Share of Clicks for top 10 US Finance Insurance brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| progressive.com | 11.1 |
| geico.com | 10.13 |
| insurify.com | 5.9 |
| allstate.com | 5.15 |
| nerdwallet.com | 4.73 |
| libertymutual.com | 3.63 |
| compare.com | 3.56 |
| forbes.com | 2.57 |
| thezebra.com | 2.29 |
| insure.com | 2.18 |
| others | 48.76 |
- progressive.com - 11.1%
- geico.com - 10.13%
- insurify.com - 5.9%
- allstate.com - 5.15%
- nerdwallet.com - 4.73%
- libertymutual.com - 3.63%
- compare.com - 3.56%
- forbes.com - 2.57%
- thezebra.com - 2.29%
- insure.com - 2.18%
- others - 48.76%
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Progressive.com leads with 11.1% click share, followed by Geico.com at 10.13%. Others dominate with 48.76%, highlighting diverse competition.
Share of Spend for the top 10 US Finance Insurance brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | progressive.com | geico.com | nerdwallet.com | insurify.com | thezebra.com | libertymutual.com | allstate.com | compare.com | forbes.com | insure.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/09/01 | 10.85% | 7.85% | 10.29% | 8.12% | 1.61% | 5.34% | 4.17% | 3.25% | 3.17% | 2.01% |
| 2026/09/02 | 12.5% | 8.26% | 10.9% | 9.01% | 1.6% | 5.05% | 3.72% | 3.88% | 3.05% | 1.9% |
| 2026/09/03 | 12.2% | 7.98% | 10.81% | 8.5% | 2.16% | 4.23% | 3.47% | 4.37% | 3.33% | 1.99% |
| 2026/09/04 | 11.93% | 7.9% | 9.98% | 10.27% | 2.41% | 4.38% | 3.53% | 5.64% | 3.23% | 2.67% |
| 2026/09/05 | 12.51% | 8.74% | 11.68% | 9.81% | 2.55% | 2.89% | 5.66% | 5.14% | 3.38% | 2.52% |
| 2026/09/06 | 11.97% | 9.92% | 12.02% | 9.35% | 2.94% | 1.82% | 6.66% | 5.47% | 3.66% | 2.36% |
| 2026/09/07 | 12.23% | 8.94% | 9.32% | 10.17% | 3.09% | 2.73% | 5.82% | 6.21% | 3.5% | 3.81% |
| 2026/09/08 | 11.2% | 9.93% | 8.07% | 10.14% | 3.17% | 3.09% | 4.08% | 5.69% | 2.97% | 2.85% |
| 2026/09/09 | 12.62% | 9.71% | 9.11% | 8.46% | 4.2% | 2.98% | 4.13% | 4.5% | 3.39% | 3% |
| 2026/09/10 | 11.79% | 9.94% | 9.17% | 8.28% | 3.83% | 2.82% | 4.97% | 5.09% | 3.2% | 3.67% |
| 2026/09/11 | 11.92% | 10.5% | 8.5% | 7.84% | 4.58% | 2.82% | 4.81% | 4.55% | 3.02% | 2.54% |
| 2026/09/12 | 11.41% | 11.01% | 8.3% | 7.26% | 3.5% | 3.79% | 5.97% | 4.38% | 2.75% | 2.06% |
| 2026/09/13 | 10.52% | 12.06% | 7.45% | 7.69% | 3.58% | 3.88% | 6.15% | 4.74% | 2.52% | 1.98% |
| 2026/09/14 | 10.44% | 11.29% | 8.06% | 6.57% | 3.45% | 5.4% | 5.46% | 4.28% | 2.29% | 2.04% |
| 2026/09/15 | 12.94% | 9.54% | 6.55% | 8.14% | 2.32% | 5.34% | 5.89% | 4.91% | 2.37% | 2.41% |
| 2026/09/16 | 13.01% | 8.62% | 7.25% | 9.01% | 2.06% | 5.06% | 5.96% | 6.07% | 2.79% | 2.5% |
