US Energy, Utilities & Waste Renewable Energy - PPC Market Share Analysis August 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Renewable Energy category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Renewable Energy – US

Google AI Overview visibility for Energy, Utilities & Waste Renewable Energy US

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 54.9716942345
45.0283057655
54%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 26
74
26%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 8%
Transactional 12%
Navigational 1%
Seasonal 0%
Local 0%
Problem Solving 12%

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Market Exposure

Share of Clicks for top 10 US Energy, Utilities & Waste Renewable Energy brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
ecoflow.com 26.84
jackery.com 11.67
generac.com 6.42
greenmountainenergy.com 3.95
udpwr.com 3.72
ussolarsupplier.com 2.88
doheny.com 2.77
sunrun.com 2.56
sungoldpower.com 2.03
4patriots.com 1.99
others 35.17
  • ecoflow.com - 26.84%
  • jackery.com - 11.67%
  • generac.com - 6.42%
  • greenmountainenergy.com - 3.95%
  • udpwr.com - 3.72%
  • ussolarsupplier.com - 2.88%
  • doheny.com - 2.77%
  • sunrun.com - 2.56%
  • sungoldpower.com - 2.03%
  • 4patriots.com - 1.99%
  • others - 35.17%

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Ecoflow leads with 26.84% click share, followed by Jackery at 11.67%. Generac holds 6.42%, while ‘others’ dominate with 35.17%.

Market Exposure

Share of Spend for the top 10 US Energy, Utilities & Waste Renewable Energy brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date greenmountainenergy.com ecoflow.com generac.com sunrun.com solar-estimate.org udpwr.com trinitysolar.com jackery.com ussolarsupplier.com sungoldpower.com
2026/08/01 7.67% 6.5% 6.46% 3.24% 3.19% 3.19% 3.06% 6.9% 6.76% 2.2%
2026/08/02 6.64% 8.89% 6.16% 6.62% 2.67% 2.94% 2.39% 4.56% 3.12% 1.5%
2026/08/03 7.05% 10.1% 4.2% 4.47% 4.61% 2.68% 3.55% 4.64% 3.63% 5.59%
2026/08/04 5.13% 10.73% 5.54% 5.97% 4.41% 3.08% 3.49% 4.96% 5% 0.26%
2026/08/05 7.92% 6.9% 10.14% 7.98% 4.72% 6.38% 0.88% 8.3% 1.95% 2.54%
2026/08/06 12.43% 6.34% 14.4% 3.93% 3.55% 3.19% 3.59% 6.77% 0.42% 0.84%
2026/08/07 10.2% 9.95% 6.41% 9.66% 3.41% 1.81% 0.89% 6.36% 6.24% 5.96%
2026/08/08 12.27% 14.56% 8.45% 7.4% 1.15% 3.64% 2.56% 7.32% 7.13% 1.75%
2026/08/09 13.7% 6.95% 12.74% 9.37% 5.44% 1.83% 1.54% 7.06% 2% 5.04%
2026/08/10 13.9% 9.37% 14.99% 11.15% 1.94% 4.63% 2.18% 8.45% 4.49% 2.43%
2026/08/11 12.97% 11.22% 8.1% 3.84% 2.34% 3.72% 3.4% 3.77% 4.44% 2.72%
2026/08/12 14.86% 10.51% 10.84% 6.2% 3.22% 2.08% 0.8% 9.85% 5.05% 4.07%
2026/08/13 16.31% 9.37% 16.38% 5.15% 4.69% 1.64% 4.07% 5.56% 4.57% 3.97%
2026/08/14 11.77% 6.25% 8.49% 11.93% 3.37% 1.4% 2.99% 6.65% 10.02% 1.66%
2026/08/15 10.88% 12.84% 9.83% 13.46% 2.15% 2.41% 0.09% 4.99% 5.23% 2.73%
2026/08/16 13.04% 14.51% 9.17% 12.41% 4.34% 1.6% 1.47% 2.61% 6.19% 1.43%
2026/08/17 13.09% 11.83% 11.04% 14.32% 5.98% 0.92% 1.52% 7.15% 4.98% 2.94%
2026/08/18 21.21% 11.7% 14.84% 8.88% 1.74% 1.48% 0.7% 2.61% 2.19% 3.55%
2026/08/19 18.65% 12.46% 11.65% 3.84% 3.74% 2.56% 0.63% 6.96% 6.63% 1.48%
2026/08/20 11.8% 9.67% 11.16% 13.85% 4.34% 1.51% 1.61% 4.74% 3.19% 1.39%
2026/08/21 15.57% 14.11% 5.47% 13.51% 1.33% 2.6% 2.03% 4.88% 2.7% 1.08%
2026/08/22 11.53% 6.15% 13.72% 9.22% 3.42% 5.87% 1.59% 5.91% 4.25% 2.86%
2026/08/23 12.16% 8.68% 9.28% 6.65% 3.8% 3.21% 5.11% 6.73% 3.43% 1.61%
2026/08/24 14.88% 7.84% 13.34% 11.17% 5.97% 3.69% 1.49% 4.82% 1.64% 0.33%
2026/08/25 17.07% 11.17% 6.48% 6.24% 2.22% 3.16% 1.24% 3.01% 1.18% 2.53%
2026/08/26 12.46% 9.99% 11.41% 9.14% 4.1% 2.88% 3.21% 10.06% 2.83% 0.79%
2026/08/27 13.19% 15.01% 4.86% 3.48% 4.01% 1.59% 4.24% 3.6% 6.56% 3.54%
2026/08/28 11.87% 9.84% 5.86% 4.75% 2.96% 2.72% 0.31% 4.57% 7.88% 4.33%
2026/08/29 14.14% 7.51% 8.41% 8.29% 5.66% 2.43% 1.02% 4.15% 2.99% 1.97%
2026/08/30 13.37% 12.03% 6.01% 3.57% 2.54% 1.68% 1.83% 3.8% 4.05% 2.47%
2026/08/31 19.05% 14.66% 7.77% 4.12% 3.51% 3.23% 2.7% 2.68% 2.44% 0.7%
  • greenmountainenergy.com
  • ecoflow.com
  • generac.com
  • sunrun.com
  • solar-estimate.org
  • udpwr.com
  • trinitysolar.com
  • jackery.com
  • ussolarsupplier.com
  • sungoldpower.com

