Share of Clicks for top 10 UK Travel Holiday Type brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| loveholidays.com | 45.03 |
| tui.co.uk | 8.85 |
| jet2holidays.com | 7.07 |
| onthebeach.co.uk | 4.25 |
| easyjet.com | 3.59 |
| lastminute.com | 2.96 |
| booking.com | 2.83 |
| pocruises.com | 2.17 |
| haven.com | 1.55 |
| thomascook.com | 1.06 |
| others | 20.64 |
- loveholidays.com - 45.03%
- tui.co.uk - 8.85%
- jet2holidays.com - 7.07%
- onthebeach.co.uk - 4.25%
- easyjet.com - 3.59%
- lastminute.com - 2.96%
- booking.com - 2.83%
- pocruises.com - 2.17%
- haven.com - 1.55%
- thomascook.com - 1.06%
- others - 20.64%
Copyright © Adthena. All rights reserved.
Loveholidays.com dominates with 45.03% click share, followed by TUI at 8.85%. Others collectively hold 20.64%, showcasing diverse competition.
Share of Spend for the top 10 UK Travel Holiday Type brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | loveholidays.com | jet2holidays.com | tui.co.uk | easyjet.com | lastminute.com | booking.com | thomascook.com | heidi.com | pocruises.com | virginatlantic.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/03/01 | 27.54% | 12.64% | 11.94% | 7.93% | 6.6% | 3.11% | 1.09% | 1.23% | 2.78% | 0.61% |
| 2026/03/02 | 25.61% | 11.14% | 12.73% | 9.48% | 5.05% | 3.66% | 1.29% | 1.28% | 2.56% | 1.49% |
| 2026/03/03 | 26.87% | 10.94% | 9.34% | 10.47% | 6.82% | 3.34% | 1.81% | 1.22% | 2.26% | 1.05% |
| 2026/03/04 | 24% | 12.88% | 9.53% | 7.52% | 6.44% | 3.48% | 2.88% | 1.39% | 2.31% | 0.91% |
| 2026/03/05 | 25.75% | 11.33% | 8.5% | 7.97% | 6.03% | 3.68% | 2.4% | 1.35% | 2.26% | 1.36% |
| 2026/03/06 | 26.72% | 10.37% | 7.03% | 7.64% | 5.64% | 3.49% | 2.73% | 1.31% | 2.05% | 2.83% |
| 2026/03/07 | 26.49% | 11.48% | 8.01% | 8.01% | 5.53% | 3.69% | 2.68% | 1.3% | 1.7% | 1.96% |
| 2026/03/08 | 29.22% | 12.16% | 8.18% | 5.15% | 5.11% | 4.09% | 2.06% | 1.3% | 1.56% | 1.71% |
| 2026/03/09 | 30.07% | 12% | 7.99% | 4.48% | 5.11% | 3.88% | 1.39% | 1.39% | 1.68% | 1.94% |
| 2026/03/10 | 30.18% | 8.67% | 8.57% | 5.73% | 6.05% | 3.76% | 1.63% | 1.36% | 1.65% | 2.07% |
| 2026/03/11 | 27.65% | 11.16% | 8.83% | 6.42% | 5.87% | 3.88% | 1.95% | 1.38% | 1.49% | 2.2% |
| 2026/03/12 | 27.53% | 12.41% | 8.14% | 7.63% | 5.16% | 3.03% | 1.64% | 1.3% | 1.48% | 1.37% |
| 2026/03/13 | 30.32% | 10.88% | 7.52% | 7.32% | 5.11% | 3.18% | 1.68% | 1.39% | 1.39% | 1.35% |
| 2026/03/14 | 30.92% | 10.26% | 7.97% | 4.92% | 5.7% | 3.78% | 2.24% | 1.48% | 1.75% | 2.79% |
| 2026/03/15 | 28.4% | 10.54% | 8.18% | 7.91% | 5.36% | 3.97% | 2.21% | 1.42% | 1.56% | 2.13% |
| 2026/03/16 | 29.66% | 12.04% | 8.75% | 6.84% | 4.84% | 3.58% | 2.33% | 1.27% | 1.71% | 1.98% |
| 2026/03/17 | 28.99% | 12.89% | 8.81% | 7.18% | 4.16% | 3.7% | 1.83% | 1.37% | 1.78% | 1.54% |
