Share of Clicks for top 10 US Travel Travel Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| expedia.com | 13.57 |
| priceline.com | 12.31 |
| cheapoair.com | 11.42 |
| royalcaribbean.com | 3.95 |
| booking.com | 3.78 |
| cheapflights.com | 2.79 |
| cruises.com | 2.75 |
| kayak.com | 2.57 |
| go.com | 2.54 |
| tripadvisor.com | 2.46 |
| others | 41.86 |
- expedia.com - 13.57%
- priceline.com - 12.31%
- cheapoair.com - 11.42%
- royalcaribbean.com - 3.95%
- booking.com - 3.78%
- cheapflights.com - 2.79%
- cruises.com - 2.75%
- kayak.com - 2.57%
- go.com - 2.54%
- tripadvisor.com - 2.46%
- others - 41.86%
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In the travel PPC landscape, Expedia leads with 13.57% click share, followed by Priceline at 12.31%. Cheapoair captures 11.42%, while ‘others’ dominate with 41.86%.
Share of Spend for the top 10 US Travel Travel Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | expedia.com | priceline.com | cheapoair.com | kayak.com | cruiselines.com | booking.com | cruises.com | royalcaribbean.com | tripadvisor.com | cheapflights.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/10/01 | 18.85% | 14.31% | 12.55% | 2.26% | 1.3% | 3.14% | 1.76% | 3.09% | 2.35% | 2.21% |
| 2025/10/02 | 16.7% | 14.21% | 12.57% | 2.03% | 1.51% | 3.72% | 1.81% | 3.24% | 2.68% | 3.4% |
| 2025/10/03 | 16.58% | 10.32% | 10.95% | 3.06% | 1.51% | 3.89% | 1.73% | 3.69% | 2.64% | 2.67% |
| 2025/10/04 | 15.87% | 12.49% | 11.41% | 2.65% | 1.77% | 3.99% | 1.62% | 3.97% | 2.81% | 2.94% |
| 2025/10/05 | 16.51% | 11.79% | 9.62% | 2.52% | 2.02% | 4.15% | 2.64% | 4.28% | 2.34% | 0.89% |
| 2025/10/06 | 16.87% | 11.02% | 11.73% | 3% | 1.95% | 3.82% | 1.83% | 4.63% | 2.27% | 2.56% |
| 2025/10/07 | 15.54% | 12.19% | 9.41% | 2.67% | 2.36% | 4.05% | 2.44% | 4.08% | 2.74% | 2.37% |
| 2025/10/08 | 15.19% | 11.86% | 9.3% | 3.33% | 2.92% | 4.21% | 2.18% | 4.77% | 2.74% | 1.95% |
| 2025/10/09 | 14.82% | 11.92% | 12.17% | 2.75% | 2.18% | 4.02% | 1.91% | 3.61% | 2.1% | 4.5% |
| 2025/10/10 | 13.76% | 12.54% | 10.08% | 2.62% | 2.37% | 3.79% | 2.61% | 4.4% | 2.61% | 2.98% |
| 2025/10/11 | 13.16% | 11.77% | 11.07% | 2.51% | 2.44% | 3.42% | 3.38% | 4.37% | 2.51% | 2.75% |
| 2025/10/12 | 13.1% | 11.56% | 11.25% | 2.45% | 2.1% | 3.05% | 2.93% | 3.83% | 2.89% | 3.45% |
| 2025/10/13 | 16.21% | 11.36% | 10.03% | 2.44% | 2.88% | 3.32% | 3.12% | 4.25% | 2.62% | 1.48% |
| 2025/10/14 | 12.36% | 13.39% | 12.09% | 4.45% | 2.94% | 3.22% | 3.5% | 3.79% | 2.25% | 1.88% |
| 2025/10/15 | 12.29% | 12.04% | 11.09% | 2.58% | 2.74% | 3.42% | 2.78% | 4.43% | 2.51% | 1.79% |
| 2025/10/16 | 12.11% | 12.34% | 12.17% | 2.77% | 2.09% | 3.56% | 2.88% | 3.96% | 2.44% | 1.6% |
| 2025/10/17 | 14.2% | 10.75% | 10.52% | 2.72% | 2.63% | 3.7% | 2.84% | 4.95% | 2.6% | 2.6% |