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In August 2026, Green Mountain Energy’s PPC spend surged, peaking at 21.21% on the 18th. EcoFlow and Generac showed fluctuating trends, while Sunrun’s spend peaked mid-month. Solar-estimate.org and UDPWR maintained lower shares. The month concluded with Green Mountain Energy leading.

Market Exposure

Competitor Count for US Energy, Utilities & Waste Renewable Energy

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/08/01 302
2026/08/02 298
2026/08/03 285
2026/08/04 305
2026/08/05 254
2026/08/06 250
2026/08/07 228
2026/08/08 197
2026/08/09 209
2026/08/10 243
2026/08/11 238
2026/08/12 218
2026/08/13 218
2026/08/14 236
2026/08/15 213
2026/08/16 208
2026/08/17 190
2026/08/18 197
2026/08/19 189
2026/08/20 228
2026/08/21 206
2026/08/22 226
2026/08/23 223
2026/08/24 214
2026/08/25 205
2026/08/26 212
2026/08/27 213
2026/08/28 239
2026/08/29 234
2026/08/30 242
2026/08/31 235

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August began with 302 advertisers, peaking at 305 on the 4th. A decline followed, reaching a low of 189 on the 19th. The month concluded with a slight recovery, ending at 235 advertisers.

Campaign Efficiency

Market Loss & Market Gains for US Energy, Utilities & Waste Renewable Energy

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
ecoflow.com 2.77%
greenmountainenergy.com 1.16%
4patriots.com 1.16%
signaturesolar.com 0.78%
outdoorsolaroutlet.com 0.59%
poposoapsolar.com -0.37%
udpwr.com -0.42%
generac.com -0.42%
doheny.com -0.73%
jackery.com -6.35%

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Ecoflow surged with a 2.77% click share increase, while Jackery faced a significant 6.35% decline. Green Mountain Energy and 4Patriots both gained 1.16%, contrasting with Doheny’s 0.73% drop.

