Share of Clicks for top 10 UK Travel Travel Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| booking.com | 17.34 |
| tui.co.uk | 11.66 |
| loveholidays.com | 10.76 |
| skyscanner.net | 8.91 |
| tripadvisor.co.uk | 3.93 |
| expedia.co.uk | 3.32 |
| thomascook.com | 3.24 |
| pocruises.com | 3.05 |
| britishairways.com | 2.92 |
| lastminute.com | 2.43 |
| others | 32.44 |
- booking.com - 17.34%
- tui.co.uk - 11.66%
- loveholidays.com - 10.76%
- skyscanner.net - 8.91%
- tripadvisor.co.uk - 3.93%
- expedia.co.uk - 3.32%
- thomascook.com - 3.24%
- pocruises.com - 3.05%
- britishairways.com - 2.92%
- lastminute.com - 2.43%
- others - 32.44%
Copyright © Adthena. All rights reserved.
Booking.com leads with 17.34% click share, followed by TUI at 11.66%. Loveholidays.com captures 10.76%, while others collectively hold 32.44%.
Share of Spend for the top 10 UK Travel Travel Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | loveholidays.com | staysure.co.uk | booking.com | lastminute.com | tui.co.uk | moneysupermarket.com | thomascook.com | skyscanner.net | britishairways.com | pocruises.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/06/01 | 8.72% | 3.49% | 6.26% | 4.97% | 8.24% | 1.94% | 4.47% | 3.57% | 0.73% | 1.85% |
| 2026/06/02 | 8.06% | 3.71% | 6.83% | 4.49% | 7.89% | 1.63% | 4.12% | 3.01% | 0.95% | 2.28% |
| 2026/06/03 | 7.48% | 3.38% | 6.19% | 4.85% | 8.7% | 1.86% | 3.46% | 3.17% | 0.65% | 2.44% |
| 2026/06/04 | 8.29% | 3.84% | 7.01% | 2.8% | 8.37% | 1.6% | 4.18% | 3.78% | 0.93% | 2.69% |
| 2026/06/05 | 8.23% | 3.26% | 6.56% | 3.08% | 8.49% | 1.5% | 3.39% | 3.38% | 1.19% | 3.29% |
| 2026/06/06 | 8.48% | 3.29% | 6.13% | 3.6% | 7.49% | 1.34% | 3.68% | 4.35% | 1.13% | 3.01% |
| 2026/06/07 | 8.51% | 3.64% | 6.34% | 2.72% | 7.85% | 1.69% | 3.88% | 3.64% | 1.09% | 2.42% |
| 2026/06/08 | 12.28% | 3.61% | 6.36% | 3.12% | 6.83% | 1.21% | 3.4% | 3.58% | 2.36% | 2.55% |
| 2026/06/09 | 12.17% | 3.64% | 6.14% | 3.77% | 6.02% | 1.18% | 2.97% | 3.46% | 3.33% | 2.32% |
| 2026/06/10 | 12.52% | 3.02% | 5.75% | 4.39% | 6.42% | 1.25% | 3.16% | 3.2% | 3.49% | 2.71% |
| 2026/06/11 | 12.32% | 2.91% | 6.04% | 5.13% | 6.86% | 0.85% | 3.22% | 3.18% | 2.71% | 2.14% |
| 2026/06/12 | 13.34% | 3.23% | 6.47% | 4.91% | 6.55% | 0.71% | 2.95% | 3.32% | 2.65% | 2.28% |
| 2026/06/13 | 12.9% | 3.47% | 6.59% | 5.37% | 5.06% | 1.03% | 3.46% | 3.74% | 2.42% | 2.22% |
| 2026/06/14 | 13.08% | 3.38% | 6.33% | 4.57% | 6.5% | 1.39% | 3.79% | 3.33% | 3.21% | 1.62% |
| 2026/06/15 | 13.49% | 3.1% | 7.08% | 5.32% | 6.11% | 0.92% | 3.18% | 2.87% | 3.72% | 1.98% |
| 2026/06/16 | 13.6% | 3.31% | 6.68% | 5.38% | 6.56% | 0.78% | 3.43% | 3.48% | 3.04% | 1.41% |
