Campaign Optimization
Give every ad in your search campaign a competitive edge using market-wide AI
Analyze, benchmark, and optimize all aspects of your search ads with AI-driven Campaign Optimization.
Campaign Optimization
Seize every opportunity for better performance
Campaign Optimization provides the market-wide visibility you need to identify gaps, discover new opportunities, and know exactly where your campaigns stand vs. your competition.
Find every competitive edge
Exploit your competitors’ strategies to give your search ads a strategic advantage
Proactively spot gaps and competitive shifts in your market, so you never miss an opportunity or get caught off-guard
Optimize budgets and scale campaigns for better return on ad spend
Jacamo gained +32% CTR YoY and +21% sales using Campaign Optimization to discover new opportunities and reach.
“We’ve seen a large increase in clicks as a direct result of the data and insights we get from Adthena’s platform. It allows us to refine our ad copy and get better results from our campaigns.”
Andrew Johnson, PPC Manager, Jacamo
Make every campaign work for you
Whole Market View technology is always on and AI-powered, helping you immediately respond to market shifts and competitor movements
Daily benchmarking helps you monitor, analyze, and granularly optimize campaign performance vs. your competition
AI-driven categorization allows you to focus only on the most relevant product categories
Continuous ad enhancements improve your text and PLA ad performance vs. your competition using machine-learned insights on ad formats, copy, creative, and ad placements
Award-winning customer service professionals provide strategic guidance at every step of your journey
Campaign Optimization is just the beginning
Learn about our full suite of solutions to maximize return on ad spend and connect with consumers like never before.