US Energy, Utilities & Waste Renewable Energy - PPC Market Share Analysis July 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Renewable Energy category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Renewable Energy – US

Google AI Overview visibility for Energy, Utilities & Waste Renewable Energy US

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 58.5798907846
41.4201092154
58%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 30
70
30%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 8%
Transactional 12%
Navigational 1%
Seasonal 0%
Local 0%
Problem Solving 14%

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Market Exposure

Share of Clicks for top 10 US Energy, Utilities & Waste Renewable Energy brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
ecoflow.com 20.13
jackery.com 12.37
gosun.co 3.83
greenmountainenergy.com 3.45
generac.com 3.01
udpwr.com 2.98
signaturesolar.com 2.67
renogy.com 2.63
4patriots.com 2.21
solarpoolsupply.com 2.12
others 44.6
  • ecoflow.com - 20.13%
  • jackery.com - 12.37%
  • gosun.co - 3.83%
  • greenmountainenergy.com - 3.45%
  • generac.com - 3.01%
  • udpwr.com - 2.98%
  • signaturesolar.com - 2.67%
  • renogy.com - 2.63%
  • 4patriots.com - 2.21%
  • solarpoolsupply.com - 2.12%
  • others - 44.6%

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Ecoflow leads with 20.13% click share, followed by Jackery at 12.37%. Others dominate with 44.6%, highlighting diverse competition.

Market Exposure

Share of Spend for the top 10 US Energy, Utilities & Waste Renewable Energy brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date ecoflow.com greenmountainenergy.com generac.com jackery.com sunrun.com trinitysolar.com solar-estimate.org energysage.com renogy.com aurorasolar.com
2026/07/01 4.14% 5.07% 4.41% 2.88% 7.05% 5.4% 4.77% 2.59% 0.15% 4.37%
2026/07/02 4.26% 4.76% 3.56% 4.9% 6.75% 5.82% 5.32% 4.19% 0.12% 4.25%
2026/07/03 5.67% 3.07% 5.88% 4.19% 2.51% 2.55% 7% 3.51% 0.48% 5.95%
2026/07/04 4.81% 3.34% 2.68% 7.04% 0.34% 6.06% 5.69% 5.88% 0.26% 4.65%
2026/07/05 6.05% 5.94% 3.91% 5.71% 7.57% 5.64% 3.73% 3.37% 0.35% 3.18%
2026/07/06 3.7% 8.62% 4.09% 0.91% 7.76% 5.13% 7.39% 3.21% 0.39% 2.32%
2026/07/07 3.32% 7.31% 3.23% 1.89% 6.64% 2.1% 6.79% 5.5% 2.04% 2.88%
2026/07/08 8.89% 11.05% 2.99% 4.23% 2.53% 1.61% 3.83% 8.26% 0.36% 4.34%
2026/07/09 5.62% 8.26% 2.86% 8.18% 0.09% 1.5% 1.39% 4.12% 5.41% 1.62%
2026/07/10 7.31% 5.56% 1.83% 6.43% 0.4% 1.7% 1.79% 4.77% 5.41% 1.76%
2026/07/11 8.68% 5.21% 1.98% 5.48% 0.58% 1.75% 2.37% 3.6% 8.31% 3.18%
2026/07/12 8.13% 6.52% 2.12% 4.61% 1.01% 4.08% 1.81% 5.78% 1.68% 4.4%
2026/07/13 4.72% 9.03% 2.86% 5.74% 1.27% 8.88% 4.52% 6.08% 1.52% 6.58%
2026/07/14 8.37% 9.95% 3.27% 6.67% 1.65% 3.35% 3.86% 6.7% 1.58% 1.9%
2026/07/15 5.39% 8% 4.06% 2.56% 1.91% 6.65% 5.09% 4.46% 1.61% 3.39%
2026/07/16 7.36% 9.79% 4.03% 4.43% 7.56% 7.66% 3.05% 3.52% 0.92% 3.29%
2026/07/17 5.92% 7.78% 4% 7.22% 6.63% 3.4% 2.91% 1.65% 0.84% 1.6%
2026/07/18 11.22% 9.13% 5.83% 4.14% 3.93% 2.91% 3.66% 0.52% 3.89% 2.63%
2026/07/19 8.54% 9.04% 3.51% 5.71% 5.11% 3.95% 2.37% 0.29% 0.88% 0.6%
2026/07/20 8.06% 9.88% 5.6% 7.48% 8.47% 2.65% 5.19% 0.84% 0.26% 0.3%
2026/07/21 8.14% 9.69% 3.19% 6.5% 1.61% 3.26% 3.76% 6.53% 1.54% 1.85%
2026/07/22 6.22% 6.97% 3.15% 7.28% 3.2% 3.34% 2.42% 2.75% 3.83% 3.33%
2026/07/23 7.58% 8.52% 3.1% 6.92% 2.73% 2.6% 3.52% 3.82% 2.83% 1.82%
2026/07/24 9.02% 6.63% 4.55% 6.78% 3.7% 3.9% 2.5% 3.77% 2.7% 3.09%
2026/07/25 9.44% 8.16% 1.82% 6.36% 4.03% 2.18% 3.39% 3.55% 4.16% 3.27%
2026/07/26 7.84% 9.37% 2.66% 6.13% 3.69% 2.03% 4.07% 2.69% 4.23% 2.4%
2026/07/27 8.07% 7.25% 3.05% 5.88% 6.49% 2.56% 3% 3.91% 0.83% 2.98%
2026/07/28 7.38% 6.71% 3.38% 7.16% 6.14% 2.4% 5.64% 5.2% 1.1% 3.14%
2026/07/29 5.28% 7.89% 1.99% 5.5% 4.23% 5.65% 2.98% 2.12% 3.05% 4.61%
2026/07/30 11.21% 5.66% 2.78% 5.17% 6.23% 4.41% 2.46% 2.39% 3.59% 2.68%
2026/07/31 16.85% 8.26% 6.62% 5.65% 4.44% 3.95% 3.14% 2.15% 1.47% 1.28%
  • ecoflow.com
  • greenmountainenergy.com
  • generac.com
  • jackery.com
  • sunrun.com
  • trinitysolar.com
  • solar-estimate.org
  • energysage.com
  • renogy.com
  • aurorasolar.com