| 2026/06/17 | 13.46% | 3.21% | 7.13% | 5.66% | 7.27% | 0.95% | 3.68% | 3.5% | 3.61% | 1.17% |
| 2026/06/18 | 13.22% | 3.26% | 7.46% | 6.9% | 6.53% | 0.73% | 3.29% | 3.19% | 3.13% | 1.5% |
| 2026/06/19 | 12.33% | 3.16% | 7.81% | 4.32% | 5.31% | 3.56% | 3.18% | 3.28% | 1.11% | 1.5% |
| 2026/06/20 | 13.67% | 4.36% | 6.09% | 6.31% | 5.39% | 3.95% | 3.7% | 3.05% | 2.05% | 1.23% |
| 2026/06/21 | 14.8% | 4.04% | 7.22% | 5.34% | 5.36% | 2.15% | 3.13% | 2.93% | 2.76% | 0.9% |
| 2026/06/22 | 13.87% | 5.96% | 6.92% | 4.64% | 4.53% | 3.18% | 2.53% | 3.48% | 1.59% | 1.85% |
| 2026/06/23 | 13.06% | 5.89% | 6.57% | 4.79% | 5.21% | 3.85% | 3.45% | 2.64% | 2.45% | 1.58% |
| 2026/06/24 | 12.9% | 5.99% | 6.41% | 4.72% | 4.8% | 3.94% | 3.12% | 2.71% | 3.04% | 1.57% |
| 2026/06/25 | 12.43% | 5.91% | 6.39% | 4.1% | 5.63% | 4.63% | 2.65% | 3.07% | 2.64% | 1.58% |
| 2026/06/26 | 9.89% | 6.08% | 7% | 4.55% | 4.4% | 3.45% | 2.03% | 4.53% | 1.27% | 1.27% |
| 2026/06/27 | 9.07% | 7.38% | 6.75% | 5.16% | 5.62% | 4.05% | 2.8% | 3.43% | 1.94% | 1.47% |
| 2026/06/28 | 9.62% | 4.53% | 7.66% | 5.91% | 4.85% | 3.01% | 2.82% | 3.89% | 2.47% | 2.01% |
| 2026/06/29 | 8.99% | 6% | 7.16% | 4.89% | 4.94% | 3.46% | 2.86% | 3.62% | 1.52% | 1.46% |
| 2026/06/30 | 8.75% | 7.36% | 5.89% | 5.24% | 4.74% | 4.19% | 3.39% | 3.38% | 1.24% | 0.87% |
- loveholidays.com
- staysure.co.uk
- booking.com
- lastminute.com
- tui.co.uk
- moneysupermarket.com
- thomascook.com
- skyscanner.net
- britishairways.com
- pocruises.com
Copyright © Adthena. All rights reserved.
June saw loveholidays.com peak mid-month at 14.8% spend share, while staysure.co.uk surged late, reaching 7.38%. Booking.com fluctuated, ending at 5.89%. Overall, loveholidays.com led the month.
Competitor Count for UK Travel Travel Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/06/01 | 732 |
| 2026/06/02 | 692 |
| 2026/06/03 | 721 |
| 2026/06/04 | 681 |
| 2026/06/05 | 694 |
| 2026/06/06 | 670 |
| 2026/06/07 | 644 |
| 2026/06/08 | 670 |
| 2026/06/09 | 668 |
| 2026/06/10 | 662 |
| 2026/06/11 | 653 |
| 2026/06/12 | 651 |
| 2026/06/13 | 625 |
| 2026/06/14 | 639 |
| 2026/06/15 | 631 |
| 2026/06/16 | 623 |
| 2026/06/17 | 633 |
| 2026/06/18 | 625 |
| 2026/06/19 | 627 |
| 2026/06/20 | 606 |
| 2026/06/21 | 601 |
| 2026/06/22 | 592 |
| 2026/06/23 | 611 |
| 2026/06/24 | 613 |
| 2026/06/25 | 590 |
| 2026/06/26 | 575 |
| 2026/06/27 | 585 |
| 2026/06/28 | 586 |
| 2026/06/29 | 591 |
| 2026/06/30 | 593 |
Copyright © Adthena. All rights reserved.
June saw a decline in distinct advertisers, starting at 732 and ending at 593. The month experienced fluctuations, with a notable drop mid-month, reflecting a dynamic advertising landscape.
