Share of Clicks for top 10 UK Energy, Utilities & Waste Energy Efficiency brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| britishgas.co.uk | 25.95 |
| octopus.energy | 6.2 |
| uswitch.com | 4.96 |
| eonnext.com | 3.46 |
| energyperformancecertificates.co.uk | 3.3 |
| hivehome.com | 2.51 |
| boxt.co.uk | 2.46 |
| theunderfloorheatingstore.com | 2.43 |
| bestheating.com | 2.16 |
| homeserve.co.uk | 2.12 |
| others | 44.45 |
- britishgas.co.uk - 25.95%
- octopus.energy - 6.2%
- uswitch.com - 4.96%
- eonnext.com - 3.46%
- energyperformancecertificates.co.uk - 3.3%
- hivehome.com - 2.51%
- boxt.co.uk - 2.46%
- theunderfloorheatingstore.com - 2.43%
- bestheating.com - 2.16%
- homeserve.co.uk - 2.12%
- others - 44.45%
Copyright © Adthena. All rights reserved.
British Gas leads with 25.95% click share, followed by Octopus Energy at 6.2%. Others collectively hold 44.45%, showcasing diverse competition.
Share of Spend for the top 10 UK Energy, Utilities & Waste Energy Efficiency brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | britishgas.co.uk | octopus.energy | uswitch.com | scottishpower.co.uk | eonnext.com | edfenergy.com | energyperformancecertificates.co.uk | iheat.co.uk | homeserve.co.uk | boxt.co.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/04/01 | 19.71% | 8.32% | 6.43% | 5.06% | 5.95% | 1.07% | 4.46% | 2.97% | 2.43% | 2.12% |
| 2026/04/02 | 19.12% | 6.55% | 6.13% | 4.88% | 6.68% | 0.76% | 3.98% | 2.51% | 3.56% | 3.05% |
| 2026/04/03 | 19.82% | 6.99% | 5.75% | 4.32% | 7.52% | 0.6% | 3.88% | 2.46% | 3.53% | 3.15% |
| 2026/04/04 | 19.14% | 8.8% | 5.92% | 5.28% | 6.96% | 1.07% | 3.81% | 2.34% | 2.85% | 3.59% |
| 2026/04/05 | 18.91% | 6.25% | 6.11% | 4.33% | 6.45% | 2.27% | 3% | 2.87% | 3.09% | 3.96% |
| 2026/04/06 | 19.42% | 5.82% | 6.25% | 4% | 6.37% | 1.5% | 2.71% | 3.37% | 3.52% | 2.89% |
| 2026/04/07 | 18.4% | 5.41% | 5.14% | 4.42% | 5.95% | 3.41% | 3.87% | 2.09% | 2.64% | 3.63% |
| 2026/04/08 | 20.05% | 5.87% | 6.02% | 4.57% | 6.94% | 3.21% | 3.47% | 1.43% | 2.25% | 3.15% |
| 2026/04/09 | 20.2% | 4.72% | 5.79% | 4.38% | 7.08% | 3.42% | 2.72% | 1.59% | 1.6% | 3.67% |
| 2026/04/10 | 21.26% | 8.05% | 4.98% | 4.84% | 6.27% | 2.97% | 2.78% | 1.59% | 1.94% | 2.78% |
| 2026/04/11 | 18.96% | 6.98% | 5.49% | 4.84% | 6.82% | 3.78% | 3.54% | 1.71% | 2.2% | 3.59% |
| 2026/04/12 | 19.41% | 7.07% | 5.98% | 4.44% | 7.27% | 2.47% | 3.14% | 1.45% | 1.9% | 3.72% |
| 2026/04/13 | 19.99% | 8.05% | 5.96% | 4.11% | 5.8% | 1.94% | 2.93% | 1.61% | 1.67% | 2.69% |
| 2026/04/14 | 19.4% | 8.37% | 7.86% | 4.02% | 4.36% | 2.77% | 4.3% | 1.91% | 2.08% | 2.38% |
| 2026/04/15 | 19.19% | 8.7% | 7.55% | 3.01% | 3.73% | 3.16% | 3.74% | 2.28% | 2.12% | 2.24% |
| 2026/04/16 | 19.05% | 8.45% | 6.42% | 3.54% | 3.26% | 1.68% | 3.41% | 2.15% | 2.33% | 1.83% |
