Share of Clicks for top 10 US Finance Insurance brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| progressive.com | 12.16 |
| insurify.com | 8.58 |
| geico.com | 7.49 |
| nerdwallet.com | 7 |
| compare.com | 4.19 |
| allstate.com | 3.98 |
| libertymutual.com | 2.73 |
| usaa.com | 2.66 |
| thezebra.com | 2.59 |
| bestmoney.com | 2.37 |
| others | 46.25 |
- progressive.com - 12.16%
- insurify.com - 8.58%
- geico.com - 7.49%
- nerdwallet.com - 7%
- compare.com - 4.19%
- allstate.com - 3.98%
- libertymutual.com - 2.73%
- usaa.com - 2.66%
- thezebra.com - 2.59%
- bestmoney.com - 2.37%
- others - 46.25%
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Progressive.com leads with 12.16% click share, followed by insurify.com at 8.58%. Others dominate with 46.25%, highlighting diverse competition.
Share of Spend for the top 10 US Finance Insurance brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | progressive.com | nerdwallet.com | geico.com | insurify.com | compare.com | allstate.com | thezebra.com | usaa.com | bestmoney.com | libertymutual.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025/11/01 | 11.22% | 7.38% | 7.29% | 8.98% | 5.96% | 4.43% | 4.35% | 2.85% | 1.21% | 2.46% |
| 2025/11/02 | 12.76% | 6.94% | 6.42% | 8.42% | 5.27% | 3.85% | 3.36% | 4.38% | 1.46% | 1.38% |
| 2025/11/03 | 12.56% | 8% | 7.49% | 9.68% | 5.79% | 2.55% | 3.32% | 3.73% | 1.53% | 2.7% |
| 2025/11/04 | 9.43% | 10.12% | 6.58% | 11.53% | 7.17% | 2.38% | 4.01% | 3% | 1.87% | 2.74% |
| 2025/11/05 | 9.88% | 10.23% | 6.85% | 10.66% | 6.78% | 2.14% | 3.45% | 2.89% | 1.76% | 2.76% |
| 2025/11/06 | 9.69% | 9.7% | 7.09% | 10.49% | 6.68% | 2.18% | 2.65% | 2.89% | 2.01% | 2.49% |
| 2025/11/07 | 11.17% | 7.24% | 6.33% | 8.78% | 4.73% | 2.03% | 2.59% | 3.51% | 1.68% | 2.92% |
| 2025/11/08 | 11.54% | 8.28% | 5.78% | 8.46% | 5.77% | 3.03% | 2.61% | 3.26% | 1.43% | 2.66% |
| 2025/11/09 | 11.62% | 8.97% | 7.08% | 10.7% | 5.98% | 3.68% | 2.66% | 3.72% | 1.52% | 1.83% |
| 2025/11/10 | 10.91% | 8.16% | 8.61% | 9.54% | 5.42% | 3.5% | 2.76% | 3.04% | 1.75% | 2.47% |
| 2025/11/11 | 12.5% | 8.14% | 8.38% | 10.51% | 7.06% | 2.45% | 2.45% | 2.82% | 2.35% | 2.48% |
| 2025/11/12 | 13.88% | 7.15% | 7.04% | 8.37% | 5.55% | 2.26% | 3.04% | 3.55% | 3.08% | 2.36% |
| 2025/11/13 | 12.99% | 7.55% | 6.15% | 7.98% | 3.91% | 1.9% | 2.97% | 2.91% | 3.09% | 2.55% |
| 2025/11/14 | 13.5% | 8.37% | 5.8% | 8.85% | 4.9% | 2.96% | 3.58% | 2.91% | 2.3% | 2.19% |
| 2025/11/15 | 14.86% | 8.31% | 6.62% | 7.98% | 4.92% | 3.5% | 3.9% | 2.62% | 2.9% | 2.03% |
| 2025/11/16 | 14.77% | 6.87% | 6.9% | 8.95% | 5.16% | 3.67% | 4.05% | 2.75% | 2.27% | 1.61% |
