Share of Clicks for top 10 UK Finance Banks brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| lloydsbank.com | 16.37 |
| santander.co.uk | 14.73 |
| chase.co.uk | 8.01 |
| tsb.co.uk | 6.75 |
| barclays.co.uk | 6.65 |
| capitalone.co.uk | 4.74 |
| nationwide.co.uk | 3.76 |
| natwest.com | 3.49 |
| revolut.com | 3.16 |
| firstdirect.com | 2.98 |
| others | 29.36 |
- lloydsbank.com - 16.37%
- santander.co.uk - 14.73%
- chase.co.uk - 8.01%
- tsb.co.uk - 6.75%
- barclays.co.uk - 6.65%
- capitalone.co.uk - 4.74%
- nationwide.co.uk - 3.76%
- natwest.com - 3.49%
- revolut.com - 3.16%
- firstdirect.com - 2.98%
- others - 29.36%
Copyright © Adthena. All rights reserved.
In the competitive landscape of Google PPC, Lloyds Bank leads with a 16.37% click share, closely followed by Santander at 14.73%. Meanwhile, ‘others’ collectively hold a significant 29.36%, highlighting diverse competition.
Share of Spend for the top 10 UK Finance Banks brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | revolut.com | lloydsbank.com | capitalone.co.uk | natwest.com | tide.co | airwallex.com | chase.co.uk | barclays.co.uk | money.co.uk | santander.co.uk |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/03/01 | 10.67% | 13.83% | 6.85% | 3.57% | 3.6% | 3.39% | 6.85% | 5.22% | 4.07% | 4.3% |
| 2026/03/02 | 12.07% | 11.86% | 6.79% | 4.53% | 3.48% | 4.06% | 6.92% | 4.34% | 4.96% | 3.09% |
| 2026/03/03 | 11.52% | 13.94% | 5.81% | 3.68% | 3.15% | 4.44% | 7.32% | 3.69% | 4.69% | 2.93% |
| 2026/03/04 | 10.92% | 13.05% | 5.94% | 3.81% | 3.69% | 3.97% | 7% | 4.37% | 4.21% | 3.15% |
| 2026/03/05 | 10.9% | 12.19% | 6.18% | 4.62% | 3.42% | 4.54% | 7.3% | 4.72% | 3.83% | 3.84% |
| 2026/03/06 | 11.72% | 15.08% | 5.26% | 4.47% | 3.53% | 4% | 7.1% | 4.35% | 4.18% | 4% |
| 2026/03/07 | 10.64% | 13.81% | 5.46% | 5.96% | 3.55% | 4.62% | 6.1% | 4.64% | 3.61% | 4.23% |
| 2026/03/08 | 10.22% | 13.71% | 5.61% | 4.65% | 3.44% | 5.13% | 6.29% | 4.6% | 4.15% | 4.09% |
| 2026/03/09 | 11.12% | 18.23% | 4.99% | 5.67% | 3.27% | 4.98% | 6.95% | 4.02% | 3.28% | 3.77% |
| 2026/03/10 | 11.44% | 13.34% | 6.04% | 4.97% | 3.68% | 4.48% | 6.95% | 4.62% | 3.84% | 3.91% |
| 2026/03/11 | 10.68% | 14.44% | 6.78% | 5.27% | 4.11% | 2.92% | 7.52% | 3.44% | 3.66% | 3.34% |
| 2026/03/12 | 10.86% | 11.87% | 7.8% | 4.72% | 3.57% | 3.54% | 7.68% | 4.77% | 3.65% | 3.08% |
| 2026/03/13 | 11.1% | 12.56% | 7.96% | 5.11% | 3.73% | 3.77% | 7.22% | 3.65% | 3.56% | 4.4% |
| 2026/03/14 | 11.12% | 12.82% | 8.54% | 4.12% | 3.54% | 5.77% | 7.54% | 3.47% | 2.97% | 5.14% |
| 2026/03/15 | 10.48% | 11.82% | 7.98% | 4.23% | 2.99% | 4.91% | 7.16% | 3.44% | 3.88% | 6.75% |
| 2026/03/16 | 11.06% | 11.55% | 7.2% | 4.75% | 3.61% | 3.86% | 7.35% | 4.37% | 4.33% | 5.85% |
| 2026/03/17 | 10.41% | 15.06% | 6.71% | 3.75% | 3.04% | 2.8% | 6.82% | 4.39% | 3.91% | 4.9% |
