Share of Clicks for top 10 US Education & Training Ed Tech brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| ixl.com | 67.96 |
| splashlearn.com | 6.52 |
| coolmathgames.com | 4.48 |
| brilliant.org | 1.48 |
| schoolofrock.com | 1.33 |
| mathway.com | 1.33 |
| lakeshorelearning.com | 1.28 |
| devry.edu | 1.2 |
| zearn.org | 0.88 |
| codecademy.com | 0.83 |
| others | 12.71 |
- ixl.com - 67.96%
- splashlearn.com - 6.52%
- coolmathgames.com - 4.48%
- brilliant.org - 1.48%
- schoolofrock.com - 1.33%
- mathway.com - 1.33%
- lakeshorelearning.com - 1.28%
- devry.edu - 1.2%
- zearn.org - 0.88%
- codecademy.com - 0.83%
- others - 12.71%
Copyright © Adthena. All rights reserved.
IXL.com dominates with 67.96% click share, followed by SplashLearn at 6.52%. Others collectively hold 12.71%, showcasing diverse competition.
Share of Spend for the top 10 US Education & Training Ed Tech brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | ixl.com | devry.edu | brilliant.org | 360learning.com | absorblms.com | codingtemple.com | codecademy.com | coursera.org | teacherstep.com | coolmathgames.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/07/01 | 15.25% | 8.31% | 5.61% | 1.11% | 2.54% | 3.44% | 1.1% | 2.18% | 10.47% | 9.85% |
| 2026/07/02 | 19.89% | 9.67% | 7.37% | 1.22% | 3.27% | 1.67% | 1.59% | 3.68% | 5.77% | 0.05% |
| 2026/07/03 | 29.66% | 9.16% | 8.39% | 1.35% | 3.44% | 2.23% | 2.05% | 3.14% | 0.28% | 0.03% |
| 2026/07/04 | 25.1% | 5.6% | 5.53% | 3.69% | 2.86% | 2.54% | 1.53% | 4.71% | 0% | 4.68% |
| 2026/07/05 | 29.33% | 4.59% | 6.15% | 2.4% | 2.63% | 3.24% | 2.85% | 3.45% | 0.32% | 0.03% |
| 2026/07/06 | 20.1% | 9.33% | 9.88% | 3.59% | 6.01% | 3.38% | 2.62% | 2.7% | 0.5% | 0.1% |
| 2026/07/07 | 28.11% | 6.49% | 4.3% | 3.57% | 4.6% | 1.15% | 2.99% | 3.24% | 0.11% | 0.03% |
| 2026/07/08 | 23.98% | 13.53% | 8.03% | 1.25% | 4.87% | 0.95% | 0.87% | 3.6% | 0.01% | 0.05% |
| 2026/07/09 | 16.24% | 3.72% | 3.74% | 1.51% | 3.18% | 1.89% | 2.92% | 2.15% | 3.98% | 10.38% |
| 2026/07/10 | 22.96% | 6.32% | 6.53% | 1.84% | 2.1% | 1.98% | 1.39% | 2.44% | 4.16% | 10.79% |
| 2026/07/11 | 25.49% | 6.64% | 5.43% | 2.28% | 1.64% | 4.37% | 1.07% | 2.64% | 3.78% | 0.05% |
| 2026/07/12 | 19.95% | 7.76% | 6.24% | 1.58% | 1.79% | 4.03% | 2.25% | 3.09% | 7.58% | 0.07% |
| 2026/07/13 | 24.25% | 6.82% | 6.61% | 2.68% | 3.66% | 2.25% | 3.01% | 4.97% | 0.03% | 0.05% |
| 2026/07/14 | 21.19% | 7.54% | 4.97% | 1.29% | 1.56% | 1.78% | 3.19% | 1.23% | 0% | 8.01% |
| 2026/07/15 | 16.11% | 6.6% | 2.91% | 2.69% | 1.8% | 2.89% | 4.29% | 2.78% | 0.43% | 19.43% |
| 2026/07/16 | 27.59% | 8.81% | 3% | 0.88% | 0.76% | 4.24% | 2.08% | 1.24% | 0.07% | 0.04% |
| 2026/07/17 | 25.3% | 8.89% | 2.85% | 0.85% | 1.93% | 4.45% | 0.17% | 1.57% | 8.05% | 0.07% |
