US Telecommunications Cloud Services - PPC Market Share Analysis June 2025

Leveraging Adthena’s Whole Market View, this analysis explores recent trends in Google Ads for the US Cloud Services category from the last month. Our Data Analyst, Ask Arlo provides commentary on key findings.

Market Exposure

Share of Clicks for top 10 US Telecommunications Cloud Services brands

Here are the Top 10 competitors in the industry by Share of Clicks for the last month.

Share of Clicks - Last month
Domain Share of clicks
hostinger.com 51.81
ionos.com 19.34
apple.com 9.39
godaddy.com 4.34
google.com 1.97
bluehost.com 1.38
cybernews.com 1.19
liquidweb.com 1.1
ringcentral.com 0.93
aws.amazon.com 0.91
others 7.64

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Hostinger dominates with 51.81% click share, followed by Ionos at 19.34%. Apple holds 9.39%, while ‘others’ collectively capture 7.64%.

Market Exposure

Share of Spend for the top 10 US Telecommunications Cloud Services brands

Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month. 

Share of Spend - Last Month
Date godaddy.com ionos.com hostinger.com liquidweb.com cybernews.com linode.com getvoip.com ringcentral.com google.com aws.amazon.com
2025/06/01 12.06% 8.12% 11.81% 6.69% 5.45% 2.27% 2.76% 7.31% 4.26% 4.77%
2025/06/02 10.7% 7.59% 12.31% 7.22% 6.41% 3.36% 8.34% 4.91% 4.97% 1.85%
2025/06/03 8.91% 8.12% 14.8% 4.32% 6.5% 3.42% 12.5% 10.59% 3.76% 1.74%
2025/06/04 5.92% 7.82% 12.01% 4% 4.29% 3.15% 10.67% 7.89% 4.33% 3.1%
2025/06/05 9.17% 7.65% 13.64% 5.82% 6.2% 3.47% 8.21% 10.62% 4.24% 1.43%
2025/06/06 10.63% 7.39% 13.27% 6.73% 5.12% 2.24% 6.71% 8.93% 2.65% 2.96%
2025/06/07 10.09% 8.1% 10.35% 6.71% 4.8% 4.99% 4.23% 7.55% 3.26% 3.68%
2025/06/08 8.85% 8.98% 15.83% 8.48% 4.87% 4.92% 2.94% 7.18% 2.11% 1.72%
2025/06/09 7.11% 8.78% 6.9% 7.17% 6.91% 3.89% 9.73% 6.64% 2.05% 3.03%
2025/06/10 7.65% 8% 13.79% 8.4% 5.14% 2.31% 9.3% 7.27% 3.26% 2.79%
2025/06/11 10.9% 8.66% 9.85% 4.15% 4.75% 2.72% 9.43% 9.59% 4.29% 4.36%
2025/06/12 10.85% 6.91% 11.32% 4.56% 4.99% 3.43% 14.71% 7.21% 4.74% 4.14%
2025/06/13 9.49% 6.92% 8.62% 5.98% 5.91% 1.89% 4.83% 9.25% 3.05% 4.63%
2025/06/14 8.97% 8.18% 8.21% 5.53% 7.87% 4.42% 2.47% 5.34% 3.94% 4.77%
2025/06/15 11.78% 10.58% 10.77% 7.49% 4.2% 3.94% 2.73% 8.49% 5.21% 4.53%
2025/06/16 9.75% 7.4% 7.24% 7.39% 5.62% 4.49% 9.87% 9.66% 4.17% 4.12%
2025/06/17 11.09% 4.68% 7.32% 4.51% 4.18% 2.73% 11.75% 9.54% 3.8% 4.17%
2025/06/18 8.26% 5.2% 10.86% 3.63% 5.09% 4.21% 10.22% 9.56% 3.99% 3.81%
2025/06/19 7.97% 8.26% 12.08% 6% 6.25% 2.44% 5.93% 8.83% 2.68% 1.77%
2025/06/20 7.36% 8.87% 8.62% 5.93% 7.12% 4.09% 4.58% 10.52% 4.9% 5.07%
2025/06/21 8.25% 8.43% 10.46% 5.47% 7.72% 1.89% 2.26% 10.22% 3.76% 3.09%
2025/06/22 12.25% 9.38% 8.56% 5.04% 4.07% 3.68% 3.71% 10.44% 4.8% 2.53%
2025/06/23 12.56% 7.44% 10.56% 7.59% 5.23% 3.72% 7.63% 9.55% 2.92% 6.14%
2025/06/24 11.89% 14.41% 7.44% 5.98% 5.24% 2.43% 5.39% 4.66% 2.98% 3.03%
2025/06/25 9.16% 9.8% 7.38% 6.13% 2.72% 0.98% 9.35% 5.81% 4.42% 8.96%
2025/06/26 10.1% 12.72% 7.76% 4.88% 3.35% 3.27% 9.04% 10.98% 4.3% 6.41%
2025/06/27 9.2% 11.86% 9.44% 7.33% 4.87% 4.8% 2.38% 7.58% 4.07% 3.21%
2025/06/28 5.3% 7.8% 11.13% 6.84% 3.29% 3.06% 3.4% 5.95% 3.59% 3.93%
2025/06/29 11.31% 13.76% 7.31% 4.81% 3.39% 2.55% 5% 6.08% 2.73% 4.17%
2025/06/30 15.27% 10.93% 8.63% 6.6% 6.35% 5.68% 4.03% 3.02% 2.96% 2.54%

