US Energy, Utilities & Waste Renewable Energy - PPC Market Share Analysis September 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Renewable Energy category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Renewable Energy – US

Google AI Overview visibility for Energy, Utilities & Waste Renewable Energy US

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 65.7506066888
34.2493933112
65%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 25
75
25%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 7%
Transactional 10%
Navigational 2%
Seasonal 0%
Local 0%
Problem Solving 11%

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Market Exposure

Share of Clicks for top 10 US Energy, Utilities & Waste Renewable Energy brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
ecoflow.com 19.45
jackery.com 9.87
generac.com 5.14
greenmountainenergy.com 4.98
signaturesolar.com 3.32
udpwr.com 2.99
sunrun.com 2.91
tesla.com 2.84
lowes.com 2.57
4patriots.com 2.29
others 43.64
  • ecoflow.com - 19.45%
  • jackery.com - 9.87%
  • generac.com - 5.14%
  • greenmountainenergy.com - 4.98%
  • signaturesolar.com - 3.32%
  • udpwr.com - 2.99%
  • sunrun.com - 2.91%
  • tesla.com - 2.84%
  • lowes.com - 2.57%
  • 4patriots.com - 2.29%
  • others - 43.64%

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Ecoflow leads with 19.45% click share, followed by Jackery at 9.87%. Others dominate with 43.64%, highlighting diverse competition.

Market Exposure

Share of Spend for the top 10 US Energy, Utilities & Waste Renewable Energy brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date sunrun.com jackery.com ecoflow.com ussolarsupplier.com greenmountainenergy.com generac.com tesla.com udpwr.com solar-estimate.org trinitysolar.com
2026/09/01 2.43% 2.92% 12.58% 1.51% 12.5% 10.03% 2.73% 0.73% 5.04% 2.13%
2026/09/02 8.37% 4.66% 11.32% 0.64% 7.19% 7.92% 4.66% 2.33% 4.59% 2.73%
2026/09/03 4.88% 3.67% 13.08% 0.78% 9.78% 8.02% 5.93% 1.51% 3.58% 3.21%
2026/09/04 6.25% 4.68% 10.07% 0.84% 10.46% 5.69% 6.11% 2.26% 4% 0.83%
2026/09/05 5.19% 5.52% 11.57% 0.47% 6.36% 10.09% 8.07% 1.29% 6.32% 3.25%
2026/09/06 4.4% 5.78% 8.89% 0.54% 9.35% 7.98% 5.64% 2% 3.91% 3.2%
2026/09/07 5.14% 6.01% 6.01% 0.59% 9.96% 7.03% 6.92% 0.95% 3.74% 2.27%
2026/09/08 6.16% 4.26% 8.07% 0.32% 12.14% 5.74% 6.84% 1.44% 4.06% 2.35%
2026/09/09 6.51% 6.18% 10.18% 1.68% 8.43% 4.22% 8.12% 0.89% 4.12% 2.25%
2026/09/10 2.47% 6.42% 8.64% 1.9% 8.4% 3.28% 4.89% 2.6% 3.02% 3.3%
2026/09/11 2.56% 7.16% 7.06% 2.15% 6.84% 9.04% 4.25% 2.26% 2.05% 3.15%
2026/09/12 4.64% 7.22% 7.11% 2.92% 6.26% 5.26% 2.23% 2.98% 2.67% 1.29%
2026/09/13 4.32% 8.39% 7.24% 3.28% 7.1% 5.73% 4% 4.04% 0.64% 0.84%
2026/09/14 2.04% 8.72% 9.15% 3.22% 6.36% 4.67% 1.92% 2.66% 1.6% 1.45%
2026/09/15 2.34% 7.13% 6.97% 6.72% 6.5% 3.46% 3.81% 2.26% 2.33% 1.69%
2026/09/16 3.11% 7.02% 4.76% 3.62% 7.29% 2.87% 2.99% 2.16% 3.37% 2.74%
2026/09/17 4.51% 6.97% 6.77% 4.13% 7.66% 3.2% 1.76% 2.29% 2.09% 2.71%
2026/09/18 4.15% 6.8% 11.2% 2.41% 8.1% 4.88% 4.67% 2.63% 2.2% 1.91%
2026/09/19 4.3% 9.09% 6.19% 3.75% 7.95% 5.75% 4.76% 2.89% 2.84% 1.83%
2026/09/20 6.22% 7.62% 10.04% 2.1% 9% 1.57% 6.77% 2% 4.34% 2.69%
2026/09/21 6.06% 7.95% 9.18% 2.67% 8.08% 6.13% 5.08% 2.45% 3.2% 1.89%
2026/09/22 6.13% 7.87% 5.6% 2.17% 7.85% 4.1% 7.31% 2.17% 2.3% 2.76%
2026/09/23 7.8% 7.65% 9.42% 2.72% 9% 3.63% 2.92% 2.25% 3.44% 3.15%
2026/09/24 12.68% 7.46% 7.03% 1.07% 7.06% 4.4% 3.79% 1.56% 3.81% 3.42%
2026/09/25 9.32% 8.37% 6.57% 4.78% 6.18% 3.38% 3.82% 2.88% 3.03% 3.17%
2026/09/26 10.55% 9.59% 5.45% 3.15% 8.18% 2.22% 4.06% 2.27% 3.43% 3.53%
2026/09/27 13.94% 6.51% 8.91% 4.81% 6.6% 3.22% 3.95% 1.89% 3.84% 2.72%
2026/09/28 12.74% 7.22% 8.05% 4.54% 7.38% 5.53% 3.48% 1.78% 2.9% 3.39%
2026/09/29 14.9% 7.31% 7.19% 6.51% 6.33% 4.55% 3.27% 0.88% 4.07% 2.05%
2026/09/30 10.85% 8.22% 7.88% 7.37% 6.48% 5.17% 3.38% 3.19% 2.18% 2.17%
  • sunrun.com
  • jackery.com
  • ecoflow.com
  • ussolarsupplier.com
  • greenmountainenergy.com
  • generac.com
  • tesla.com
  • udpwr.com
  • solar-estimate.org
  • trinitysolar.com

