Share of Clicks for top 10 UK Travel Holiday Type brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| loveholidays.com | 63.81 |
| onthebeach.co.uk | 5.92 |
| tui.co.uk | 4.31 |
| jet2holidays.com | 3.23 |
| easyjet.com | 2.45 |
| lastminute.com | 2.37 |
| pocruises.com | 1.6 |
| booking.com | 1.59 |
| haven.com | 1.46 |
| thomascook.com | 1.28 |
| others | 11.98 |
- loveholidays.com - 63.81%
- onthebeach.co.uk - 5.92%
- tui.co.uk - 4.31%
- jet2holidays.com - 3.23%
- easyjet.com - 2.45%
- lastminute.com - 2.37%
- pocruises.com - 1.6%
- booking.com - 1.59%
- haven.com - 1.46%
- thomascook.com - 1.28%
- others - 11.98%
Copyright © Adthena. All rights reserved.
Loveholidays.com dominates with 63.81% click share, overshadowing others at 11.98%. OnTheBeach.co.uk follows at 5.92%, while TUI.co.uk holds 4.31%.
Share of Spend for the top 10 UK Travel Holiday Type brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | loveholidays.com | onthebeach.co.uk | jet2holidays.com | tui.co.uk | lastminute.com | easyjet.com | booking.com | pocruises.com | thomascook.com | skyscanner.net |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/07/01 | 25.22% | 9.95% | 15.45% | 6.45% | 6.52% | 3.68% | 2.58% | 2.28% | 3.24% | 1.46% |
| 2026/07/02 | 23.37% | 9.8% | 18.3% | 5.89% | 5.51% | 4.38% | 2.15% | 1.54% | 3.57% | 1.66% |
| 2026/07/03 | 27.15% | 9.09% | 1.63% | 9.38% | 8.12% | 5.9% | 2.41% | 1.66% | 5.72% | 2.09% |
| 2026/07/04 | 24.22% | 10.29% | 8.42% | 8.79% | 7.05% | 5.01% | 2.25% | 1.42% | 4.97% | 1.72% |
| 2026/07/05 | 24.66% | 10.34% | 7.23% | 8.63% | 7.17% | 5.48% | 2.52% | 1.31% | 4.9% | 1.66% |
| 2026/07/06 | 25.58% | 8.36% | 5.82% | 9.31% | 6.97% | 4.54% | 2.98% | 1.46% | 5.43% | 1.31% |
| 2026/07/07 | 25.02% | 9% | 5.7% | 7.65% | 6.69% | 6.23% | 2.19% | 1.94% | 5.73% | 1.24% |
| 2026/07/08 | 26.72% | 10.4% | 6.39% | 7.55% | 6.67% | 6.73% | 2.27% | 1.84% | 5.07% | 1.3% |
| 2026/07/09 | 27.2% | 8.18% | 6.42% | 7.38% | 7.09% | 6.73% | 3.33% | 1.91% | 4.7% | 1.46% |
| 2026/07/10 | 25.71% | 8.62% | 9.28% | 7.31% | 6.41% | 6.68% | 3.25% | 1.71% | 3.93% | 1.37% |
| 2026/07/11 | 26.61% | 8.73% | 9.55% | 7.61% | 5.72% | 7.63% | 2.26% | 1.47% | 3.64% | 1.2% |
| 2026/07/12 | 27.36% | 8.25% | 9.07% | 7.58% | 6.01% | 7.97% | 2.58% | 1.29% | 3.55% | 1.23% |
| 2026/07/13 | 26.9% | 8.87% | 9.17% | 7.65% | 5.46% | 8.35% | 2.38% | 1.04% | 3.34% | 1.26% |
| 2026/07/14 | 26.02% | 8.99% | 8.24% | 9.48% | 5.99% | 8.57% | 2.46% | 1.31% | 3.44% | 1.59% |
| 2026/07/15 | 25.61% | 8.45% | 7.56% | 9.28% | 7.21% | 8.63% | 2.47% | 1.55% | 2.98% | 2.22% |
| 2026/07/16 | 26.76% | 7.84% | 7.11% | 7.61% | 5.9% | 8.79% | 2.29% | 1.57% | 3.5% | 2.14% |
| 2026/07/17 | 30% | 8.73% | 7.58% | 8.62% | 5.71% | 5.16% | 1.97% | 1.38% | 2.71% | 1.64% |