| 2026/03/18 | 11.72% | 9.91% | 7.31% | 4.19% | 3.17% | 3.06% | 7.61% | 4.59% | 3.71% | 6.13% |
| 2026/03/19 | 12.05% | 12.38% | 7.09% | 3.02% | 3.68% | 4.48% | 7.71% | 3.86% | 4.09% | 6.39% |
| 2026/03/20 | 12.38% | 14.57% | 6.94% | 2.76% | 3.02% | 4.8% | 8.04% | 3.12% | 3.63% | 5.83% |
| 2026/03/21 | 11.2% | 14.92% | 6.92% | 3.44% | 2.65% | 5.45% | 7.54% | 3.59% | 3.56% | 6.07% |
| 2026/03/22 | 10.25% | 13.43% | 7.54% | 2.75% | 2.28% | 5.43% | 7.83% | 3.6% | 3.22% | 6.24% |
| 2026/03/23 | 10.71% | 12.92% | 6.46% | 3.64% | 3.1% | 5.13% | 7.2% | 4.67% | 3.87% | 5.6% |
| 2026/03/24 | 10.38% | 15.03% | 6.7% | 3.75% | 3.03% | 2.79% | 6.8% | 4.37% | 3.9% | 4.88% |
| 2026/03/25 | 14.91% | 14.98% | 6.4% | 3.23% | 3.14% | 5.08% | 7.83% | 3.26% | 3.01% | 3.15% |
| 2026/03/26 | 15.38% | 14.96% | 5.98% | 3.97% | 3.26% | 4.77% | 7.65% | 4.28% | 3.25% | 2.56% |
| 2026/03/27 | 15.24% | 13.47% | 5.45% | 5.18% | 3.69% | 3.5% | 8.05% | 2.98% | 2.62% | 3.8% |
| 2026/03/28 | 12.41% | 12.96% | 6.84% | 5.3% | 2.96% | 2.8% | 7.62% | 3.24% | 2.77% | 4.83% |
| 2026/03/29 | 12.53% | 13.71% | 5.79% | 5.07% | 3.78% | 4.36% | 7.1% | 3.61% | 2.58% | 4.92% |
| 2026/03/30 | 16.58% | 13.23% | 5.74% | 5.78% | 4.11% | 4.02% | 5.44% | 3.72% | 3.04% | 3.08% |
| 2026/03/31 | 16.68% | 15.1% | 6.79% | 6.39% | 4.55% | 4.29% | 4.07% | 3.32% | 2.54% | 2.35% |
- revolut.com
- lloydsbank.com
- capitalone.co.uk
- natwest.com
- tide.co
- airwallex.com
- chase.co.uk
- barclays.co.uk
- money.co.uk
- santander.co.uk
Copyright © Adthena. All rights reserved.
In March 2026, Revolut’s PPC spend share surged, peaking at 16.68% on the 31st. Lloyds Bank fluctuated, ending at 15.1%. Capital One saw a steady rise, closing at 6.79%. NatWest’s share increased, reaching 6.39%. Tide and Airwallex showed moderate growth, while Chase’s share declined to 4.07%. Barclays and Money.co.uk experienced slight decreases, finishing at 3.32% and 2.54%, respectively. Santander’s share dropped significantly, ending at 2.35%.
Competitor Count for UK Finance Banks
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/03/01 | 205 |
| 2026/03/02 | 214 |
| 2026/03/03 | 213 |
| 2026/03/04 | 215 |
| 2026/03/05 | 215 |
| 2026/03/06 | 216 |
| 2026/03/07 | 216 |
| 2026/03/08 | 217 |
| 2026/03/09 | 224 |
| 2026/03/10 | 218 |
| 2026/03/11 | 221 |
| 2026/03/12 | 219 |
| 2026/03/13 | 217 |
| 2026/03/14 | 217 |
| 2026/03/15 | 216 |
| 2026/03/16 | 220 |
| 2026/03/17 | 222 |
| 2026/03/18 | 216 |
| 2026/03/19 | 223 |
| 2026/03/20 | 213 |
| 2026/03/21 | 217 |
| 2026/03/22 | 217 |
| 2026/03/23 | 213 |
| 2026/03/24 | 222 |
| 2026/03/25 | 207 |
| 2026/03/26 | 203 |
| 2026/03/27 | 211 |
| 2026/03/28 | 212 |
| 2026/03/29 | 210 |
| 2026/03/30 | 214 |
| 2026/03/31 | 211 |
Copyright © Adthena. All rights reserved.
March saw a dynamic shift in distinct advertisers, starting at 205 and peaking at 224 mid-month. The month concluded with a slight dip, ending at 211.