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Ecoflow.com saw a dramatic rise, peaking at 16.85% on July 31. Greenmountainenergy.com maintained steady growth, while generac.com fluctuated, ending at 6.62%. Jackery.com and sunrun.com showed moderate increases. Trinitysolar.com and solar-estimate.org had varied trends. Energysage.com and renogy.com remained stable, with aurorasolar.com experiencing a decline.

Market Exposure

Competitor Count for US Energy, Utilities & Waste Renewable Energy

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/07/01 244
2026/07/02 273
2026/07/03 260
2026/07/04 271
2026/07/05 263
2026/07/06 267
2026/07/07 275
2026/07/08 243
2026/07/09 251
2026/07/10 299
2026/07/11 282
2026/07/12 290
2026/07/13 281
2026/07/14 268
2026/07/15 259
2026/07/16 268
2026/07/17 256
2026/07/18 264
2026/07/19 261
2026/07/20 259
2026/07/21 268
2026/07/22 326
2026/07/23 310
2026/07/24 318
2026/07/25 331
2026/07/26 330
2026/07/27 310
2026/07/28 300
2026/07/29 317
2026/07/30 297
2026/07/31 307

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July saw a dynamic shift in advertisers, starting at 244 and peaking at 331. The month concluded with a robust 307, indicating a vibrant advertising landscape.

Campaign Efficiency

Market Loss & Market Gains for US Energy, Utilities & Waste Renewable Energy

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
ecoflow.com 4.61%
jackery.com 1.66%
sungoldpower.com 0.89%
udpwr.com 0.85%
sunrun.com 0.59%
solarpanelpricing.com -0.62%
gosun.co -0.97%
lowes.com -1%
solarpoolsupply.com -1.06%
energysage.com -1.26%

Copyright © Adthena. All rights reserved.

Ecoflow.com surged with a 4.61% click share increase, while energysage.com dropped by 1.26%. Jackery.com and sungoldpower.com also saw positive gains, contrasting with declines for solarpoolsupply.com and lowes.com.

