Share of Clicks for top 10 UK Travel Travel Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| loveholidays.com | 20.09 |
| tui.co.uk | 17.52 |
| booking.com | 14.46 |
| tripadvisor.co.uk | 3.58 |
| expedia.co.uk | 2.86 |
| lastminute.com | 2.71 |
| kayak.co.uk | 2.14 |
| jet2holidays.com | 1.79 |
| travelrepublic.co.uk | 1.73 |
| holidayhypermarket.co.uk | 1.68 |
| others | 31.44 |
- loveholidays.com - 20.09%
- tui.co.uk - 17.52%
- booking.com - 14.46%
- tripadvisor.co.uk - 3.58%
- expedia.co.uk - 2.86%
- lastminute.com - 2.71%
- kayak.co.uk - 2.14%
- jet2holidays.com - 1.79%
- travelrepublic.co.uk - 1.73%
- holidayhypermarket.co.uk - 1.68%
- others - 31.44%
Copyright © Adthena. All rights reserved.
In the travel PPC landscape, Loveholidays.com leads with 20.09% click share, followed by Tui.co.uk at 17.52%. Booking.com holds 14.46%, while ‘others’ collectively capture 31.44%.
Share of Spend for the top 10 UK Travel Travel Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | tui.co.uk | booking.com | loveholidays.com | jet2holidays.com | tripadvisor.co.uk | lastminute.com | kayak.co.uk | staysure.co.uk | thomascook.com | expedia.co.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/08/01 | 17.12% | 7.31% | 11.34% | 4.05% | 1.52% | 4.94% | 1.74% | 2.25% | 1.56% | 2.31% |
| 2025/08/02 | 20.99% | 13.07% | 10.97% | 2.49% | 1.35% | 4.92% | 1.39% | 1.56% | 1.24% | 1.91% |
| 2025/08/03 | 19.19% | 13.36% | 11.7% | 4.96% | 0.59% | 3.38% | 1.16% | 1.54% | 1.27% | 2.09% |
| 2025/08/04 | 17.26% | 13.01% | 14.64% | 2.21% | 1.55% | 4.81% | 1.53% | 1.41% | 1.38% | 2.94% |
| 2025/08/05 | 24.21% | 13.97% | 12.66% | 1.11% | 0.86% | 2.86% | 1.21% | 1.68% | 0.65% | 2.62% |
| 2025/08/06 | 21.44% | 12.62% | 11.14% | 1.96% | 1.29% | 2.43% | 1.71% | 1.48% | 2.21% | 2.82% |
| 2025/08/07 | 15.21% | 14.55% | 13.17% | 2.13% | 2.56% | 4.36% | 1.57% | 1.84% | 1.73% | 3.1% |
| 2025/08/08 | 18.78% | 13.46% | 14.4% | 1.11% | 1.28% | 2.96% | 1.5% | 1.09% | 1.07% | 2.99% |
| 2025/08/09 | 22.06% | 13.61% | 13.69% | 1.68% | 1.84% | 3.46% | 1.52% | 1.64% | 2.04% | 2.27% |
| 2025/08/10 | 14.42% | 13.78% | 13.48% | 2.57% | 2.14% | 3.91% | 1.66% | 1.68% | 4.23% | 3.4% |
| 2025/08/11 | 16.89% | 13.34% | 13.87% | 2.85% | 1.2% | 2.91% | 1.63% | 2.06% | 2.22% | 3.18% |
| 2025/08/12 | 22.03% | 12.13% | 13.07% | 1.96% | 1.03% | 4.17% | 1.42% | 1.84% | 2.33% | 2.74% |
| 2025/08/13 | 22.63% | 11.57% | 12.77% | 2.86% | 1.89% | 3.51% | 1.52% | 1.98% | 1.26% | 2.1% |
| 2025/08/14 | 20.22% | 12.11% | 14.28% | 1.81% | 1.31% | 3.53% | 1.53% | 1.71% | 1.47% | 2.34% |
| 2025/08/15 | 21.83% | 11.46% | 13.07% | 1.8% | 1.07% | 2.87% | 1.73% | 2.04% | 1.48% | 2.18% |
| 2025/08/16 | 22.76% | 11.08% | 13.15% | 1.91% | 1.99% | 3.9% | 1.19% | 1.76% | 0.67% | 2.03% |