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In June 2025, GoDaddy’s PPC spend share fluctuated, peaking at 15.27% on the 30th. Hostinger led early, but GoDaddy surged late. Ionos and LiquidWeb showed consistent mid-range performance, while AWS and Google had lower shares.

Market Exposure

Competitor Count for US Telecommunications Cloud Services

Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month. 

Competitor Count - Last month
Date Competitor Count
2025/06/01 57
2025/06/02 67
2025/06/03 58
2025/06/04 62
2025/06/05 60
2025/06/06 67
2025/06/07 69
2025/06/08 76
2025/06/09 73
2025/06/10 68
2025/06/11 70
2025/06/12 71
2025/06/13 77
2025/06/14 73
2025/06/15 63
2025/06/16 68
2025/06/17 71
2025/06/18 65
2025/06/19 70
2025/06/20 67
2025/06/21 68
2025/06/22 66
2025/06/23 66
2025/06/24 74
2025/06/25 70
2025/06/26 66
2025/06/27 66
2025/06/28 66
2025/06/29 65
2025/06/30 74

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June saw a dynamic shift in distinct advertisers, starting at 57 and peaking at 77 mid-month. The month concluded with a stable 74, indicating a competitive landscape.

Campaign Efficiency

Market Loss & Market Gains for US Telecommunications Cloud Services

Here we’re looking at the Top 10 biggest industry movers by market share gains and losses for the last 30 days.

Market Loss & Market Gains - Last month
Name Market Trend
accenture.com 0.95%
ibm.com 0.39%
nextiva.com 0.33%
networksolutions.com 0.28%
aws.amazon.com 0.26%
forbes.com -0.14%
kemptechnologies.com -0.18%
azure.microsoft.com -0.25%
bluehost.com -0.65%
hostinger.com -1.49%

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Accenture.com surged with a 0.95% click share increase, while hostinger.com faced a significant drop of 1.49%.

Campaign Efficiency

US Telecommunications Cloud Services Share of Impressions

Take a look at the Top 10 competitors in the industry by Share of Impressions over the last month.

