Share of Clicks for top 10 US Travel Travel Services brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| expedia.com | 20.66 |
| booking.com | 8.89 |
| priceline.com | 8.16 |
| cheapoair.com | 7.92 |
| kayak.com | 6.09 |
| go.com | 5.1 |
| tripadvisor.com | 4.62 |
| royalcaribbean.com | 4.27 |
| travelocity.com | 2.72 |
| trivago.com | 2.43 |
| others | 29.14 |
- expedia.com - 20.66%
- booking.com - 8.89%
- priceline.com - 8.16%
- cheapoair.com - 7.92%
- kayak.com - 6.09%
- go.com - 5.1%
- tripadvisor.com - 4.62%
- royalcaribbean.com - 4.27%
- travelocity.com - 2.72%
- trivago.com - 2.43%
- others - 29.14%
Copyright © Adthena. All rights reserved.
Expedia leads with 20.66% click share, followed by Booking.com at 8.89%. Others collectively hold 29.14%, showcasing diverse competition.
Share of Spend for the top 10 US Travel Travel Services brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | expedia.com | cheapoair.com | priceline.com | tripadvisor.com | kayak.com | booking.com | royalcaribbean.com | cruises.com | forbes.com | onetravel.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/07/01 | 13.97% | 10.15% | 12.8% | 5.99% | 5.97% | 4.56% | 2.2% | 3.41% | 2.33% | 3.63% |
| 2026/07/02 | 15.86% | 8.6% | 10.22% | 5.69% | 5.8% | 3.82% | 2.46% | 2.55% | 2.01% | 3.17% |
| 2026/07/03 | 16.9% | 11.35% | 10.86% | 5.13% | 6.04% | 3.84% | 2.2% | 2.94% | 1.48% | 3.04% |
| 2026/07/04 | 13.38% | 10.72% | 9.35% | 5.26% | 5.96% | 4.18% | 1.99% | 2.93% | 2.11% | 3.34% |
| 2026/07/05 | 13.26% | 12.55% | 13.14% | 3.89% | 4.68% | 2.61% | 2.94% | 3.38% | 2.19% | 2.82% |
| 2026/07/06 | 16.2% | 9.83% | 11.18% | 5.41% | 6.31% | 3.18% | 2.77% | 2.49% | 2.19% | 2.51% |
| 2026/07/07 | 15.29% | 10.43% | 11.35% | 3.98% | 7.37% | 5.46% | 2.87% | 2.28% | 1.84% | 3.8% |
| 2026/07/08 | 16.41% | 10.41% | 13.18% | 6.88% | 6.94% | 4.65% | 2.4% | 2.49% | 2.28% | 2.1% |
| 2026/07/09 | 17.83% | 8.66% | 11.67% | 4.62% | 8.37% | 4.29% | 2.6% | 2.55% | 2.09% | 1.95% |
| 2026/07/10 | 16.84% | 14.4% | 13.76% | 3.79% | 7.47% | 4.19% | 1.77% | 1.68% | 1.56% | 2.36% |
| 2026/07/11 | 14.65% | 16.66% | 10.6% | 4.44% | 8.15% | 4.77% | 2.26% | 1.93% | 1.54% | 3.01% |
| 2026/07/12 | 15.34% | 14.54% | 11.71% | 4.47% | 5.53% | 5.37% | 1.87% | 1.5% | 1.44% | 2.92% |
| 2026/07/13 | 16.63% | 13.55% | 12.72% | 4.45% | 5.07% | 4.52% | 1.36% | 1.91% | 1.58% | 2.4% |
| 2026/07/14 | 15.85% | 11.82% | 13.01% | 4.34% | 9.46% | 3.84% | 1.33% | 2.18% | 1.99% | 3.44% |
| 2026/07/15 | 15.67% | 14.48% | 11.49% | 4.27% | 8.61% | 2.85% | 1.46% | 2.37% | 1.55% | 2.55% |
| 2026/07/16 | 13.87% | 16.11% | 12.87% | 3.69% | 10.75% | 3% | 1.22% | 2.09% | 1.14% | 2.71% |
| 2026/07/17 | 16.26% | 15.99% | 15.09% | 4.01% | 6.02% | 2.83% | 1.03% | 2.31% | 1.3% | 1.63% |
