Share of Clicks for top 10 UK Finance Banks brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| santander.co.uk | 20.33 |
| lloydsbank.com | 12.18 |
| barclays.co.uk | 7.97 |
| nationwide.co.uk | 7.21 |
| chase.co.uk | 6.84 |
| tsb.co.uk | 5.23 |
| capitalone.co.uk | 3.59 |
| natwest.com | 3.36 |
| revolut.com | 3.11 |
| halifax.co.uk | 2.5 |
| others | 27.68 |
- santander.co.uk - 20.33%
- lloydsbank.com - 12.18%
- barclays.co.uk - 7.97%
- nationwide.co.uk - 7.21%
- chase.co.uk - 6.84%
- tsb.co.uk - 5.23%
- capitalone.co.uk - 3.59%
- natwest.com - 3.36%
- revolut.com - 3.11%
- halifax.co.uk - 2.5%
- others - 27.68%
Copyright © Adthena. All rights reserved.
In the competitive landscape of Google PPC, Santander leads with 20.33% click share, followed by Lloyds Bank at 12.18%. Meanwhile, ‘others’ collectively hold a significant 27.68%, showcasing diverse competition.
Share of Spend for the top 10 UK Finance Banks brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | lloydsbank.com | revolut.com | chase.co.uk | barclays.co.uk | santander.co.uk | natwest.com | money.co.uk | tide.co | capitalone.co.uk | airwallex.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/06/01 | 12.23% | 11.09% | 8% | 2.16% | 4.83% | 2.54% | 5.34% | 3.9% | 4.07% | 2.79% |
| 2026/06/02 | 10.96% | 11.22% | 7.85% | 2.89% | 5.39% | 2.64% | 5.87% | 3.51% | 3.43% | 2.1% |
| 2026/06/03 | 16.12% | 9.72% | 7.34% | 5.22% | 4.73% | 3.55% | 3.73% | 3.33% | 2.93% | 1.4% |
| 2026/06/04 | 14.27% | 10.66% | 7.62% | 3.74% | 4.25% | 2.77% | 5.74% | 3.44% | 2.93% | 3.05% |
| 2026/06/05 | 13.18% | 10.64% | 7.71% | 4.03% | 3.57% | 2.84% | 5.91% | 3.74% | 2.91% | 3.2% |
| 2026/06/06 | 16.51% | 9.28% | 6.98% | 3.94% | 4.01% | 3.82% | 5.46% | 3.71% | 2.75% | 2.5% |
| 2026/06/07 | 15.94% | 9.65% | 7.64% | 4.38% | 4% | 3.17% | 5.72% | 3.26% | 2.82% | 2.52% |
| 2026/06/08 | 14.44% | 11.11% | 7.32% | 4% | 3.6% | 4.07% | 4.42% | 3.04% | 2.92% | 3.58% |
| 2026/06/09 | 13.32% | 11.25% | 7.9% | 4.14% | 3.89% | 4.42% | 3.85% | 3.2% | 3.24% | 3.93% |
| 2026/06/10 | 14.8% | 11.69% | 7.52% | 4.54% | 3.87% | 3.71% | 3.32% | 3.32% | 3.47% | 4.31% |
| 2026/06/11 | 12.89% | 12.51% | 6.85% | 4% | 4.84% | 4.96% | 3.11% | 3.62% | 3.41% | 4.13% |
| 2026/06/12 | 15.14% | 12.73% | 7.42% | 3.44% | 4.36% | 4.74% | 3.26% | 3.98% | 3.37% | 3.76% |
| 2026/06/13 | 16.77% | 11.41% | 7.29% | 3.58% | 4.39% | 4.74% | 3.18% | 3.48% | 3.15% | 3.64% |
| 2026/06/14 | 14.57% | 10.29% | 7.44% | 3.94% | 5.18% | 5.54% | 3.1% | 4.01% | 3.33% | 3.98% |
| 2026/06/15 | 14.61% | 12.25% | 6.99% | 4.94% | 4.71% | 5.06% | 2.36% | 4.16% | 3.6% | 4.8% |
| 2026/06/16 | 10.34% | 13.67% | 7.61% | 3.98% | 3.39% | 5.54% | 2.47% | 4.76% | 3.66% | 6.12% |
| 2026/06/17 | 9.44% | 13.31% | 6.98% | 3.61% | 3.71% | 5.12% | 2% | 4.79% | 3.96% | 6.81% |