Date hostinger.com ionos.com godaddy.com apple.com liquidweb.com linode.com cybernews.com accenture.com ringcentral.com bluehost.com
2025/06/01 31.68% 13.07% 8.19% 5.27% 4.17% 1.77% 3.89% 0.26% 2.15% 9.49%
2025/06/02 29.76% 13.66% 14.17% 4.69% 4.45% 2.3% 4.08% 0.44% 1.36% 6.54%
2025/06/03 40.12% 13.79% 10.59% 3.45% 3.05% 2.38% 3.96% 0.17% 3.36% 4.36%
2025/06/04 26.25% 12.31% 12.03% 4.39% 2.91% 2.69% 2.61% 0.33% 2.4% 8.45%
2025/06/05 32.03% 12.73% 12% 4.84% 4.6% 3.61% 4.2% 0.38% 3.56% 3.51%
2025/06/06 28.49% 13.45% 12.36% 4.92% 4.7% 1.68% 3.12% 0.36% 2.76% 9.13%
2025/06/07 25.23% 14.97% 8.37% 5.31% 5.03% 4.49% 3.15% 0.26% 2.42% 6.11%
2025/06/08 29.65% 13.38% 12% 5.68% 5.45% 4.28% 3.21% 0.22% 1.96% 5.84%
2025/06/09 17.88% 14.22% 11.51% 6.13% 5.69% 3.38% 3.86% 0.23% 2.16% 8.35%
2025/06/10 29.6% 11.85% 13.16% 4.77% 5.9% 1.63% 2.79% 0.17% 2.05% 10.73%
2025/06/11 28.13% 12.83% 12.69% 4.65% 3.07% 2.57% 3.09% 0.12% 2.96% 2.96%
2025/06/12 30.39% 13.13% 13.26% 5.41% 2.94% 2.56% 2.85% 0.2% 2.07% 7.58%
2025/06/13 24.9% 11.01% 12.08% 4.4% 4.05% 1.74% 3.49% 2.2% 2.78% 9.84%
2025/06/14 22.83% 9.83% 10.51% 3.99% 3.91% 3.46% 4.97% 2.18% 1.55% 7.84%
2025/06/15 28.04% 11.69% 11.15% 5.32% 3.92% 2.34% 2.22% 0.19% 2.18% 14.99%
2025/06/16 23.22% 12.01% 8.58% 5.29% 5.69% 3.68% 4.04% 1.32% 2.91% 8.07%
2025/06/17 24.65% 9.36% 13.45% 4.59% 3.23% 2.44% 3.05% 2.48% 2.91% 7.21%
2025/06/18 29.06% 9.7% 7% 4.78% 2.22% 3.32% 2.78% 5% 2.74% 12.05%
2025/06/19 24.27% 11.8% 12.52% 5.1% 3.79% 2.05% 3.72% 1.46% 2.46% 9.77%
2025/06/20 23.01% 13.64% 11.68% 4.97% 4.48% 3.19% 4.72% 1.49% 3.24% 5.82%
2025/06/21 27.24% 12.96% 13.36% 4.74% 3.27% 1.55% 4.74% 2.47% 2.81% 3.68%
2025/06/22 25.17% 13.6% 15.08% 4.7% 3.4% 2.74% 2.93% 4.84% 3.1% 5.68%
2025/06/23 28.84% 12.65% 14.14% 4.92% 5.1% 2.92% 3.63% 1.37% 2.91% 3.97%
2025/06/24 23.47% 21.89% 8.43% 4.59% 4.4% 2.09% 3.28% 3.61% 1.5% 3.31%
2025/06/25 23.19% 15.55% 15.2% 4.54% 4.38% 0.94% 1.64% 4.63% 1.57% 2.51%
2025/06/26 25.87% 18.1% 14.96% 4.85% 3.62% 2.86% 1.9% 2.49% 3.31% 1.91%
2025/06/27 21.48% 23.44% 10.72% 4.54% 4.44% 3.13% 2.6% 1.18% 2.05% 6.03%
2025/06/28 27.33% 17.27% 7.9% 4.22% 3.82% 2.43% 1.63% 6.46% 1.63% 1.39%
2025/06/29 19.28% 28.38% 9.82% 4.02% 2.61% 1.69% 2.28% 3.08% 1.65% 4.98%
2025/06/30 27.17% 15.85% 11.42% 4.97% 4.78% 4.43% 4.1% 2.49% 0.78% 0.6%

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In June 2025, Hostinger led with fluctuating impressions, peaking at 40.12% on June 3. Ionos saw a late surge, reaching 28.38% on June 29. GoDaddy maintained steady growth, while Apple and LiquidWeb showed minor variations. Accenture and RingCentral had sporadic spikes, with Bluehost experiencing a mid-month peak.

Campaign Efficiency

Google Text Ad Copy Insights & Creative Trends for US Telecommunications Cloud Services

Ever wondered how your rivals’ ads are doing? Here we can see the top-performing ads in the industry over the last month.

  1. 1
    Apple One https://one.apple.com

    The All-in-One Subscription — Try Apple One free. Get iCloud+, Apple TV+, Apple Music, & more. All in one subscription. The ultimate...

  2. 2
    Hosting Starting at $2.95/mo https://www.bluehost.com

    Your Site Starts at $2.95/mo — Get web hosting from Bluehost®, the longest-recommended hosting platform by WordPress.org.

  3. 3
    Domains For Small Businesses https://www.godaddy.com › domain-names › buy

    World's #1 Domain Provider — Domains, Websites, Email, Hosting, Security & More. Everything You Need To Succeed Online.

  4. 4
    Hostinger – Web Hosting https://www.hostinger.com

    Trusted by Millions — Get a website, domain, and hosting all-in-one for just $2.99/mo. No hidden fees or upsells. Launch your website in minutes – no design or technical skills required. Get online today.

  5. 5
    IONOS https://www.ionos.com

    Websites, Domains and more — Find business and online success with hosting, domains, websites & eCommerce – shop now! Get...

Copyright © Adthena. All rights reserved.

In the competitive landscape of Google’s PPC, Apple, Bluehost, GoDaddy, Hostinger, and IONOS shine with compelling ads. Apple One promotes an all-in-one subscription, while Bluehost and Hostinger emphasize affordable hosting. GoDaddy and IONOS focus on comprehensive online solutions, catering to businesses seeking digital success.

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