US Energy, Utilities & Waste Electric - PPC Market Share Analysis June 2026

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Electric category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Electric – US

Google AI Overview visibility for Energy, Utilities & Waste Electric US

See how often AIOs appear and how search intent is distributed across buying signals.

AIO Frequency

How often a Google AI overview appears on search terms relevant to this category.

Frequency Percentage
Frequency 35.4302507117
64.5697492883
35%

Complex Query Frequency

A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.

Frequency Percentage
Frequency 10
90
10%

Search Intent Distribution

Breakdown of search queries by their underlying goal.

Intent Distribution
Investigational 7%
Transactional 9%
Navigational 9%
Seasonal 0%
Local 6%
Problem Solving 5%

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Market Exposure

Share of Clicks for top 10 US Energy, Utilities & Waste Electric brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Share of Clicks - Last month
Domain Share of clicks
chargepoint.com 34.25
txu.com 22.15
reliant.com 10.35
choosetexaspower.org 2.92
emporiaenergy.com 2.67
se.com 2.01
georgiapower.com 1.73
coned.com 1.42
kempower.com 1.03
ekmmetering.com 1
others 20.47
  • chargepoint.com - 34.25%
  • txu.com - 22.15%
  • reliant.com - 10.35%
  • choosetexaspower.org - 2.92%
  • emporiaenergy.com - 2.67%
  • se.com - 2.01%
  • georgiapower.com - 1.73%
  • coned.com - 1.42%
  • kempower.com - 1.03%
  • ekmmetering.com - 1%
  • others - 20.47%

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Chargepoint.com leads with 34.25% click share, followed by txu.com at 22.15%. Reliant.com holds 10.35%, while ‘others’ collectively capture 20.47%.

Market Exposure

Share of Spend for the top 10 US Energy, Utilities & Waste Electric brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Share of Spend - Last Month
Date txu.com chargepoint.com reliant.com choosetexaspower.org directenergy.com comparepower.com cleanchoiceenergy.com evergy.com greenmountainenergy.com emporiaenergy.com
2026/06/01 17.97% 21.11% 20.22% 8.32% 1.69% 1.79% 3.12% 1.55% 0% 4.8%
2026/06/02 24.15% 22.8% 12.71% 7.22% 2.1% 1.34% 0.42% 0.17% 0% 2.97%
2026/06/03 22.24% 14.06% 16.26% 9.55% 2.61% 2.36% 0.4% 2.3% 0.01% 1.66%
2026/06/04 25.1% 17.67% 14.66% 6.27% 1.52% 1.47% 1.73% 4.61% 0.01% 3.64%
2026/06/05 22.09% 17.99% 19.48% 7.39% 1.87% 1.98% 0.32% 1.05% 0.08% 2.46%
2026/06/06 28.4% 4.3% 23.41% 10.58% 4.65% 2.5% 1.01% 0.57% 0.4% 6.93%
2026/06/07 26.95% 10.49% 14.82% 9.31% 4.32% 2.76% 1.1% 0.55% 0.69% 6.71%
2026/06/08 21.65% 18.24% 16.95% 8.89% 3.24% 2.82% 0.65% 4.97% 0.44% 2.94%
2026/06/09 25.61% 19.47% 16.25% 9.66% 1.07% 2.16% 3.6% 0% 0.31% 1.82%
2026/06/10 26.38% 23.48% 9.91% 8.99% 1.98% 1.92% 1.11% 0% 1.29% 3.82%
2026/06/11 23.86% 11.68% 21.27% 11.21% 3.04% 1.38% 0.67% 0% 3.65% 2.52%
2026/06/12 22.13% 16.5% 12.47% 8.72% 2.47% 2.95% 1.03% 0.75% 1.97% 7.01%
2026/06/13 21.05% 16.7% 14.93% 8.51% 1.07% 2.3% 1.3% 0% 1.09% 7.87%
2026/06/14 14.4% 14.69% 21.58% 7.71% 2.31% 1.84% 4.27% 0.03% 0.33% 3.99%
2026/06/15 30.34% 12.5% 21.48% 5.92% 3.05% 1.86% 1.8% 0% 0.27% 2.69%
2026/06/16 22.67% 15.66% 19.53% 7.7% 1.53% 1.3% 0.34% 0% 2.66% 3.4%
2026/06/17 28.44% 21.75% 13.71% 6.82% 0.52% 0.92% 0.97% 0.48% 0.94% 3.5%
2026/06/18 22.7% 22.7% 17.14% 7.59% 3.02% 1.23% 1.94% 0% 1.27% 2.89%
2026/06/19 22.2% 20.73% 20.22% 7.77% 0.8% 1.78% 1.08% 0% 0.55% 5.58%
2026/06/20 25.2% 4.95% 24.84% 10.29% 2.72% 1.93% 0.29% 1.23% 2.45% 0.01%
2026/06/21 22.3% 14.79% 27.97% 8.75% 1.73% 1.48% 2.48% 0.05% 6.47% 0%
2026/06/22 26.17% 18.18% 14.84% 7.98% 1.29% 1.44% 3.33% 0% 2.18% 0%
2026/06/23 20.28% 20.5% 23.2% 10.73% 3.6% 2.34% 1.05% 1.39% 3.72% 0%
2026/06/24 21.21% 20.93% 25.48% 8.32% 3.04% 2.23% 1.89% 2.63% 0.56% 0.02%
2026/06/25 28.6% 16.97% 17.4% 11% 3.25% 2.74% 1.47% 2.74% 3.06% 0.17%
2026/06/26 21.75% 12.91% 33.02% 11.09% 2.49% 2.54% 2.3% 1.64% 0.64% 0.19%
2026/06/27 24.97% 9.98% 36.86% 8.08% 1.77% 2.51% 2.83% 0.44% 1.78% 0%
2026/06/28 25.89% 5.6% 28.72% 13.5% 5.99% 2.48% 2.06% 0% 1.68% 0%
2026/06/29 34.59% 4.99% 28.71% 7.51% 4.32% 1.62% 1.79% 3.45% 0.56% 0%
2026/06/30 25.75% 25.3% 21.72% 8.08% 3.47% 1.53% 1.12% 0.56% 0.29% 0%
  • txu.com
  • chargepoint.com
  • reliant.com
  • choosetexaspower.org
  • directenergy.com
  • comparepower.com
  • cleanchoiceenergy.com
  • evergy.com
  • greenmountainenergy.com
  • emporiaenergy.com