| 2026/07/18 | 26.48% | 9.03% | 10.42% | 7.88% | 5.69% | 4.72% | 3.29% | 1.38% | 3.21% | 1.88% |
| 2026/07/19 | 28.53% | 8.34% | 9.21% | 6.13% | 5.08% | 9.55% | 1.71% | 1.52% | 3.5% | 1.33% |
| 2026/07/20 | 27.65% | 8.06% | 6.24% | 8.68% | 5.06% | 12.16% | 1.98% | 1.12% | 3.36% | 1.73% |
| 2026/07/21 | 25.78% | 8.91% | 8.17% | 9.42% | 5.95% | 8.79% | 2.47% | 1.35% | 3.41% | 1.62% |
| 2026/07/22 | 27.53% | 8.93% | 9.06% | 7.7% | 6.31% | 6.95% | 2.55% | 1.36% | 3.48% | 1.38% |
| 2026/07/23 | 28.41% | 9.3% | 8.38% | 7.72% | 5.98% | 6.83% | 2.78% | 1.26% | 3.05% | 1.64% |
| 2026/07/24 | 56.47% | 3.42% | 3.04% | 2.86% | 2.28% | 2.81% | 3.22% | 3.22% | 1.23% | 2.31% |
| 2026/07/25 | 51.73% | 3.93% | 3.47% | 3.27% | 2.4% | 2.86% | 3.7% | 3.32% | 1.41% | 2.47% |
| 2026/07/26 | 50.98% | 4.01% | 4.14% | 3.22% | 2.74% | 3.41% | 3.69% | 3.9% | 1.51% | 2.39% |
| 2026/07/27 | 49.45% | 5.23% | 5.25% | 3.47% | 2.57% | 4.1% | 2.03% | 2.83% | 1.34% | 2.51% |
| 2026/07/28 | 45.9% | 5.71% | 5.43% | 3.88% | 2.55% | 4.24% | 4.03% | 3.23% | 1.31% | 2.59% |
| 2026/07/29 | 26.34% | 12.53% | 10.32% | 7.42% | 5.18% | 4.26% | 3.58% | 1.44% | 2.01% | 0.83% |
| 2026/07/30 | 24.58% | 11.4% | 11.16% | 7.63% | 7.5% | 3.77% | 3.66% | 1.28% | 1.77% | 0.75% |
| 2026/07/31 | 28.17% | 11.46% | 10.46% | 7.53% | 7.24% | 4.57% | 4% | 1.32% | 1.19% | 0.52% |
- loveholidays.com
- onthebeach.co.uk
- jet2holidays.com
- tui.co.uk
- lastminute.com
- easyjet.com
- booking.com
- pocruises.com
- thomascook.com
- skyscanner.net
Copyright © Adthena. All rights reserved.
Loveholidays.com dominated July, peaking mid-month. On the Beach and Jet2holidays saw fluctuations, while TUI and Lastminute.com remained steady. EasyJet and Booking.com showed late-month surges. Skyscanner ended with a decline.
Competitor Count for UK Travel Holiday Type
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/07/01 | 597 |
| 2026/07/02 | 645 |
| 2026/07/03 | 646 |
| 2026/07/04 | 668 |
| 2026/07/05 | 640 |
| 2026/07/06 | 649 |
| 2026/07/07 | 648 |
| 2026/07/08 | 651 |
| 2026/07/09 | 625 |
| 2026/07/10 | 642 |
| 2026/07/11 | 675 |
| 2026/07/12 | 695 |
| 2026/07/13 | 688 |
| 2026/07/14 | 666 |
| 2026/07/15 | 664 |
| 2026/07/16 | 661 |
| 2026/07/17 | 621 |
| 2026/07/18 | 604 |
| 2026/07/19 | 634 |
| 2026/07/20 | 576 |
| 2026/07/21 | 666 |
| 2026/07/22 | 699 |
| 2026/07/23 | 697 |
| 2026/07/24 | 700 |
| 2026/07/25 | 725 |
| 2026/07/26 | 721 |
| 2026/07/27 | 668 |
| 2026/07/28 | 708 |
| 2026/07/29 | 580 |
| 2026/07/30 | 584 |
| 2026/07/31 | 557 |
Copyright © Adthena. All rights reserved.
July saw a dynamic shift in advertisers, starting at 597 and peaking at 725. The month concluded with a dip to 557, reflecting fluctuating engagement.
