Share of Clicks for top 10 US Travel Destinations brands
Here are the Top 10 competitors in the industry by Share of Clicks for the last month.
| Domain | Share of clicks |
|---|---|
| getyourguide.com | 23.44 |
| viator.com | 15.71 |
| tripadvisor.com | 12.98 |
| booking.com | 7 |
| groupon.com | 3.75 |
| go.com | 2.85 |
| rockefellercenter.com | 2.68 |
| esbnyc.com | 2.64 |
| expedia.com | 2.48 |
| headout.com | 2.24 |
| others | 24.23 |
- getyourguide.com - 23.44%
- viator.com - 15.71%
- tripadvisor.com - 12.98%
- booking.com - 7%
- groupon.com - 3.75%
- go.com - 2.85%
- rockefellercenter.com - 2.68%
- esbnyc.com - 2.64%
- expedia.com - 2.48%
- headout.com - 2.24%
- others - 24.23%
Copyright © Adthena. All rights reserved.
In the travel PPC landscape, GetYourGuide leads with 23.44% click share, closely followed by Viator at 15.71%. Others collectively hold 24.23%, showcasing diverse competition.
Share of Spend for the top 10 US Travel Destinations brands
Curious about your market position? Here you can see the Top 10 competitors in the industry by Share of Spend for the last month.
| Date | getyourguide.com | viator.com | tripadvisor.com | booking.com | headout.com | klook.com | groupon.com | expedia.com | rockefellercenter.com | esbnyc.com |
|---|---|---|---|---|---|---|---|---|---|---|
| 2026/08/01 | 19.78% | 18.17% | 11.39% | 6.06% | 3.36% | 2.49% | 3.43% | 4.66% | 1.5% | 2.95% |
| 2026/08/02 | 19.92% | 18.66% | 10.23% | 4.78% | 2.7% | 1.94% | 2.87% | 6.23% | 1.61% | 2.95% |
| 2026/08/03 | 20.86% | 16.73% | 9.54% | 4.6% | 2.04% | 1.53% | 2.94% | 6.11% | 1.21% | 4.87% |
| 2026/08/04 | 18.81% | 13.66% | 8.75% | 6.51% | 1.9% | 1.45% | 2.72% | 6.74% | 2.37% | 3.49% |
| 2026/08/05 | 21.35% | 16.71% | 10.51% | 7.08% | 3.06% | 1.79% | 2.9% | 4.35% | 1.99% | 1.83% |
| 2026/08/06 | 22.13% | 17.64% | 11.87% | 7.55% | 3.27% | 2.48% | 3.11% | 4.3% | 1.96% | 3.01% |
| 2026/08/07 | 24.15% | 16.91% | 11.6% | 7.74% | 2.02% | 2.23% | 3.04% | 4.32% | 1.87% | 2.85% |
| 2026/08/08 | 24.89% | 16.55% | 11.25% | 7.62% | 2.09% | 2.55% | 5.24% | 3.09% | 1.81% | 1.93% |
| 2026/08/09 | 24.11% | 16.01% | 9.94% | 5.72% | 1.95% | 3.26% | 3.84% | 3.93% | 1.97% | 4.79% |
| 2026/08/10 | 22.79% | 20.79% | 12.43% | 6.43% | 2.4% | 2.36% | 3.91% | 3.85% | 1.52% | 2.92% |
| 2026/08/11 | 21.29% | 18.22% | 11.56% | 6.52% | 2.67% | 2.76% | 4.3% | 5.95% | 1.86% | 1.3% |
| 2026/08/12 | 24.13% | 16.85% | 11.69% | 6.04% | 2.93% | 3.46% | 4.68% | 3.52% | 2.08% | 3.23% |
| 2026/08/13 | 23.11% | 18.11% | 13.7% | 4.93% | 2.61% | 2.76% | 4.51% | 2.75% | 1.86% | 2.72% |
| 2026/08/14 | 23.51% | 16.92% | 11.34% | 7% | 2.75% | 2.59% | 4.02% | 2.33% | 1.97% | 2.05% |
| 2026/08/15 | 23.36% | 17.34% | 12.68% | 6.19% | 3.63% | 2.17% | 3.78% | 3.27% | 1.61% | 3.9% |
| 2026/08/16 | 23.43% | 16.03% | 11.57% | 8.18% | 2.7% | 2.41% | 3.56% | 3.71% | 1.99% | 3.65% |
| 2026/08/17 | 24.68% | 17.12% | 13.49% | 6.41% | 3.4% | 2.2% | 3.68% | 2.68% | 2.19% | 3.24% |