| 2026/04/17 | 20.41% | 8.54% | 6.93% | 3.17% | 4.23% | 2.59% | 3.64% | 1.67% | 2.98% | 2.25% |
| 2026/04/18 | 17.29% | 7.97% | 6.71% | 3.31% | 5.18% | 5.24% | 3.04% | 2.52% | 2.05% | 3.26% |
| 2026/04/19 | 17.83% | 7.87% | 5.32% | 2.65% | 6.39% | 3.64% | 2.38% | 1.35% | 3.26% | 3.59% |
| 2026/04/20 | 20.17% | 9.82% | 7.35% | 3.68% | 5.03% | 3.12% | 3% | 2.06% | 1.65% | 2.69% |
| 2026/04/21 | 22.48% | 9.06% | 7.66% | 3.95% | 4.67% | 2.62% | 2.65% | 1.77% | 2.81% | 2.04% |
| 2026/04/22 | 21.16% | 8.02% | 6.24% | 3.96% | 5.33% | 2.4% | 2.61% | 2.36% | 2.08% | 2.4% |
| 2026/04/23 | 20.47% | 9.71% | 6.15% | 4.45% | 5.63% | 2.54% | 2.06% | 2.82% | 2.11% | 2.23% |
| 2026/04/24 | 21.4% | 10.89% | 6.24% | 2.96% | 5.34% | 2.02% | 1.88% | 1.93% | 2.27% | 2.09% |
| 2026/04/25 | 19.27% | 11.49% | 6.42% | 3.71% | 5.31% | 2.54% | 1.94% | 2.27% | 2.4% | 2.54% |
| 2026/04/26 | 20.63% | 10.47% | 5.64% | 2.85% | 6.5% | 1.77% | 0.66% | 2.51% | 2.12% | 2.59% |
| 2026/04/27 | 18.98% | 11.06% | 6.67% | 4.71% | 5.02% | 3.09% | 3.71% | 1.85% | 1.8% | 2.13% |
| 2026/04/28 | 19.68% | 10.95% | 7.29% | 5.17% | 4.57% | 2.89% | 3.14% | 2.02% | 1.92% | 2.17% |
| 2026/04/29 | 19.19% | 9.72% | 5.2% | 4.25% | 5.14% | 2.26% | 2.02% | 2.39% | 2.8% | 2.8% |
| 2026/04/30 | 18.47% | 12.9% | 6.62% | 4.62% | 3.83% | 2.73% | 2.69% | 2.61% | 2.45% | 1.97% |
- britishgas.co.uk
- octopus.energy
- uswitch.com
- scottishpower.co.uk
- eonnext.com
- edfenergy.com
- energyperformancecertificates.co.uk
- iheat.co.uk
- homeserve.co.uk
- boxt.co.uk
Copyright © Adthena. All rights reserved.
In April 2026, British Gas led PPC spend, peaking at 22.48% on April 21. Octopus Energy surged to 12.9% by month’s end. Uswitch and Scottish Power showed fluctuations, while E.ON Next and EDF Energy maintained moderate shares. Energy Performance Certificates, iHeat, HomeServe, and Boxt had varied trends, with Boxt ending at 1.97%.
Competitor Count for UK Energy, Utilities & Waste Energy Efficiency
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/04/01 | 360 |
| 2026/04/02 | 384 |
| 2026/04/03 | 391 |
| 2026/04/04 | 386 |
| 2026/04/05 | 395 |
| 2026/04/06 | 415 |
| 2026/04/07 | 400 |
| 2026/04/08 | 399 |
| 2026/04/09 | 388 |
| 2026/04/10 | 380 |
| 2026/04/11 | 379 |
| 2026/04/12 | 366 |
| 2026/04/13 | 379 |
| 2026/04/14 | 377 |
| 2026/04/15 | 370 |
| 2026/04/16 | 383 |
| 2026/04/17 | 364 |
| 2026/04/18 | 357 |
| 2026/04/19 | 343 |
| 2026/04/20 | 359 |
| 2026/04/21 | 342 |
| 2026/04/22 | 362 |
| 2026/04/23 | 359 |
| 2026/04/24 | 352 |
| 2026/04/25 | 305 |
| 2026/04/26 | 325 |
| 2026/04/27 | 338 |
| 2026/04/28 | 341 |
| 2026/04/29 | 359 |
| 2026/04/30 | 344 |
Copyright © Adthena. All rights reserved.
April began with 360 advertisers, peaking at 415 on April 6. A decline followed, ending the month at 344.