| 2026/07/18 | 11.27% | 12.21% | 11.14% | 4.22% | 7.44% | 3.72% | 1.87% | 2.98% | 1.49% | 0.87% |
| 2026/07/19 | 6.1% | 11.87% | 13.65% | 6.72% | 9.48% | 4.01% | 1.73% | 2.9% | 2.89% | 0.21% |
| 2026/07/20 | 11.31% | 10.91% | 17.4% | 5.62% | 6.98% | 3.34% | 1.84% | 2.92% | 1.89% | 2.99% |
| 2026/07/21 | 15.83% | 11.83% | 12.97% | 4.32% | 9.43% | 3.83% | 1.33% | 2.18% | 1.98% | 3.43% |
| 2026/07/22 | 13.81% | 15.86% | 11.78% | 5% | 5.58% | 4.52% | 1.49% | 2.42% | 2.1% | 1.64% |
| 2026/07/23 | 15.22% | 13.99% | 13.27% | 5.46% | 6.93% | 3.81% | 1.62% | 1.58% | 1.69% | 2.44% |
| 2026/07/24 | 17.17% | 11.79% | 13.68% | 4.15% | 5.81% | 4.3% | 1.4% | 2.16% | 1.97% | 0.67% |
| 2026/07/25 | 14.11% | 13.05% | 15.07% | 5.9% | 6.11% | 3.31% | 1.57% | 1.82% | 2.1% | 0.66% |
| 2026/07/26 | 11.6% | 11.81% | 12.99% | 4.32% | 8.35% | 4.62% | 1.83% | 1.93% | 1.62% | 1.51% |
| 2026/07/27 | 19.79% | 13.99% | 10.82% | 3.6% | 8.03% | 3.15% | 0.86% | 1.49% | 1.45% | 2.6% |
| 2026/07/28 | 17.09% | 12.43% | 13.73% | 4.83% | 6.85% | 3.64% | 1.74% | 1.68% | 1.93% | 1.58% |
| 2026/07/29 | 10.61% | 13.3% | 11.36% | 3.55% | 7.59% | 3.89% | 1.71% | 1.5% | 2.06% | 4.01% |
| 2026/07/30 | 12.83% | 18.07% | 10.6% | 4.82% | 5.6% | 4.11% | 1.63% | 1.85% | 1.23% | 3.76% |
| 2026/07/31 | 12.61% | 11.35% | 10.29% | 8.52% | 7.37% | 4.2% | 3.44% | 2.15% | 1.66% | 1.43% |
- expedia.com
- cheapoair.com
- priceline.com
- tripadvisor.com
- kayak.com
- booking.com
- royalcaribbean.com
- cruises.com
- forbes.com
- onetravel.com
Copyright © Adthena. All rights reserved.
In July 2026, Expedia’s PPC spend fluctuated, peaking at 19.79% on the 27th. Cheapoair saw a significant rise on the 30th, reaching 18.07%. Priceline maintained steady growth, while TripAdvisor ended with a notable 8.52% on the 31st.
Competitor Count for US Travel Travel Services
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/07/01 | 611 |
| 2026/07/02 | 616 |
| 2026/07/03 | 634 |
| 2026/07/04 | 656 |
| 2026/07/05 | 634 |
| 2026/07/06 | 633 |
| 2026/07/07 | 615 |
| 2026/07/08 | 585 |
| 2026/07/09 | 598 |
| 2026/07/10 | 633 |
| 2026/07/11 | 608 |
| 2026/07/12 | 630 |
| 2026/07/13 | 626 |
| 2026/07/14 | 624 |
| 2026/07/15 | 611 |
| 2026/07/16 | 627 |
| 2026/07/17 | 598 |
| 2026/07/18 | 580 |
| 2026/07/19 | 578 |
| 2026/07/20 | 560 |
| 2026/07/21 | 624 |
| 2026/07/22 | 666 |
| 2026/07/23 | 672 |
| 2026/07/24 | 663 |
| 2026/07/25 | 691 |
| 2026/07/26 | 703 |
| 2026/07/27 | 665 |
| 2026/07/28 | 682 |
| 2026/07/29 | 674 |
| 2026/07/30 | 666 |
| 2026/07/31 | 651 |
Copyright © Adthena. All rights reserved.
July saw a dynamic shift in advertiser numbers, starting at 611 and peaking at 703. Mid-month fluctuations stabilized, ending at 651.
