Share of Clicks for top 10 US Travel Travel Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| expedia.com | 18.76 |
| priceline.com | 8.26 |
| go.com | 6.24 |
| booking.com | 5.94 |
| cheapoair.com | 5.78 |
| kayak.com | 4.7 |
| tripadvisor.com | 4.09 |
| royalcaribbean.com | 4 |
| travelocity.com | 3.47 |
| ncl.com | 2.76 |
| others | 36 |
- expedia.com - 18.76%
- priceline.com - 8.26%
- go.com - 6.24%
- booking.com - 5.94%
- cheapoair.com - 5.78%
- kayak.com - 4.7%
- tripadvisor.com - 4.09%
- royalcaribbean.com - 4%
- travelocity.com - 3.47%
- ncl.com - 2.76%
- others - 36%
Copyright © Adthena. All rights reserved.
Expedia leads with 18.76% click share, followed by Priceline at 8.26%. Others collectively dominate with 36%, highlighting diverse competition.
Share of Spend for the top 10 US Travel Travel Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | expedia.com | priceline.com | kayak.com | cheapoair.com | booking.com | tripadvisor.com | cheapflights.com | onetravel.com | cruises.com | royalcaribbean.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/04/01 | 17.37% | 10.06% | 5.26% | 6.98% | 4.04% | 3.3% | 3.2% | 1.99% | 2.85% | 2.61% |
| 2026/04/02 | 17.73% | 10.21% | 5.3% | 8.69% | 3.08% | 2.99% | 3.68% | 2.26% | 1.77% | 3.06% |
| 2026/04/03 | 19.36% | 9.35% | 5.89% | 7.39% | 3.65% | 2.74% | 1.9% | 2.7% | 1.99% | 3.35% |
| 2026/04/04 | 17.87% | 9.79% | 4.77% | 9.54% | 2.92% | 2.81% | 4.17% | 2.9% | 2.26% | 3.34% |
| 2026/04/05 | 18.47% | 8.98% | 6.77% | 8.58% | 2.86% | 3.06% | 0.02% | 3.31% | 2.71% | 4.08% |
| 2026/04/06 | 15.8% | 10.78% | 5.27% | 7.04% | 2.55% | 2.41% | 4.86% | 3.04% | 1.9% | 3.07% |
| 2026/04/07 | 16.25% | 11.76% | 6.18% | 8.04% | 2.58% | 3.41% | 2.27% | 2.87% | 2.16% | 3.71% |
| 2026/04/08 | 18.93% | 11.88% | 4.75% | 9.66% | 2.56% | 2.87% | 2.4% | 2.31% | 2.57% | 2.36% |
| 2026/04/09 | 18.01% | 11.94% | 5.03% | 8.86% | 3.35% | 3.01% | 5.74% | 1.2% | 1.73% | 2.04% |
| 2026/04/10 | 20.23% | 11.52% | 5.75% | 8.15% | 2.26% | 3.04% | 4.53% | 3.33% | 2.19% | 2.76% |
| 2026/04/11 | 19.05% | 11.58% | 6.85% | 7.47% | 3.45% | 3.54% | 0.71% | 2.65% | 2.97% | 2.89% |
| 2026/04/12 | 16.55% | 11.23% | 5.29% | 8.46% | 2.97% | 3.42% | 2.21% | 1.9% | 2.5% | 2.89% |
| 2026/04/13 | 18.46% | 12.36% | 5.29% | 7.72% | 3.81% | 2.64% | 5.52% | 1.25% | 3.26% | 2.11% |
| 2026/04/14 | 18.81% | 12.64% | 5.6% | 10.25% | 3.38% | 3.39% | 2.55% | 1.74% | 3.08% | 1.94% |
| 2026/04/15 | 16.24% | 12.06% | 6.13% | 6.73% | 3.06% | 3.36% | 5.09% | 1.11% | 3.54% | 2.08% |
| 2026/04/16 | 15.93% | 13.78% | 7.1% | 9.9% | 2.65% | 3.14% | 4.69% | 1.85% | 2.45% | 1.74% |