Copyright © Adthena. All rights reserved.

In June 2026, TXU.com led with fluctuating spend, peaking at 34.59 on the 29th. Chargepoint.com saw a dip mid-month but rebounded to 25.3 by the 30th. Reliant.com had a strong finish, reaching 36.86 on the 27th.

Market Exposure

Competitor Count for US Energy, Utilities & Waste Electric

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Competitor Count - Last month
Date Competitor Count
2026/06/01 122
2026/06/02 103
2026/06/03 121
2026/06/04 117
2026/06/05 122
2026/06/06 100
2026/06/07 122
2026/06/08 110
2026/06/09 109
2026/06/10 108
2026/06/11 97
2026/06/12 108
2026/06/13 100
2026/06/14 84
2026/06/15 102
2026/06/16 105
2026/06/17 85
2026/06/18 89
2026/06/19 88
2026/06/20 77
2026/06/21 64
2026/06/22 74
2026/06/23 66
2026/06/24 74
2026/06/25 63
2026/06/26 68
2026/06/27 72
2026/06/28 51
2026/06/29 62
2026/06/30 66

Copyright © Adthena. All rights reserved.

June began with 122 advertisers, fluctuating throughout the month, and concluded with 66. A dynamic month, showcasing a notable decline.

Campaign Efficiency

Market Loss & Market Gains for US Energy, Utilities & Waste Electric

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Market Loss & Market Gains - Last month
Name Market Trend
reliant.com 3.44%
txu.com 3.37%
chargepoint.com 2.73%
dteenergy.com 0.92%
nrdc.org 0.82%
georgiapower.com -0.57%
xcelenergy.com -0.57%
ekmmetering.com -0.73%
kempower.com -0.73%
emporiaenergy.com -2.9%

Copyright © Adthena. All rights reserved.

Reliant.com surged with a 3.44% click share increase, while emporiaenergy.com faced a 2.9% decline. Chargepoint.com and txu.com also saw significant gains, contrasting with declines from ekmmetering.com and kempower.com.