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Sunrun’s spend surged late September, peaking at 14.90. Jackery maintained steady growth, closing at 8.22. Ecoflow fluctuated, ending at 7.88. Green Mountain Energy’s early lead dwindled, finishing at 6.48.

Market Exposure

Competitor Count for US Energy, Utilities & Waste Renewable Energy

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/09/01 236
2026/09/02 288
2026/09/03 282
2026/09/04 302
2026/09/05 300
2026/09/06 306
2026/09/07 328
2026/09/08 313
2026/09/09 299
2026/09/10 322
2026/09/11 298
2026/09/12 309
2026/09/13 312
2026/09/14 291
2026/09/15 299
2026/09/16 304
2026/09/17 302
2026/09/18 290
2026/09/19 287
2026/09/20 297
2026/09/21 292
2026/09/22 277
2026/09/23 259
2026/09/24 279
2026/09/25 262
2026/09/26 273
2026/09/27 271
2026/09/28 284
2026/09/29 284
2026/09/30 273

Copyright © Adthena. All rights reserved.

September began with 236 advertisers, peaking at 328 on the 7th. A decline followed, ending the month at 273.

Campaign Efficiency

Market Loss & Market Gains for US Energy, Utilities & Waste Renewable Energy

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
sunrun.com 2.5%
solarguyspro.com 1.11%
offgridsource.com 1%
ussolarsupplier.com 0.94%
shopsolarkits.com 0.85%
duromaxpower.com -0.7%
4patriots.com -0.74%
lowes.com -0.85%
generac.com -0.88%
signaturesolar.com -3.07%

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Sunrun.com surged with a 2.50% click share increase, while signaturesolar.com dropped by 3.07%. Solarguyspro.com and offgridsource.com also saw positive gains.