| 2026/03/18 | 31.82% | 10.36% | 9.1% | 7.03% | 4.43% | 3.18% | 2.07% | 1.26% | 1.8% | 1.23% |
| 2026/03/19 | 29.44% | 11.54% | 9.93% | 5.3% | 4.56% | 3.84% | 2.57% | 1.35% | 1.72% | 1.08% |
| 2026/03/20 | 30.37% | 11.31% | 9.49% | 5.08% | 4.07% | 3.9% | 1.72% | 1.41% | 1.73% | 1.22% |
| 2026/03/21 | 28.53% | 10.11% | 9.41% | 7.6% | 4.02% | 3.62% | 1.74% | 1.41% | 1.73% | 1.94% |
| 2026/03/22 | 31.18% | 9.98% | 8.22% | 6.69% | 4.07% | 3.61% | 1.46% | 1.45% | 1.71% | 2.23% |
| 2026/03/23 | 31.21% | 9.39% | 8.76% | 6.99% | 4.15% | 3.69% | 1.35% | 1.47% | 1.6% | 1.54% |
| 2026/03/24 | 28.9% | 12.85% | 8.78% | 7.16% | 4.15% | 3.69% | 1.83% | 1.36% | 1.77% | 1.53% |
| 2026/03/25 | 27.62% | 14.04% | 9.33% | 3.92% | 4.86% | 4.55% | 1.21% | 1.31% | 1.32% | 1.09% |
| 2026/03/26 | 30.16% | 11.34% | 9.3% | 4.63% | 5.11% | 3.44% | 1.53% | 1.27% | 1.15% | 1.79% |
| 2026/03/27 | 25.4% | 18.86% | 8.53% | 6.99% | 3.87% | 3.15% | 1.27% | 1.33% | 1.29% | 1.61% |
| 2026/03/28 | 28.45% | 20.35% | 7.9% | 7.25% | 3.78% | 2.43% | 1.2% | 1.2% | 1.26% | 1.87% |
| 2026/03/29 | 28.54% | 21.21% | 7.37% | 7.21% | 4.32% | 2.91% | 1.55% | 1.28% | 1.36% | 1.71% |
| 2026/03/30 | 27.94% | 18.61% | 8.37% | 5.49% | 5.42% | 3.56% | 1.07% | 1.45% | 1.26% | 1.38% |
| 2026/03/31 | 28.63% | 14.13% | 8.4% | 7.26% | 4.91% | 3.19% | 2.11% | 1.48% | 1.12% | 1.09% |
- loveholidays.com
- jet2holidays.com
- tui.co.uk
- easyjet.com
- lastminute.com
- booking.com
- thomascook.com
- heidi.com
- pocruises.com
- virginatlantic.com
Copyright © Adthena. All rights reserved.
In March 2026, loveholidays.com led with a steady rise, peaking at 31.82%. Jet2holidays.com surged late, reaching 21.21%. Tui.co.uk and easyjet.com fluctuated, while lastminute.com and booking.com remained stable. Virginatlantic.com showed notable mid-month spikes.
Competitor Count for UK Travel Holiday Type
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/03/01 | 750 |
| 2026/03/02 | 775 |
| 2026/03/03 | 764 |
| 2026/03/04 | 765 |
| 2026/03/05 | 775 |
| 2026/03/06 | 782 |
| 2026/03/07 | 814 |
| 2026/03/08 | 800 |
| 2026/03/09 | 795 |
| 2026/03/10 | 808 |
| 2026/03/11 | 805 |
| 2026/03/12 | 814 |
| 2026/03/13 | 813 |
| 2026/03/14 | 810 |
| 2026/03/15 | 812 |
| 2026/03/16 | 807 |
| 2026/03/17 | 810 |
| 2026/03/18 | 805 |
| 2026/03/19 | 794 |
| 2026/03/20 | 808 |
| 2026/03/21 | 803 |
| 2026/03/22 | 795 |
| 2026/03/23 | 797 |
| 2026/03/24 | 810 |
| 2026/03/25 | 751 |
| 2026/03/26 | 723 |
| 2026/03/27 | 731 |
| 2026/03/28 | 734 |
| 2026/03/29 | 720 |
| 2026/03/30 | 720 |
| 2026/03/31 | 706 |
Copyright © Adthena. All rights reserved.
March began with 750 advertisers, peaking at 814 mid-month. A decline followed, ending at 706.
