Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Oil and Gas category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.
See how often AIOs appear and how search intent is distributed across buying signals.
How often a Google AI overview appears on search terms relevant to this category.
| Frequency | Percentage |
|---|---|
| Frequency | 37.6663359901 |
| 62.3336640099 |
A complex query is a longer, more detailed search that often contains multiple keywords, specific conditions, or multi-part questions.
| Frequency | Percentage |
|---|---|
| Frequency | 21 |
| 79 |
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Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| exxonmobil.com | 91.13 |
| exxonmobilfleetcards.com | 4.2 |
| valero.com | 2.51 |
| suburbanpropane.com | 0.56 |
| citgofleetcard.com | 0.24 |
| flamekingproducts.com | 0.22 |
| shell.us | 0.13 |
| atlascopco.com | 0.11 |
| bluerhino.com | 0.11 |
| lowes.com | 0.11 |
| others | 0.68 |
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ExxonMobil dominates with 91.13% click share, overshadowing others. ExxonMobilFleetCards.com follows at 4.2%, while Valero holds 2.51%. Suburban Propane, CitgoFleetCard, and others share the remaining pie.
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | exxonmobil.com | valero.com | atlascopco.com | bluerhino.com | suburbanpropane.com | flamekingproducts.com | citgofleetcard.com | exxonmobilfleetcards.com | ferrellgas.com | petro.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/08/01 | 87.89% | 0.89% | 0.05% | 0.01% | 0% | 0.04% | 0.1% | 10.56% | 0.01% | 0% |
| 2026/08/02 | 85.58% | 0.8% | 0.07% | 0.06% | 0% | 0.04% | 0.44% | 12.6% | 0.01% | 0.08% |
| 2026/08/03 | 85.97% | 0.35% | 0.01% | 0.05% | 0% | 0.03% | 0.55% | 12.86% | 0% | 0.02% |
| 2026/08/04 | 89.99% | 0.09% | 0.03% | 0.01% | 0.05% | 0.03% | 0.26% | 9.15% | 0.02% | 0.03% |
| 2026/08/05 | 73.93% | 0% | 0.28% | 0.73% | 0.92% | 0.97% | 14.21% | 0.09% | 0.7% | 0.43% |
| 2026/08/06 | 34.48% | 0.29% | 3.79% | 1.14% | 5.41% | 3.1% | 29.5% | 0.23% | 5.76% | 0.27% |
| 2026/08/07 | 70.93% | 5% | 0% | 0.14% | 0.47% | 0.26% | 6.62% | 9% | 1.32% | 0.63% |
| 2026/08/08 | 0.02% | 33.48% | 0% | 0.78% | 3.37% | 1.71% | 37.05% | 0% | 0% | 0.14% |
| 2026/08/09 | 76.25% | 18.44% | 0.28% | 0% | 0% | 0.51% | 0% | 0% | 0.28% | 0% |
| 2026/08/10 | 0.33% | 0% | 7.45% | 1.49% | 0% | 11.37% | 29.41% | 0% | 6.65% | 13.17% |
| 2026/08/11 | 91.71% | 0% | 1.54% | 0% | 1.16% | 0.76% | 0% | 0% | 0.87% | 0.02% |
| 2026/08/12 | 84.16% | 5.59% | 1.71% | 0.21% | 2.67% | 0.4% | 0% | 0.09% | 0.11% | 0% |
| 2026/08/13 | 41.11% | 14.98% | 1.51% | 0% | 6.36% | 1.34% | 23.44% | 0% | 0% | 1.29% |
| 2026/08/14 | 34.97% | 40.43% | 2.56% | 0% | 4.68% | 1.44% | 0% | 0% | 0% | 4.5% |
| 2026/08/15 | 87.01% | 5.19% | 1.04% | 1.68% | 0.55% | 0.41% | 0% | 0% | 2.02% | 0% |
