Strategic Advantage

Make data-driven decisions on your paid search strategy

Supercharge your competitive strategy with market-wide search intelligence. Benchmark, forecast, and boost performance for results that the C-suite will love.

Join our customer base in seeing more than 6% sales funnel uplift with Strategic Advantage.

Boost business results with board-level search intelligence for all your markets

The world’s most comprehensive AI-driven dataset gives you a complete view of your search landscape, from competitive analysis to strategic insights.

Make strategic decisions to dominate your competitive landscape
Get competitive intelligence by region, market, and industry
Accurately forecast business performance
Engage with your customers more meaningfully

Strategic insights

Reveal. Navigate. Dominate your competitive landscape

Our search intelligence platform enables you to predict and analyze your competitors’ plans. Reshape your strategy and boost your own brand engagement, customer loyalty, and Return On Ad Spend. Plus you’ll look like a superhero in front of your Executive team.

Competitive analysis provides you strategic insights

Get a dynamic view of your entire market landscape. Know your competitor’s next move before they do.

Define your digital marketing direction and stay responsive
Establish strategic leadership with in-depth competitive analysis
Benchmark & monitor your performance to stay ahead
Analyze competitor strategies by location, product, and time-of-day

Adthena is an absolute necessity for our search team. Leaning on Adthena, we were able to track click share data accurately and timely during the launch to quickly seize opportunities when competitors were slow to respond.

Daniel Foot, Paid Search Specialist, Vodafone

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