| 2025/11/17 | 14.93% | 7.96% | 6.77% | 10.24% | 3.78% | 2.48% | 3.68% | 2.5% | 2.37% | 2.58% |
| 2025/11/18 | 13.7% | 8.34% | 7.34% | 10.09% | 4.58% | 2.34% | 3.72% | 2.34% | 2.92% | 2.62% |
| 2025/11/19 | 14.17% | 7.8% | 7.13% | 9.86% | 3.97% | 2.24% | 3.03% | 2.59% | 2.33% | 2.99% |
| 2025/11/20 | 14.62% | 7.64% | 6.91% | 9.22% | 4.48% | 2.74% | 2.7% | 2.77% | 2.17% | 3.23% |
| 2025/11/21 | 13.99% | 7.94% | 6.61% | 8.89% | 3.67% | 2.49% | 3.59% | 3.16% | 1.99% | 2.93% |
| 2025/11/22 | 14.45% | 8.21% | 9.59% | 7.93% | 3.72% | 2.81% | 4.41% | 3.09% | 3.36% | 2.75% |
| 2025/11/23 | 13.64% | 8.21% | 9.73% | 8.48% | 3.46% | 3.1% | 4.38% | 3.25% | 2.5% | 2.14% |
| 2025/11/24 | 13.31% | 8.33% | 8.87% | 9.02% | 4.07% | 3.13% | 3.52% | 2.86% | 2.07% | 2.19% |
| 2025/11/25 | 12.87% | 9.14% | 6.55% | 8.67% | 4.43% | 2.82% | 4.28% | 2.27% | 2.38% | 2.25% |
| 2025/11/26 | 12.64% | 9.28% | 6.51% | 8% | 4.21% | 2.74% | 3.4% | 2.1% | 3.09% | 2.41% |
| 2025/11/27 | 14.31% | 10.12% | 6.7% | 5.71% | 2.85% | 2.69% | 0.96% | 2.43% | 3.98% | 2.28% |
| 2025/11/28 | 14.54% | 8.15% | 8.52% | 7.04% | 4.06% | 3.16% | 1.59% | 3.39% | 2.9% | 2.04% |
| 2025/11/29 | 13.64% | 10.39% | 9.41% | 7.31% | 3.97% | 4.2% | 2.95% | 2.95% | 3.2% | 2.4% |
| 2025/11/30 | 12.61% | 10.27% | 8.79% | 7.47% | 4.77% | 4.75% | 3.46% | 2.71% | 2.43% | 1.94% |
- progressive.com
- nerdwallet.com
- geico.com
- insurify.com
- compare.com
- allstate.com
- thezebra.com
- usaa.com
- bestmoney.com
- libertymutual.com
Copyright © Adthena. All rights reserved.
Progressive.com led November with a steady rise, peaking mid-month. Nerdwallet.com and Geico.com showed fluctuations, while Insurify.com and Compare.com had varied trends. Allstate.com and Thezebra.com ended with notable increases.
Competitor Count for US Finance Insurance
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2025/11/01 | 2292 |
| 2025/11/02 | 2412 |
| 2025/11/03 | 2604 |
| 2025/11/04 | 2511 |
| 2025/11/05 | 2591 |
| 2025/11/06 | 2554 |
| 2025/11/07 | 2661 |
| 2025/11/08 | 2599 |
| 2025/11/09 | 2559 |
| 2025/11/10 | 2714 |
| 2025/11/11 | 2600 |
| 2025/11/12 | 2640 |
| 2025/11/13 | 2645 |
| 2025/11/14 | 2642 |
| 2025/11/15 | 2535 |
| 2025/11/16 | 2492 |
| 2025/11/17 | 2541 |
| 2025/11/18 | 2456 |
| 2025/11/19 | 2453 |
| 2025/11/20 | 2392 |
| 2025/11/21 | 2399 |
| 2025/11/22 | 2276 |
| 2025/11/23 | 2178 |
| 2025/11/24 | 2367 |
| 2025/11/25 | 2373 |
| 2025/11/26 | 2316 |
| 2025/11/27 | 2352 |
| 2025/11/28 | 2392 |
| 2025/11/29 | 2233 |
| 2025/11/30 | 2211 |
Copyright © Adthena. All rights reserved.
November began with 2,292 advertisers, peaking at 2,714 mid-month. A decline followed, ending at 2,211.