| 2026/06/18 | 10.77% | 13.18% | 7.13% | 3.91% | 5.72% | 4.67% | 1.71% | 4.86% | 3.69% | 5.96% |
| 2026/06/19 | 12.34% | 11.05% | 6.08% | 4.03% | 6.43% | 4.87% | 2.26% | 4.01% | 3.5% | 4.81% |
| 2026/06/20 | 10.83% | 10.02% | 6.6% | 4.14% | 5.2% | 5.03% | 2.94% | 4.36% | 3.65% | 3.51% |
| 2026/06/21 | 10.5% | 10.62% | 6.28% | 4.12% | 6.69% | 4.98% | 3% | 4.21% | 3.76% | 3.37% |
| 2026/06/22 | 17.53% | 10.44% | 6.51% | 3.79% | 4.9% | 4.12% | 2.48% | 3.77% | 3.54% | 3.28% |
| 2026/06/23 | 12.19% | 11.51% | 6.57% | 4.44% | 5.18% | 4.46% | 3.03% | 3.79% | 3.69% | 3.17% |
| 2026/06/24 | 12.46% | 10.42% | 6.28% | 3.94% | 6.32% | 4.84% | 2.84% | 4.19% | 3.78% | 3.22% |
| 2026/06/25 | 15.6% | 10.27% | 6.17% | 4.19% | 6.19% | 3.99% | 2.26% | 3.98% | 3.99% | 3.21% |
| 2026/06/26 | 9.02% | 11.28% | 6.75% | 4.86% | 7.92% | 4.48% | 2.7% | 4.27% | 4.4% | 3.97% |
| 2026/06/27 | 11.9% | 9.84% | 6.78% | 4.5% | 6.35% | 5.65% | 2.38% | 4.4% | 4.08% | 3.55% |
| 2026/06/28 | 15.74% | 9.1% | 7.36% | 5.98% | 5.51% | 6.13% | 2.45% | 3.36% | 3.89% | 3.01% |
| 2026/06/29 | 15.48% | 9.47% | 7.79% | 5.29% | 6.36% | 5.08% | 3.03% | 4.27% | 3.63% | 3.67% |
| 2026/06/30 | 15.51% | 10.18% | 8.03% | 5.15% | 5.08% | 4.96% | 4.29% | 4.17% | 3.84% | 3.42% |
- lloydsbank.com
- revolut.com
- chase.co.uk
- barclays.co.uk
- santander.co.uk
- natwest.com
- money.co.uk
- tide.co
- capitalone.co.uk
- airwallex.com
Copyright © Adthena. All rights reserved.
In June 2026, Lloyds Bank’s PPC spend fluctuated, peaking at 17.53% on June 22. Revolut maintained a steady presence, while Chase saw a gradual increase, ending at 8.03%. Barclays and Santander experienced varied trends, with Santander peaking mid-month. NatWest and Money.co.uk showed consistent activity, while Tide and Capital One had moderate fluctuations. Airwallex’s spend peaked mid-month, then stabilized.
Competitor Count for UK Finance Banks
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/06/01 | 281 |
| 2026/06/02 | 261 |
| 2026/06/03 | 266 |
| 2026/06/04 | 256 |
| 2026/06/05 | 260 |
| 2026/06/06 | 250 |
| 2026/06/07 | 255 |
| 2026/06/08 | 260 |
| 2026/06/09 | 246 |
| 2026/06/10 | 244 |
| 2026/06/11 | 241 |
| 2026/06/12 | 244 |
| 2026/06/13 | 237 |
| 2026/06/14 | 233 |
| 2026/06/15 | 232 |
| 2026/06/16 | 220 |
| 2026/06/17 | 223 |
| 2026/06/18 | 217 |
| 2026/06/19 | 212 |
| 2026/06/20 | 200 |
| 2026/06/21 | 206 |
| 2026/06/22 | 206 |
| 2026/06/23 | 215 |
| 2026/06/24 | 212 |
| 2026/06/25 | 213 |
| 2026/06/26 | 216 |
| 2026/06/27 | 214 |
| 2026/06/28 | 215 |
| 2026/06/29 | 206 |
| 2026/06/30 | 212 |
Copyright © Adthena. All rights reserved.
June began with 281 advertisers, gradually declining to 212 by month’s end. The mid-month saw a notable dip, reaching a low of 200 on June 20.
