Why is the UK Energy, Utilities & Waste Renewable Energy June 2026 Report useful and how should I use it?

Why is the UK Energy, Utilities & Waste Renewable Energy June 2026 Report useful? Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance. Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that. How to use the UK Energy, Utilities & Waste Renewable Energy June 2026 Report Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.

How often is the data updated?

Data within the UK Energy, Utilities & Waste Renewable Energy June 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.

How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google. On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more. We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.

How accurate is the UK Energy, Utilities & Waste Renewable Energy June 2026 Report?

The UK Energy, Utilities & Waste Renewable Energy June 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers. Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods. With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments. Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape. Learn more about our data. Learn more about our data accuracy

Does this include mobile, desktop and Google Shopping data?

Yes. The UK Energy, Utilities & Waste Renewable Energy June 2026 Report aggregates data from across both device types and Google Shopping.

Who is this UK Energy, Utilities & Waste Renewable Energy June 2026 Report for?

The UK Energy, Utilities & Waste Renewable Energy June 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform. With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date. Learn more about Ask Arlo.

UK Energy, Utilities & Waste Renewable Energy - PPC Market Share Analysis June 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the UK Renewable Energy category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Google AI Overview visibility for Energy, Utilities & Waste Renewable Energy UK

See how often AIOs appear and how search intent is distributed across buying signals.

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AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency	Percentage
Frequency	41.4261739059
	58.5738260941

41%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency	Percentage
Frequency	51
	49

51%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent	Distribution
Investigational	8%
Transactional	14%
Navigational	4%
Seasonal	0%
Local	0%
Problem Solving	19%

Market Exposure

Share of Clicks for top 10 UK Energy, Utilities & Waste Renewable Energy brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

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Share of Clicks - Last month

Share of Clicks - Last month
Domain	Share of clicks
thesolarcentre.co.uk	23.18
ecoflow.com	15.75
ebay.co.uk	7.35
octopus.energy	6.83
eonnext.com	3.47
uswitch.com	3.25
projectsolaruk.com	2.96
comparesolar.co.uk	2.96
glowgreensolar.co.uk	2.37
jackery.com	2.05
others	29.83

thesolarcentre.co.uk - 23.18%
ecoflow.com - 15.75%
ebay.co.uk - 7.35%
octopus.energy - 6.83%
eonnext.com - 3.47%
uswitch.com - 3.25%
projectsolaruk.com - 2.96%
comparesolar.co.uk - 2.96%
glowgreensolar.co.uk - 2.37%
jackery.com - 2.05%
others - 29.83%

In the competitive landscape of Google PPC, “others” dominate with 29.83% click share. TheSolarCentre.co.uk follows at 23.18%, while EcoFlow.com captures 15.75%. eBay.co.uk and Octopus.Energy trail behind.

Market Exposure

Share of Spend for the top 10 UK Energy, Utilities & Waste Renewable Energy brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.