Campaign Efficiency

US Energy, Utilities & Waste Renewable Energy Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date ecoflow.com jackery.com udpwr.com 4patriots.com renogy.com sunrun.com lowes.com solar-estimate.org ussolarsupplier.com gosun.co
2026/07/01 4.06% 6.72% 1.51% 3.27% 0.49% 4.87% 2.32% 4.04% 0.24% 2.22%
2026/07/02 4.3% 9.75% 2.38% 3.95% 0.31% 4.88% 0.85% 4.46% 0.7% 1.34%
2026/07/03 5.21% 8.24% 1.99% 3.72% 0.93% 2.13% 1.87% 5.32% 0.45% 3.11%
2026/07/04 4.29% 15.01% 2.04% 2.83% 0.86% 0.11% 3.88% 3.68% 0.78% 2.31%
2026/07/05 5.44% 10.48% 0.13% 3.93% 1.03% 4.68% 4.32% 2.62% 0.34% 3.41%
2026/07/06 3.42% 1.73% 2.99% 3.86% 1.29% 5.59% 2.89% 5.71% 0.53% 3.56%
2026/07/07 3.71% 3.41% 1.64% 5.35% 2.75% 4.83% 2.78% 5.52% 2.03% 1.58%
2026/07/08 9.21% 9.39% 3.72% 4.31% 1.33% 1.66% 4.5% 2.28% 0.29% 3.72%
2026/07/09 5.56% 12.6% 3.22% 3.07% 6.78% 0.04% 5.28% 0.7% 0.77% 4.91%
2026/07/10 6.38% 10.68% 3.48% 3.12% 6.03% 0.25% 4.09% 1.08% 5.22% 3.57%
2026/07/11 6.85% 8.93% 4.03% 2.74% 8.93% 0.31% 2.78% 1.47% 5.37% 2.38%
2026/07/12 6.63% 8.19% 2.75% 2.17% 2.88% 0.39% 4.37% 1.21% 3.56% 3.3%
2026/07/13 5.86% 10.48% 3.89% 2.22% 1.7% 0.6% 2.11% 2.61% 0.73% 3.14%
2026/07/14 9.17% 13.71% 5.71% 2.39% 1.66% 0.74% 2.31% 2.55% 0.45% 2.9%
2026/07/15 6.71% 5.6% 5.24% 1.91% 2.94% 1.14% 2.77% 3.08% 2.47% 2.31%
2026/07/16 9.36% 8.56% 1.65% 1.93% 1.32% 6.06% 1.69% 2.09% 1.8% 2.64%
2026/07/17 8.17% 12.44% 3.23% 1.02% 1.79% 4.56% 1.46% 2.23% 0.92% 2.79%
2026/07/18 12.14% 7.88% 2.9% 2.11% 5.94% 3.28% 1.11% 2.28% 3.09% 1.69%
2026/07/19 8.32% 10.86% 3.31% 2.02% 1.99% 3.13% 2.35% 1.69% 1.51% 3.06%
2026/07/20 10.29% 13.77% 6.85% 2.59% 0.87% 4.3% 1.21% 3.53% 0.31% 3.89%
2026/07/21 9.17% 13.71% 5.71% 2.39% 1.66% 0.74% 2.31% 2.55% 0.45% 2.9%
2026/07/22 6.71% 12.13% 4.57% 3.05% 4.49% 1.81% 2.98% 1.44% 2.57% 2.52%
2026/07/23 7.17% 12.09% 5.07% 1.95% 4.09% 1.65% 3.11% 2.21% 3.15% 2.32%
2026/07/24 9.69% 11.9% 3.35% 2.84% 3.78% 2.3% 2.7% 1.63% 3.11% 2.7%
2026/07/25 7.73% 11.73% 3.14% 2.86% 5.3% 2.57% 2.49% 2.03% 3.41% 2.99%
2026/07/26 8.58% 10.54% 5.96% 2.58% 4.72% 2.85% 2.44% 2.22% 2.57% 2.37%
2026/07/27 7.49% 10.87% 4.03% 2.88% 1.42% 4.24% 1.92% 1.89% 1.08% 2.81%
2026/07/28 7.31% 12.98% 4.32% 3.55% 1.63% 4.3% 1.56% 3.64% 2.01% 3.14%
2026/07/29 5.32% 10.7% 7.29% 2.81% 3.39% 2.83% 1.74% 2.02% 2.43% 3.11%
2026/07/30 10.69% 8.71% 3.16% 2.82% 3.83% 4.38% 2.33% 1.72% 3.28% 2.29%
2026/07/31 14.54% 9.77% 4.54% 3.53% 2.94% 2.77% 1.89% 1.88% 1.46% 0.94%
  • ecoflow.com
  • jackery.com
  • udpwr.com
  • 4patriots.com
  • renogy.com
  • sunrun.com
  • lowes.com
  • solar-estimate.org
  • ussolarsupplier.com
  • gosun.co

Copyright © Adthena. All rights reserved.

In July 2026, EcoFlow’s impression share surged, peaking at 14.54% on the 31st. Jackery maintained a strong presence, while UDPWR and 4Patriots showed moderate fluctuations. Renogy and Sunrun experienced varied trends, with Sunrun’s share dropping mid-month. Overall, EcoFlow led the month’s impression share.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Energy, Utilities & Waste Renewable Energy

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for US Energy, Utilities & Waste Renewable Energy - Last month
  1. 1
    10 Best Solar Generators - There's One Clear Winner https://www.buyereviews.com › best_solar › generators

    Our 10 Best Solar Generators In The US - 07/2026 | Buyereviews.com

  2. 2
    Solar Rooftop Calculator - Free Solar Cost Calculator https://www.energysage.com

    Wondering what solar costs? We can break it down in minutes. Use our solar panel calculator to quickly estimate your solar costs and potential savings.

  3. 3
    Green Mountain Energy https://shop.greenmountainenergy.com › official_site › become_customer

    Green Mountain Energy Official — Let Nature Power Your Home With 100% Renewable Energy Plans Through Green Mountain Energy®

  4. 4
    Solar energy pros and cons: everything you need to know https://www.littlesun.org

    600m people in Africa live without access to power or electric light. Join us in using solar power to create better food, education and safety for Africa. Make A Difference. Change Lives. Help Millions.

  5. 5
    Solar Landscape Lighting https://www.uline.com › solar-lights

    In Stock – Ships Today — These actually work! Powder-coated aluminum with LED light and tempered glass solar panel. Powered by the sun – no hard wiring. Premium battery lasts up to 4 years. Sold in pairs.

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In the realm of solar energy, Buyereviews.com champions clarity with its “10 Best Solar Generators” ad, while Energysage.com simplifies cost calculations. Green Mountain Energy promotes 100% renewable plans, and Littlesun.org highlights solar’s transformative power in Africa. Uline.com offers durable solar lighting solutions.

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