| 2026/04/17 | 15.51% | 13.69% | 6.25% | 8.54% | 3.12% | 3.26% | 2.05% | 1.08% | 2.53% | 2.24% |
| 2026/04/18 | 18.11% | 12.3% | 5.8% | 8.22% | 3.25% | 2.76% | 2.98% | 2.42% | 3.56% | 2.23% |
| 2026/04/19 | 15.89% | 9.7% | 7.45% | 8.42% | 4.54% | 3.76% | 0.75% | 2.95% | 4.66% | 2.08% |
| 2026/04/20 | 18.66% | 10.2% | 6.31% | 9.07% | 2.67% | 2.79% | 5.56% | 2.17% | 2.87% | 1.79% |
| 2026/04/21 | 17.27% | 13.37% | 5.62% | 6.87% | 4.59% | 3.18% | 1.91% | 1.44% | 2.75% | 1.99% |
| 2026/04/22 | 14.23% | 12.01% | 6.62% | 9.6% | 4.07% | 3.38% | 4.98% | 1.79% | 2.26% | 1.94% |
| 2026/04/23 | 15.02% | 11.32% | 5.21% | 7.14% | 3.03% | 3.15% | 3.16% | 2.06% | 2.76% | 2.41% |
| 2026/04/24 | 17.43% | 12.09% | 7.31% | 9.68% | 3.76% | 3.14% | 2.66% | 2.51% | 3.5% | 1.81% |
| 2026/04/25 | 19.35% | 13.46% | 5.17% | 8.24% | 4.15% | 2.65% | 5.93% | 1.57% | 1.9% | 2.11% |
| 2026/04/26 | 19.68% | 13.15% | 6.24% | 7.52% | 3.72% | 2.75% | 5.12% | 0.62% | 1.69% | 1.88% |
| 2026/04/27 | 17.33% | 12.43% | 5.41% | 6.24% | 4.54% | 3.2% | 5.83% | 1.81% | 2.14% | 1.87% |
| 2026/04/28 | 18.98% | 11.82% | 6.95% | 8.16% | 4.53% | 3.28% | 3.51% | 1.74% | 1.7% | 1.7% |
| 2026/04/29 | 19.82% | 14.15% | 6.61% | 9.17% | 4.51% | 2.88% | 3.69% | 0.94% | 2.04% | 1.64% |
| 2026/04/30 | 20.37% | 11.28% | 8.51% | 7.48% | 3.87% | 3.17% | 3.16% | 2.96% | 1.68% | 1.56% |
- expedia.com
- priceline.com
- kayak.com
- cheapoair.com
- booking.com
- tripadvisor.com
- cheapflights.com
- onetravel.com
- cruises.com
- royalcaribbean.com
Copyright © Adthena. All rights reserved.
In April 2026, Expedia led with a steady rise, peaking at 20.37%. Priceline followed, fluctuating but ending at 11.28%. Kayak and Cheapoair showed varied trends, while Booking.com and TripAdvisor maintained lower shares.
Competitor Count for US Travel Travel Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/04/01 | 641 |
| 2026/04/02 | 646 |
| 2026/04/03 | 655 |
| 2026/04/04 | 658 |
| 2026/04/05 | 646 |
| 2026/04/06 | 656 |
| 2026/04/07 | 644 |
| 2026/04/08 | 613 |
| 2026/04/09 | 619 |
| 2026/04/10 | 636 |
| 2026/04/11 | 624 |
| 2026/04/12 | 622 |
| 2026/04/13 | 641 |
| 2026/04/14 | 646 |
| 2026/04/15 | 621 |
| 2026/04/16 | 612 |
| 2026/04/17 | 611 |
| 2026/04/18 | 636 |
| 2026/04/19 | 638 |
| 2026/04/20 | 644 |
| 2026/04/21 | 613 |
| 2026/04/22 | 627 |
| 2026/04/23 | 621 |
| 2026/04/24 | 652 |
| 2026/04/25 | 641 |
| 2026/04/26 | 635 |
| 2026/04/27 | 636 |
| 2026/04/28 | 631 |
| 2026/04/29 | 641 |
| 2026/04/30 | 616 |
Copyright © Adthena. All rights reserved.
April saw fluctuating advertiser numbers, peaking at 658 on April 4th, then declining to 611 by April 17th. The month concluded with 616 advertisers.