Campaign Efficiency

US Energy, Utilities & Waste Electric Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date chargepoint.com txu.com directenergy.com reliant.com choosetexaspower.org cleanchoiceenergy.com evergy.com grainger.com kempower.com emporiaenergy.com
2026/06/01 24.91% 6.57% 1.84% 3.97% 3.27% 1.25% 3.33% 3.34% 8.33% 9.44%
2026/06/02 26.71% 8.35% 3.7% 2.65% 1.8% 0.74% 0.41% 1.91% 14.51% 5.1%
2026/06/03 20.7% 9.53% 2.8% 5.67% 3.92% 0.89% 3.08% 1.57% 6.5% 3.91%
2026/06/04 23.14% 9.22% 2.32% 2.94% 1.74% 0.91% 6% 2.25% 4.58% 7.45%
2026/06/05 23.65% 9.83% 2.46% 4.85% 2.51% 0.22% 1.31% 4.89% 3.99% 6.21%
2026/06/06 5.42% 13.43% 5.18% 8.39% 4.99% 0.73% 4.07% 0% 0% 18.78%
2026/06/07 14.48% 11.33% 5.53% 3.61% 3.97% 1.13% 0.85% 0% 0% 13.77%
2026/06/08 26.42% 7.86% 4.31% 3.33% 2.17% 0.62% 5.84% 1.87% 0% 5.71%
2026/06/09 26.92% 12.02% 2.73% 3.77% 4.13% 2.37% 0% 2.7% 0% 4.7%
2026/06/10 32.12% 9.19% 1.41% 1.99% 2.17% 1.35% 0% 2.51% 0% 7.98%
2026/06/11 17.32% 13.02% 3.44% 6.4% 5.52% 0.96% 0% 3.71% 0% 5.89%
2026/06/12 19.52% 8.54% 3.89% 2.42% 2.02% 0.59% 2.57% 0% 2.51% 14.1%
2026/06/13 15.71% 8.54% 1% 3.42% 3.04% 2.2% 0.01% 0% 0% 14.09%
2026/06/14 16.93% 6.33% 4.17% 4.06% 2.19% 4.66% 0.02% 2.21% 0% 8.13%
2026/06/15 19.27% 13.61% 5.62% 4.76% 1.79% 0.96% 0% 3.67% 0% 6.93%
2026/06/16 23.08% 8.88% 2.71% 4.26% 2.11% 0.64% 0% 1.29% 0% 7.8%
2026/06/17 25.76% 11.13% 0.74% 2.73% 1.76% 0.56% 2.39% 2.8% 0% 7.64%
2026/06/18 31.84% 9.54% 4.09% 3.36% 2.59% 2.65% 0% 1.06% 0% 6.04%
2026/06/19 29.53% 8.28% 1.48% 3.9% 1.63% 1.67% 0% 2.58% 0.06% 11.69%
2026/06/20 6.19% 12.84% 4.36% 6.99% 3.84% 0.18% 3.02% 0% 3.3% 0.09%
2026/06/21 26.6% 13.01% 1.34% 8.41% 5.16% 5.73% 0.1% 0% 0% 0%
2026/06/22 26.87% 12.29% 1.22% 5.19% 2.43% 5.71% 0% 0.11% 0% 0%
2026/06/23 32.54% 11.94% 2.42% 6.96% 5.11% 2.99% 0.57% 1.11% 0% 0%
2026/06/24 32.91% 12.77% 7.27% 6.32% 3.22% 3.95% 7.73% 0.89% 0% 0.07%
2026/06/25 31.35% 18.61% 8.39% 5.03% 4.85% 3.09% 2.41% 0.59% 0% 0.6%
2026/06/26 21.86% 12.92% 4.81% 9.02% 3.96% 6% 0.76% 1.25% 0% 0.64%
2026/06/27 19.81% 18.93% 4.85% 15% 3.8% 9.3% 0.24% 0% 0% 0.02%
2026/06/28 8.59% 16.58% 10.39% 10.04% 8.06% 4.38% 0% 0% 0% 0%
2026/06/29 11.97% 24.38% 15.84% 9.85% 3.76% 1.35% 3.75% 0.57% 0% 0%
2026/06/30 36.11% 13.52% 8.68% 5.31% 2.64% 1.95% 1.29% 0.89% 0% 0%
  • chargepoint.com
  • txu.com
  • directenergy.com
  • reliant.com
  • choosetexaspower.org
  • cleanchoiceenergy.com
  • evergy.com
  • grainger.com
  • kempower.com
  • emporiaenergy.com

Copyright © Adthena. All rights reserved.

In June 2026, ChargePoint.com led with fluctuating impressions, peaking at 36.11% on June 30. TXU.com and DirectEnergy.com showed steady growth, while Reliant.com and Kempower.com had moderate shares. The month concluded with ChargePoint.com dominating.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Energy, Utilities & Waste Electric

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

Google Text Ad Copy Insights & Creative Trends for US Energy, Utilities & Waste Electric - Last month
  1. 1
    AES Indiana EV car charging https://www.aesindiana.com

    Your EV charging rewards — Enroll an eligible EV charger in AES Indiana's rewards program to start receiving rewards.

  2. 2
    EV Charging For Business | Largest EV Charging Network https://www.chargepoint.com

    ChargePoint Helps You Plan, Install And Launch networked EV Charging Solutions. ChargePoint Has the Right EV Charging Solutions for Your Business.

  3. 3
    Level 2 EV Car Charger https://www.constellationhome.com

    2026 EV Tax Credit Available — The convenience of owning an EV is even greater when you have an at-home charging station.

  4. 4
    Explore EV Chargers https://myenergy.ny.gov

    Electrify Your Drive — Switching has never been more affordable. Explore e-bikes, scooters, & home EV chargers. Switch to an EV and charge at home and on the go. The future of transportation is electric.

  5. 5
    Ev Charger Installation Near Me - Level 1, 2 & 3 Chargers https://www.parkerandsons.com

    Honest EV Charger Installs That Put a Smile on Your Schedule, Wallet & Electric Vehicle. Whatever...

Copyright © Adthena. All rights reserved.

In the competitive landscape of EV charging solutions, AES Indiana entices with rewards for charger enrollment, while ChargePoint emphasizes comprehensive business solutions. Constellation Home highlights tax credits for at-home convenience. NY.gov promotes affordability and electric future, and Parker & Sons focuses on honest, cost-effective installations.

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