See more data

Share of Spend - Last Month

Share of Spend - Last Month
Date	octopus.energy	comparesolar.co.uk	solarpanelfunding.co.uk	eonnext.com	ecoflow.com	uswitch.com	glowgreensolar.co.uk	projectsolaruk.com	thesolarcentre.co.uk	iheat.co.uk
2026/06/01	10.83%	5.85%	3.17%	6.17%	5.9%	2.2%	6.06%	4.26%	5.17%	5.01%
2026/06/02	8.79%	6.14%	1.69%	6.47%	4.38%	5.63%	5.84%	3.12%	4.47%	6.35%
2026/06/03	9.54%	5.53%	1.36%	7.35%	4.61%	2.29%	8.39%	3.06%	6.86%	7.39%
2026/06/04	6.73%	5.08%	3.04%	7.65%	4.27%	6.94%	5.93%	9.54%	5.08%	5.3%
2026/06/05	7.67%	7.53%	3.84%	9.12%	7.71%	8.6%	0.15%	8.48%	4.77%	3.27%
2026/06/06	10.71%	5.31%	3.52%	8.82%	5.7%	8.34%	4.28%	9.55%	5.75%	3.07%
2026/06/07	9.66%	5.91%	2.89%	8.72%	6.11%	5.39%	6.51%	7.8%	5.88%	3%
2026/06/08	11.36%	7.24%	3.47%	7.03%	5.29%	4.88%	6.81%	7.19%	5.98%	2.66%
2026/06/09	12.02%	4.06%	3%	8.82%	5.8%	6.97%	7.04%	7.48%	5.37%	4.81%
2026/06/10	11.63%	6.07%	2.59%	7.86%	5.63%	4.86%	4.54%	7.7%	6.44%	4.77%
2026/06/11	10.37%	9.5%	2.82%	5.38%	8.29%	7.57%	5.31%	7.14%	5.59%	2.71%
2026/06/12	12.39%	8.58%	3.46%	4.8%	6.59%	5.04%	4.25%	3.94%	6.38%	2.58%
2026/06/13	12.55%	7.58%	3.01%	4.85%	7.1%	4.6%	3.69%	5.24%	6.52%	2.7%
2026/06/14	10.89%	5.78%	2.84%	6.77%	6.28%	10.05%	4.09%	4.45%	6.79%	3.74%
2026/06/15	9.37%	4.72%	2.09%	1.65%	7.48%	7.74%	4.82%	3.09%	6.49%	5.91%
2026/06/16	11.74%	5.42%	2.44%	4.08%	6.07%	5.86%	5.14%	4.81%	6.56%	5.36%
2026/06/17	11.42%	4.09%	1.91%	4.28%	6.27%	4.89%	5.51%	6.19%	6.69%	6.53%
2026/06/18	10.95%	3.7%	3.01%	2.88%	5.72%	5.5%	4.4%	4.6%	6.89%	8.28%
2026/06/19	11.75%	4.57%	3.12%	5.32%	6.72%	2.79%	4.59%	3.08%	6.71%	8.05%
2026/06/20	19.03%	9.1%	7.91%	10.87%	3.37%	5.07%	4.42%	4.31%	2.73%	4.55%
2026/06/21	19.77%	8.64%	7.22%	6.44%	3.77%	5.07%	6.57%	4.84%	4.78%	2.98%
2026/06/22	14.11%	5.28%	8.45%	7.94%	2.61%	5.22%	8.37%	6.79%	2.84%	1.59%
2026/06/23	15.57%	7.69%	6.24%	7.6%	4.15%	9.92%	7.1%	5.84%	2.71%	1.01%
2026/06/24	17.5%	8.7%	8.04%	4.65%	3.99%	8.06%	7.06%	5.55%	2.89%	0.46%
2026/06/25	21.58%	7.4%	9.22%	6.03%	4.06%	4.53%	8.35%	7.19%	2.65%	0.66%
2026/06/26	17.97%	6.66%	9.04%	4.09%	3.21%	4.48%	4.96%	8.04%	4.39%	0.92%
2026/06/27	16.69%	4.6%	6.44%	7.03%	3.57%	4.69%	6.32%	10.11%	2.21%	0.34%
2026/06/28	19.73%	2.12%	6.6%	6.05%	4.94%	2.88%	10.18%	9.69%	2.15%	0.51%
2026/06/29	18.57%	7.41%	5.89%	7.75%	4.93%	5.81%	7.42%	2.59%	3.52%	0.26%
2026/06/30	17.78%	10.23%	8.02%	7.46%	5.81%	5.36%	5.19%	3.76%	2.55%	0.28%

octopus.energy
comparesolar.co.uk
solarpanelfunding.co.uk
eonnext.com
ecoflow.com
uswitch.com
glowgreensolar.co.uk
projectsolaruk.com
thesolarcentre.co.uk
iheat.co.uk

In June 2026, Octopus Energy’s PPC spend surged mid-month, peaking at 21.58% on June 25. CompareSolar.co.uk fluctuated, ending strong at 10.23%. SolarPanelFunding.co.uk saw a steady rise, closing at 8.02%. EonNext.com had a mid-month dip but recovered to 7.46%. EcoFlow.com maintained stability, finishing at 5.81%. Uswitch.com experienced ups and downs, ending at 5.36%. GlowGreenSolar.co.uk peaked on June 28 at 10.18%. ProjectSolarUK.com had a late surge, reaching 10.11% on June 27. TheSolarCentre.co.uk declined towards month-end, closing at 2.55%. IHeat.co.uk’s spend plummeted, ending at 0.28%.