Campaign Efficiency

US Energy, Utilities & Waste Renewable Energy Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date ecoflow.com udpwr.com 4patriots.com jackery.com lowes.com ussolarsupplier.com sunrun.com renogy.com doheny.com sungoldpower.com
2026/08/01 5.33% 5.19% 3.06% 11.37% 2.49% 6.73% 1.52% 3.1% 6.21% 2.16%
2026/08/02 8.47% 5.67% 4.25% 8.28% 2.45% 2.85% 4.1% 3% 4.36% 1.38%
2026/08/03 9.93% 4.74% 3.78% 6.45% 1.96% 4.32% 1.92% 3.19% 2.67% 6.23%
2026/08/04 8.76% 5.98% 3.46% 9% 1.41% 4.17% 3.31% 2.66% 3.37% 0.17%
2026/08/05 5.75% 11.07% 4.27% 13.4% 1.03% 2.2% 4.16% 2.07% 6.44% 2.44%
2026/08/06 6.63% 4.84% 3.41% 11.11% 1.85% 0.78% 2.62% 1.92% 5.98% 1.21%
2026/08/07 12.63% 4.51% 1.41% 10.88% 2.14% 6.78% 4.02% 2.95% 2.59% 6.34%
2026/08/08 16.69% 6.9% 2.28% 11.81% 0.73% 8.51% 5.11% 2.19% 1.01% 1.9%
2026/08/09 7.19% 4.8% 0.87% 13.47% 2.29% 2.5% 5.96% 2.08% 5.9% 4.96%
2026/08/10 11.18% 9.95% 0.9% 15.47% 2.05% 5.74% 5.54% 1.84% 0.1% 2.82%
2026/08/11 10.53% 9.29% 0.91% 8.9% 2.47% 5.3% 2.57% 3.33% 4.38% 2.78%
2026/08/12 11.04% 3.96% 0.71% 16.52% 3.41% 5.53% 4.06% 2.59% 2.96% 4.07%
2026/08/13 10.74% 2.97% 0.77% 11.03% 1.97% 4.02% 3.91% 1.06% 9.46% 4.08%
2026/08/14 5.94% 3.17% 1.39% 10.57% 3.45% 8.93% 6.27% 2.33% 7.11% 1.56%
2026/08/15 15.33% 4.2% 1.3% 8.82% 3.24% 5.76% 6.39% 3.79% 3.72% 2.96%
2026/08/16 15.52% 2.44% 0.74% 5.17% 1.6% 6.69% 7.71% 4.01% 7.05% 1.5%
2026/08/17 11.27% 2.44% 0.49% 11.55% 2.71% 5.77% 8.6% 3.13% 5.71% 3.1%
2026/08/18 12.65% 3.44% 2.82% 5.9% 2.88% 2.45% 4.95% 3.64% 7.88% 3.28%
2026/08/19 11.92% 6.56% 4.14% 11.56% 2.45% 7.15% 2.87% 3.11% 4.02% 1.44%
2026/08/20 8.57% 3.48% 2.36% 8.42% 2.4% 4.22% 7.88% 2.53% 7.16% 1.44%
2026/08/21 14.79% 3.94% 3.27% 7.74% 3.54% 3.28% 6.54% 2.3% 3.53% 1.15%
2026/08/22 6.22% 10.25% 6.12% 11.13% 2.63% 5.16% 4.63% 3.18% 2.48% 2.42%
2026/08/23 8.29% 7.09% 4.98% 8.73% 3.24% 4.05% 4.21% 2.54% 2.58% 1.56%
2026/08/24 8.77% 8.08% 3.31% 11.61% 2.83% 1.98% 5.9% 2.27% 0.11% 0.57%
2026/08/25 10.65% 5.3% 3.17% 5.35% 2.49% 2.24% 2.96% 1.76% 4.57% 2.54%
2026/08/26 9.73% 4.22% 1.42% 15.19% 3.01% 3.29% 4.02% 2.54% 3.3% 1.11%
2026/08/27 17.05% 2.28% 2.18% 6.59% 3.06% 7.05% 1.96% 3.13% 4.82% 3.55%
2026/08/28 11.85% 4.32% 3.32% 7.69% 1.97% 8.73% 3.08% 2.66% 3.22% 4.01%
2026/08/29 9.23% 3.63% 2.11% 8.39% 2.41% 3.94% 5.11% 2.13% 4.59% 1.93%
2026/08/30 11.7% 3.49% 5.59% 7.3% 2.71% 5.01% 2.15% 3.55% 2.28% 2.67%
2026/08/31 14.57% 7.42% 5.68% 4.96% 3.42% 3.33% 2.71% 1.49% 0.93% 0.81%
  • ecoflow.com
  • udpwr.com
  • 4patriots.com
  • jackery.com
  • lowes.com
  • ussolarsupplier.com
  • sunrun.com
  • renogy.com
  • doheny.com
  • sungoldpower.com

Copyright © Adthena. All rights reserved.

In August 2026, Ecoflow.com saw a fluctuating impression share, peaking at 17.05% on the 27th. Jackery.com maintained a strong presence, with a high of 16.52% on the 12th. By month’s end, Ecoflow.com led with 14.57%, showcasing dynamic shifts in the PPC landscape.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Energy, Utilities & Waste Renewable Energy

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for US Energy, Utilities & Waste Renewable Energy - Last month
  1. 1
    Green Mountain Energy https://shop.greenmountainenergy.com › energyplans

    Green Mountain Energy Official — Let Nature Power Your Home With 100% Renewable Energy Plans Through Green Mountain Energy. Choose From A Range Of Plans To Match Your Budget. Enroll With Green Mountain Energy Today.

  2. 2
    Calculate Solar Panel Cost https://www.modernize.com

    Solar Panels - 2026 Deals — 2026 Discounts Available - Shop Deals To...

  3. 3
    Solar Lighting Is What We Do - Shop Outdoor Solar Lights https://www.outdoorsolaroutlet.com

    Illuminate Your Outdoors With Eco-Friendly LED Solar Lights.

  4. 4
    The 8 Best Solar Generators of 2026—Best Portable Power... https://www.popularmechanics.com

    The Best Solar-Powered Generators for Home Use and Beyond.

  5. 5
    Solar Quote in Minutes | Own Your Power Now https://www.sunrun.com › solar

    With Solar + Battery Backups From Sunrun® You No Longer Have To Worry About Power Outages. Make Blackouts A Thing Of The Past And Switch To Sunrun® Solar Today! Get A Quote Today.

Copyright © Adthena. All rights reserved.

In the realm of renewable energy, Green Mountain Energy captivates with its promise of 100% renewable plans, while Sunrun® empowers users against blackouts with solar and battery solutions. Modernize and Outdoor Solar Outlet focus on cost-effective solar panels and eco-friendly lighting, respectively, while Popular Mechanics highlights top solar generators for versatile use.

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