| 2026/08/18 | 24.8% | 17.21% | 13.15% | 6.92% | 4.27% | 2.91% | 3.68% | 2.55% | 1.72% | 2.39% |
| 2026/08/19 | 24.31% | 18.44% | 14.12% | 5.58% | 4.03% | 2.87% | 3.86% | 1.99% | 1.63% | 1.9% |
| 2026/08/20 | 23.75% | 15.29% | 12.71% | 7.28% | 3.59% | 2.09% | 2.75% | 2.96% | 1.86% | 3.46% |
| 2026/08/21 | 24.22% | 12.34% | 10.54% | 9.31% | 3.47% | 1.92% | 3.13% | 3.3% | 2.12% | 4.25% |
| 2026/08/22 | 24.05% | 13.19% | 10.53% | 9.03% | 3.71% | 1.96% | 3.3% | 3.97% | 2.04% | 3.39% |
| 2026/08/23 | 23.23% | 13.56% | 10.34% | 9.11% | 3.87% | 1.57% | 3.26% | 3.51% | 1.96% | 4.6% |
| 2026/08/24 | 22.61% | 14.54% | 11.16% | 8.24% | 4.22% | 2.06% | 3.74% | 3.44% | 2.25% | 4.29% |
| 2026/08/25 | 23.17% | 12.22% | 9.38% | 9.06% | 4.38% | 1.72% | 2.18% | 3.47% | 2.75% | 3.12% |
| 2026/08/26 | 22.43% | 13.61% | 10.89% | 8.42% | 4.2% | 1.51% | 3.14% | 3.44% | 2.76% | 1.83% |
| 2026/08/27 | 22.57% | 14.92% | 11.7% | 8.55% | 3.19% | 1.46% | 5.24% | 3.06% | 2.71% | 1.41% |
| 2026/08/28 | 23.92% | 17.5% | 11.49% | 10.09% | 3.36% | 1.72% | 3.24% | 2.86% | 1.71% | 1.32% |
| 2026/08/29 | 23.82% | 14.84% | 9.88% | 9.16% | 2.43% | 1.79% | 4.02% | 2.92% | 1.99% | 3.43% |
| 2026/08/30 | 23.63% | 13.73% | 9.5% | 10.32% | 3.72% | 1.71% | 3.18% | 2.97% | 2.81% | 2.92% |
| 2026/08/31 | 23.07% | 14.23% | 10.92% | 9.36% | 3.86% | 3.54% | 3.46% | 2.95% | 2.57% | 2.51% |
- getyourguide.com
- viator.com
- tripadvisor.com
- booking.com
- headout.com
- klook.com
- groupon.com
- expedia.com
- rockefellercenter.com
- esbnyc.com
Copyright © Adthena. All rights reserved.
In August 2026, GetYourGuide led with a steady rise, peaking mid-month. Viator fluctuated, ending lower. Tripadvisor showed moderate growth, while Booking.com surged late. Headout and Klook remained stable. Groupon and Expedia saw varied trends, finishing modestly.
Competitor Count for US Travel Destinations
Ever wondered how many competitors you’re up against in your industry? Well look no further, here we can see the number of advertisers bidding over the last month.
| Date | Competitor Count |
|---|---|
| 2026/08/01 | 862 |
| 2026/08/02 | 870 |
| 2026/08/03 | 840 |
| 2026/08/04 | 977 |
| 2026/08/05 | 883 |
| 2026/08/06 | 848 |
| 2026/08/07 | 811 |
| 2026/08/08 | 774 |
| 2026/08/09 | 799 |
| 2026/08/10 | 778 |
| 2026/08/11 | 776 |
| 2026/08/12 | 776 |
| 2026/08/13 | 791 |
| 2026/08/14 | 791 |
| 2026/08/15 | 777 |
| 2026/08/16 | 771 |
| 2026/08/17 | 696 |
| 2026/08/18 | 704 |
| 2026/08/19 | 681 |
| 2026/08/20 | 775 |
| 2026/08/21 | 786 |
| 2026/08/22 | 780 |
| 2026/08/23 | 787 |
| 2026/08/24 | 797 |
| 2026/08/25 | 755 |
| 2026/08/26 | 782 |
| 2026/08/27 | 779 |
| 2026/08/28 | 830 |
| 2026/08/29 | 826 |
| 2026/08/30 | 810 |
| 2026/08/31 | 798 |
Copyright © Adthena. All rights reserved.
August saw a dynamic shift in distinct advertisers, peaking at 977 on the 4th, then gradually declining to 798 by month’s end.