| 2025/08/17 | 19.69% | 12% | 12.19% | 3.91% | 2.09% | 4.43% | 1.47% | 1.75% | 1.34% | 1.71% |
| 2025/08/18 | 22.51% | 12.29% | 11.71% | 1.4% | 2.18% | 3.34% | 1.53% | 1.63% | 1.75% | 2.07% |
| 2025/08/19 | 21.54% | 12.63% | 11.64% | 1.41% | 2.72% | 3.09% | 2.08% | 1.81% | 0.59% | 2.05% |
| 2025/08/20 | 15.16% | 12.69% | 12.07% | 3.12% | 2.13% | 3.33% | 1.57% | 1.93% | 2.19% | 2.27% |
| 2025/08/21 | 13.28% | 14.19% | 11.77% | 1.95% | 3.25% | 3.23% | 1.46% | 2.35% | 1.52% | 2.41% |
| 2025/08/22 | 13.98% | 15.44% | 10.15% | 2.17% | 2.49% | 4% | 2.26% | 2.24% | 1.75% | 1.95% |
| 2025/08/23 | 23.31% | 15.39% | 6.58% | 1.65% | 2.94% | 1.77% | 1.7% | 1.62% | 0.93% | 2.39% |
| 2025/08/24 | 21.72% | 14% | 7.26% | 4.15% | 2.31% | 1.8% | 1.85% | 2.04% | 2.21% | 1.91% |
| 2025/08/25 | 13.69% | 16.27% | 7.7% | 2.11% | 2.45% | 2.53% | 2.07% | 2.79% | 1.43% | 1.82% |
| 2025/08/26 | 14.2% | 13.32% | 6.94% | 2.24% | 2.82% | 3.17% | 2.07% | 2.79% | 1.29% | 1.9% |
| 2025/08/27 | 19.26% | 11.24% | 6.47% | 2.15% | 3.53% | 3.42% | 2.58% | 2.57% | 1.94% | 3.01% |
| 2025/08/28 | 16.17% | 16.18% | 7.21% | 2.21% | 3.38% | 3.19% | 2.17% | 2.55% | 0.32% | 2.28% |
| 2025/08/29 | 14.88% | 17.75% | 7.39% | 1.09% | 1.49% | 3.43% | 2.7% | 2.6% | 1.06% | 2.76% |
| 2025/08/30 | 12.44% | 18.23% | 7.63% | 2.17% | 4.29% | 3.01% | 2.29% | 3.16% | 0.95% | 2.58% |
| 2025/08/31 | 20.62% | 15.61% | 7.72% | 5.88% | 4.39% | 3.55% | 2.61% | 2.25% | 2.03% | 1.76% |
- tui.co.uk
- booking.com
- loveholidays.com
- jet2holidays.com
- tripadvisor.co.uk
- lastminute.com
- kayak.co.uk
- staysure.co.uk
- thomascook.com
- expedia.co.uk
Copyright © Adthena. All rights reserved.
In August 2025, TUI.co.uk led with fluctuating spend, peaking mid-month. Booking.com steadily increased, while Loveholidays.com declined. Jet2holidays.com and Tripadvisor.co.uk saw late-month surges. Expedia.co.uk maintained consistent activity.
Competitor Count for UK Travel Travel Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/08/01 | 747 |
| 2025/08/02 | 719 |
| 2025/08/03 | 745 |
| 2025/08/04 | 749 |
| 2025/08/05 | 725 |
| 2025/08/06 | 727 |
| 2025/08/07 | 753 |
| 2025/08/08 | 737 |
| 2025/08/09 | 700 |
| 2025/08/10 | 722 |
| 2025/08/11 | 740 |
| 2025/08/12 | 752 |
| 2025/08/13 | 745 |
| 2025/08/14 | 766 |
| 2025/08/15 | 757 |
| 2025/08/16 | 775 |
| 2025/08/17 | 755 |
| 2025/08/18 | 787 |
| 2025/08/19 | 764 |
| 2025/08/20 | 779 |
| 2025/08/21 | 785 |
| 2025/08/22 | 780 |
| 2025/08/23 | 759 |
| 2025/08/24 | 752 |
| 2025/08/25 | 760 |
| 2025/08/26 | 752 |
| 2025/08/27 | 751 |
| 2025/08/28 | 727 |
| 2025/08/29 | 727 |
| 2025/08/30 | 709 |
| 2025/08/31 | 706 |
Copyright © Adthena. All rights reserved.
August saw a dynamic shift in distinct advertisers, starting at 747 and peaking at 787 mid-month. The month concluded with a slight decline, ending at 706.
