Share of Clicks for top 10 US Education & Training Ed Tech brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| ixl.com | 57.67 |
| mathway.com | 13.04 |
| schoolofrock.com | 4.4 |
| lakeshorelearning.com | 4.26 |
| splashlearn.com | 3.84 |
| coursera.org | 2.63 |
| powerschool.com | 1.26 |
| devry.edu | 0.87 |
| adaptedmind.com | 0.8 |
| lego.com | 0.71 |
| others | 10.52 |
- ixl.com - 57.67%
- mathway.com - 13.04%
- schoolofrock.com - 4.4%
- lakeshorelearning.com - 4.26%
- splashlearn.com - 3.84%
- coursera.org - 2.63%
- powerschool.com - 1.26%
- devry.edu - 0.87%
- adaptedmind.com - 0.8%
- lego.com - 0.71%
- others - 10.52%
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In the education PPC landscape, ixl.com dominates with 57.67% click share, followed by mathway.com at 13.04%. “Others” collectively hold 10.52%, showcasing diverse competition.
Share of Spend for the top 10 US Education & Training Ed Tech brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | ixl.com | coursera.org | adaptedmind.com | devry.edu | phoenix.edu | schoolofrock.com | thoughtindustries.com | 360learning.com | brilliant.org | grow.google |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/09/01 | 8.89% | 20.41% | 0.3% | 4.06% | 0.66% | 4.83% | 3.06% | 2.92% | 5.58% | 3.42% |
| 2026/09/02 | 10.31% | 15.06% | 0.28% | 7.78% | 0.65% | 4.98% | 2.42% | 6.84% | 2.31% | 2.01% |
| 2026/09/03 | 10.01% | 11.66% | 0.68% | 12.04% | 0.61% | 2.25% | 3.65% | 3.27% | 2.02% | 2.97% |
| 2026/09/04 | 9.12% | 14.47% | 0.39% | 10.94% | 2.46% | 3.07% | 3.21% | 5.63% | 2.45% | 1.51% |
| 2026/09/05 | 8.82% | 11.88% | 0.93% | 6.94% | 1.19% | 3.85% | 4.43% | 6.82% | 4.1% | 1.87% |
| 2026/09/06 | 11.25% | 10.18% | 0.93% | 8.18% | 1.23% | 1.06% | 8.7% | 3.47% | 3.99% | 1.16% |
| 2026/09/07 | 9.68% | 8.33% | 1.01% | 8.96% | 2.01% | 2.04% | 4.76% | 3.86% | 2.68% | 1.43% |
| 2026/09/08 | 9.38% | 13.31% | 2.05% | 6.39% | 2.75% | 6.1% | 3.67% | 3.59% | 2.08% | 0.77% |
| 2026/09/09 | 8.51% | 15.78% | 0.69% | 8.64% | 4.35% | 3.08% | 2.52% | 4.91% | 0.89% | 1.28% |
| 2026/09/10 | 6.92% | 14.98% | 0.67% | 7.27% | 3.61% | 2.93% | 4.99% | 1.51% | 1.47% | 1.43% |
| 2026/09/11 | 9.24% | 17.05% | 0.18% | 4.11% | 4.83% | 1.24% | 4.06% | 3.24% | 3.08% | 1.5% |
| 2026/09/12 | 7.02% | 17.83% | 0.22% | 4.87% | 4.32% | 2.26% | 4.96% | 1.77% | 2.27% | 2.46% |
| 2026/09/13 | 7.85% | 18.05% | 0.58% | 5.7% | 4.62% | 1.19% | 6.23% | 0.97% | 1.1% | 1.83% |
| 2026/09/14 | 9.99% | 24.09% | 0.48% | 4.27% | 2.88% | 6.05% | 3.24% | 0.7% | 1.12% | 2.1% |
| 2026/09/15 | 9.09% | 16.94% | 3.42% | 8.92% | 3.15% | 1.01% | 2.21% | 3.14% | 3.16% | 2.01% |
| 2026/09/16 | 8.61% | 14.57% | 0.81% | 10.21% | 3.1% | 3.07% | 1.8% | 1.77% | 2.99% | 1.71% |