| 2026/08/16 | 59.01% | 24.6% | 0.8% | 0% | 4.24% | 1.53% | 0% | 0% | 1.93% | 1.41% |
| 2026/08/17 | 37.53% | 42.26% | 0% | 0% | 1.44% | 3.1% | 10.7% | 0% | 0% | 0.06% |
| 2026/08/18 | 86.44% | 7.15% | 0% | 0.18% | 3.04% | 0.97% | 0% | 0% | 0.12% | 0.09% |
| 2026/08/19 | 35.83% | 40.34% | 2.63% | 0% | 2.77% | 0.57% | 10.23% | 0% | 2.3% | 0.06% |
| 2026/08/20 | 67.18% | 19.69% | 1.82% | 0% | 2.89% | 0.88% | 0.01% | 0% | 0.72% | 0.75% |
| 2026/08/21 | 72.05% | 11.67% | 1.68% | 0% | 1.9% | 0.45% | 0.01% | 0.05% | 1.68% | 1.27% |
| 2026/08/22 | 78.33% | 3.36% | 1.17% | 0.3% | 1.03% | 0.4% | 5.12% | 6.89% | 0.26% | 0.73% |
| 2026/08/23 | 81.16% | 3.11% | 0.73% | 0% | 0.99% | 0.18% | 4.87% | 6.61% | 0.49% | 0.11% |
| 2026/08/24 | 87.58% | 3.11% | 0.72% | 0.35% | 1.13% | 0.18% | 4.76% | 0% | 0.24% | 0% |
| 2026/08/25 | 72.92% | 18.77% | 1.09% | 0.91% | 0.64% | 0.26% | 2.36% | 0% | 0% | 0.81% |
| 2026/08/26 | 83.9% | 7.07% | 0.35% | 0.66% | 0.74% | 0.22% | 2.72% | 0% | 0.28% | 0.38% |
| 2026/08/27 | 88.93% | 3.68% | 0.37% | 1.16% | 1.21% | 0.52% | 0% | 0% | 0.38% | 0.06% |
| 2026/08/28 | 92.46% | 0% | 1.64% | 1.06% | 0.81% | 0.25% | 0% | 0% | 0.2% | 0.18% |
| 2026/08/29 | 83.19% | 9.56% | 0.98% | 2.15% | 1.23% | 0.34% | 0% | 0% | 0.14% | 0.08% |
| 2026/08/30 | 93.13% | 3.03% | 0.6% | 0.08% | 0.35% | 0.17% | 0% | 0% | 0.52% | 0.09% |
| 2026/08/31 | 83.98% | 11.04% | 0.95% | 0.86% | 0.56% | 0.11% | 0% | 0% | 0% | 0% |
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ExxonMobil dominated August with fluctuating spend, peaking at 93.13. Valero surged mid-month, while Citgo Fleet Card spiked early. By month’s end, ExxonMobil maintained a strong lead.
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/08/01 | 70 |
| 2026/08/02 | 68 |
| 2026/08/03 | 58 |
| 2026/08/04 | 73 |
| 2026/08/05 | 62 |
| 2026/08/06 | 54 |
| 2026/08/07 | 48 |
| 2026/08/08 | 52 |
| 2026/08/09 | 47 |
| 2026/08/10 | 48 |
| 2026/08/11 | 51 |
| 2026/08/12 | 49 |
| 2026/08/13 | 47 |
| 2026/08/14 | 56 |
| 2026/08/15 | 44 |
| 2026/08/16 | 43 |
| 2026/08/17 | 45 |
| 2026/08/18 | 44 |
| 2026/08/19 | 43 |
| 2026/08/20 | 49 |
| 2026/08/21 | 51 |
| 2026/08/22 | 53 |
| 2026/08/23 | 53 |
| 2026/08/24 | 49 |
| 2026/08/25 | 52 |
| 2026/08/26 | 50 |
| 2026/08/27 | 47 |
| 2026/08/28 | 62 |
| 2026/08/29 | 56 |
| 2026/08/30 | 53 |
| 2026/08/31 | 44 |
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August began with 70 advertisers, fluctuating throughout the month, peaking at 73 on August 4th. The month concluded with 44 advertisers, indicating a decline.
Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.
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Valero.com surged with an 8.61% click share increase, while exxonmobil.com faced a significant drop of 10.31%. Suburbanpropane.com gained 1.98%, contrasting with exxonmobilfleetcards.com’s 3.15% decline.
Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.
| Date | exxonmobil.com | valero.com | georgiagas.com | bluerhino.com | suburbanpropane.com | uline.com | flamekingproducts.com | lowes.com | citgofleetcard.com | exxonmobilfleetcards.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/08/01 | 63.37% | 1.87% | 0% | 0.02% | 0% | 0.09% | 0.21% | 0.11% | 0.13% | 33.14% |
| 2026/08/02 | 58.77% | 1.45% | 0% | 0.13% | 0% | 0.07% | 0.21% | 0.11% | 0.58% | 38% |
| 2026/08/03 | 59.07% | 1.01% | 0% | 0.11% | 0.01% | 0.03% | 0.14% | 0.13% | 0.74% | 38.55% |
| 2026/08/04 | 67.9% | 0.14% | 0% | 0.01% | 0.07% | 0.06% | 0.18% | 0.08% | 0.39% | 30.24% |
| 2026/08/05 | 56.25% | 0% | 0% | 1.73% | 2.05% | 0.88% | 4.53% | 3.42% | 19.34% | 0.16% |
| 2026/08/06 | 26.95% | 0.13% | 0% | 0.78% | 5.91% | 1.34% | 10.49% | 6.38% | 26.46% | 0.24% |
| 2026/08/07 | 44.94% | 11.34% | 0% | 0.16% | 0.65% | 0.49% | 1.24% | 1.65% | 7.36% | 22.47% |
| 2026/08/08 | 0.01% | 28.5% | 0% | 0.45% | 3.37% | 1.91% | 6.82% | 9.5% | 30.69% | 0% |
| 2026/08/09 | 68.32% | 18.3% | 0% | 0% | 0% | 0.09% | 3.52% | 1.07% | 0% | 0% |
| 2026/08/10 | 0.22% | 0% | 0% | 1.57% | 0% | 0.83% | 34.88% | 6.34% | 21.2% | 0% |
| 2026/08/11 | 84.22% | 0% | 0% | 0% | 2.27% | 0.78% | 4.1% | 0.48% | 0% | 0% |
| 2026/08/12 | 72.17% | 8.85% | 0% | 0.26% | 4.86% | 0.58% | 2.35% | 0.88% | 0% | 0.16% |
| 2026/08/13 | 33.42% | 14.92% | 0% | 0% | 7.2% | 2.98% | 5.68% | 2.89% | 21.88% | 0% |
| 2026/08/14 | 35.79% | 34.05% | 0% | 0% | 5.27% | 0.79% | 5.33% | 2.47% | 0% | 0% |
| 2026/08/15 | 74.17% | 8.28% | 0% | 4.79% | 1% | 0.13% | 2.26% | 0.59% | 0% | 0% |
| 2026/08/16 | 47.94% | 21.4% | 0% | 0% | 6.46% | 0.44% | 6.15% | 1.25% | 0% | 0% |
| 2026/08/17 | 34.73% | 31% | 0% | 0% | 1.87% | 1.75% | 11.64% | 0.95% | 11.37% | 0% |
| 2026/08/18 | 71.81% | 10.68% | 0% | 0.17% | 5.16% | 0.72% | 4.84% | 2.07% | 0% | 0% |
| 2026/08/19 | 37.27% | 33.26% | 0% | 0% | 4.01% | 0.18% | 2.34% | 0.33% | 12.2% | 0% |
| 2026/08/20 | 60.02% | 15.16% | 0% | 0% | 4.85% | 0.7% | 3.78% | 3.94% | 0% | 0% |
| 2026/08/21 | 50.56% | 22.95% | 0% | 0% | 2.72% | 0.47% | 1.83% | 0.6% | 0% | 0.07% |
| 2026/08/22 | 57.99% | 4.36% | 2.12% | 0.37% | 1.56% | 0.44% | 1.56% | 0.97% | 6.33% | 19.33% |
| 2026/08/23 | 60.87% | 4.53% | 0.27% | 0% | 1.64% | 0.29% | 0.91% | 0.51% | 6.64% | 20.29% |
| 2026/08/24 | 79.33% | 5.1% | 0% | 0.42% | 2.14% | 0.26% | 1.06% | 0.24% | 7.42% | 0% |
| 2026/08/25 | 63.49% | 18.95% | 0% | 4% | 1.14% | 0.19% | 1.4% | 1.55% | 3.47% | 0% |
| 2026/08/26 | 73.53% | 11% | 0% | 0.8% | 1.32% | 0.59% | 1.06% | 0.93% | 4.01% | 0% |
| 2026/08/27 | 71.89% | 5.35% | 7.9% | 2.83% | 2.05% | 0.22% | 2.3% | 1.16% | 0% | 0% |
| 2026/08/28 | 84.47% | 0% | 0% | 2.74% | 1.52% | 0.36% | 1.19% | 0.12% | 0% | 0% |
| 2026/08/29 | 73.94% | 9.43% | 3.48% | 5.76% | 2.13% | 0.57% | 1.58% | 0.25% | 0% | 0% |
| 2026/08/30 | 87.28% | 4.91% | 0% | 0.26% | 0.66% | 0.2% | 0.92% | 0.23% | 0% | 0% |
| 2026/08/31 | 76.51% | 12.29% | 4.12% | 2.18% | 1.01% | 0.52% | 0.5% | 0.26% | 0% | 0% |
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ExxonMobil’s impression share fluctuated significantly, peaking at 87.28% on August 30. Valero saw a notable rise mid-month, while CitgoFleetCard had intermittent spikes. The month ended with ExxonMobil leading.
Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.
Propane, coolers, fire pits, and more. Available locally now. Stop by today for patio sets, grills, and...
