 7.38%. Paramountplus.com had a mid-month surge, finishing at 4.6%. Apple.com declined, ending at 4.26%.
Competitor Count for UK Telecommunications Television and Streaming Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/03/01 | 74 |
| 2026/03/02 | 84 |
| 2026/03/03 | 79 |
| 2026/03/04 | 90 |
| 2026/03/05 | 96 |
| 2026/03/06 | 93 |
| 2026/03/07 | 93 |
| 2026/03/08 | 89 |
| 2026/03/09 | 88 |
| 2026/03/10 | 85 |
| 2026/03/11 | 86 |
| 2026/03/12 | 87 |
| 2026/03/13 | 85 |
| 2026/03/14 | 77 |
| 2026/03/15 | 83 |
| 2026/03/16 | 83 |
| 2026/03/17 | 89 |
| 2026/03/18 | 87 |
| 2026/03/19 | 87 |
| 2026/03/20 | 86 |
| 2026/03/21 | 86 |
| 2026/03/22 | 79 |
| 2026/03/23 | 82 |
| 2026/03/24 | 89 |
| 2026/03/25 | 67 |
| 2026/03/26 | 67 |
| 2026/03/27 | 74 |
| 2026/03/28 | 73 |
| 2026/03/29 | 69 |
| 2026/03/30 | 70 |
| 2026/03/31 | 72 |
Copyright © Adthena. All rights reserved.
March began with 74 advertisers, peaking at 96 by the 5th. A steady decline followed, ending the month at 72.