Market Exposure

Competitor Count for UK Energy, Utilities & Waste Renewable Energy

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.

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Competitor Count - Last month

Competitor Count - Last month
Date	Competitor Count
2026/06/01	298
2026/06/02	294
2026/06/03	310
2026/06/04	295
2026/06/05	297
2026/06/06	277
2026/06/07	298
2026/06/08	309
2026/06/09	297
2026/06/10	281
2026/06/11	278
2026/06/12	274
2026/06/13	273
2026/06/14	264
2026/06/15	249
2026/06/16	239
2026/06/17	251
2026/06/18	247
2026/06/19	248
2026/06/20	211
2026/06/21	213
2026/06/22	217
2026/06/23	214
2026/06/24	217
2026/06/25	206
2026/06/26	210
2026/06/27	206
2026/06/28	205
2026/06/29	207
2026/06/30	198

June saw a dynamic shift in advertisers, starting at 298 and ending at 198. Mid-month, numbers dipped significantly, reflecting a volatile landscape.

Campaign Efficiency

Market Loss & Market Gains for UK Energy, Utilities & Waste Renewable Energy

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

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Market Loss & Market Gains - Last month

Market Loss & Market Gains - Last month
Name	Market Trend
octopus.energy	3.87%
ecoflow.com	2.08%
solarpanelfunding.co.uk	1.67%
ecotricity.co.uk	1.54%
glowgreensolar.co.uk	0.84%
voltanic.solar	-0.34%
iheat.co.uk	-0.4%
solargardenlights.co.uk	-0.97%
ebay.co.uk	-3.13%
thesolarcentre.co.uk	-6.8%

Octopus.energy surged with a 3.87% click share increase, while thesolarcentre.co.uk faced a significant drop of 6.8%. Ecoflow.com and solarpanelfunding.co.uk also saw positive gains.

Campaign Efficiency

UK Energy, Utilities & Waste Renewable Energy Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

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Date	octopus.energy	comparesolar.co.uk	ecoflow.com	thesolarcentre.co.uk	eonnext.com	uswitch.com	ebay.co.uk	glowgreensolar.co.uk	projectsolaruk.com	jackery.com
2026/06/01	7.27%	3.82%	6.88%	13.88%	4.16%	1.97%	9.31%	3.9%	3.05%	1.06%
2026/06/02	5.81%	5.21%	5.01%	10.78%	4.95%	4.33%	11.62%	3.46%	2.23%	2.75%
2026/06/03	6.05%	3.69%	4.68%	16.06%	4.84%	1.84%	12.53%	4.75%	2.17%	2.13%
2026/06/04	4.43%	3.77%	4.61%	12.89%	5.59%	5.37%	12.62%	3.67%	6.95%	2.28%
2026/06/05	4.96%	5.45%	8.27%	12.04%	6.1%	6.45%	11.28%	0.1%	5.78%	3.12%
2026/06/06	6.42%	3.8%	6.45%	14.29%	5.69%	6.3%	11.21%	2.42%	6.27%	3.12%
2026/06/07	5.65%	4.46%	6.67%	14.98%	5.67%	4.14%	11.34%	4%	5.33%	2.95%
2026/06/08	6.89%	5.34%	5.93%	14.52%	5.36%	3.65%	8.78%	4.06%	5.3%	3.89%
2026/06/09	7.45%	2.86%	6.29%	12.46%	5.64%	5.47%	13.91%	4.24%	5.05%	2.98%
2026/06/10	7.09%	4.09%	5.7%	15.17%	5.24%	3.62%	15.33%	2.88%	5.3%	2.7%
2026/06/11	6.05%	6.81%	8.74%	13.54%	3.62%	6.07%	12.73%	3.23%	4.99%	3.31%
2026/06/12	6.76%	5.72%	7.17%	15.37%	2.97%	4.07%	12.17%	2.53%	2.74%	3.62%
2026/06/13	7.48%	5.39%	7.34%	16.07%	3.45%	3.86%	12.22%	2.2%	3.68%	3.06%
2026/06/14	7.05%	3.82%	6.57%	16.09%	4.51%	7.69%	9.27%	2.34%	3.01%	4.11%
2026/06/15	5.45%	3.03%	7.32%	14.24%	0.99%	5.47%	15.8%	2.57%	1.84%	4.07%
2026/06/16	6.92%	3.9%	5.66%	15.12%	2.51%	4.82%	15.97%	2.74%	3.14%	2.99%
2026/06/17	6.76%	2.79%	6.61%	15.93%	2.83%	4.01%	12.64%	3.04%	3.93%	5.13%
2026/06/18	6.24%	2.53%	5.85%	15.68%	2.15%	4.37%	14.65%	2.44%	2.92%	3.74%
2026/06/19	5.83%	3.29%	6.64%	15.37%	3.5%	2.48%	16.28%	2.42%	1.84%	3.9%
2026/06/20	13.85%	7.72%	4.14%	7.83%	8.93%	5.26%	6.82%	2.85%	3.35%	4.62%
2026/06/21	13.1%	6.93%	4.68%	12.82%	5.32%	4.62%	3.42%	4.4%	3.53%	3.5%
2026/06/22	10.69%	4.01%	3.3%	7.9%	7.12%	5.63%	3.64%	5.73%	5.3%	1.33%
2026/06/23	11.22%	6.49%	5.34%	7.45%	6.14%	9.88%	2.54%	5.16%	5.04%	1.53%
2026/06/24	12.61%	6.22%	4.96%	7.7%	4.33%	8.29%	3.56%	5.19%	4.81%	1.68%
2026/06/25	16.51%	5.81%	5.27%	7.41%	5.14%	4.96%	2.85%	6.19%	5.94%	1.42%
2026/06/26	12.94%	5.98%	4.05%	11.33%	3.82%	4.91%	1.29%	3.24%	6.79%	1.98%
2026/06/27	12.46%	5%	4.51%	5.9%	5.99%	5.21%	3.71%	4.52%	8.54%	1.33%
2026/06/28	13.66%	1.86%	6.8%	6.2%	5.62%	3.76%	5.97%	7.23%	7.34%	1.66%
2026/06/29	14.95%	6.3%	6.74%	9.52%	6.41%	6.11%	2.03%	5.42%	2.21%	2.12%
2026/06/30	12.46%	8.47%	7.28%	6.66%	6.26%	6.15%	5.1%	3.73%	2.75%	2.06%