Energy Solutions That Matter — A global energy company advancing technology, reliability, and lower emissions. Learn how ExxonMobil is fueling progress safely and responsibly worldwide. Reliable Energy Supply.
Fuel Anywhere—and Save at Exxon and Mobil Locations. It's Fuel Expense Tracking Made Easy. Use Detailed Reporting. Get Real-Time Alerts.
Official Website — Specializing in Propane, Heating Oil & Refined Fuels. For More Info, Contact Us! Providing Prompt Reliable Services 24/7. To Meet Your Energy Needs, Call Us Now! Red Cross Partnership. Worry-free Auto-delivery. SuburbanCares™. 24/7/365 Customer Support. 675 Locations. Over 95 Yrs of Experience.
Advancing the Future — America's largest independent refinery keeps pumps full and businesses pumping. We volunteer in our towns. Because, we believe, good neighbors make great communities. Being Good Neighbors.
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In the competitive landscape of Google PPC, five top-performing text ads stand out with distinct themes and messaging. C & D Hardware & Gifts highlights local availability of propane and outdoor essentials, enticing customers with convenience. ExxonMobil emphasizes global energy solutions, focusing on technology and reliability. Their BusinessPro Card ad targets businesses with fuel expense tracking benefits. Suburban Propane showcases its extensive experience and 24/7 service, appealing to reliability seekers. Valero, America’s largest independent refinery, promotes community involvement, reinforcing its commitment to being a good neighbor.
Imagine being able to instantly see your competitors Market Share, Share of Spend and their top performing ad copy so you can effectively benchmark your own performance.
Adthena’s PPC Market Share reports provide an instant view of performance insights across hundreds of sub-industries – so you can do just that.
How to use the US Energy, Utilities & Waste Oil and Gas August 2026 Report
Think of these reports as a cheat sheet for your industry’s search landscape. Check out this short article for a breakdown of each report and how they can benefit your strategy.
Data within the US Energy, Utilities & Waste Oil and Gas August 2026 Report is aggregated every month, highlighting the most significant changes from the previous period.
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On top of observed data, our data science models and patented technology expand on the insights through estimated metrics like market share, share of spend, and more.
We have 12 years of historical data across industries and our custom-built AI models learn from continuously updated data every day.
The US Energy, Utilities & Waste Oil and Gas August 2026 Report is powered by Adthena’s Whole Market View, which is the patented technology that drives value for our 300 enterprise customers.
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Yes. The US Energy, Utilities & Waste Oil and Gas August 2026 Report aggregates data from across both device types and Google Shopping.
The US Energy, Utilities & Waste Oil and Gas August 2026 Report is for enterprise brands and agencies who want quick and high-level, historical benchmarks that are easily digestible and reveal insights, trends and market winners relevant to their own industry.
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