| 2026/09/17 | 13.55% | 9.73% | 6.02% | 9.39% | 3.02% | 4.44% | 4.71% | 6.77% | 2.49% | 2.69% |
| 2026/09/18 | 13.49% | 8.92% | 5.95% | 7.81% | 2.65% | 5.1% | 4.94% | 7.16% | 2.69% | 2.12% |
| 2026/09/19 | 12.3% | 8.85% | 6.4% | 8.19% | 3.77% | 5.13% | 5.28% | 6.97% | 2.43% | 1.91% |
| 2026/09/20 | 10.81% | 8.6% | 6.76% | 9.7% | 5.56% | 4.9% | 4.97% | 7.36% | 2.34% | 2.2% |
| 2026/09/21 | 10.71% | 7.2% | 6.52% | 10.12% | 5.75% | 5.17% | 4.31% | 7.06% | 2.11% | 3.48% |
| 2026/09/22 | 10.83% | 7.63% | 7.55% | 8.98% | 5.49% | 5.56% | 3.97% | 7.17% | 2.25% | 2.98% |
| 2026/09/23 | 10.61% | 7.62% | 7.62% | 9.54% | 5.69% | 4.83% | 4.31% | 6.71% | 2.5% | 3.22% |
| 2026/09/24 | 11.18% | 8.14% | 7.34% | 8.18% | 5.49% | 4.75% | 3.63% | 6.22% | 2.45% | 3.14% |
| 2026/09/25 | 11.62% | 8.6% | 8.49% | 9.32% | 5.52% | 4.42% | 3.56% | 5.78% | 2.09% | 3.25% |
| 2026/09/26 | 12.53% | 8.4% | 7.11% | 10.61% | 5.78% | 4.88% | 3.99% | 5.05% | 2.6% | 3.02% |
| 2026/09/27 | 11.96% | 8.77% | 6.57% | 11.25% | 5.85% | 4.21% | 4.69% | 5.24% | 2.61% | 2.73% |
| 2026/09/28 | 12.78% | 8.37% | 6.11% | 10.3% | 5.61% | 6.42% | 4.27% | 4.37% | 2.45% | 3.07% |
| 2026/09/29 | 13.43% | 8.27% | 6.82% | 8.95% | 5.22% | 5.87% | 4.43% | 4% | 2.56% | 2.78% |
| 2026/09/30 | 14.52% | 9.18% | 7.16% | 6.72% | 5.69% | 5.06% | 4.11% | 3.53% | 2.71% | 2.64% |
- progressive.com
- geico.com
- nerdwallet.com
- insurify.com
- thezebra.com
- libertymutual.com
- allstate.com
- compare.com
- forbes.com
- insure.com
Copyright © Adthena. All rights reserved.
Progressive.com led September with a steady rise, peaking at 14.52%. Geico.com fluctuated, ending at 9.18%. Nerdwallet.com declined, closing at 7.16%. Insurify.com saw ups and downs, finishing at 6.72%.
Competitor Count for US Finance Insurance
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/09/01 | 1573 |
| 2026/09/02 | 1665 |
| 2026/09/03 | 1719 |
| 2026/09/04 | 1737 |
| 2026/09/05 | 1770 |
| 2026/09/06 | 1761 |
| 2026/09/07 | 1847 |
| 2026/09/08 | 1831 |
| 2026/09/09 | 1854 |
| 2026/09/10 | 1787 |
| 2026/09/11 | 1778 |
| 2026/09/12 | 1742 |
| 2026/09/13 | 1768 |
| 2026/09/14 | 1602 |
| 2026/09/15 | 1710 |
| 2026/09/16 | 1725 |
| 2026/09/17 | 1735 |
| 2026/09/18 | 1743 |
| 2026/09/19 | 1734 |
| 2026/09/20 | 1780 |
| 2026/09/21 | 1886 |
| 2026/09/22 | 1894 |
| 2026/09/23 | 1848 |
| 2026/09/24 | 1844 |
| 2026/09/25 | 1869 |
| 2026/09/26 | 1809 |
| 2026/09/27 | 1763 |
| 2026/09/28 | 1812 |
| 2026/09/29 | 1761 |
| 2026/09/30 | 1734 |
Copyright © Adthena. All rights reserved.
September saw a dynamic shift in distinct advertisers, starting at 1,573 and peaking at 1,894. The month concluded with 1,734 advertisers.
