Share of Clicks for top 10 AUS Travel Activities brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| viator.com | 20.86 |
| getyourguide.com | 19.82 |
| klook.com | 12.29 |
| tripadvisor.com | 9.02 |
| groupon.com.au | 4.51 |
| agoda.com | 3.61 |
| headout.com | 3.56 |
| cooldestinations.com | 2.3 |
| royalcaribbean.com | 1.86 |
| bridgeclimb.com | 1.53 |
| others | 20.64 |
- viator.com - 20.86%
- getyourguide.com - 19.82%
- klook.com - 12.29%
- tripadvisor.com - 9.02%
- groupon.com.au - 4.51%
- agoda.com - 3.61%
- headout.com - 3.56%
- cooldestinations.com - 2.3%
- royalcaribbean.com - 1.86%
- bridgeclimb.com - 1.53%
- others - 20.64%
Copyright © Adthena. All rights reserved.
Viator.com leads with 20.86% click share, closely followed by others at 20.64%. GetYourGuide.com holds 19.82%, while Klook.com captures 12.29%.
Share of Spend for the top 10 AUS Travel Activities brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | getyourguide.com | viator.com | klook.com | tripadvisor.com | groupon.com.au | royalcaribbean.com | tripadvisor.com.au | agoda.com | headout.com | cooldestinations.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/03/01 | 19.31% | 20.28% | 9.74% | 8.26% | 3.52% | 1.92% | 2.9% | 3.18% | 4.49% | 1.67% |
| 2026/03/02 | 20.72% | 20.26% | 9.52% | 7.33% | 3.62% | 2.05% | 2.35% | 3.24% | 3.14% | 1.84% |
| 2026/03/03 | 20.73% | 19.2% | 9.12% | 8.46% | 2.96% | 2.09% | 2.51% | 3.31% | 3.21% | 2.08% |
| 2026/03/04 | 18.58% | 19.01% | 9.6% | 9.38% | 3.22% | 1.98% | 1.95% | 3.59% | 3.22% | 2.38% |
| 2026/03/05 | 19.56% | 20.71% | 9.93% | 8.56% | 3.75% | 1.97% | 2.07% | 3.43% | 2.59% | 2.5% |
| 2026/03/06 | 18.79% | 21.57% | 9.9% | 7.51% | 3.13% | 1.85% | 2.1% | 3.8% | 3.85% | 2.3% |
| 2026/03/07 | 19.54% | 22.34% | 9.15% | 7.1% | 2.79% | 2.26% | 2.38% | 3.03% | 2.91% | 2.46% |
| 2026/03/08 | 19.51% | 20.79% | 9.27% | 6.92% | 3.05% | 2.07% | 2.86% | 4.07% | 3.22% | 2.88% |
| 2026/03/09 | 19.73% | 19.54% | 9.67% | 6.23% | 3.23% | 2.32% | 2.42% | 3.75% | 2.59% | 2.62% |
| 2026/03/10 | 19.01% | 20.34% | 9.6% | 7.2% | 2.92% | 2.25% | 2.1% | 3.16% | 2.92% | 1.92% |
| 2026/03/11 | 18.78% | 20.69% | 9.91% | 8.67% | 2.63% | 2.22% | 2.39% | 4.01% | 2.64% | 1.74% |
| 2026/03/12 | 19.24% | 20.3% | 9.84% | 7.46% | 3.24% | 2.16% | 2.67% | 4.2% | 2.61% | 2.04% |
| 2026/03/13 | 19.69% | 18.6% | 9.48% | 7.15% | 3.58% | 2.18% | 2.56% | 4.16% | 2.83% | 2.59% |
| 2026/03/14 | 19.41% | 19.57% | 9.92% | 9.27% | 3.91% | 2.29% | 2.38% | 3.3% | 3.53% | 1.96% |
| 2026/03/15 | 19.08% | 19.89% | 10.14% | 9.03% | 2.94% | 1.6% | 2.93% | 3.28% | 2.97% | 2.05% |
| 2026/03/16 | 19.27% | 19.91% | 10.03% | 8.88% | 3.07% | 1.67% | 2.68% | 4.39% | 2.91% | 1.81% |
| 2026/03/17 | 19.67% | 18.55% | 10.24% | 7.61% | 3.82% | 2.04% | 2.18% | 4.94% | 3.49% | 1.73% |