| 2026/09/17 | 7.16% | 14.92% | 3.24% | 8.16% | 2.82% | 2.94% | 1.21% | 3.45% | 3.92% | 1.41% |
| 2026/09/18 | 7.48% | 12.62% | 3.34% | 11.58% | 2.06% | 1.04% | 1.16% | 1.58% | 3.72% | 1.62% |
| 2026/09/19 | 7.39% | 12.45% | 1.88% | 8.61% | 4.2% | 2.76% | 1.96% | 1.38% | 4.44% | 2.23% |
| 2026/09/20 | 7.25% | 14.62% | 5.16% | 8.14% | 3.93% | 0.81% | 3.2% | 2.68% | 5.16% | 1.89% |
| 2026/09/21 | 8.13% | 15.2% | 1.82% | 9.12% | 2% | 3.82% | 1.65% | 3.2% | 3.76% | 1.16% |
| 2026/09/22 | 7.25% | 15.32% | 2.82% | 6.37% | 0.52% | 1.77% | 1.25% | 2.14% | 0.75% | 1.63% |
| 2026/09/23 | 7.84% | 15.64% | 0.44% | 7.04% | 1.55% | 2.3% | 1.13% | 3.9% | 1.84% | 1.78% |
| 2026/09/24 | 7.48% | 18.15% | 0.88% | 7.72% | 3.14% | 3.21% | 1.05% | 3.5% | 2.81% | 2.19% |
| 2026/09/25 | 8.02% | 17.21% | 1.72% | 7.44% | 3.88% | 5.05% | 2.43% | 3.29% | 1.89% | 1.62% |
| 2026/09/26 | 8.88% | 18.45% | 3.4% | 6.77% | 3.88% | 3.39% | 3.16% | 0.94% | 1.92% | 1.27% |
| 2026/09/27 | 7.97% | 15.89% | 2.32% | 6.12% | 4.9% | 4.42% | 3.79% | 1.25% | 2.48% | 2.13% |
| 2026/09/28 | 8.22% | 17.94% | 1.24% | 5.58% | 3.74% | 3.14% | 2.38% | 2.16% | 2.31% | 2.28% |
| 2026/09/29 | 8.26% | 19.98% | 1.99% | 7.79% | 2.6% | 2.51% | 3.43% | 2.12% | 1.75% | 1.43% |
| 2026/09/30 | 22.88% | 9.83% | 7.15% | 6.06% | 4.16% | 3.01% | 2.4% | 1.84% | 0.37% | 0.14% |
- ixl.com
- coursera.org
- adaptedmind.com
- devry.edu
- phoenix.edu
- schoolofrock.com
- thoughtindustries.com
- 360learning.com
- brilliant.org
- grow.google
Copyright © Adthena. All rights reserved.
In September 2026, IXL.com saw a dramatic surge, peaking at 22.88% on the 30th. Coursera.org fluctuated, ending at 9.83%. AdaptedMind.com and Phoenix.edu experienced notable increases, while Grow.Google declined, closing at 0.14%.
Competitor Count for US Education & Training Ed Tech
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/09/01 | 250 |
| 2026/09/02 | 278 |
| 2026/09/03 | 291 |
| 2026/09/04 | 304 |
| 2026/09/05 | 308 |
| 2026/09/06 | 318 |
| 2026/09/07 | 308 |
| 2026/09/08 | 310 |
| 2026/09/09 | 298 |
| 2026/09/10 | 295 |
| 2026/09/11 | 293 |
| 2026/09/12 | 306 |
| 2026/09/13 | 310 |
| 2026/09/14 | 275 |
| 2026/09/15 | 296 |
| 2026/09/16 | 277 |
| 2026/09/17 | 273 |
| 2026/09/18 | 276 |
| 2026/09/19 | 273 |
| 2026/09/20 | 274 |
| 2026/09/21 | 279 |
| 2026/09/22 | 274 |
| 2026/09/23 | 271 |
| 2026/09/24 | 264 |
| 2026/09/25 | 263 |
| 2026/09/26 | 268 |
| 2026/09/27 | 261 |
| 2026/09/28 | 267 |
| 2026/09/29 | 268 |
| 2026/09/30 | 262 |
Copyright © Adthena. All rights reserved.
September began with 250 advertisers, peaking at 318 by the 6th. A decline followed, ending the month at 262.