| 2025/10/18 | 13.37% | 10.95% | 11.44% | 2.42% | 2.14% | 3.71% | 3.09% | 4.26% | 2.96% | 2.33% |
| 2025/10/19 | 12.45% | 10.06% | 10.49% | 3.12% | 2.68% | 3.19% | 4.57% | 4.17% | 2.53% | 2.88% |
| 2025/10/20 | 13.18% | 10.37% | 8.87% | 3.57% | 2.87% | 4% | 3.43% | 4.94% | 2.27% | 3.22% |
| 2025/10/21 | 14.5% | 11.36% | 12.54% | 4.04% | 2.52% | 4.05% | 3.43% | 3.7% | 2.74% | 2.99% |
| 2025/10/22 | 12.71% | 11.08% | 11.71% | 3.6% | 2.56% | 3.78% | 3.93% | 2.36% | 2.49% | 3.18% |
| 2025/10/23 | 13.01% | 9.41% | 9.15% | 3.52% | 2.79% | 3.99% | 3.5% | 2.74% | 2.7% | 2.16% |
| 2025/10/24 | 12.35% | 9.47% | 9.16% | 3.47% | 2.47% | 4.13% | 2.96% | 3.66% | 2.78% | 1.31% |
| 2025/10/25 | 10.43% | 9.4% | 11.18% | 3.38% | 2.63% | 3.48% | 3.15% | 3.66% | 2.95% | 3.33% |
| 2025/10/26 | 11.66% | 9.25% | 9.01% | 3.01% | 2.86% | 3.55% | 4.03% | 4.06% | 3.15% | 1.56% |
| 2025/10/27 | 13.79% | 11.75% | 10.64% | 2.69% | 3.34% | 3.74% | 3.86% | 3.72% | 2.57% | 2.32% |
| 2025/10/28 | 13.77% | 12.32% | 11.5% | 3.41% | 3.09% | 3.45% | 3.67% | 3.19% | 2.62% | 2.57% |
| 2025/10/29 | 15.38% | 9.8% | 10.94% | 2.81% | 2.89% | 2.95% | 4.01% | 2.86% | 2.13% | 2.25% |
| 2025/10/30 | 13.73% | 12.2% | 12.23% | 3.85% | 2.91% | 2.04% | 3.27% | 3.53% | 2.62% | 3.04% |
| 2025/10/31 | 13.96% | 12.37% | 11.56% | 3.71% | 3.58% | 3.51% | 3.32% | 3.16% | 2.78% | 1.73% |
- expedia.com
- priceline.com
- cheapoair.com
- kayak.com
- cruiselines.com
- booking.com
- cruises.com
- royalcaribbean.com
- tripadvisor.com
- cheapflights.com
Copyright © Adthena. All rights reserved.
Expedia’s spend share started at 18.85% and ended at 13.96%, showing a decline. Priceline and Cheapoair also saw fluctuations, while Kayak and Royal Caribbean experienced slight increases. The month concluded with varied trends across advertisers.
Competitor Count for US Travel Travel Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/10/01 | 809 |
| 2025/10/02 | 789 |
| 2025/10/03 | 774 |
| 2025/10/04 | 751 |
| 2025/10/05 | 789 |
| 2025/10/06 | 790 |
| 2025/10/07 | 779 |
| 2025/10/08 | 767 |
| 2025/10/09 | 762 |
| 2025/10/10 | 756 |
| 2025/10/11 | 768 |
| 2025/10/12 | 790 |
| 2025/10/13 | 804 |
| 2025/10/14 | 770 |
| 2025/10/15 | 767 |
| 2025/10/16 | 772 |
| 2025/10/17 | 783 |
| 2025/10/18 | 788 |
| 2025/10/19 | 771 |
| 2025/10/20 | 768 |
| 2025/10/21 | 698 |
| 2025/10/22 | 765 |
| 2025/10/23 | 771 |
| 2025/10/24 | 779 |
| 2025/10/25 | 753 |
| 2025/10/26 | 745 |
| 2025/10/27 | 775 |
| 2025/10/28 | 766 |
| 2025/10/29 | 773 |
| 2025/10/30 | 757 |
| 2025/10/31 | 765 |
Copyright © Adthena. All rights reserved.
Advertisers fluctuated throughout October, peaking at 809 on the 1st, dipping to 698 on the 21st, and closing at 765.
