Share of Clicks for top 10 UK Finance Banks brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| santander.co.uk | 35.04 |
| lloydsbank.com | 15.14 |
| barclays.co.uk | 6.41 |
| nationwide.co.uk | 5.11 |
| tsb.co.uk | 4.63 |
| chase.co.uk | 4.4 |
| revolut.com | 3.27 |
| natwest.com | 2.84 |
| capitalone.co.uk | 2.32 |
| business.hsbc.uk | 2.01 |
| others | 18.83 |
- santander.co.uk - 35.04%
- lloydsbank.com - 15.14%
- barclays.co.uk - 6.41%
- nationwide.co.uk - 5.11%
- tsb.co.uk - 4.63%
- chase.co.uk - 4.4%
- revolut.com - 3.27%
- natwest.com - 2.84%
- capitalone.co.uk - 2.32%
- business.hsbc.uk - 2.01%
- others - 18.83%
Copyright © Adthena. All rights reserved.
Santander.co.uk leads with 35.04% click share, followed by others at 18.83%. Lloydsbank.com holds 15.14%, while Barclays.co.uk captures 6.41%.
Share of Spend for the top 10 UK Finance Banks brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | lloydsbank.com | santander.co.uk | revolut.com | natwest.com | nationwide.co.uk | chase.co.uk | hl.co.uk | barclays.co.uk | flagstoneim.com | monzo.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/09/01 | 18.53% | 5.35% | 13.03% | 1.62% | 1.28% | 12.91% | 3.04% | 5.04% | 1.18% | 2.87% |
| 2026/09/02 | 14.76% | 11.31% | 12.55% | 2.1% | 2.4% | 9.94% | 2.65% | 4.62% | 1.37% | 3.26% |
| 2026/09/03 | 16.56% | 9.18% | 13.24% | 2.67% | 2.82% | 9.87% | 2.62% | 3.84% | 1.95% | 3.06% |
| 2026/09/04 | 14.54% | 9.25% | 14.04% | 3.6% | 3.63% | 8.73% | 2.83% | 3.83% | 2.88% | 2.88% |
| 2026/09/05 | 12.61% | 8.43% | 12.32% | 4.59% | 5.51% | 8.37% | 3.54% | 2.77% | 2.88% | 3.01% |
| 2026/09/06 | 12.1% | 9.69% | 10.25% | 5.65% | 4.81% | 6.85% | 6.9% | 3.72% | 2.68% | 3.18% |
| 2026/09/07 | 12.55% | 8.1% | 11.21% | 4.61% | 5.39% | 8.1% | 3.18% | 3.79% | 2.68% | 4.31% |
| 2026/09/08 | 11.08% | 10.52% | 10.75% | 4.85% | 4.05% | 7.33% | 6.61% | 3.96% | 2.65% | 3.33% |
| 2026/09/09 | 12.39% | 10.25% | 10.63% | 4.87% | 3.31% | 7.52% | 6.11% | 4.69% | 2.78% | 3.42% |
| 2026/09/10 | 12.01% | 9.15% | 10.79% | 4.56% | 3.33% | 7.78% | 6.06% | 4.78% | 2.56% | 3.35% |
| 2026/09/11 | 12.6% | 10.16% | 11.58% | 3.14% | 3.39% | 9.09% | 6.24% | 5.21% | 1.73% | 3.21% |
| 2026/09/12 | 13.93% | 8.59% | 11.52% | 2.99% | 3.02% | 8.93% | 5.66% | 5.92% | 1.36% | 3.5% |
| 2026/09/13 | 15.95% | 8.91% | 9.74% | 2.12% | 2.72% | 9.29% | 9.61% | 6.95% | 1.12% | 2.66% |
| 2026/09/14 | 14.42% | 8.51% | 11.23% | 2.8% | 2.62% | 9.59% | 4% | 6.88% | 1.11% | 3.23% |
| 2026/09/15 | 15.3% | 8.41% | 11.91% | 3.67% | 3.45% | 9.01% | 3.14% | 5.77% | 2.11% | 3.21% |
| 2026/09/16 | 12.01% | 9.96% | 11.73% | 5.38% | 4.39% | 7.4% | 2.53% | 4.35% | 3.86% | 3.55% |
| 2026/09/17 | 11.36% | 11.32% | 11.62% | 4.02% | 4.15% | 6.98% | 3.97% | 4.86% | 4.51% | 3.31% |