| 2026/07/18 | 29.38% | 4.82% | 4.25% | 0.71% | 1.25% | 1.73% | 0.14% | 0.86% | 5% | 10.55% |
| 2026/07/19 | 11.42% | 4.46% | 5.53% | 1.02% | 1.29% | 3.91% | 1.06% | 1.8% | 4.29% | 11.16% |
| 2026/07/20 | 28.93% | 5.98% | 4.2% | 2.02% | 5.36% | 5.25% | 0.26% | 1.97% | 0% | 0.92% |
| 2026/07/21 | 21.17% | 7.53% | 4.97% | 1.29% | 1.56% | 1.78% | 3.18% | 1.23% | 0% | 8.01% |
| 2026/07/22 | 7.55% | 9.54% | 6.48% | 1.43% | 2.75% | 5.19% | 3.53% | 2.56% | 0.02% | 0.03% |
| 2026/07/23 | 17.03% | 6.94% | 5.2% | 3.23% | 2.74% | 1.68% | 1.86% | 2.59% | 3.81% | 0.08% |
| 2026/07/24 | 15.19% | 9.94% | 4.2% | 1.14% | 1.9% | 3.63% | 1.64% | 3.42% | 3.98% | 9.33% |
| 2026/07/25 | 24.21% | 6.69% | 7.77% | 1.59% | 2.84% | 3.82% | 1.64% | 4.04% | 0.02% | 4.48% |
| 2026/07/26 | 12.82% | 5.85% | 3.76% | 1.85% | 1.89% | 2.55% | 2.08% | 3.15% | 3% | 7.9% |
| 2026/07/27 | 13.64% | 4.57% | 4.73% | 3.69% | 0.79% | 4.01% | 0.43% | 2.78% | 0% | 21.73% |
| 2026/07/28 | 26.14% | 4.89% | 6.35% | 2.59% | 0.95% | 2.78% | 2.22% | 2.13% | 3.85% | 4.75% |
| 2026/07/29 | 19.97% | 7.39% | 7.55% | 1.41% | 1.38% | 3.12% | 1.6% | 2.87% | 0.06% | 11.92% |
| 2026/07/30 | 32.52% | 5.41% | 3.81% | 1.35% | 1.03% | 2.02% | 1.52% | 2.62% | 3.1% | 8.16% |
| 2026/07/31 | 10.98% | 8.78% | 4.65% | 4.65% | 3.76% | 3.2% | 2.27% | 1.75% | 0.1% | 0.02% |
- ixl.com
- devry.edu
- brilliant.org
- 360learning.com
- absorblms.com
- codingtemple.com
- codecademy.com
- coursera.org
- teacherstep.com
- coolmathgames.com
Copyright © Adthena. All rights reserved.
In July 2026, ixl.com led with fluctuating spend, peaking at 32.52. Coolmathgames.com saw spikes, notably 21.73 on July 27. Teacherstep.com and devry.edu had varied trends, while brilliant.org remained steady. The month ended with diverse spend patterns.
Competitor Count for US Education & Training Ed Tech
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/07/01 | 327 |
| 2026/07/02 | 320 |
| 2026/07/03 | 316 |
| 2026/07/04 | 321 |
| 2026/07/05 | 304 |
| 2026/07/06 | 294 |
| 2026/07/07 | 292 |
| 2026/07/08 | 282 |
| 2026/07/09 | 269 |
| 2026/07/10 | 290 |
| 2026/07/11 | 285 |
| 2026/07/12 | 275 |
| 2026/07/13 | 274 |
| 2026/07/14 | 280 |
| 2026/07/15 | 297 |
| 2026/07/16 | 313 |
| 2026/07/17 | 297 |
| 2026/07/18 | 293 |
| 2026/07/19 | 293 |
| 2026/07/20 | 279 |
| 2026/07/21 | 280 |
| 2026/07/22 | 330 |
| 2026/07/23 | 337 |
| 2026/07/24 | 334 |
| 2026/07/25 | 348 |
| 2026/07/26 | 342 |
| 2026/07/27 | 324 |
| 2026/07/28 | 323 |
| 2026/07/29 | 331 |
| 2026/07/30 | 319 |
| 2026/07/31 | 319 |
Copyright © Adthena. All rights reserved.
July began with 327 advertisers, dipping to 269 mid-month. A resurgence followed, peaking at 348 on July 25. The month concluded with 319 advertisers, reflecting a dynamic landscape.