Campaign Efficiency

US Energy, Utilities & Waste Renewable Energy Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date jackery.com ecoflow.com sunrun.com udpwr.com ussolarsupplier.com offgridsource.com 4patriots.com lowes.com outdoorsolaroutlet.com solar-estimate.org
2026/09/01 6.49% 13.66% 1.38% 2.13% 2.35% 0.76% 3.59% 2.72% 1.5% 3.36%
2026/09/02 7.81% 12.48% 4.63% 5.66% 1.06% 1.95% 5.38% 3.38% 2.69% 3.18%
2026/09/03 7.54% 14.25% 3.23% 4.48% 1.4% 0.85% 4.67% 2.63% 2.68% 2.15%
2026/09/04 8.48% 10.45% 3.86% 5.06% 1.2% 0.98% 5.52% 3.96% 2.59% 2.67%
2026/09/05 11.57% 10.58% 3.74% 4.07% 1.04% 0.78% 4.01% 2.85% 2.4% 4.5%
2026/09/06 12.94% 9.05% 2.79% 5.43% 0.93% 1.6% 3.46% 2.86% 2.37% 2.74%
2026/09/07 12.08% 6.17% 3.48% 2.01% 1.12% 1.26% 3.63% 3.74% 1.97% 2.57%
2026/09/08 8.32% 6.77% 4.6% 3.53% 0.98% 1.07% 5.72% 2.79% 2.53% 3.23%
2026/09/09 12.39% 9.41% 4.93% 2.36% 2.72% 1.01% 3.61% 2.7% 1.44% 3.17%
2026/09/10 10.1% 7.1% 2.67% 5.04% 1.76% 0.62% 2.58% 3.84% 3.3% 2.33%
2026/09/11 10.99% 7.26% 1.72% 4.54% 1.94% 1.82% 2.41% 5.77% 2.67% 1.4%
2026/09/12 10.41% 7.42% 2.46% 4.15% 2.6% 3.86% 2.67% 5.29% 2.81% 1.6%
2026/09/13 12.22% 7.57% 2.11% 6.27% 2.54% 3.96% 3.04% 5.59% 3.16% 0.43%
2026/09/14 12.75% 7.64% 1.07% 3.69% 2.34% 4.64% 2.86% 5.2% 3.4% 0.97%
2026/09/15 9.79% 7.1% 1.12% 4.52% 5.69% 4.42% 3.7% 4.88% 2.79% 1.24%
2026/09/16 8.7% 6.17% 1.51% 3.61% 3.11% 4.31% 2.47% 4.58% 2.91% 2.38%
2026/09/17 8.42% 8.65% 2.63% 3.23% 3.48% 4.81% 2.38% 3.81% 3.41% 1.35%
2026/09/18 10.28% 11.67% 2.2% 5.12% 2.22% 3.78% 2.71% 3.27% 2.09% 1.53%
2026/09/19 13.2% 9.44% 2.14% 5.11% 3.32% 4.38% 1.8% 2.94% 2.4% 2.05%
2026/09/20 10.12% 10.18% 3.89% 3.89% 2.52% 2.99% 1.55% 2.56% 2.6% 3.55%
2026/09/21 11.08% 10.33% 3.67% 3.82% 3.22% 4.8% 1.69% 2.02% 1.77% 2.34%
2026/09/22 11.69% 6.61% 4.25% 3.13% 2.36% 3.27% 2.76% 2.32% 2.48% 1.69%
2026/09/23 10.75% 9.21% 4.98% 3.89% 2.52% 5.18% 2.89% 1.89% 2.04% 2.71%
2026/09/24 11.52% 7.03% 8.31% 3.14% 1.18% 2.07% 3.72% 2.46% 2.55% 3%
2026/09/25 11.35% 6.91% 6.87% 3.73% 3.75% 3.64% 1.91% 2.99% 2.6% 2.3%
2026/09/26 12.22% 5.67% 7.05% 3.72% 3.14% 3.85% 2.59% 2.41% 2.99% 2.47%
2026/09/27 7.2% 9.38% 9.63% 2.88% 4.64% 3.25% 1.64% 3.28% 2.87% 3.17%
2026/09/28 8.93% 8.38% 9.32% 3.72% 4.24% 2.34% 1.64% 2.46% 3.22% 2.48%
2026/09/29 8.48% 6.39% 10.11% 1.94% 6.3% 3.3% 2.13% 3.45% 2.6% 3.31%
2026/09/30 11.68% 7.97% 6.32% 5.88% 5.5% 3.89% 3.09% 3.03% 1.95% 1.89%
  • jackery.com
  • ecoflow.com
  • sunrun.com
  • udpwr.com
  • ussolarsupplier.com
  • offgridsource.com
  • 4patriots.com
  • lowes.com
  • outdoorsolaroutlet.com
  • solar-estimate.org

Copyright © Adthena. All rights reserved.

In September 2026, Jackery’s impression share fluctuated, peaking at 13.20% on the 19th. EcoFlow started strong but declined, ending at 7.97%. Sunrun’s share rose steadily, reaching 10.11% on the 29th. The month concluded with diverse trends across advertisers.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Energy, Utilities & Waste Renewable Energy

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for US Energy, Utilities & Waste Renewable Energy - Last month
  1. 1
    Join ComEd's Solar Programs | ComEd - Solar https://www.comed.com

    Explore our solar energy programs and take advantage of incentives and rebates. Switch to solar and reduce your electricity bills.

  2. 2
    Green Mountain Energy https://shop.greenmountainenergy.com › energyplans

    Green Mountain Energy Official — Let Nature Power Your Home With 100% Renewable Energy Plans Through Green Mountain Energy. Choose From A Range Of Plans To Match Your Budget. Enroll With Green Mountain Energy Today.

  3. 3
    Solar Lighting Is What We Do | Shop Outdoor Solar Lights https://www.outdoorsolaroutlet.com

    Illuminate Your Outdoors With Eco-Friendly LED Solar Lights.

  4. 4
    The 8 Best Solar Generators of 2026—Best Portable Power... https://www.popularmechanics.com

    The Best Solar-Powered Generators for Home Use and Beyond.

  5. 5
    Outdoor Solar Lights https://www.uline.com › solar-lights

    Fast Delivery — These actually work! Powder-coated aluminum with LED light and tempered glass solar panel. Powered by the sun – no hard wiring. Premium battery lasts up to 4 years. Sold in pairs.

Copyright © Adthena. All rights reserved.

In the realm of Google PPC, ComEd entices with solar incentives, while Green Mountain Energy champions 100% renewable plans. Outdoor Solar Outlet and Uline illuminate with eco-friendly lighting, and Popular Mechanics showcases top solar generators. Each ad uniquely highlights sustainability and innovation.

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