| 2026/09/18 | 12.72% | 12.07% | 9.94% | 4.38% | 4.14% | 6.65% | 5.14% | 4.35% | 3.63% | 3.12% |
| 2026/09/19 | 11.62% | 12.25% | 10.03% | 5.77% | 3.71% | 6% | 4.3% | 5.17% | 3.29% | 3.46% |
| 2026/09/20 | 11.98% | 14.71% | 11.6% | 4.23% | 3.42% | 5.9% | 3.88% | 4.03% | 3.99% | 3.89% |
| 2026/09/21 | 12.81% | 12.67% | 11.17% | 4.06% | 3.63% | 6.22% | 3.57% | 3.86% | 3.32% | 3.95% |
| 2026/09/22 | 12.78% | 14.47% | 11.01% | 4.53% | 3.08% | 6.41% | 4.27% | 4% | 3.14% | 3.37% |
| 2026/09/23 | 13.65% | 15.4% | 11.39% | 4.55% | 3.18% | 6.02% | 2.52% | 3.15% | 3.57% | 3.36% |
| 2026/09/24 | 13.3% | 14.69% | 11.18% | 4.88% | 2.87% | 6.09% | 4.55% | 3.2% | 3.51% | 2.76% |
| 2026/09/25 | 12.76% | 14.22% | 12.04% | 4.34% | 3.15% | 5.98% | 2.99% | 3.29% | 3.29% | 2.92% |
| 2026/09/26 | 9.99% | 16.77% | 11.74% | 4.88% | 3.4% | 5.15% | 6.41% | 2.77% | 3.55% | 2.71% |
| 2026/09/27 | 11.38% | 14.79% | 10.92% | 5.12% | 3.92% | 5.51% | 4.92% | 4.18% | 3.25% | 2.63% |
| 2026/09/28 | 15.88% | 13.78% | 10.27% | 4.52% | 4.64% | 6.01% | 2.63% | 4.04% | 2.98% | 2.38% |
| 2026/09/29 | 16.42% | 15.35% | 9.41% | 3.73% | 4.9% | 5.87% | 2.43% | 5.02% | 2.26% | 2.65% |
| 2026/09/30 | 16.81% | 12.21% | 9.88% | 5.83% | 4.93% | 4.63% | 4.21% | 4.19% | 2.66% | 2.31% |
- lloydsbank.com
- santander.co.uk
- revolut.com
- natwest.com
- nationwide.co.uk
- chase.co.uk
- hl.co.uk
- barclays.co.uk
- flagstoneim.com
- monzo.com
Copyright © Adthena. All rights reserved.
In September 2026, Lloyds Bank’s PPC spend share fluctuated, peaking at 18.53% and ending at 16.81%. Santander saw a steady rise, closing at 12.21%. Revolut’s share decreased, finishing at 9.88%. NatWest and Nationwide showed moderate growth, while Chase and Barclays experienced declines. Monzo and Flagstoneim maintained low, stable shares.
Competitor Count for UK Finance Banks
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/09/01 | 186 |
| 2026/09/02 | 193 |
| 2026/09/03 | 195 |
| 2026/09/04 | 190 |
| 2026/09/05 | 199 |
| 2026/09/06 | 203 |
| 2026/09/07 | 206 |
| 2026/09/08 | 213 |
| 2026/09/09 | 204 |
| 2026/09/10 | 201 |
| 2026/09/11 | 196 |
| 2026/09/12 | 193 |
| 2026/09/13 | 190 |
| 2026/09/14 | 187 |
| 2026/09/15 | 194 |
| 2026/09/16 | 203 |
| 2026/09/17 | 203 |
| 2026/09/18 | 203 |
| 2026/09/19 | 207 |
| 2026/09/20 | 211 |
| 2026/09/21 | 207 |
| 2026/09/22 | 215 |
| 2026/09/23 | 210 |
| 2026/09/24 | 202 |
| 2026/09/25 | 215 |
| 2026/09/26 | 205 |
| 2026/09/27 | 207 |
| 2026/09/28 | 203 |
| 2026/09/29 | 202 |
| 2026/09/30 | 198 |
Copyright © Adthena. All rights reserved.
September saw a dynamic shift in advertisers, starting at 186 and peaking at 215. The month concluded with 198, reflecting a vibrant competitive landscape.