| 2026/03/18 | 19.84% | 18.24% | 10.15% | 7.91% | 3.23% | 2.44% | 2.39% | 4.59% | 3.3% | 1.73% |
| 2026/03/19 | 20.26% | 19.9% | 10.17% | 7.54% | 3.69% | 1.92% | 1.68% | 4.26% | 3.64% | 1.54% |
| 2026/03/20 | 22.01% | 20.3% | 9.67% | 6.86% | 3.29% | 2.05% | 1.79% | 4.18% | 3.45% | 1.45% |
| 2026/03/21 | 20.23% | 19.62% | 9.96% | 7.16% | 3.55% | 2.55% | 2.03% | 4.32% | 3.7% | 0.17% |
| 2026/03/22 | 21.96% | 18.76% | 10.05% | 6.19% | 3.81% | 1.14% | 2.51% | 3.97% | 3.92% | 0.78% |
| 2026/03/23 | 21.41% | 18.33% | 9.79% | 5.67% | 3.47% | 1.5% | 2.09% | 3.38% | 2.04% | 1.65% |
| 2026/03/24 | 19.73% | 20.46% | 10.11% | 6.93% | 3.63% | 2.36% | 1.99% | 3.95% | 2.32% | 1.22% |
| 2026/03/25 | 20.44% | 20.23% | 10.62% | 6.51% | 1.86% | 2.52% | 2.16% | 3.65% | 1.93% | 0.92% |
| 2026/03/26 | 19.96% | 19.05% | 10.67% | 7.09% | 2.69% | 2.5% | 2.27% | 3.8% | 2.58% | 1.13% |
| 2026/03/27 | 19.58% | 18.43% | 7.32% | 8.98% | 3.95% | 2.26% | 2.86% | 3.95% | 2.9% | 1.37% |
| 2026/03/28 | 19.05% | 17.27% | 10.2% | 9.03% | 3.04% | 2.32% | 2.63% | 3.56% | 2.71% | 1.37% |
| 2026/03/29 | 19.24% | 18.5% | 10.37% | 7.99% | 2.89% | 2.15% | 2.72% | 3.56% | 2.69% | 1.66% |
| 2026/03/30 | 19.74% | 19.03% | 11.5% | 8.2% | 3.22% | 2.35% | 2.65% | 3.63% | 1.86% | 1.25% |
| 2026/03/31 | 18.95% | 17.83% | 11.66% | 9.8% | 3.08% | 2.52% | 2.5% | 2.3% | 1.81% | 1.7% |
- getyourguide.com
- viator.com
- klook.com
- tripadvisor.com
- groupon.com.au
- royalcaribbean.com
- tripadvisor.com.au
- agoda.com
- headout.com
- cooldestinations.com
Copyright © Adthena. All rights reserved.
In March 2026, GetYourGuide and Viator vied for dominance, with GetYourGuide peaking at 22.01% on March 20. Klook’s steady rise culminated at 11.66% by month’s end. Meanwhile, Tripadvisor’s fluctuating journey ended at 9.8%.
Competitor Count for AUS Travel Activities
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/03/01 | 1014 |
| 2026/03/02 | 1066 |
| 2026/03/03 | 1081 |
| 2026/03/04 | 1070 |
| 2026/03/05 | 1072 |
| 2026/03/06 | 1078 |
| 2026/03/07 | 1048 |
| 2026/03/08 | 1077 |
| 2026/03/09 | 1066 |
| 2026/03/10 | 1030 |
| 2026/03/11 | 1091 |
| 2026/03/12 | 1082 |
| 2026/03/13 | 1022 |
| 2026/03/14 | 1044 |
| 2026/03/15 | 1086 |
| 2026/03/16 | 1070 |
| 2026/03/17 | 1073 |
| 2026/03/18 | 1092 |
| 2026/03/19 | 1023 |
| 2026/03/20 | 1058 |
| 2026/03/21 | 1077 |
| 2026/03/22 | 1034 |
| 2026/03/23 | 1066 |
| 2026/03/24 | 1055 |
| 2026/03/25 | 1029 |
| 2026/03/26 | 1033 |
| 2026/03/27 | 1048 |
| 2026/03/28 | 1031 |
| 2026/03/29 | 1064 |
| 2026/03/30 | 1053 |
| 2026/03/31 | 1016 |
Copyright © Adthena. All rights reserved.
March saw fluctuating advertiser numbers, peaking at 1,092 on March 18. The month concluded with 1,016 advertisers, reflecting a dynamic landscape.