octopus.energy
comparesolar.co.uk
ecoflow.com
thesolarcentre.co.uk
eonnext.com
uswitch.com
ebay.co.uk
glowgreensolar.co.uk
projectsolaruk.com
jackery.com

In June 2026, Octopus Energy’s impression share surged mid-month, peaking at 16.51% on June 25. CompareSolar.co.uk fluctuated, ending at 8.47%. EcoFlow’s share rose steadily, closing at 7.28%. TheSolarCentre.co.uk led early, then dipped. EonNext saw a mid-month spike, while Uswitch.com peaked on June 23. eBay.co.uk’s share declined after mid-month. GlowGreenSolar.co.uk and ProjectSolarUK.com showed varied trends, with Jackery.com maintaining a low share.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for UK Energy, Utilities & Waste Renewable Energy

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

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Google Text Ad Copy Insights & Creative Trends for UK Energy, Utilities & Waste Renewable Energy - Last month

1
UKs Best Solar Comparison Site https://www.nationalenergyhelp.org
Don't Overpay On Solar — Compare The Solar Panel Market & Get Today's Best Options For Your Requirements In Minutes
2
Get the Full Solar Package - Enter Postcode to Explore Cost https://www.octopus.energy
Get your solar panels installed by Octopus. Home power that's smarter, greener & cheaper. Get peace of mind with the UK's most awarded energy supplier.
3
5 mistakes when going solar - What to avoid when going solar https://mistakes.solar-sherpa.co.uk
5 mistakes to avoid. Get the info you need to compare solar installation companies.
4
Check Your Postcode for Solar Panel Grants and Funding https://www.solarpanelfunding.co.uk
Solar Panel Grants from Solar Panel Funding: The only organisation in the UK to offer Free Solar Panels, Grants and Funding Options.
5
Solar Lights and Accessories Sale https://www.thesolarcentre.co.uk
Over 97% of Customers Left Positive Feedback. Order Quality Solar Lights Today.

In the competitive solar energy market, top advertisers like National Energy Help and Octopus Energy emphasize affordability and comprehensive solutions. Solar Sherpa educates on common pitfalls, while Solar Panel Funding highlights grants. The Solar Centre focuses on customer satisfaction with quality products.

Frequently Asked Questions

Why is the UK Energy, Utilities & Waste Renewable Energy June 2026 Report useful and how should I use it?

Why is the UK Energy, Utilities & Waste Renewable Energy June 2026 Report useful?

Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.

Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.

How to use the UK Energy, Utilities & Waste Renewable Energy June 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
How often is the data updated?

Data within the UK Energy, Utilities & Waste Renewable Energy June 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
How does Adthena collect this data?

We use observed data from Google’s search results pages. With 20 million Google SERPs indexed per day. Adthena forms a global index of publicly available searches on Google.

On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.

We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
How accurate is the UK Energy, Utilities & Waste Renewable Energy June 2026 Report?

The UK Energy, Utilities & Waste Renewable Energy June 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.

Our unique approach to search intelligence ingests Google’s Keyword Planner into its learning models, providing a more accurate and up-to-date view of keyword data compared to traditional panel data methods.

With daily data collection and updates, Adthena offers a closer-to-real-time view of the Google Ads auction, enabling timely insights and adjustments.

Adthena focuses specifically on Google Ads, providing a deep dive into the channel and offering detailed insights into its workings. By processing 10 TB of new data daily and employing AI and machine learning models to analyze millions of Google Ads searches per second, Adthena provides a comprehensive and in-depth view of the competitive landscape.

Learn more about our data.

Learn more about our data accuracy
Does this include mobile, desktop and Google Shopping data?

Yes. The UK Energy, Utilities & Waste Renewable Energy June 2026 Report aggregates data from across both device types and Google Shopping.
Who is this UK Energy, Utilities & Waste Renewable Energy June 2026 Report for?

The UK Energy, Utilities & Waste Renewable Energy June 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
Can I get a custom report for my brand?

Our search consultants can introduce you to data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the geographies that need monitoring.

Complete the form below to get started.
What is Ask Arlo?

Ask Arlo leverages real-time GenAI to answer customers’ questions about their own search data and receive instant, tailored responses and reports directly within the Adthena platform.

With millions of Google SERPs indexed every day, Arlo never misses a trick and makes sure you’re always up to date.

Learn more about Ask Arlo.

Customer Success Stories

Origin Energy achieves a 15% increase in market share with local search intelligence

Origin Energy is a nationwide energy provider in Australia, but market conditions in central Queensland are very different from, say, coastal Victoria.

Thanks to Adthena’s custom location data, Origin Energy can easily monitor conditions in each state, optimize its search campaigns region-by-region, and respond with precision.Read case study

the7stars achieves Google Ads PPC campaign optimization with Adthena

Leveraging Adthena's comprehensive insights, the7stars and their lottery client optimized their PPC campaigns and organic strategies, resulting in substantial cost savings and improved campaign performance. Read case study

VodafoneZiggo case study: Boosting sales by 500% with a winning PPC strategy

VodafoneZiggo was looking to maximize revenue from its paid search campaigns while reducing costs and streamlining workflows. By leveraging Adthena’s data-driven insights and time-saving automation, the team gained full visibility into their ad spend performance and optimized budget allocation.Read case study

Get the full picture

See this data specific to your brand performance

The data on this page is just a sample of the billions of data points we hold at Adthena. The insights generated by Ask Arlo, leverage real-time GenAI to answer questions about your search data.

Our search consultants can introduce you to Whole Market View data that is specific to your organization, based on the size of the relevant search term and competitor universe, and the locations that you need monitoring.

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AIO Frequency

Complex Query Frequency

Search Intent Distribution

Share of Clicks for top 10 UK Energy, Utilities & Waste Renewable Energy brands

Share of Spend for the top 10 UK Energy, Utilities & Waste Renewable Energy brands

Competitor Count for UK Energy, Utilities & Waste Renewable Energy

Market Loss & Market Gains for UK Energy, Utilities & Waste Renewable Energy

UK Energy, Utilities & Waste Renewable Energy Share of Impressions

Google Text Ad Copy Insights & Creative Trends for UK Energy, Utilities & Waste Renewable Energy

Frequently Asked Questions

Why is the UK Energy, Utilities & Waste Renewable Energy June 2026 Report useful and how should I use it?

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